OpenAI - Introducing ChatGPT Images, powered by our flagship new image generat
OpenAI · Dec 2025 · 0:55 · AI-annotated
- Length
- 0:55
- Scenes
- 61 · 0.9 s avg
- Product on screen
- 0:00
- Voiceover
- Yes
OpenAI’s 0:55 launch film runs 61 scenes, about 0.9 s each. The product is on screen from the first frame. There is no explicit call to action; a voiceover carries the film. Built as a white-field montage of tilted photo cards that fan, crossfade and parallax at a fast 94 cuts per minute to a 123 bpm track. The signature move is the layered card collage that shuffles between styles, closing on the phone interface and the wordmark.
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OpenAI - Introducing ChatGPT Images, powered by our flagship new image generat, scene by scene
· 61 scenes as text
01 · Product intro · 0:00–0:00
On a plain white field, the bold black wordmark ChatGPT slides into the center, then its weight eases to regular as the word Images extends to its right, leaving the full name centered.
On-screen text: “ChatGPT Images”
Techniques: Kinetic type
Camera: Static
02 · Product intro · 0:00–0:02
On white, ChatGPT slides in left of a vertical panel and Images holds right; the panel morphs a woman with glasses from blue line art to a colorful paint style to a photo-real field portrait.
On-screen text: “ChatGPT”, “Images”
Techniques: Morph
Camera: Static
03 · Demo · 0:02–0:06
A vertical selfie clip of a smiling woman in a plaid top sits centered on a plain off-white background, with a river and autumn trees behind her. Her look cuts between filter states: neat braids, tousled hair, a cartoon bear hat, then white shutter sunglasses.
Camera: Static
04 · Demo · 0:06–0:08
A photograph of a smiling woman in a red turtleneck by an autumn lake scales up to fill the frame, then a rectangular cutout opens in the center and the lower-right corner detaches as a separate floating piece.
Techniques: Masking
Camera: Pull out
05 · Demo · 0:08–0:10
Three vertical video panels overlap on a white background; the front center panel shows a woman in a red turtleneck taking a selfie and pointing, the side panels show the same autumn park and pond. The center panel drifts upward and settles.
Techniques: Parallax
Camera: Static
06 · Demo · 0:10–0:11
A stack of paper photo cards tilts and fans in 3D on a white background. The top image morphs from a real photo of a woman in a red turtleneck, with a small red cartoon face on her chest, into an anime illustration of the same figure.
Techniques: 3D mockup, Morph
Camera: Static
07 · Demo · 0:11–0:12
A vertical photo card rests centered on a white field, its paper edges layered and slightly tilted. The image inside dissolves from the woman in a red turtleneck before a wavy black-and-white wall to the same woman standing in snow beside a snowman.
Camera: Static
08 · Demo · 0:12–0:14
On a plain white set, a woman in a red turtleneck and black trousers stands in profile; the frame then splits her into several copies that walk away from each other, spreading across the width.
On-screen text: “K”
Camera: Static
09 · Demo · 0:14–0:14
A cutout of a young woman in a red turtleneck and black trousers, feet floating, stands at the left edge of a photo of an older woman in a blue sweater seated on a white sofa. The pair is centered on a plain white background, held static.
Camera: Static
10 · Demo · 0:14–0:15
A still photograph of two women, a young one in a red turtleneck and an older one in a blue sweater, sits centered on a plain white background. They hold hands on a white couch and smile at the camera as the image scales up gently.
Camera: Static
11 · Demo · 0:15–0:15
Two still photographs sit side by side on a plain off-white background, each showing a young woman and an older woman on a couch, hands clasped, smiling. The left frame is cool and bright with a white sofa; the right is warm with a floral sofa. The images hold static.
Techniques: Split screen
Camera: Static
12 · Demo · 0:15–0:16
A split-screen layout displays two static live-action shots of a young woman and an older woman posing together. The left panel shows them sitting on a couch in a cozy, warmly lit room, while the right panel features them seated at a table in a restaurant or cabin setting.
Techniques: Split screen
Camera: Static
13 · Demo · 0:16–0:18
A photograph of two smiling women, one young in a black beret and one older in a pink sweater, sits centered on a white background. The image eases slightly larger over the first second, then holds still, framing a sunny park with trees and closed umbrellas behind the bench.
