OpenAI · AI · Sep 2026
OpenAI - Now in beta: Businesses in ChatGPT. Claim your business, manage your
OpenAI · Nov 2026 · 0:48 · AI-annotated
- Length
- 0:48
- Scenes
- 20 · 2.4 s avg
- Product on screen
- 0:00
- Features shown
- 3
- Call to action
- 0:41 · 85%
- Voiceover
- No
OpenAI’s 0:48 launch film runs 20 scenes, about 2.4 s each. The product is on screen from the first frame and 3 features are revealed. The call to action lands at 0:41 (85% in). The video is built as a chain of centered headline cards, each followed by a slow scroll through one UI card, so every feature reads as a title plus a demo. Signature moves are word by word text reveals, smooth vertical scrolls, a blue cursor clicking through, and floating 3D objects framing the open and close.
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Microsoft AI · Apr 2026
OpenAI - Now in beta: Businesses in ChatGPT. Claim your business, manage your, scene by scene
· 20 scenes as text
01 · Product intro · 0:00–0:04
A centered black headline, Your business, now in ChatGPT, sits on white as scattered 3D products drift around it. The objects condense into a list of business names with tiny icons, narrow to one, and a rounded photo card of wooden toys appears behind the text.
On-screen text: “Your business,”, “now in ChatGPT”, “COLE USA BAGS”, “NOVA ONE HEADPHONES”, “COLORFUL CLATTER”, “HARBOR WEST SUPPLY CO”
Techniques: Morph
Camera: Pull out
02 · Demo · 0:04–0:06
A white business profile card for Colorful Clatter sits centered on a pale background, its header showing wooden toys. A blue cursor arrow glides in from the lower right and rests on the Claim this business row, which fills with a soft blue highlight.
Techniques: Cursor demo
Camera: Static
03 · Demo · 0:06–0:08
A white confirmation card with a blue gradient header fades from translucent to full opacity on a light gray background. A blue checkmark icon sits above the heading, two list rows and a black button fill the body, and a blue cursor hovers at the button's right edge.
Techniques: Cursor demo
Camera: Static
04 · Feature reveal · 0:08–0:10
On a plain off-white background, a centered two-line headline builds up letter by letter: 'Keep your' on top, 'info up to date' below, each word fading from light gray into solid black.
On-screen text: “Keep your”, “info up to date”
Techniques: Kinetic type
Camera: Static
05 · Feature reveal · 0:10–0:12
A light business profile form scrolls upward at a steady pace, moving from the About text area with a character count, through the Contact fields showing a phone number and website, and settling on the Hours table with day and time dropdowns.
Camera: Pan
06 · Feature reveal · 0:12–0:13
A light contact form on white scrolls upward, the phone and website fields sliding off the top as the Hours card with three day rows and time dropdowns settles into the lower half, then holds still.
Camera: Static
07 · Feature reveal · 0:13–0:14
A light settings screen scrolls up; the hours list with day and time dropdowns exits the top while the Add products to ChatGPT heading and an Upload a product data file row settle in the center. The frame stays locked off.
Camera: Static
08 · Feature reveal · 0:14–0:16
A light interface shows the heading Add products to ChatGPT above a rounded upload button; a blue cursor clicks it and a Preview products modal scales in, listing sample products with prices and a Confirm button.
Techniques: Cursor demo, UI zoom
Camera: Static
09 · Feature reveal · 0:16–0:18
A centered product list card scrolls as the cursor glides down the rows and clicks the black Confirm button. The view then switches to a detail card showing a loading spinner and two product photos.
Techniques: Cursor demo
Camera: Static
10 · Feature reveal · 0:18–0:20
A white store card for Colorful Clatter, a toy shop, shows a photo of wooden toys above three product thumbnails with prices. A blue cursor rests near the row as the wooden train thumbnail and its price fade in.
Techniques: Cursor demo
Camera: Static
11 · Feature reveal · 0:20–0:22
A centered black two-line headline on white holds still, the second line fading in, then the headline fades out as the agent builder screen with a phone chat mockup appears.
On-screen text: “Answer customer questions”, “using info you provide”
Techniques: Kinetic type
Camera: Static
12 · Feature reveal · 0:22–0:26
A light Agent builder form fills in as the business-context field completes its sentence. A blue cursor slides to the black Publish agent button, then the phone preview on the right scales up to fill the frame while the form recedes.
Techniques: Cursor demo, UI zoom
Camera: Static
13 · Feature reveal · 0:26–0:31
A phone chat on a light gray background shows a gift question, the bot answers with two product cards, then the screen zooms into the drawing kit and becomes a full store page with an add-to-cart button.
On-screen text: “colorfulclatter.com”
Techniques: UI zoom
Camera: Static
14 · Feature reveal · 0:31–0:32
A centered phone frame displays the Colorful Clatter travel drawing kit page with product images and an add to cart button. The frame fades to a faint ghost while the large word Understand fades in on the left.
On-screen text: “Understand”
Techniques: Kinetic type
Camera: Static
15 · Feature reveal · 0:32–0:34
Centered dark gray headline reads “Understand how people discover your business” on a light background. A white rounded card fades in behind the text, then dissolves as a smaller card labeled “Top discovery topics” rises from the bottom edge.
On-screen text: “Understand how people discover your business”, “Top discovery topics”
Camera: Static
16 · Feature reveal · 0:34–0:36
A light analytics dashboard reframes upward: the three-figure stats card slides toward the top edge as the Top discovery topics card settles into frame, its blue donut chart drawing in and two topic rows fading in below it.
Techniques: UI zoom
Camera: Static
17 · Feature reveal · 0:36–0:38
A white analytics dashboard shows a row of three stat cards and a donut chart card titled Top discovery topics. The whole panel slides left as a second card, Edit business info with form fields and a Save button, slides in from the right.
Camera: Static
18 · Feature reveal · 0:38–0:41
Two dashboard cards on a light gray background: a discovery-topics donut chart on the left, a business info form on the right. The description field types out a sentence character by character while the counter ticks up, then a blue pointer cursor moves onto the Save button.
Techniques: Cursor demo
Camera: Static
19 · CTA · 0:41–0:46
A bold black two-line headline sits centered on a white field while a row of small 3D icons, including a basket, plant, coffee cup and wrench, arcs across the top. A blue scalloped checkmark badge pops in above the text, then the headline fades out leaving the badge centered.
On-screen text: “Claim your business”, “in ChatGPT”
Camera: Static
20 · Outro · 0:46–0:48
A small green dot centered on a white field scales up, morphs into the OpenAI ring logo, then the ring transforms into the black OpenAI wordmark. The frame stays locked off and centered throughout.
On-screen text: “OpenAI”
Techniques: Morph
Camera: Static




