Perceptual Labs · B2B · Nov 2026
Zach Moskow - Introducing Concentrate AI (@concentrateai), the first HIPAA-complian
Concentrate AI · Nov 2026 · 0:59 · AI-annotated
- Length
- 0:59
- Scenes
- 29 · 2.1 s avg
- Product on screen
- 0:27
- Features shown
- 3
- Call to action
- 0:54 · 91%
- Voiceover
- Yes
Concentrate AI’s 0:59 launch film runs 29 scenes, about 2.1 s each. The product shows up at 0:27 and 3 features are revealed. The call to action lands at 0:54 (91% in), over a voiceover. The video alternates founder talking heads in a bright office with flat 2D motion graphics on green and near-black fields, cutting at about ten cuts per minute to a steady pulse near 99 BPM. Its signature moves are cards snapping in with white selection brackets, monospace captions ticking along the bottom, and halftone dot grids resolving into the Concentrate AI lockup.
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Zach Moskow - Introducing Concentrate AI (@concentrateai), the first HIPAA-complian, scene by scene
· 29 scenes as text
01 · Hook · 0:00–0:02
A bearded man in a green shirt talks to camera in a bright office. A green “AI Engineers” panel scales up on the right with white corner brackets, a “3 Weeks” tag pops in, and monospace captions cycle at the bottom.
On-screen text: “Ari Jacoby”, “CEO and Co-founder”, “AI Engineers”, “Your AI engineers just spent three weeks”, “3 Weeks”, “building a new healthcare feature”
Camera: Pan
02 · Hook · 0:02–0:05
A bearded man in an olive shirt stands by a high-rise window, gesturing as he speaks to camera. A green feature card with a node network graphic slides in on the left, then clears, while captions run along the bottom.
On-screen text: “Feature”, “#1214”, “lab-result summarizer”, “READY TO SHIP”, “building a new healthcare feature”, “that's going to take”, “the market by storm.”
Camera: Pull out
03 · Problem · 0:05–0:06
On a flat green field, a dark square expands into a black card carrying the white label LEGAL REVIEW and a large #214, corner brackets snap on, and a dark bar plus a blue square slide in from the right. A monospace caption box at the bottom reads Then legal asks, is this provider.
On-screen text: “Then legal asks, is this provider”, “LEGAL REVIEW”, “#214”, “AWAITING LEGAL”
Techniques: Kinetic type, Morph
Camera: Static
04 · Problem · 0:06–0:06
A black LEGAL REVIEW #214 card with white corner brackets sits on a flat green field, a thin line linking it to a stacked provider list that slides in from the right. Green Approved and red Pending tags pop onto the cards above a monospace caption.
On-screen text: “Then legal asks, is this provider”
Camera: Static
05 · Problem · 0:06–0:07
On a green field, a black review card with white selection handles sits left, joined by a thin line to three stacked provider bars for OpenAI, DeepSeek and MiniMax, tagged Approved or Unapproved. The layout slides left to expose millisecond figures as a bottom caption poses the legal question.
On-screen text: “Then legal asks, is this provider”, “approved to handle PHI?”
Camera: Pan
06 · Problem · 0:07–0:08
A green screen shows a provider list on the left, its blue row linked by a thin line to a black card on the right reading Approved for PHI. The two groups slide left at different speeds as a bottom caption states approved to handle PHI.
On-screen text: “Approved for PHI?”, “approved to handle PHI?”
Techniques: Parallax
Camera: Pan
07 · Problem · 0:08–0:08
On a green field, a black square with corner brackets holds a gray caduceus and the text 'Approved for PHI?'. The composition pans left, sliding the box to the left edge and revealing a black card of data fields on the right; a caption pill stays fixed at the bottom.
On-screen text: “Approved for PHI?”, “approved to handle PHI?”
Camera: Pan
08 · Problem · 0:08–0:15
A man in an olive shirt and glasses stands by a window with a city view, speaking to camera. A white wireframe sphere with green nodes appears at right as green bars for Contract review, Security review and BAA stack up. Monospace captions track his words at the bottom.
On-screen text: “Todd Lieberman”, “CTO and Cofounder”, “You add a new AI provider.”, “Then legal needs a contract.”, “Contract review”, “Security needs a review.”, “Security review”, “Compliance needs a BAA.”, “BAA”, “This process takes months”
Camera: Static
09 · Problem · 0:15–0:18
A man in a green shirt and glasses stands by a window. A dark SECURITY REVIEW calendar beside him counts from month 05 to 12, cells filling green with checkmarks, then a red NEW MODEL → START AGAIN bar slides in. Bottom subtitles follow the voiceover.
