Playdate · Hardware · Jul 2025
erik schützler - Introducing Moe: the stock market for your stuff Selling used to mea
Moe · Sep 2026 · 1:00 · AI-annotated
- Length
- 1:00
- Scenes
- 47 · 1.3 s avg
- Product on screen
- 0:33
- Features shown
- 2
- Voiceover
- Yes
Moe’s 1:00 launch film runs 47 scenes, about 1.3 s each. The product shows up at 0:33 and 2 features are revealed. There is no explicit call to action; a voiceover carries the film. The video argues in three beats: a 1792 hook, a long problem montage about the hidden value in everyday objects, then three feature slams (portfolio, snap-to-value, sell-everywhere) cut hard to a 143 bpm pulse. Its signature moves are torn-paper collages, fisheye archival frames, and orbiting price rings on black, all unified by a lime-on-black palette and heavy sans type slams.
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erik schützler - Introducing Moe: the stock market for your stuff Selling used to mea, scene by scene
· 47 scenes as text
01 · Hook · 0:00–0:01
A faded 18th-century street painting fades in behind oversized black numerals that count up from 1700 to 1792, the final digit rolling into place over the canvas.
On-screen text: “1700”, “1790”, “1792”
Techniques: Kinetic type
Camera: Static
02 · Hook · 0:01–0:02
A historical street painting of figures in 18th-century dress fills the frame, with the year 1792 in heavy black type centered over it. The shot is locked-off and static.
On-screen text: “1792”
Camera: Static
03 · Hook · 0:02–0:04
A historical oil painting of 18th-century men in top hats and coats gathers under a street tree; a few sit at a table signing a paper while others stand and talk. The frame holds locked on the still image.
On-screen text: “79”
Camera: Static
04 · Hook · 0:04–0:06
A dark aerial view of Manhattan brightens as four lines of bold white uppercase text slide in over the skyline, settling above the Empire State Building in a locked-off frame.
On-screen text: “THE STOCK MARKET AS YOU KNOW IT WAS BORN”
Techniques: Kinetic type
Camera: Push in
05 · Problem · 0:06–0:07
A block of white text on a black field slides vertically at high speed, the letters smearing into long vertical streaks of blur, then the whole block fades to black. The lines form one sentence about the stock market.
On-screen text: “THESTOCK”, “MARKETASYOU”, “KNOWIT”, “WASBORN”
Techniques: Kinetic type
Camera: Static
06 · Problem · 0:07–0:08
A vertical stack of gray years slides up on a black background. The year 2026 lands in the center, sharpening and turning green while a white arrow slides in to point at it; the surrounding years stay blurred.
On-screen text: “2027”, “2026”, “2025”
Techniques: Kinetic type
Camera: Static
07 · Problem · 0:08–0:10
A grayscale engraving of a banknote portrait fills the frame, overlaid with faint financial bar charts and line graphs. Large white stencil text cycles word by word: WHAT, LOOKS LIKE, VALUE, LOOKS LIKE, each swapping in with a quick slide or scale on the locked-off shot.
On-screen text: “WHAT”, “LOOKS LIKE”, “VALUE”, “LOOKS LIKE”
Techniques: Kinetic type
Camera: Static
08 · Problem · 0:10–0:10
A flat lime-green field holds the still word LOOKS as the heavy black word BUY slides into the center and locks off, the only motion in the frame.
On-screen text: “LOOKS”, “BUY”
Techniques: Kinetic type
Camera: Static
09 · Problem · 0:10–0:11
On a black field, the lime-green word BUY slides across the frame, then HOLD holds static in the center. The cut is fast, matching the voiceover cadence of buy, hold.
On-screen text: “BUY”, “HOLD”
Techniques: Kinetic type
Camera: Static
10 · Problem · 0:11–0:12
On a flat lime green field, a huge black “OWN” shrinks and slides up while “ASSETS” snaps in beneath it in the same heavy type, forming a two-line lockup. Locked-off frame, fast cut.
