Launchscene
PricingSign in
Explore

Gaurav Sharma - AI platforms are stealing from artists > Millions spent on data c

Hook · Sep 2026 · 2:22 · AI-annotated

Length
2:22
Scenes
101 · 1.4 s avg
Product on screen
0:09
Features shown
5
Call to action
2:06 · 88%
Voiceover
Yes
00:00:00 / 02:22:20

Hook’s 2:22 launch film runs 101 scenes, about 1.4 s each. The product shows up at 0:09 and 5 features are revealed, with social proof. The call to action lands at 2:06 (88% in), over a voiceover. The video alternates the founder's live-action pitch in a bright office with 3D phone mockups and UI close-ups, cutting between pink halftone, magenta quilted, and dark textured backdrops at a steady ~99 BPM. Signature moves are shard-burst logo reveals, torn-paper photo cards, and a white hand cursor tapping through the app to demo each feature.

Footage neededEstimated needs: 11 capture groups — your screens or recordings · 1 official logo — reused across the film · 29 filmed passages — shoot, supply or replace · 4 graphic passages — draw or supply · 33 3D passages — build or supply

Is this your launch? to your site or press kit.

More like this

Gaurav Sharma - AI platforms are stealing from artists > Millions spent on data c, scene by scene

· 101 scenes as text
  1. 01 · Hook · 0:00–0:01

    A man in a red shirt sits in a sunlit office, hands raised mid-gesture. A bold white title 'SAVING THE MUSIC INDUSTRY' with a Hook logo and pink dot grid covers the frame, then drops away, leaving a small caption 'Music is at war' at the bottom.

    On-screen text: “SAVING THE MUSIC INDUSTRY”, “Music is at war”

    Camera: Push in

  2. 02 · Hook · 0:01–0:01

    A man in a red t-shirt speaks to camera, hands raised and gesturing, while a screen to his right shows the Apple Music Top 100 USA song list. The frame shifts right to reveal more of the chart. A caption reads 'Music is at war' at the bottom.

    On-screen text: “Music is at war”

    Camera: Push in

  3. 03 · Hook · 0:01–0:02

    A music library table scrolls upward as a pink highlight band glides across the rows and pink AI badges pop in beside several tracks. A dark rounded caption box sits at the bottom reading the tagline, while the list zooms in slightly.

    On-screen text: “Music is at war with AI.”

    Techniques: UI zoom

    Camera: Pan

  4. 04 · Social proof · 0:02–0:03

    A torn-paper sheet carrying an Apple Music Top 100 list slides right over a blurred man in a red shirt, its ragged left edge framing the shot. A dark caption pill at the bottom swaps from “Offline with AI.” to “So we raised 16 million,”.

    On-screen text: “Offline with AI.”, “So we raised 16 million,”

    Techniques: Masking

    Camera: Pull out

  5. 05 · Social proof · 0:03–0:05

    A bearded man in a red embroidered sweater talks to camera in a bright office, gesturing with both hands. A large white dollar figure with a purple outline sharpens from blur into focus across his chest, while a caption bar reads the line at the bottom.

    On-screen text: “$16,000,000”, “So we raised 16 million,”

    Camera: Static

  6. 06 · Social proof · 0:05–0:06

    On a pink checkered backdrop, a white-bordered photo card of a concert crowd with the Universal Music logo rotates from a tilted 3D angle to flat. A second card of a man in sunglasses slides in from the right. A caption rests at the bottom.

    On-screen text: “worked with Universal Music”

    Techniques: 3D mockup

    Camera: Pull out

  7. 07 · Social proof · 0:06–0:08

    A pink quilted 3D wall holds a row of tilted artist photo cards. The camera pans right, sliding The Weeknd card to center as the Universal card exits left and a Lil Baby card enters right. A lower caption names both artists.

    On-screen text: “artists like The Weeknd and Lil Baby”

    Techniques: 3D mockup, Parallax

    Camera: Pull out

  8. 08 · Social proof · 0:08–0:08

    Two tilted photo cards of The Weeknd and Lil Baby float on a magenta quilted 3D wall. The Lil Baby card grows and centers as the Weeknd card blurs and exits left. A white caption sits at the bottom.

    On-screen text: “THE WEEKND”, “LIL BABY”, “artists like The Weeknd and Lil Baby”

    Techniques: 3D mockup, Parallax

    Camera: Push in

  9. 09 · Social proof · 0:08–0:09

    A blurry, color-tinted transition clears to a bearded man in a red shirt standing in a bright office, raising an open palm and gesturing as he speaks. A dark caption box at the bottom reads “to save it.”

    On-screen text: “artists like The Weeknd and Lil Baby”, “to save it.”

    Camera: Push in

  10. 10 · Product intro · 0:09–0:09

    On a magenta field, the hand-drawn Hook wordmark sits on a white torn-paper shape at center as black and white triangular shards burst outward. A bottom caption pill swaps from “to save it.” to “Introducing Hook.”