Camera: Static
14 · Demo · 0:18–0:19
A color photo of three people seated outdoors, framed as a slightly tilted card on a plain white background, rotates a few degrees and settles. The subjects stay still; only the card tilts and eases into place.
Camera: Static
15 · Demo · 0:19–0:20
A printed photo, tilted a few degrees on a plain white background, shows a young man, a woman in a black beret, and an older woman seated with a dachshund at an outdoor cafe. The print carries a layered offset edge and settles with a gentle tilt.
Camera: Static
16 · Demo · 0:20–0:22
A tilted family birthday photo rests on a stack of printed snapshots against a plain white background. Three people and a dachshund in party hats sit on a couch before a HAPPY BIRTHDAY banner and colorful balloons. The frame is locked-off and still.
Camera: Static
17 · Demo · 0:22–0:22
A framed photo of three people and a dog is attached to a stainless steel refrigerator door, surrounded by colorful 3D magnets.
On-screen text: “Happy Birthday!”
Camera: Static
18 · Demo · 0:22–0:23
A locked-off top-down shot holds on a printed card showing three people and a dog in sunglasses with a CONGRATULATIONS banner, lying on a blue tablecloth scattered with star confetti, framed by paper plates with cake and a black graduation cap with a gold tassel.
Camera: Static
19 · Demo · 0:23–0:23
A printed holiday card showing a family in Santa hats stands upright on a mantel dressed with pine garland, lit candles, a flocked tree and pinecones. The locked-off shot is warmly lit with soft bokeh, the card centered and still.
Camera: Static
20 · Demo · 0:23–0:24
A locked-off 3D render of a greeting card on a wooden nightstand, its illustration showing three people and a dog holding balloons, beside a coffee mug and a lit lamp in a warm bedroom. A static caption reads Happy Holidays.
On-screen text: “Happy Holidays”
Camera: Static
21 · Demo · 0:24–0:24
A stack of photo cards floats on a white background. The front card changes from a snowy outdoor family portrait to a warm restaurant scene as the stack tilts and fans out.
Techniques: 3D mockup
Camera: Static
22 · Demo · 0:24–0:24
A rectangular photo of a man, a woman and an older woman with a dachshund sits centered on white. It swaps between two settings, a stone archway and a neon arcade, with a thin offset edge peeking at the lower right.
Camera: Static
23 · Demo · 0:24–0:25
On a white background, a photograph of a man, a woman and an older woman holding a dachshund on a beach dissolves into a second photograph of the same group on a city street. The second image settles to fill the frame.
Camera: Static
24 · Demo · 0:25–0:26
Two stacked photo cards of a family holding a dachshund in falling snow float on a white background. The rear card drifts left faster than the front, fanning the pair apart.
Techniques: Parallax
Camera: Static
25 · Demo · 0:26–0:26
On a white background, a collage of overlapping street photos drifts in a slow parallax. The central photo shows three people reading a paper map, then neon sunglasses pop onto their faces.
Techniques: Parallax
Camera: Static
26 · Demo · 0:26–0:27
A collage of candid photos of two women, one young and one older with gray hair, slides across a white background. The central image shifts from a restaurant meal to a roller coaster ride while other frames drift around the edges.
On-screen text: “2”
Camera: Static
27 · Demo · 0:27–0:28
On a white background, a photograph of three people and a dachshund on a splashing log ride sits in front of a second, offset copy of the same scene. The front photo slides down, exposing the upper faces of the back layer.
On-screen text: “2”
Techniques: Parallax
Camera: Static
28 · Demo · 0:28–0:28
A stack of overlapping lifestyle photos of a family and a dog on a boat and in the sea slides across a plain white background. The frames shift at different speeds, peeling back to reveal new shots.
Techniques: Parallax
Camera: Static
29 · Demo · 0:28–0:29
A scattered collage of lifestyle photos on white, centered on an underwater shot of three scuba divers holding a dachshund in yellow goggles. Side frames show a gray-haired woman, a woman waving through a splash, and a man with a dog in turquoise water; layers drift with a slight parallax.