On-screen text: “OWN”, “ASSETS”
Techniques: Kinetic type
Camera: Static
11 · Problem · 0:12–0:13
A single bold lime-green word INVEST sits centered on a black background, holding a faint 3D extrusion that flattens into a flat wordmark over the half-second.
On-screen text: “INVEST”
Camera: Static
12 · Problem · 0:13–0:13
A torn-paper cutout on a green screen holds a photo of the Nasdaq building, its billboard showing a man in a suit holding a corgi. The image shifts from a flat green duotone to full color while the frame stays locked off.
Techniques: Masking
Camera: Static
13 · Problem · 0:13–0:15
A torn-paper collage on a pale background cross-fades from a blue-tinted shot of a man holding a dollar bill by a Nasdaq sign to a black-and-white photo of a suited man holding a dollar bill before an American flag. The ragged paper edges shift as the images swap.
Techniques: Morph
Camera: Static
14 · Problem · 0:15–0:15
A torn paper cutout on a black background frames an aerial photo of a modern house at dusk, with a body of water behind it. A second torn layer peeks out at the top and bottom edges. The image holds still.
Techniques: Masking
Camera: Static
15 · Problem · 0:15–0:17
On a solid green background, a stack of torn paper cutouts holds a faded photo of a building and a face, then tilts and fans out to reveal a color photo of three men beside a large orange Bitcoin sign.
Techniques: Parallax
Camera: Static
16 · Problem · 0:17–0:18
A sepia-toned archival photo of a seated orchestra fills a curved, slightly tilted frame on a black background, its left and right edges bending like a cylinder. The frame stays locked off with no motion.
On-screen text: “B”
Camera: Static
17 · Problem · 0:18–0:22
Over-the-shoulder view of a blonde person seated at a beige CRT computer and keyboard. A blue chat bubble with white text scales in over the desk, then a white bubble with black text pops in beneath it. The frame stays locked off.
On-screen text: “the only version of wealth.”, “but what if it isn't?”
Techniques: Kinetic type
Camera: Push in
18 · Problem · 0:22–0:22
Rapid cuts of gritty retro graphics: a scratched dark frame with bold white
On-screen text: “the only version of wealth.”, “but what if it isn't?”, “ACCUMULATING”
Techniques: Kinetic type
Camera: Static
19 · Problem · 0:22–0:23
Macro shots of vintage hi-fi gear cut quickly: a handwritten cassette label, a round dial, a teal stereogram box. Bold words ACCUMULATING, VALUE, REGULATOR flash over each frame while a thin outlined caption 'the hi-fi low noise' sits at the bottom.
On-screen text: “the hi-fi low noise”, “ACCUMULATING”, “VALUE”, “REGULATOR”
Techniques: Kinetic type
Camera: Static
20 · Problem · 0:23–0:24
A grainy montage of vintage audio objects, an orange cassette tape and a green vinyl record, cuts rapidly behind a white wordmark TOO fixed in the center. The wordmark scales up over the changing footage.
On-screen text: “TOO”
Techniques: Kinetic type
Camera: Static
21 · Problem · 0:24–0:24
A PSA-graded Pokémon card slab tilts in 3D at the center of a black frame. A ring of green and orange price text rotates around it, listing items like Rolex and Stanley with values, forming a moving border.
On-screen text: “ROLEX BOBEX SUNHAR INTERO 850.00 STANLEY QUENCHER 44.00 0.53CHER 40”
Techniques: 3D mockup, Kinetic type
Camera: Static
22 · Problem · 0:24–0:25
A vinyl record with a cream Beatles label spins on a black field, a green apple with two stems rests over the center. A circular ring of product names and prices in white, green and red text orbits the rim.
On-screen text: “ROLEX SOBEA SUNWAR A/B HERO 2,850.00”, “STANLESTANLENOGIER NOGIER 4.3D”, “CHEVY 4.3D”, “STANLESTANLENOGIER NOGIER 400.00”
Camera: Static
23 · Problem · 0:25–0:26
A 3D render of red-and-white sneakers with a Marlboro strap stacked on a pink race car floats on black. A circular ring of white, green and red price text orbits the stack, rotating slowly around the composition.
