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Matt Taylor - Introducing @trepoai (F26) We built hardware that lives in your kit

Trepo AI · Nov 2026 · 1:34 · AI-annotated

Length
1:34
Scenes
45 · 2.1 s avg
Product on screen
0:00
Features shown
6
Call to action
1:28 · 93%
Voiceover
Yes
00:00:00 / 01:34:11

Trepo AI’s 1:34 launch film runs 45 scenes, about 2.1 s each. The product is on screen from the first frame and 6 features are revealed. The call to action lands at 1:28 (93% in), over a voiceover. A week in the life of a couple, cut as five day-stamped beats (Monday to Friday), each pairing live-action kitchen scenes with frosted UI cards and locked-off top-down shots of the round speaker. The style is cinematic and intimate: dim warm interiors, shallow-focus close-ups of hands, food and the device screen, with slow observational pacing that lets the product story play out as a narrative rather than a spec list.

Footage neededEstimated needs: 1 official logo — reused across the film · 43 filmed passages — shoot, supply or replace · 1 3D passage — build or supply

Is this your launch? to your site or press kit.

More like this

Matt Taylor - Introducing @trepoai (F26) We built hardware that lives in your kit, scene by scene

· 45 scenes as text
  1. 01 · Product intro · 0:00–0:01

    Top-down view of a dark cylindrical smart speaker with a blue rim and a glowing white top showing the brand name, resting on a refrigerator door covered with letter magnets and photos. The frame is locked off with shallow depth of field.

    Techniques: 3D mockup

    Camera: Static

  2. 02 · Feature reveal · 0:01–0:04

    A man in a light blue shirt stands in a dim kitchen, seen from behind, then turns and smiles while holding a whisk. A leafy plant sits in the lower left, and the caption MONDAY scales in at the bottom edge as the camera holds on his profile.

    On-screen text: “MONDAY”, “TREPO”, “Kitchen Assistant”, “DAD”

    Camera: Pan

  3. 03 · Feature reveal · 0:04–0:05

    In a dim kitchen, a woman holds a swaddled baby at the counter on the left while a man in a blue shirt on the right lifts items out of a paper grocery bag. The camera holds a static medium two-shot as he works.

    Camera: Static

  4. 04 · Feature reveal · 0:05–0:07

    A man in a light blue shirt holds a wine bottle with a red label and smiles, then the focus racks to a hand lifting a bunch of green leafy herbs from a white bowl. Warm dim lighting, shallow depth of field, handheld framing.

    Camera: Pan

  5. 05 · Feature reveal · 0:07–0:08

    A tight close-up shows a pair of hands holding a small potted plant with green leaves in a clay pot. The person wears a gray long-sleeve shirt and a yellow patterned strap across the chest, set against a soft-focus indoor background. The hands shift gently as the camera holds on the plant.

    Camera: Pan

  6. 06 · Feature reveal · 0:08–0:09

    A close-up follows a person's hands in a blue shirt and gold patterned tie, holding and tilting a red and black handheld device with a metal nozzle. The home interior behind stays soft, with a plant and a lidded tub, while another shoulder blurs at the left edge.

    Camera: Static

  7. 07 · Feature reveal · 0:09–0:11

    A person holds a smartphone in a kitchen while their thumb taps tiles on the app screen. The interface shows a kitchen checklist with a red 0 items to check alert and item tiles, and the screen updates as the thumb taps.

    Camera: Static

  8. 08 · Feature reveal · 0:11–0:13

    Over-the-shoulder shot of a hand holding a phone; the screen moves from a list to a photo of a paper receipt. A frosted panel then appears on the right, listing the scanned items under a checkmark header.

    Camera: Static

  9. 09 · Feature reveal · 0:13–0:14

    A hand holds a phone in a soft over-the-shoulder shot, the screen showing a KITCHEN checklist while a finger taps it. A frosted list panel sits on the right under the header Added to kitchen.

    Camera: Static

  10. 10 · Feature reveal · 0:14–0:17

    A hand swipes the round display on a fridge, cycling breakfast recipe cards from a berry yogurt spinach frittata bowl to banana kale pancakes to a kale smoothie. Fridge magnets, photos and a license plate sit blurred around it. TUESDAY sits lower left.

    On-screen text: “TUESDAY”

    Camera: Static

  11. 11 · Feature reveal · 0:17–0:19

    A man in a white shirt and tie pours a smoothie into a red blender at a kitchen island as a woman in white walks in from the left and approaches him, both smiling. The kitchen has green curtains, white tile, and a stainless fridge with a small black device.

    Camera: Static

  12. 12 · Feature reveal · 0:19–0:21

    A man in a white shirt and patterned tie pours from a red container into a blender of leafy greens. The close-up tracks his hands and torso, then tilts down to the blender as the camera follows the pour, set against a soft, sunlit green background.