    On-screen text: “to save it.”, “Introducing Hook”

    Camera: Static

  11. 11 · Product intro · 0:09–0:10

    On a magenta field, black and white shards burst outward from the center while the hand-drawn Hook wordmark snaps to a solid black form and scales up. A small caption rests at the bottom.

    On-screen text: “Introducing Hook”

    Techniques: Kinetic type

    Camera: Static

  12. 12 · Product intro · 0:10–0:11

    A pink comic-burst background radiates behind the graffiti Hook logo and an Introducing Hook caption above a phone mockup; the view zooms into the screen as a hand cursor points at the Rehook button on the red feed.

    On-screen text: “Introducing Hook”, “the world's”

    Techniques: UI zoom, Cursor demo

    Camera: Static

  13. 13 · Product intro · 0:11–0:11

    A vertical phone screen shows the Hook feed on a black background. A white hand pointer swipes up the screen as the video glitches from red bars into a black-and-white figure. A white caption sits along the bottom edge.

    On-screen text: “the world's first social media platform”

    Techniques: Cursor demo

    Camera: Static

  14. 14 · Product intro · 0:11–0:13

    A smartphone mockup in 3D perspective sits centered over a dark field of purple equalizer bars. Its screen plays a vertical music video feed while a white hand cursor taps the action buttons on the right edge. A white caption reads first social media platform along the bottom.

    On-screen text: “first social media platform”

    Techniques: 3D mockup, Cursor demo

    Camera: Static

  15. 15 · Product intro · 0:13–0:13

    A 3D phone mockup shows a red-lit video in a music app; a hand cursor taps the comment icon, opening a comments panel. The phone then dissolves into floating white outline icons (heart, comment, cursor) over a purple dot-matrix equalizer, with the tagline 'built for music.' at the bottom.

    On-screen text: “built for music.”

    Techniques: 3D mockup, Cursor demo

    Camera: Push in

  16. 16 · Feature reveal · 0:13–0:14

    A dark phone screen shows a comments panel where a highlighted comment reads “THIS REMIX IS INSANEEE” and its like count climbs from 1.8K to 2.2K. Pink cartoon icons with white outlines, hearts, eyes and speech bubbles, pop in around the phone on black.

    On-screen text: “built for music.”

    Camera: Pull out

  17. 17 · Feature reveal · 0:14–0:16

    A bearded man in a red shirt sits in a bright white studio, gesturing while he talks. The frame splits, shrinking him to a left strip as a 3D phone mockup of a pink music app fills the right.

    On-screen text: “In a few taps,”

    Techniques: Split screen, 3D mockup

    Camera: Static

  18. 18 · Feature reveal · 0:16–0:16

    A phone mockup tilts in 3D on a pink dotted backdrop, its screen showing a Create grid of album covers. A white hand cursor taps the tiles as a black caption box reads at the bottom.

    On-screen text: “In a few taps,”, “you can co-create music”

    Techniques: 3D mockup, Cursor demo

    Camera: Push in

  19. 19 · Feature reveal · 0:16–0:17

    A flat phone mockup on a pink halftone background shows a music app's Create screen. A white cartoon hand cursor taps while the interface scrolls down to a Your sessions list, with a dark caption pill fixed at the bottom.

    On-screen text: “you can co-create music”

    Techniques: Cursor demo

    Camera: Pan

  20. 20 · Feature reveal · 0:17–0:18

    A phone screen shows a Jams chat box with 'make this slowed + reverb' typed in. A hand cursor moves to tap the pink send button at the bottom right. A dark caption bar below reads 'with your favorite artists.' against a pink dotted background.

    On-screen text: “with your favorite artists.”

    Techniques: Cursor demo

    Camera: Static

  21. 21 · Feature reveal · 0:18–0:19

    A flat phone mockup on a pink dotted background shows a music app screen with a torn-paper photo of a man's face; a white hand cursor hovers at the bottom near a pink arrow button, and a dark caption reads “with your favorite artists.”

    On-screen text: “with your favorite artists.”

    Techniques: Cursor demo

    Camera: Pull out

  22. 22 · Feature reveal · 0:19–0:20

    A phone mockup floats on a pink halftone-dot background showing a music app. A white hand cursor taps the magenta Share button, a share sheet opens with TikTok, Reels and SoundCloud icons, and the cursor taps Reels. A dark caption pill reads at the bottom.

    On-screen text: “Share it across any platform”

    Techniques: 3D mockup, Cursor demo

    Camera: Static

  23. 23 · Feature reveal · 0:20–0:21

    A front-facing phone mockup on a pink halftone background shows a Share Hook sheet with social icons and a hand cursor on Reels; the frame zooms out to reveal a second tilted phone on the right displaying a social feed post of the same album cover.