On-screen text: “ROLEX SUBMARINER 12,850.00”, “STANLEY QUENCHER 40OZ 44.00”, “-5.51%”, “-0.53%”
Techniques: 3D mockup
Camera: Pull out
24 · Problem · 0:26–0:27
A crimson velvet curved sofa sits centered on a black void, framed by a tilted 3D ring of small ticker text that slowly orbits it. The ring carries repeating product names and percentage figures in red, green and white, rotating around the static couch while the camera holds a fixed high-angle view.
On-screen text: “ROLEX SUBMARINER 12,850.00”, “STANLEY QUENCHER 400Z 4.00-5.51%”
Techniques: 3D mockup
Camera: Pan
25 · Problem · 0:27–0:29
A reel-to-reel tape recorder with spinning spools sits on a dark table inside a curved fisheye frame. A pixelated gray headline builds across it word by word, the last word Bought landing much larger in a pixelated serif italic.
On-screen text: “THE THINGS YOU BOUGHT”
Techniques: Kinetic type
Camera: Static
26 · Problem · 0:29–0:30
Grainy vintage home video, framed by a curved black border, shows a man and a woman at a table examining a small box. Blocky pixel text reads THE THINGS, then a serif italic line YOU KEPT fades in below it.
On-screen text: “THE THINGS”, “YOU KEPT”
Camera: Static
27 · Problem · 0:30–0:32
A young woman sits on a bed in a dim, poster-covered bedroom, looking at her phone, the shot framed by a curved black border. A two-line white headline fades in over the image and holds still.
On-screen text: “THE THINGS YOU FORGOT YOU EVEN HAD”
Camera: Static
28 · Problem · 0:32–0:33
A desaturated close-up of a dollar bill portrait holds a locked-off frame while an orange zigzag chart line cuts diagonally across it. White bold text builds word by word into THEY ALL HAVE, then swaps to metallic MARKET VALUE as gray dollar signs drift and scale around the edges.
On-screen text: “THEY ALL HAVE”, “MARKET VALUE”
Techniques: Kinetic type
Camera: Static
29 · Product intro · 0:33–0:34
A dim home-office room fills the frame as a white phone mockup with a thin green outline slides up from the bottom. The screen shows the Moe home view with the portfolio value, a green gain pill and a rising line chart.
Camera: Static
30 · Product intro · 0:34–0:36
A phone mockup in 3D perspective floats centered over a dimmed art-studio room. Inside, the portfolio value counts up from $13,099.99 to $20,736.99 as a green line chart rises, with time-range tabs and a Recently added card below.
Techniques: 3D mockup
Camera: Static
31 · Product intro · 0:36–0:38
A dark CRT monitor fades up to a green phosphor screen with horizontal scanlines and a soft central glow. A monospace line slides in from the left across the upper third as the frame tightens from the bezel to a full-screen close-up.
On-screen text: “You just never had a way to see it.”
Techniques: Kinetic type
Camera: Static
32 · Feature reveal · 0:38–0:39
A woman holds a phone over a bed laid out with a blue handbag, a graded card, a vinyl record and a purple jersey. On the phone screen, a green scan line sweeps across the card in the viewfinder.
On-screen text: “You just never had a way to see it.”
Camera: Static
33 · Feature reveal · 0:39–0:41
A person holds a phone over a bed of memorabilia, the camera viewfinder framing a graded Pikachu card with a green scan line, then the view expands into a dark result card naming the card and its $2,750 value.
Techniques: UI zoom
Camera: Static
34 · Feature reveal · 0:41–0:42
A person holds a phone over a bed scattered with a handbag, a Lakers jersey and a record. A dark product card scales up in the center, showing a graded Pikachu card, its name and a green $2,750 price.
Camera: Static
35 · Feature reveal · 0:42–0:43
A black card shows a graded Pikachu card next to its name and a green $2,750 market price on a dark speckled background. A green ball, gold tag, gold zigzag arrow, and baseball float and rotate around the card as it scales up.