Techniques: Parallax
Camera: Static
30 · Demo · 0:29–0:30
A collage of lifestyle photos, including a diver selfie, a group on horseback, and a family in conical hats, shuffles across a white background as frames slide and new ones enter.
Camera: Static
31 · Demo · 0:30–0:30
A collage of photographs slides and overlaps on a white background. Images of a man on a horse, a man in a conical hat, and two groups of skiers with a dachshund shift positions, layering over one another.
Techniques: Parallax
Camera: Static
32 · Demo · 0:30–0:31
Three action photos, skiers, snow angels, and ice climbers with a dog, slide across a white background and reposition, the climbers shot drifting to the center foreground.
Techniques: Parallax
Camera: Static
33 · Demo · 0:31–0:32
A collage of adventure photos shifts on a white background as a new photo enters: snow angels and ice climbers slide left, while the front image changes from a headlamp-lit ice cave with a dog to hikers before an erupting volcano.
Techniques: Parallax
Camera: Static
34 · Demo · 0:32–0:32
On a white background, a diagonal stack of photo cards cycles, each offset top-left to bottom-right. The front card, a woman holding a dog on a smoking volcano, slides away to reveal three people skydiving above clouds, while an icy cave photo holds the top.
Camera: Static
35 · Demo · 0:32–0:33
A central photo of three people in blue jumpsuits holding a small tan dog fills the right, while a stack of smaller photo strips of mountains, clouds and a reaching hand slides along the left and bottom edges on a white background.
Techniques: Parallax
Camera: Static
36 · Demo · 0:33–0:34
A horizontal strip of photo panels slides left across a white background. The panels show a man in a blue NASA flight suit, three astronauts holding a dog in a helmet against Earth, then a moon scene with a rover and a green alien.
Techniques: Parallax
Camera: Static
37 · Demo · 0:34–0:34
Two rectangular image panels sit side by side on a white background, each showing an illustrated astronaut scene on the moon. The panels scroll left as a strip, the right window revealing a three-wheel lunar motorcycle with astronauts and a dog mid-jump.
Camera: Static
38 · Demo · 0:34–0:35
Two panels sit side by side on a white field, each showing astronauts and a suited dog on a lunar buggy crossing the moon with Earth in the black sky. The buggy hops over rocks, throwing up dust, as the panels drift slightly.
Techniques: Split screen
Camera: Static
39 · Demo · 0:35–0:36
On a white background, a collage of four rectangular panels shows astronauts in space, on the moon, and near a black hole. The panels shuffle and overlap while a blurry close-up of three astronauts reaching toward the camera slides into the center foreground.
Camera: Static
40 · Demo · 0:36–0:36
A white canvas holds a collage of stills that drifts at different depths. A central group selfie of three astronauts and a dog in space helmets sharpens from a blurred galaxy swirl into a clear portrait, while a dusty motorcycle and an outstretched astronaut frame the edges.
Techniques: Parallax
Camera: Static
41 · Demo · 0:36–0:37
A photo card of three hikers in snow sits centered on white. The image crossfades to add a fourth hiker and a roaring yeti in an ice tunnel, while a duplicate card slides in behind at the top right.
Techniques: Morph
Camera: Static
42 · Demo · 0:37–0:37
A white background holds a stack of framed images that slide and overlap. Yarn-style illustrations of children, a dog and a creature cycle through the front, a photo of a laughing person in a yellow jacket sits at the right, and an icy cave backdrop shifts behind.
Techniques: Parallax
Camera: Static
43 · Demo · 0:37–0:38
On a white background, a collage of overlapping illustration panels slides and re-stacks. The panels show yarn-crochet figures: children running with a poodle, a winged poodle flying, eagles, a lit night street, and a snowy vortex. Panels shift horizontally and vertically across the frame.
Camera: Static
44 · Demo · 0:38–0:39
On a white background, a row of crocheted-art panels shifts sideways. The center panel crossfades from three figures riding a winged dog to three children sitting on a spiky creature, while the dog's wings and head remain in the panels to the right.
Camera: Static
45 · Demo · 0:39–0:39
A collage of overlapping rectangular panels shows three laughing riders on a dragon in the sky, with close-up panels of their faces and the creature's scales. The panels then swap to an underwater version, the same riders on a sea creature above a coral reef.