    Camera: Pan

  13. 13 · Feature reveal · 0:21–0:22

    A close-up shows a glass blender jar on a red base, with a hand holding the lid. Chopped green and yellow ingredients spin and blur into a thick green smoothie against a soft-focus background.

    Camera: Static

  14. 14 · Feature reveal · 0:22–0:26

    A man in a light shirt and patterned tie swings his arm across the frame, then lifts his gaze upward with a worried expression. The medium close-up holds in a bright room with green curtains and ceiling lamps, his moving arm blurred in the foreground.

    Camera: Static

  15. 15 · Feature reveal · 0:26–0:28

    In a bright kitchen, a man in a white shirt and tie lifts a blender jar of green smoothie, turning toward a woman in a white dress at the wooden island and smiling. A small round device with a blue light glows on the refrigerator.

    Camera: Static

  16. 16 · Feature reveal · 0:28–0:31

    A man in a white shirt and patterned tie speaks in profile against a soft-focus window with green curtains, then steps out of frame to the right. The locked-off shot holds on the blurred empty room.

    On-screen text: “PI”

    Camera: Pull out

  17. 17 · Feature reveal · 0:31–0:32

    A hand taps a small circular device with a blue rim on a desk scattered with letter tiles and a First Dad card. The screen switches from a grid of icons to a Hold still countdown showing 2, then the hand lifts away. Top-down locked-off framing.

    Camera: Static

  18. 18 · Feature reveal · 0:32–0:33

    A woman at a gray fridge holds a yogurt tub and looks at a small round device on the door, then turns toward the camera and smiles. A thin white outlined card fades in on the left with a checkmark, the line Added to list, and a Greek yogurt item.

    On-screen text: “Added to list”, “Greek yogurt”

    Camera: Static

  19. 19 · Feature reveal · 0:33–0:40

    A woman drinks a green smoothie at a kitchen island while a frosted card with a checkmark and a “Greek yogurt” row holds at left, then fades out. She walks to the fridge and taps the small round device on its door. Static wide shot.

    Camera: Static

  20. 20 · Feature reveal · 0:40–0:43

    Locked-off top-down close-up of a blue circular smart speaker on a fridge door, ringed by magnets and photos. A finger presses the center button; the screen changes from a waveform to a green check. A frosted card slides in from the left listing grocery items.

    On-screen text: “Added to Friday's order”, “Kale”, “Banana”, “Almond milk”, “Greek yogurt”, “Frozen mango”

    Camera: Static

  21. 21 · Feature reveal · 0:43–0:46

    A woman in a denim shirt holds a phone to her ear in a dim kitchen, her gaze dropped and expression tense. A bowl of fruit blurs in the foreground. The word WEDNESDAY sits static in the lower left corner.

    On-screen text: “WEDNESDAY”

    Camera: Static

  22. 22 · Feature reveal · 0:46–0:49

    A hand holds a small black cylinder with a round cream display in front of a fridge door covered with magnets and postcards. The display shows Beef Chili, Leftovers, 5 days, then crossfades to Chinese Takeout, 2 days, as the hand tilts the device.

    Camera: Static

  23. 23 · Feature reveal · 0:49–0:51

    A hand with a ring reaches into a lit refrigerator and lifts a white takeout box printed with a red pagoda. The shelf holds bottles, an organic milk bottle, strawberries and leafy greens. The camera stays locked off on the fridge interior.

    Camera: Static

  24. 24 · Feature reveal · 0:51–0:56

    A man and a woman sit at a wooden kitchen table eating takeout with chopsticks, talking and smiling under warm pendant lamps. The camera holds a static wide shot of the dim room as they gesture and look at each other.

    Camera: Static

  25. 25 · Feature reveal · 0:56–0:57

    A man in an open denim shirt stands at a kitchen sink, folding a pale blue towel and setting it on the counter. Green curtains and a bright window fill the background. The word THURSDAY holds in the lower left.

    On-screen text: “THURSDAY”

    Camera: Static

  26. 26 · Feature reveal · 0:57–1:00

    A man in a light denim shirt stands in a sunlit kitchen, holding a smartphone in both hands and glancing down at it. He shifts his weight and turns his body slightly as he reads the screen. The word THURSDAY sits static in the lower left corner.

    On-screen text: “THURSDAY”

    Camera: Pan

  27. 27 · Feature reveal · 1:00–1:01

    A hand holds a smartphone displaying a recipe page with a dish photo and an ingredient list. The thumb hovers near the screen while the content stays still against a blurred kitchen background.

    Camera: Static

  28. 28 · Feature reveal · 1:01–1:04

    A man in a denim shirt stands in a bright kitchen, looking down at his phone. On the right, a small “Running low” chip for Fusilli expands into a translucent card titled “Added to Friday's order”, listing six groceries, each with a green check.

