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Startup launch video examples

354 launch videos from 353 early-stage startups: 320 from Y Combinator, 26 from Station F Future 40, 8 from French Tech. The median startup launch runs 75s, and 48% show a product demo.

354
launch videos
75s
median length
24
scenes per video
58%
have a hook

Measured on the films below, updated November 10, 2026. How we measure

60 of 354 launches

Questions

How long is a startup launch video?
The median runs 75s, and half of them last between 57s and 95s. Measured on 354 films in Launchscene.
What does a startup launch video usually show?
58% have a hook scene, 48% a product demo, 32% social proof and 59% a call to action, over a median of 24 scenes. Every scene in Launchscene is labelled with its role.
Which motion techniques do they use most?
The most used are kinetic type (77%), 3D mockup (54%), cursor demo (44%): the share of films that use each technique at least once.
Do they use a voiceover?
80% of those whose sound is analysed have a voiceover; the others rely on music and on-screen text.