Camera: Static
46 · Demo · 0:39–0:40
Three offset panels of underwater diving images sit on a white background. The central panel crossfades from a photorealistic photo of two divers near a sea reptile to a stylized illustration of three divers, while the top and right panels shift to new reef and creature shots.
Techniques: Morph
Camera: Static
47 · Demo · 0:40–0:41
A diagonal cascade of overlapping underwater illustration panels shows cartoon divers, a shark, a turtle and a glowing treasure chest. The panels shift at different speeds, creating a layered parallax effect.
Techniques: Parallax
Camera: Static
48 · Demo · 0:41–0:41
A diagonal cascade of overlapping illustrated images on white, the front card showing cartoon explorer children with a dog and a map, cards behind showing an underwater shark scene. The deck shuffles as the front card slides off to reveal a new jungle image with footprints.
Camera: Static
49 · Demo · 0:41–0:42
A staggered collage of overlapping frames on white shows a 3D-rendered cartoon of children and a dachshund chasing a dinosaur in a jungle; the largest frame cross-fades to a live-action photo of three people with the same dog, while smaller frames hold a cartoon boy explorer.
Camera: Static
50 · Demo · 0:42–0:43
On a white ground, offset still photographs of a jungle crew and a dog shuffle in a stacked collage. The central frame swaps from a group portrait to an extreme close-up of a dog's face as the panels slide.
Camera: Static
51 · Demo · 0:43–0:43
A layered collage of live-action panels slides across a white background. A central close-up of a dog's nose and pink tongue tightens as shocked figures in dirt and smoke shift at different speeds on the left and right.
Techniques: Parallax
Camera: Static
52 · Demo · 0:43–0:44
Extreme macro on a wet pink tongue, then the frame pulls back to reveal a glossy 3D brown puppy holding it in its mouth against a beige carpet.
Camera: Static
53 · Demo · 0:44–0:45
A close-up of a brown 3D puppy with its tongue lolling out pulls back to a medium shot as the puppy sits on a gray carpet and raises one paw in a wave.
Camera: Static
54 · Demo · 0:45–0:45
A CGI brown dachshund puppy sits on a pale beige carpet, head tilted upward with large glossy eyes and floppy ears. The medium shot is nearly static, with only subtle breathing motion in the body.
Camera: Static
55 · Demo · 0:45–0:46
A glossy orange and brown balloon dog sits on a white textured towel, facing right. A monarch butterfly with orange, black and white wings hovers in the upper right corner, its wings beating gently.
Camera: Static
56 · Demo · 0:46–0:46
A brown puppy with oversized eyes lies on wet sand at sunset, gazing up at a monarch butterfly that hovers and flutters above its nose. Soft waves roll in behind it. The camera holds a low, static shot while the puppy's head tilts and its tongue wags.
Camera: Static
57 · Demo · 0:46–0:47
A brown puppy sits in a snowy clearing, gazing up at an orange butterfly. Snowflakes drift down past frosted pine trees as the puppy’s head, ears and tail shift gently.
Techniques: Particles
Camera: Static
58 · Demo · 0:47–0:48
On a white background, a masonry grid of personal photos, including dachshunds, smiling people, a dachshund reaching for a butterfly, and astronauts, drifts and repositions as the layout settles into aligned columns.
On-screen text: “R”
Camera: Pull out
59 · Demo · 0:48–0:52
A three-column grid of personal photos crossfades into a centered phone mockup of the Images screen, showing style thumbnails and a prompt list. The phone fades out on a white field, leaving the black title “ChatGPT Images” centered.
On-screen text: “ChatGPT Images”
Camera: Static
60 · Outro · 0:52–0:53
Black title “ChatGPT Images” sits centered on a plain white background, sharpening from a brief blur into a locked-off frame.
On-screen text: “ChatGPT Images”
Camera: Static
61 · Outro · 0:53–0:55
A small black outline logo, a cloud shape enclosing an isometric cube, sits centered on a plain white background. The mark holds still in a locked-off frame for the whole shot.
Camera: Static