    On-screen text: “Share it across any platform”

    Techniques: 3D mockup

    Camera: Pull out

  24. 24 · Feature reveal · 0:21–0:22

    Three phone mockups in 3D perspective on a pink dotted background. The center screen shows a share sheet with a hand cursor tapping the TikTok icon, then a Hook sticker pops onto the video. A caption sits below.

    On-screen text: “Share it across any platform”

    Techniques: 3D mockup, Cursor demo

    Camera: Pull out

  25. 25 · Feature reveal · 0:22–0:23

    A front-facing phone on a pink halftone background shows a Creator Dashboard. A purple card pairs two artist photos under THE WEEKND X DREAMSINED as the total balance counts up above a dated transaction list. A black caption pill reads and both of you get paid.

    On-screen text: “and both of you get paid.”

    Camera: Pan

  26. 26 · Demo · 0:23–0:25

    A man in a red shirt sits in a bright office on the left, gesturing, while a phone mockup slides in from the right on a pink dotted background, showing a creator dashboard with a balance and transaction list. A subtitle reads “Let me show you how this works.”

    On-screen text: “Let me show you how this works.”

    Techniques: Split screen

    Camera: Push in

  27. 27 · Demo · 0:25–0:25

    A young man in a dark t-shirt looks down at his phone in a dim room. 3D interface cards rotate into view around him: a social post on the left, a follower count top right, and a music player card bottom left. A subtitle sits at the bottom.

    On-screen text: “Let's say you're a fan of PlaqueBoyMax”

    Techniques: 3D mockup

    Camera: Pull out

  28. 28 · Demo · 0:25–0:27

    A curly-haired young man looks down at his phone in a dim room while social media cards and interface snippets float in 3D space around him. The cards drift slowly at varying depths. White subtitles run along the bottom of the frame.

    On-screen text: “Let's say you're a fan of PlaqueBoyMax”, “and you want to post about his new song,”

    Techniques: 3D mockup

    Camera: Static

  29. 29 · Demo · 0:27–0:28

    A curly-haired young man in a green shirt looks down at his phone in a dim bedroom, surrounded by floating 3D interface cards: a music player on the left, a video thumbnail top-left, and chat panels to the right. The frame stays locked as the cards hover in perspective.

    On-screen text: “and you want to post about his new song,”

    Techniques: 3D mockup

    Camera: Static

  30. 30 · Demo · 0:28–0:29

    A Spotify-style player interface assembles over a darkened room, the search bar and player bar sliding into place around a centered pink robot album art. A white caption reads ELASTIBOY at the bottom.

    On-screen text: “ELASTIBOY”

    Camera: Push in

  31. 31 · Demo · 0:29–0:29

    A Spotify player view fills the frame, a square pink robot album cover centered on a blurred mauve field, with the track title and playback bar along the edges. A white caption sits on a black strip below the interface.

    On-screen text: “ELASTIBOY”

    Camera: Static

  32. 32 · Problem · 0:29–0:30

    A flat music player UI fills the frame, its maroon canvas holding the ELASTIBOY album art, a pink robot bust, centered. A torn-edged pink shape rises from the bottom to cover the lower half, with a white caption in a black box at the base.

    On-screen text: “Right now, malicious”

    Camera: Static

  33. 33 · Problem · 0:30–0:31

    A magenta textured field holds a rising black triangular peak capped by a white outlined triangle logo. Circular app icons cluster at its base, flanked by red and white rounded blobs. A white caption sits at the bottom.

    On-screen text: “Right now, malicious”

    Camera: Push in

  34. 34 · Problem · 0:31–0:32

    A pyramid of circular AI tool logos, including GPT, Gemini, Claude and Suno, sits on a torn black paper base against a dark red glow. The caption “AI tools are training themselves” holds at the bottom as the top glyph scales and the Suno badge slides.

    On-screen text: “AI tools are training themselves”

    Camera: Push in

  35. 35 · Problem · 0:32–0:33

    Over a dark green world map, two panels sit side by side: a green Original Soundtracks list and a red AI-Generated Parody list, each with a play button and a filling dotted progress bar. The frame sharpens from blur. A white caption on a black box stays at the bottom.

    On-screen text: “AI tools are training themselves”

    Techniques: Split screen

    Camera: Push in

  36. 36 · Problem · 0:33–0:34

    A split-screen sets a green ORIGINAL SOUNDTRACKS library beside a red AI-GENERATED panel. Album-art cards slide into the left player while a bottom caption follows the voiceover.

    On-screen text: “ORIGINAL SOUNDTRACKS”, “AI-GENERATED”, “AI tools are training themselves”, “on dozens of Max's songs”

    Techniques: Split screen

    Camera: Push in

  37. 37 · Problem · 0:34–0:35

    A dark music-app screen shows album covers in a 3D row beneath a red waveform, with a play button and a status pill. The view pans right to reveal a track list and an AI analysis panel as a green headline scrolls across the top.

    On-screen text: “ORIGINAL SOUNDTRACKS”, “on dozens of Max's songs”, “without his permission to generate music.”