Camera: Static
36 · Feature reveal · 0:43–0:43
On a near-black background with a faint dotted texture, a white four-corner scan frame holds the center. Marketplace cards for Depop, Facebook and eBay drift in from the edges as their prices count up, and a small photo of a person in a pink shirt enters at the top.
Camera: Static
37 · Feature reveal · 0:43–0:45
Floating photos of people carry white price tags for eBay, Depop and Facebook whose values update over a dark field that gains a green grid. A dark shape then slides in and large white block letters TO THE slam onto the frame.
On-screen text: “TO THE”
Techniques: Kinetic type
Camera: Push in
38 · Feature reveal · 0:45–0:46
A two-line white headline sits on a dark green grid background dotted with small glowing points. The oversized text zooms out from a cropped close-up to settle centered, with “MINUTE” set in a serif face and the rest in bold sans.
On-screen text: “UP TO THE”, “MINUTE DATA”
Techniques: Kinetic type
Camera: Pull out
39 · Feature reveal · 0:46–0:48
A tilted green band holds a lime pill button reading List Item at center. Two gray bands with vertical brand names (ebay, Vinted, shop) slide in from the sides, rotate past the button, then exit to the corners.
On-screen text: “List Item”
Camera: Push in
40 · Feature reveal · 0:48–0:50
A dark rounded phone card fades in on a black background while a bold lime green NO LISTINGS headline slides in across it, brightening to full green. The empty-state screen stays locked off as the type settles.
On-screen text: “NO”, “LISTINGS”
Techniques: Kinetic type
Camera: Static
41 · Feature reveal · 0:50–0:51
A dark chat card on black receives four bubbles in sequence: a blue buyer question, a gray '$150 final', a blue counter at $170, and a gray 'laa la la la la lalaalalalaa' that scales up. A large 'NO LISTINGS' headline holds beside it.
On-screen text: “NO”, “LISTINGS”
Techniques: Kinetic type
Camera: Static
42 · Feature reveal · 0:51–0:53
A blurry, curved-frame shot of two men at a desktop computer crossfades from a man in a plaid shirt typing to a closer view of both leaning over a glowing blue screen. White dialogue captions run along a black bar at the bottom.
On-screen text: “How much you buying for?”, “$150 final”, “Sorry, no can't do. maybe $170”, “laa la lal la la lalaalalalaa”
Camera: Push in
43 · Feature reveal · 0:53–0:54
Archival grainy footage of a large brick building with twin towers, framed in a curved film strip with sprocket holes on the left, set on a black background. A group of people on horseback stands in the foreground lawn.
Camera: Static
44 · Feature reveal · 0:54–0:55
Close-up of a vintage boombox with two round speakers. A hand reaches down and presses the button above the cassette deck, where a tape sits between the reels. The locked-off shot has a slight fisheye curve and a warm, faded color grade.
Camera: Static
45 · Outro · 0:55–0:56
A hand holds an angled smartphone in 3D perspective against a black void, its screen showing a marketplace grid of product tiles. Behind it, large glowing green type reads WELCOME TO THE MARKET OF EVERYTHING, popping in as the phone occludes the middle of the lines.
On-screen text: “WELCOME TO THE MARKET OF EVERYTHING”
Techniques: Kinetic type, 3D mockup
Camera: Static
46 · Outro · 0:56–0:58
A hand holds a phone mockup in 3D perspective against black, its screen showing a marketplace app with furniture listings and prices. The phone tilts and grows as it passes in front of a large green headline, WELCOME TO THE MARKET OF EVERYTHING.
On-screen text: “WELCOME TO THE MARKET OF EVERYTHING”
Techniques: 3D mockup
Camera: Push in
47 · Outro · 0:58–1:00
A white Moe wordmark, its M topped by an arrow stroke, sits centered on a black field. It opens with a soft blur and settles into a sharp, static lockup, then holds for the rest of the clip.
On-screen text: “Moe”
Camera: Static