On-screen text: “SECURITY REVIEW”, “MONTH 05”, “This process takes months”, “MONTH 12”, “and happens again and again.”, “NEW MODEL → START AGAIN”
Camera: Static
10 · Problem · 0:18–0:20
A man with a gray beard in an olive shirt talks to camera in a high-rise office, city skyline through the window behind him, a potted plant to the right. He gestures with both hands. A white caption on a dark bar sits at the bottom.
On-screen text: “Every AI company running in production”
Camera: Push in
11 · Problem · 0:20–0:22
On a dark wireframe-globe background, a framed diagram with white corner markers morphs from green-and-white bars into a square grid, and a label beneath it switches from Providers to Capacity. A monospace line at the bottom reads 'deals with providers, capacity,'.
On-screen text: “Every AI company running in production”, “deals with providers, capacity,”, “Providers”, “Capacity”
Techniques: Morph
Camera: Push in
12 · Problem · 0:22–0:23
A flat schematic of a three-row list, framed by white selection handles, drifts down a few pixels over a dark dashed-globe background; the top row holds a green X. A green “Fallbacks” chip sits below, and a caption line cycles the voiceover phrases.
On-screen text: “Fallbacks”, “deals with providers, capacity,”, “fallbacks, cost controls,”
Camera: Static
13 · Problem · 0:23–0:24
A dark gray panel framed by four white corner squares holds four horizontal bars that quickly fill left to right in green and white toward a vertical dashed line. Below, a white chip reads Cost controls and a black chip lists fallbacks, cost controls, over faint dashed arcs.
On-screen text: “Cost controls”, “fallbacks, cost controls,”
Camera: Static
14 · Problem · 0:24–0:25
A dark rounded card with four white corner handles sits centered on a near-black field of faint dashed curves. Its inner bars redraw into a grid of small filled and dashed boxes, and the green label below swaps from “Cost controls” to “Model access” above a static white caption.
On-screen text: “Cost controls”, “fallbacks, cost controls,”, “Model access”
Camera: Static
15 · Problem · 0:25–0:27
A dark grid of white and dashed squares, framed by four corner blocks, sits above a green Model access label. The filled cells empty into dashed outlines while others fill with white dots, the corners and label fade, and the caption changes to Introducing Concentrate.
On-screen text: “Model access”, “and model access.”, “Introducing Concentrate.”
Techniques: Morph
Camera: Pull out
16 · Product intro · 0:27–0:28
On a dark background, two halftone dot grids slide together and merge into a single block at left while the wordmark CONCENTRATE AI types in letter by letter, CONCENTRATE in white and AI in gray. A small black caption box with a green dot sits at the bottom.
On-screen text: “Introducing Concentrate.”
Techniques: Kinetic type, Morph
Camera: Static
17 · Feature reveal · 0:28–0:32
A man in glasses and a green shirt talks by a window with a blurred skyline. A black Single BAA card scales in on the left, white lines radiating from it; colored model-name chips pop in around it. A lower third names him Todd Lieberman, CTO and Cofounder; subtitles run at the bottom.
On-screen text: “Introducing Concentrate.”, “Single BAA”, “Todd Lieberman”, “CTO and Cofounder”, “We provide a single BAA”, “which gets you instant access”, “Claude Opus 5.5”, “Gemini 4 Argon”, “DeepSeek V4 Flash”, “Kimi K3, GPT-6.1 Sol, to all the models, CONCENTRATE AI”
Techniques: Kinetic type
Camera: Static
18 · Feature reveal · 0:32–0:35
A gray panel with white corner squares holds the bold headline '1 BAA' while a monospace subtitle types out beneath it. Colored model chips hover at the edges and thin white lines radiate from the center, with a green-dotted caption line updating at the bottom.
On-screen text: “Gemini 4 Argon”, “Claude Opus 5.5”, “DeepSeek V4.1 Flash”, “Kimi K3”, “GPT-6.1 Sol”, “1 BAA”, “HIPAA-eligible models across 8 providers”, “now HIPAA compliant,”, “that you couldn't use before.”
Techniques: Masking, Kinetic type
Camera: Static
19 · Feature reveal · 0:35–0:35
A man with glasses in an olive shirt stands before a window with a city skyline, speaking to camera. A plant sits to his right. A dark caption bar with a teal dot at the bottom center reads Now you can use.