    Techniques: 3D mockup

    Camera: Pan

  38. 38 · Problem · 0:35–0:41

    A split-screen interface on a dark background: the left green panel lists four original soundtrack tracks with a dotted waveform, the right red panel shows six analysis items with green checkmarks. The view starts blurred, sharpens, and slowly pushes in, cropping the headings at the edges.

    On-screen text: “without his permission to generate music.”

    Techniques: Split screen, UI zoom

    Camera: Pull out

  39. 39 · Problem · 0:41–0:42

    A Monetization dashboard fades in from a bright white flash, showing earnings totals, listener and stream counts, and two line charts. A dark caption bar at the bottom carries the narration line. The view then settles on the full screen.

    On-screen text: “Not only does this cut out Max entirely,”

    Camera: Push in

  40. 40 · Problem · 0:42–0:42

    A blurred monetization dashboard zooms in on a flat line chart reading $0.00 generated, with the AI producer fee column tinted red. A dark caption box holds the line at the bottom throughout.

    On-screen text: “Not only does this cut out Max entirely,”

    Techniques: UI zoom

    Camera: Push in

  41. 41 · Problem · 0:42–0:43

    A blurred, zoomed-in dashboard sharpens and reframes outward to reveal an earnings chart card with a flat blue line at $0.00, while a dark caption bar sits along the bottom edge.

    On-screen text: “Not only does this cut out Max entirely,”

    Techniques: UI zoom

    Camera: Pan

  42. 42 · Problem · 0:43–0:44

    A white-bordered video clip sits flat on a dim garage shot, then tilts and bends like paper in 3D to reveal a man in sunglasses pointing beside a red vehicle. It floats over a dark halftone background with a torn-paper edge.

    On-screen text: “Not only does this cut out Max entirely,”, “but this erases”

    Camera: Pull out

  43. 43 · Problem · 0:44–0:45

    Two tilted Polaroid photos of a tattooed man, one leaning from a red car and one seated at a studio console, drift over a dark halftone backdrop. White subtitles appear at the bottom.

    On-screen text: “but this erases”, “the human feel to his music.”

    Techniques: Parallax

    Camera: Push in

  44. 44 · Problem · 0:45–0:46

    Two tilted white-bordered frames show 3D figures with red glowing eyes over a dark halftone background, then cut to a 3D smartphone home screen resting on crumpled pink paper. A white caption sits at the bottom throughout.

    On-screen text: “the human feel to his music.”

    Techniques: 3D mockup

    Camera: Pull out

  45. 45 · Feature reveal · 0:46–0:48

    A 3D iPhone floats on a pink dotted surface, angled to the left. The camera pushes in on the home screen until the Hook icon fills the frame, where a hand cursor taps it. White subtitles sit in dark boxes at the bottom.

    On-screen text: “Hook takes a different approach.”, “First, I'll add this 2000s pop filter.”

    Techniques: 3D mockup, UI zoom, Cursor demo

    Camera: Push in

  46. 46 · Feature reveal · 0:48–0:52

    A tilted phone mockup displays a pink music app over a blurred code and coastline backdrop, rotating to face the camera. The view zooms onto the prompt field as a hand cursor types a request and taps the send button.

    On-screen text: “First, I'll add this 2000s pop filter”, “on Max's song and speed it up.”

    Techniques: 3D mockup, UI zoom, Cursor demo

    Camera: Push in

  47. 47 · Feature reveal · 0:52–0:53

    A 3D phone mockup floats over ocean waves, its pink music app open; a white hand cursor taps the mic button, then the screen switches to a dark task input as the background cuts to a man in a red shirt at a table.

    On-screen text: “on Max's song and speed it up.”

    Techniques: Cursor demo, 3D mockup

    Camera: Pull out

  48. 48 · Feature reveal · 0:53–0:55

    Split screen: a man in a red shirt sits in a bright office, gesturing as he talks, while a dark chat panel on the right types a prompt and a filter card reveals with parameter rows. Subtitles caption his speech at the bottom.

    On-screen text: “You'd normally have”, “to generate this filter with AI,”

    Techniques: Split screen

    Camera: Static

  49. 49 · Feature reveal · 0:55–0:56

    A split screen pairs a man in a red shirt on the left with a dark audio-filter panel on the right. The camera zooms into the right side, blurring the man, to fill the frame with a DAW piano roll of purple keys and green notes.

    On-screen text: “together and this is for real,”, “but we had it built from real”

    Techniques: Split screen, UI zoom

    Camera: Static

  50. 50 · Feature reveal · 0:56–0:59

    A full-screen DAW session of rainbow-colored tracks fills the frame inside a neon pink border. A circular inset at bottom right shows a man in headphones speaking into a studio microphone. Subtitles swap at the bottom, then the view crossfades to a new app screen.

    On-screen text: “but we had it built from real”, “sounds a Grammy winning producer made.”