    Techniques: Morph

    Camera: Static

  29. 29 · Feature reveal · 1:04–1:06

    A man in a dark long-sleeve shirt stands at a wooden kitchen island, placing groceries into a brown paper bag. The wide locked-off shot frames a green cabinet, white tile and pendant lights. The word FRIDAY sits static in the lower left.

    On-screen text: “FRIDAY”

    Camera: Static

  30. 30 · Feature reveal · 1:06–1:08

    A hand reaches across a kitchen counter and rests flat on the top of a wooden box fitted with three brass knobs, then lifts away to reveal the device alone by the window.

    On-screen text: “FRIDAY”

    Camera: Static

  31. 31 · Feature reveal · 1:08–1:09

    A low close-up holds on a stainless steel pot resting on a black gas grate, a small blue flame burning beneath it. The background stays dark and softly blurred with warm amber tones.

    Camera: Static

  32. 32 · Feature reveal · 1:09–1:10

    A hand pinches seasoning above a stainless steel saucepan on a gas stove, a blue flame flickering beneath it. The kitchen counter, jars and pepper mill stay soft and out of focus behind the pot.

    Camera: Static

  33. 33 · Feature reveal · 1:10–1:11

    A hand tilts a white paper packet over a stainless steel pot, pouring yellow rectangular pieces into it. The pot rests on a gas burner with a blue flame, a second hand steadies the handle, and the kitchen background stays softly blurred.

    Camera: Static

  34. 34 · Feature reveal · 1:11–1:15

    Locked-off close-up of a black smart device with a round white screen on a gas stove, showing “Turn off the heat” as hands stir a pot in the blurred background. A hand cups the device head, and the screen updates to “Add the pasta to the pesto.”

    Camera: Static

  35. 35 · Feature reveal · 1:15–1:16

    A hand drops a portion of pasta into a dark pot of pesto, then lifts and tosses to coat. White caption text scales in over the close-up action.

    On-screen text: “Add the pasta”, “to the pesto.”, “Toss to coat.”

    Techniques: Kinetic type

    Camera: Static

  36. 36 · Feature reveal · 1:16–1:16

    Close-up of a metal pan on a stove holding green vegetables and yellow pieces. A hand enters the frame, out of focus, then pulls back as focus racks onto the food. A metal utensil handle rests at the right edge.

    Camera: Pan

  37. 37 · Feature reveal · 1:16–1:17

    A wooden spoon stirs green okra in a stainless steel pot on a gas burner. Close-up with shallow depth of field; the spoon moves in a circular motion while the background stays soft and dim.

    Camera: Static

  38. 38 · Feature reveal · 1:17–1:18

    Shallow focus on a wooden dining table as a hand uses tongs to lift green pesto pasta from a copper pot and place it on a white plate holding seared fish and a lemon slice, beside a wine glass and cutlery.

    Camera: Static

  39. 39 · Feature reveal · 1:18–1:19

    A close-up of hands grates a wedge of pale cheese over a plate of green spiral pasta with salmon and a lemon slice. A wine glass and a pot of pasta sit on the wooden table in the foreground as the grater moves down in a slow stroke.

    Camera: Static

  40. 40 · Feature reveal · 1:19–1:20

    A hand tilts a dark wine bottle to pour red wine into a stemmed glass held steady by another hand. The scene sits on a wooden table with an empty glass, a plate and a lemon wedge in soft focus.

    Camera: Static

  41. 41 · Feature reveal · 1:20–1:23

    A man and a woman sit across from each other at a wooden kitchen table at night, each holding a wine glass. They raise their glasses and clink them in a toast under warm pendant lights, a dark window behind.

    Camera: Static

  42. 42 · Feature reveal · 1:23–1:24

    A white and teal VTech baby phone with a lit green indicator sits on two stacked books on a wooden surface, a glass jar of nuts to the right, soft window light and shallow focus, locked-off frame.

    Camera: Static

  43. 43 · Feature reveal · 1:24–1:28

    A man and a woman sit at a wooden kitchen island in a dim, warm room, clinking wine glasses and smiling at each other. The locked-off medium shot holds as they talk, with plates, candles and bottles on the table.

    On-screen text: “SIMPLEST BABY BOOK”

    Camera: Static

  44. 44 · CTA · 1:28–1:30

    A couple toasts with red wine in a dim kitchen as the cream TREPO wordmark, the Preorder today line, and the hellotrepo.com URL fade in over the footage, then the scene fades to black while the text holds.

    On-screen text: “TREPO”, “Preorder today”, “hellotrepo.com”

    Camera: Static

  45. 45 · Outro · 1:30–1:34

    A static end card displays the large cream TREPO logo centered above the text Preorder today and the URL hellotrepo.com on a solid black background.

    On-screen text: “TREPO”, “Preorder today”, “hellotrepo.com”

    Camera: Static