Linear · Productivity · Sep 2026
Linear - Introducing Loops: Recurring workflows that Linear Agent can run for
Linear · Jul 2026 · 0:40 · AI-annotated
- Length
- 0:40
- Scenes
- 7 · 5.8 s avg
- Product on screen
- 0:29
- Voiceover
- No
Linear’s 0:40 launch film runs 7 scenes, about 5.8 s each. The product shows up at 0:29. There is no explicit call to action. One uncut 3D shot drifts through concentric dials whose traveling arc traces a loop of workflow actions, then collapses the orbit into the Loops mark and a Linear end card. The style is monochrome with shallow focus, using slow camera pulls and labels that scale and slide into place to make automation read as orbital motion.
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Linear - Introducing Loops: Recurring workflows that Linear Agent can run for, scene by scene
· 7 scenes as text
01 · Hook · 0:00–0:02
A dark 3D gauge with radial tick marks and dotted arcs rotates in perspective as a bright white line sweeps along its rim and a small marker dot travels the arc, while the caption ISSUE ENTERS TRIAGE holds above LOOP TRIGGER.
On-screen text: “ISSUE ENTERS TRIAGE”, “LOOP TRIGGER”
Techniques: Parallax, Light sweep
Camera: Push in
02 · Hook · 0:02–0:04
A dark circular dial with radiating tick marks and faint vertical BUG TRIAGE text sits in perspective. A glowing arc segment travels along the curve while two white labels, FIND BUG LABELS and SEARCH CONTEXT, scale and slide into place in sequence.
On-screen text: “FIND • BUG LABELS”, “SEARCH CONTEXT”
Techniques: Kinetic type, Light sweep
Camera: Pan
03 · Hook · 0:04–0:17
Tilted concentric dial rings with tick marks and scattered dots fill a black 3D space, each ring carrying small white workflow labels on circular nodes. A bright white arc with a dot head travels along the rings while the camera pans and tilts through the layers, blurring the far rings into bokeh.
Techniques: Parallax
Camera: Push in
04 · Hook · 0:17–0:25
A glowing dot traces a bright arc across concentric tick-marked rings in a dark 3D space. The camera follows it past the label REVIEW ISSUES, then pulls back and rotates to reveal the full circular diagram, its many workflow labels drifting in and out of shallow focus.
On-screen text: “REVIEW ISSUES”, “DRAFT ROOT CAUSE ANALYSIS”, “FIND INCIDENT LABELS”, “ISSUE MOVED TO DONE”, “NEW ISSUE CREATED”, “CREATE FOLLOW-UP ISSUES”, “SEARCH FOR REVIEW”, “BUG ENTERS TRIAGE”, “ANALYZE PLATFORM DEPENDENCIES”
Techniques: Light sweep, Parallax
Camera: Pull out
05 · Hook · 0:25–0:29
On black, a 3D system of dotted orbital rings rotates and shrinks as the camera pulls back. White uppercase workflow labels sit on the orbits and fade out, leaving the small orbit structure centered in frame.
On-screen text: “ISSUE MOVED TO DONE”, “FIND INCIDENT LABELS”, “NEW ISSUE CREATED”, “REVIEW ISSUES”, “FIND MOBILE LABELS”, “DRAFT ROOT CAUSE ANALYSIS”, “CREATE FOLLOW-UP ISSUES”, “ANALYZE PLATFORM DEPENDENCIES”, “BUG ENTERS TRACE”
Techniques: Parallax
Camera: Pull out
06 · Product intro · 0:29–0:34
On black, a dotted wireframe of two interlocking loops rotates and coalesces into the solid Loops logo, the wordmark wiping in from the left. The lockup then fades up as the line Now available in Linear fades in centered.
On-screen text: “Now available in Linear”
Techniques: Morph, Masking
Camera: Static
07 · Outro · 0:34–0:40
A gray tagline reads “Now available in Linear” centered on a black field, then fades out. The white Linear mark and wordmark fade in at the center, brighten, and hold until the end of the clip.
On-screen text: “Now available in Linear”
Camera: Static