    Camera: Pull out

  51. 51 · Feature reveal · 0:59–1:00

    A man in a red shirt sits and gestures on the left; a tilted phone mockup floats over a dark coast on the right, showing a music-filter UI with pink icons. A bottom caption reads “Then in a few taps we'll lower the pitch.”

    On-screen text: “sounds a Grammy winning producer made.”, “Then in a few taps we'll lower the pitch.”

    Techniques: Split screen, 3D mockup

    Camera: Pan

  52. 52 · Feature reveal · 1:00–1:03

    A dark audio filter panel overlays a blurred code editor and coastline video. A white hand cursor taps the Pitch Shift and Speed sliders to adjust their values, then taps the 2000s Pop music filter.

    On-screen text: “Then in a few taps we'll lower the pitch.”, “And slow it down.”

    Techniques: Cursor demo

    Camera: Push in

  53. 53 · Feature reveal · 1:03–1:07

    A tilted phone mockup floats over a blurred split background of code and coastline. A cursor hand taps a colorful genre grid, switches to the Global tab, and the panel closes to show the editor with a new filter as blurred white shapes drift across.

    On-screen text: “Swap the filter to dark R&B”, “pull the upbeat drums out.”

    Techniques: 3D mockup, Cursor demo, Particles

    Camera: Pull out

  54. 54 · Feature reveal · 1:07–1:08

    A phone mockup in 3D perspective floats over a dark rocky shoreline, its screen showing a pink music-editing view with album art and tool icons. White 3D drum shells spin and scatter outward around the device while a caption sits at the bottom.

    On-screen text: “pull the upbeat drums out.”

    Techniques: 3D mockup, Particles

    Camera: Push in

  55. 55 · Feature reveal · 1:08–1:10

    An album cover showing a pink robot figure sits center frame over a grainy black-and-white crowd, ringed by bouncing pink stickers: smileys, stars, lightning bolts, a skull, a microphone. A torn white line crosses the middle. The caption 'Now it fits your vibe.' appears at the bottom.

    On-screen text: “Now it fits your vibe.”

    Camera: Push in

  56. 56 · Feature reveal · 1:10–1:10

    A pink album card floats over a halftone crowd of raised hands, ringed by cartoon stickers. The scene slides left to a code editor beside a tilted 3D phone showing the same art in the app, with a bottom caption.

    On-screen text: “Now it fits your vibe.”, “Now here.”

    Techniques: 3D mockup

    Camera: Pan

  57. 57 · Feature reveal · 1:10–1:14

    A tilted phone mockup floats over a rocky coastline with a code editor panel angled behind it. A white hand cursor taps the editor, the screen scrolls up to reveal an add-video sheet, and white captions in a black box swap line by line at the bottom.

    On-screen text: “Now here.”, “When I drop this clip”, “from Streamer University,”, “Hook cuts the whole beat of the song”

    Techniques: 3D mockup, Cursor demo

    Camera: Push in

  58. 58 · Feature reveal · 1:14–1:18

    A phone mockup in 3D perspective floats over a dark coastal scene beside a blurred code editor. A cursor hand taps a pink checkmark on the editing panel, then the screen switches to a video preview with editing controls.

    On-screen text: “Hook cuts the whole beat of the song”, “to the clip automatically.”

    Techniques: 3D mockup, Cursor demo

    Camera: Pull out

  59. 59 · Feature reveal · 1:18–1:19

    A phone mockup in 3D plays a smiling man's selfie inside a video editor, with a code window floating behind it over a dark coastline. A white tap cursor rests at the lower corner. The composition then blurs and slides out as the scene transitions.

    Techniques: 3D mockup

    Camera: Static

  60. 60 · Problem · 1:19–1:22

    A bearded man in a red shirt sits cross-legged in a bright loft, gesturing as the words But and different pop in over him in bold outlined type. The shot then cuts to a 3D grid of floating phone mockups showing a video call.

    On-screen text: “But”, “But here's what makes Hook different”, “different”, “from any other platform.”

    Techniques: Kinetic type, 3D mockup

    Camera: Static

  61. 61 · Problem · 1:22–1:23

    A wall of tilted phone mockups showing TikTok video feeds fills the frame in 3D perspective. A white hand cursor icon moves across the screens, tapping, while a dark caption pill sits at the bottom.

    On-screen text: “Right now, nearly”

    Techniques: 3D mockup, Cursor demo

    Camera: Push in

  62. 62 · Problem · 1:23–1:25

    A central iPhone plays a TikTok video of a young man playing guitar, surrounded by a grid of faded phone screens. A hand cursor taps the like button while a dark caption box at the bottom reads half of the music on TikTok.

    On-screen text: “half of the music on TikTok”

    Techniques: Cursor demo

    Camera: Static

  63. 63 · Problem · 1:25–1:26

    A front-facing phone mockup plays a pink-lit singing video at center, ringed by dimmed phone screens of the same app. A white hand cursor taps the right-side action icons, then drops to the bottom tab bar. A caption pill at the bottom reads “is made by fans,”.