On-screen text: “Now you can use”
Camera: Pull out
20 · Feature reveal · 0:35–0:40
A man in a green shirt and glasses talks to camera in an office, city skyline through the window behind him. Colored model-name cards (Claude, Gemini, Qwen, Kimi, DeepSeek) pop in around him, linked by thin white lines, then fade out. Subtitles caption his speech at the bottom.
On-screen text: “Now you can use”, “Gemini 4 Argon”, “Google”, “Claude Opus 5.5”, “Anthropic”, “Qwen3.8”, “Alibaba”, “Kimi K3”, “Moonshot AI”, “DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash DeepSeek V4.1 Flash ”
Camera: Push in
21 · Feature reveal · 0:40–0:44
A man in a green shirt and glasses stands by a city window. At the start a dark AI products badge with orbiting model tags (Kimi K3, GLM-5.3, DeepSeek V4.1 Flash) sits to his left, then the badge and tags clear. Subtitles appear at the bottom.
On-screen text: “and use lower cost models”, “where they make sense”, “and stop wasting time.”, “And broader access”
Camera: Static
22 · Feature reveal · 0:44–0:45
A dark selection box with white corner handles frames a grid of logo tiles on black. The grid fills from sparse squares to a full three-row array of white cards with colored marks, the box expanding. A monospace caption below states the line on access and control.
On-screen text: “And broader access doesn't mean less control.”
Camera: Pan
23 · Feature reveal · 0:45–0:47
A grid of model logo tiles on the left contracts and slides off as a bracketed panel on the right fills with green “ACROSS EVERY MODEL”, a large white “99%” and green “Control” over small blocks. Wireframe arcs curve below; a caption sits at the bottom.
On-screen text: “doesn't mean less control.”, “ACROSS EVERY MODEL”, “99%”, “Control”
Techniques: Kinetic type
Camera: Push in
24 · Feature reveal · 0:47–0:49
A black circle on a green field of thin white curves scales up while white monospace text types out “Models & Provider”. The circle flattens into a horizontal bar as four white squares and an outlined “ZDR” label appear, with a monospace caption line updating at the bottom.
On-screen text: “doesn't mean less control.”, “Models & Provider”, “You decide which models and providers”, “are allowed, with ZDR,”, “ZDR”
Techniques: Kinetic type, Morph
Camera: Static
25 · Feature reveal · 0:49–0:50
A green field of thin white orbital lines frames a dark panel with four white corner squares. Gray pixel rows shuffle inside, beside a dashed box holding a green zero icon. The “Zero data retention” and “ZDR” labels slide, with a caption fixed at the bottom.
On-screen text: “Zero data retention”, “ZDR”, “are allowed, with ZDR,”
Camera: Pan
26 · Feature reveal · 0:50–0:53
A man in a green shirt stands by an office window speaking. A red card with $5K slides in on the left, then a green card with SYSTEM CHANGES scales in beneath a black AUDIT LOG bar. A caption line changes at the bottom.
On-screen text: “spend limits, PHI redaction”, “$5K”, “SPEND CAP . PHI REDACTED”, “SYSTEM CHANGES”, “AUDIT LOG”, “LIVE”, “and immutable audit trails.”
Camera: Push in
27 · Feature reveal · 0:53–0:54
A man in a green shirt stands before a window overlooking a city skyline, a dark audit log panel floats to his left listing entries tagged logged and blocked, and a caption reads at the bottom.
On-screen text: “and immutable audit trails.”
Camera: Static
28 · CTA · 0:54–0:56
On a near-black background with faint wireframe globes and drifting white squares, a dark gray panel holds a headline typed out with a blinking caret. Four model-name chips sit at the panel corners: GLM-5.3, Kimi K3, DeepSeek V4.1 Flash, Claude Opus 5.5.
On-screen text: “GLM-5.3”, “Kimi K3”, “DeepSeek V4.1 Flash”, “Claude Opus 5.5”, “See what your AI stack is missing”, “and immutable audit trails.”
Techniques: Kinetic type
Camera: Static
29 · CTA · 0:56–0:59
On a flat green field, the Concentrate AI lockup settles in: the dot-grid mark fills in and the uppercase wordmark resolves from a horizontal slice glitch. Below it, the lines Book a demo. and concentrate.ai sit static as the frame holds locked off.
On-screen text: “Book a demo.”, “concentrate.ai”
Techniques: Masking
Camera: Static