    On-screen text: “is made by fans,”

    Techniques: Cursor demo

    Camera: Static

  64. 64 · Problem · 1:26–1:28

    A phone mockup sits in front of a blurred wall of tilted phone screens. Its stats count upward while a song card and template grid float at left. Two hand cursors tap the screen and a pink Monetization box shows $0.00. A caption bar sits at the bottom.

    On-screen text: “but no one is seeing a dollar”

    Techniques: Cursor demo, Parallax, Light sweep

    Camera: Static

  65. 65 · Problem · 1:28–1:29

    A 3D phone mockup floats over a blurred app grid, its screen flipping from a music profile to a DM with a keyboard. A dark stats panel sits right, a red $0.00 button under a white hand cursor. A black caption bar reads the line below.

    On-screen text: “but no one is seeing a dollar”, “or shred of profit”

    Techniques: 3D mockup, Cursor demo

    Camera: Static

  66. 66 · Problem · 1:29–1:31

    A phone in 3D perspective glows cyan at its edges while showing a Twitter DM thread. The glow fades to a neutral tone, then the phone blurs out of focus as the bottom caption changes.

    On-screen text: “or shred of recognition from it”, “So, on a normal TikTok or Reel, this same song”

    Techniques: 3D mockup

    Camera: Push in

  67. 67 · Problem · 1:31–1:33

    A front-facing iPhone on a dark textured background brightens from dim to full, revealing a TikTok feed of a man in a maroon jacket. A white hand cursor taps the Profile tab at the bottom right of the screen.

    On-screen text: “So, on a normal TikTok or Reel, this same song”

    Techniques: Cursor demo

    Camera: Pull out

  68. 68 · Problem · 1:33–1:34

    A 3D phone mockup on a dark grainy surface with a reflection below shows an inbox list. A white hand cursor taps the Inbox tab, then the device rises to reveal the full list as the cursor hovers the Activity row. A white caption sits at the bottom.

    On-screen text: “So, on a normal TikTok or Reel, this same song”

    Techniques: 3D mockup, Cursor demo

    Camera: Static

  69. 69 · Problem · 1:34–1:36

    A flat phone mockup on a black textured background shows a TikTok inbox list. A hand cursor taps the System notifications row, then the view zooms into the detail page where a Video disqualified card fills the screen. Subtitle bars run along the bottom.

    On-screen text: “So, on a normal TikTok or Reel, this same song”, “gets demonetized, taken down.”

    Techniques: Cursor demo, UI zoom

    Camera: Push in

  70. 70 · Problem · 1:36–1:37

    A close-up of a phone screen shows a TikTok notification card titled “Your video has been removed” scrolling up into focus on a white list. A dark caption pill at the bottom reads “gets demonetized, taken down.”

    On-screen text: “gets demonetized, taken down.”

    Camera: Static

  71. 71 · Feature reveal · 1:37–1:40

    A blurred grid of circular album covers drifts behind a focused center circle that swaps from a Lil Baby track to a Young Money album, while a hand cursor taps the play button on the mini player below.

    On-screen text: “But we work with thousands of the world's”, “most popular artists and labels”

    Techniques: Cursor demo

    Camera: Pull out

  72. 72 · Feature reveal · 1:40–1:41

    A field of circular artist portraits floats on a pale gray background as the view pushes into one central circle, sharpening it while the others blur and drift. A white hand cursor hovers over the focused circle above a small info bar.

    On-screen text: “most popular artists and labels”

    Techniques: UI zoom, Parallax, Cursor demo

    Camera: Push in

  73. 73 · Feature reveal · 1:41–1:42

    A phone mockup floats centered over a blurred coastal scene and a dimmed app feed. Its screen shows a white dialog box with a blue Got it button over a music video, and a white hand cursor taps the button. A black caption bar runs along the bottom.

    On-screen text: “who give you the right”, “to use their music.”

    Techniques: 3D mockup, Cursor demo

    Camera: Push in

  74. 74 · Feature reveal · 1:42–1:43

    A centered phone mockup of a music app scrolls upward over a dark coastal rock backdrop, revealing a feed video of a man in a maroon jacket. A white hand-tap icon sits at the right edge and a caption line updates at the bottom.

    On-screen text: “to use their music.”, “So once your song goes live,”

    Techniques: Cursor demo

    Camera: Pan

  75. 75 · Feature reveal · 1:43–1:44

    A dark phone interface card sits centered over a blurred rocky ocean backdrop. The feed scrolls upward, moving from a post by dreamsined showing a man in a maroon jacket to a second post labeled EX7STENCE APT. A white subtitle reads at the bottom.

    On-screen text: “So once your song goes live,”

    Camera: Static

  76. 76 · Feature reveal · 1:44–1:45

    A dark analytics dashboard on a pink background reframes onto the Social reach panel, where Instagram, TikTok, Snapchat and SoundCloud counters count up in a flash. A white subtitle on a black pill sits at the bottom.

    On-screen text: “So once your song goes live,”, “it immediately”

    Techniques: UI zoom

    Camera: Push in

  77. 77 · Feature reveal · 1:45–1:45

    A dark stats panel on a pink background shows social reach figures ticking upward, then the panel fades away to reveal an animated purple audio waveform. A caption reads starts earning across socials at the bottom.

    On-screen text: “starts earning across socials”

    Camera: Pull out

  78. 78 · Feature reveal · 1:45–1:47

    A pink backdrop holds a front-facing phone mockup showing the Hook Creator Dashboard, a starburst profile and a TikTok balance. The view zooms out, then the phone splits into two side-by-side phones, each listing a different platform balance.

    On-screen text: “starts earning across socials”, “like TikTok, Instagram and Hook.”

    Techniques: UI zoom, Split screen

    Camera: Pull out

  79. 79 · Feature reveal · 1:47–1:49

    Three angled phone mockups of the Hook Creator Dashboard sit on a pink field, then the scene cuts to a man in a red SIRENUSE tee standing in a clothing store. White outlined subtitles run along the bottom.

    On-screen text: “like TikTok, Instagram and Hook.”, “But Hook takes this a step further.”

    Techniques: 3D mockup

    Camera: Pull out

  80. 80 · Other · 1:49–1:50

    A bearded man in a red shirt sits in a bright, blurred office, gesturing with his right hand as he speaks to camera. A white caption bar at the bottom carries the line, while the printed logo on his shirt stays in frame.

    On-screen text: “But Hook takes this a step further.”

    Camera: Static

  81. 81 · Other · 1:50–1:52

    A pink field of white pills and circular app icons floats around a dark phone at the bottom. The camera pushes in as the pink Hook logo scales up to fill the frame.

    On-screen text: “But Hook takes this a step further.”, “This is what AI will never”, “be able to achieve.”

    Camera: Static

  82. 82 · Other · 1:52–1:53

    On a dotted pink field, extruded white pills and circles sit at the edges while a black portable device with a speaker grille rises from the bottom. The pink Hook logo circle hovers above the device. A dark caption bar reads at the base.

    On-screen text: “be able to achieve.”

    Techniques: Parallax

    Camera: Static

  83. 83 · Other · 1:53–1:54

    A hand holds a phone showing a pink circular graphic, then cuts to a night street performer framed by an orange detection box with a scanning line, which switches to a blue tracking box with a dot. A caption reads AI is trying to.

    On-screen text: “AI is trying to”

    Techniques: Light sweep

    Camera: Pull out

  84. 84 · Other · 1:54–1:55

    A monochrome clip of a singer holding a mic before a crowd, opening glitchy and resolving to a clearer frame. A horizontal orange-to-yellow gradient band carries the SUNO logo, a small uppercase label and a larger headline, while a caption reads at the bottom.

    On-screen text: “SUNO: NEW SOUND ASSET”, “Street Vocal Sample”, “AI is trying to”

    Camera: Static

  85. 85 · Other · 1:55–1:56

    Two men bend over a grand piano in a crowded public hall. A blue highlight box with corner brackets locks onto the seated man's hands on the keys while a bottom caption states the line about AI.

    On-screen text: “AI is trying to”, “replace the people who make music.”, “SUNO: NEW SOUND ASSET”, “Street Vocal Sample”

    Camera: Pull out

  86. 86 · Other · 1:56–1:56

    A blurred, desaturated shot of musicians at a piano fills the frame. A blue-to-yellow gradient bar across the center holds the Gemini spark logo and the title 'Soul Piano Phrase 01', which scales in. A white caption in a dark pill reads 'replace the people who make music.'

    On-screen text: “GEMINI: NEW SOUND ASSET”, “Soul Piano Phrase 01”, “replace the people who make music.”

    Techniques: Kinetic type

    Camera: Static

  87. 87 · Other · 1:56–1:57

    A man in a black t-shirt walks toward the camera on a subway platform, two bystanders behind him. A golden 3D face overlay floats over his chest, then swaps to magenta bounding boxes that frame his head and torso. A white caption sits at the bottom.

    On-screen text: “replace the people who make music.”, “GEMINI: NEW SOUND ASSET”, “Soul Piano Phrase 01”

    Camera: Push in

  88. 88 · Other · 1:57–1:57

    A glitchy cyan shot of a singer and drummer is overlaid by a soft-edged pink banner with a circular U logo; the small label scales in beside the static title 'Subway Vocal Loop 01', and a caption sits at the bottom.

    On-screen text: “UDIO: NEW SOUND ASSET”, “Subway Vocal Loop 01”, “replace the people who make music.”

    Techniques: Kinetic type

    Camera: Push in

  89. 89 · Other · 1:57–1:58

    A desaturated close-up of a woman playing a harp, with magenta music-note glyphs and white wireframe boxes drifting over the frame. White subtitle captions swap at the bottom while a small sound-asset label scales in.

    On-screen text: “replace the people who make music.”, “AUDIO: NEW SOUND ASSET”, “Subway Vocal Loop 01”, “But for thousands of years,”

    Camera: Push in

  90. 90 · Other · 1:58–2:01

    A black-and-white shot of a man playing an organ carries a centered music-player overlay that shrinks into a circular mask. The mask opens to reveal a second organist in a candle-lit church as a glowing music note pulses below. Subtitles read at the bottom.

    On-screen text: “But for thousands of years,”, “music has been made by real people.”

    Techniques: Morph, Masking

    Camera: Push in

  91. 91 · Other · 2:01–2:01

    A grainy black-and-white shot of a man playing a pipe organ beneath lit chandeliers. A thin black ring and a wavy line overlay the frame, with small pink musical notes drifting inside the circle. A white caption sits at the bottom.

    On-screen text: “music has been made by real people.”

    Camera: Static

  92. 92 · Other · 2:01–2:03

    A wide night shot of a circular stadium fills the frame. Gold and teal fireworks burst above the rim as vertical light beams rise, and a central dome flashes an animated magenta zigzag. The crowd below holds up phones. Subtitles appear at the bottom.

    On-screen text: “music has been made by real people.”, “Together.”

    Techniques: Particles

    Camera: Static

  93. 93 · Other · 2:03–2:04

    A concert shot shows a singer on a stage washed in pink laser waves and golden sparks, captioned Together. It cuts to a man in a red shirt seated in a bright office, gesturing as he speaks to camera.

    On-screen text: “Together.”, “We built Hook to make sure it stays”

    Camera: Push in

  94. 94 · Other · 2:04–2:06

    A bearded man in a red t-shirt stands in a bright, blurred office, gesturing with both hands while speaking to the camera. The framing tightens slightly as he talks. White captions sit in a black bar at the bottom.

    On-screen text: “We built Hook to make sure it stays”, “that way.”

    Camera: Push in

  95. 95 · CTA · 2:06–2:07

    A bearded man in a red printed sweatshirt stands in a sunlit office, gesturing with one hand while speaking to camera. A black caption box at the bottom center holds the white subtitle line over the blurred window background.

    On-screen text: “To celebrate our launch,”

    Camera: Pull out

  96. 96 · CTA · 2:07–2:08

    A row of album cards fans out in 3D perspective over a dark monochrome backdrop. The center card, in focus, shows a cracked black-and-white portrait with the title THE HILLS by The Weeknd, while a caption at the bottom reads we'll be picking the ten best tracks.

    On-screen text: “SIRENUSE”, “POSITANO”, “To celebrate our launch,”, “we'll be picking the ten best tracks”

    Techniques: 3D mockup

    Camera: Pull out

  97. 97 · CTA · 2:08–2:10

    A 3D carousel of music track cards floats in perspective over a blurred dark backdrop, scrolling so the centered card shifts from Sadie Jean to 2 Rich while side cards fall into soft focus. White subtitle captions sit in a black box at the bottom.

    On-screen text: “we'll be picking the ten best tracks”, “people make on Hook.”

    Techniques: 3D mockup

    Camera: Pan

  98. 98 · CTA · 2:10–2:16

    A 3D phone mockup spins against a pink backdrop as confetti falls. The camera then zooms into the screen, panning down the feed to a pinned post with a red pixelated video, its view counter ticking up from 1.9M to 3.5M.

    On-screen text: “The winners will receive a repost”, “from the artists that they remixed,”, “and they'll be seen by millions of fans”, “and also receive up to”

    Techniques: 3D mockup, Particles, UI zoom

    Camera: Push in

  99. 99 · CTA · 2:16–2:18

    A tilted phone on a pink field shows a dark chat screen. The thread scrolls up while the input bar types “No way....” and “That's actually insane. Thank you so much, I really appreciate it”, each popping in as a pink bubble on the right.

    On-screen text: “and also receive up to $10,000.”

    Techniques: 3D mockup

    Camera: Pan

  100. 100 · CTA · 2:18–2:19

    On a pink background, a 3D phone mockup shows an iMessage thread with pink reply bubbles. The screen scrolls up, then the whole phone slides upward to reveal a live-action clip of a man in a red shirt beneath it.

    On-screen text: “and also receive up to $10,000.”

    Camera: Pan

  101. 101 · CTA · 2:19–2:22

    A white social post card on a pink gingham background zooms in and scrolls down to reveal a reply row with a black Reply button. A cursor slides in and hovers the button. A dark caption bar at the bottom carries the call to action.

    On-screen text: “Comment your favorite artist”, “and we'll send you a sign up link.”

    Techniques: UI zoom, Cursor demo

    Camera: Push in