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Canva - 1️⃣ Bring a new dimension to your ideas with Dream Lab.

Canva · Oct 2024 · 0:13 · AI-annotated

Length
0:13
Scenes
9 · 1.5 s avg
Product on screen
0:00
Features shown
1
Voiceover
Yes
00:00:00 / 00:13:10

Canva’s 0:13 launch film runs 9 scenes, about 1.5 s each. The product is on screen from the first frame and 1 feature is revealed. There is no explicit call to action; a voiceover carries the film. A 13 second Canva launch clip for the Dream Lab image generator, built as one continuous zoom-through: gradient title card, prompt field, style list, generated asset, then a fast montage of that asset placed in decks, landing pages, social posts and storyboards. The style is defined by soft blue-purple gradient washes, depth-layered drifting image cards, smooth push-ins between UI layers, and a recurring named collaborator cursor.

No filming indicatedEstimated needs: 4 capture groups — your screens or recordings · 2 graphic passages — draw or supply
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Canva - 1️⃣ Bring a new dimension to your ideas with Dream Lab., scene by scene

· 9 scenes as text

  1. 01 · Product intro · 0:00–0:00

    The word “Introducing” in a blue-violet gradient scales at the center of a bright gradient background. Two rounded image cards, a 3D hummingbird on a pink flower and a helmeted duck, drift in from the top-left and bottom-right corners as the text fades.

    On-screen text: “Introducing”

    Techniques: Kinetic type

    Camera: Static

  2. 02 · Product intro · 0:00–0:02

    Floating AI image cards, a pink castle, hummingbird, forest and penguin, drift at different depths over a purple to white gradient. The white words Dream and Lab scale up at center while Introducing appears above them.

    On-screen text: “Introducing”, “Dream”, “Lab”

    Techniques: Kinetic type, Parallax

    Camera: Pull out

  3. 03 · Demo · 0:02–0:05

    The large white Dream Lab heading scales out as the view zooms into the prompt field, where a purple Mo cursor types Futuristic space flowers above the Add Image, Dynamic and 16:9 toolbar.

    Techniques: UI zoom, Cursor demo

    Camera: Pan

  4. 04 · Feature reveal · 0:05–0:09

    On a soft blue-purple gradient, the heading Choose any style sits centered. A vertical list of style names scrolls upward behind a white rounded pill with a purple palette icon, which highlights each style in turn: Dynamic, Cinematic, Illustration.

    On-screen text: “Choose any style”, “Futuristic space flowers”

    Techniques: Kinetic type

    Camera: Push in

  5. 05 · Demo · 0:09–0:10

    A rounded card showing a glowing purple and blue space-flower illustration on a teal gradient scales up to fill the frame, revealing a white asset card with a purple button and a small Vivi tag.

    Techniques: UI zoom

    Camera: Static

  6. 06 · Demo · 0:10–0:11

    The Canva editor shows the Vision Deck title slide, a purple header over a black panel of glowing purple and blue flowers. A collaborator tag reading Vivi pops in at the left margin, and a filmstrip of slide thumbnails lines the bottom of the frame.

    Techniques: Cursor demo

    Camera: Static

  7. 07 · Demo · 0:11–0:12

    The Canva editor fills the frame, its left icon toolbar and gradient top bar surrounding a landing page design. The hero pairs bold white “Website Landing Page” with stylized 3D flowers on a pink-to-blue gradient, while two Vivid tags shift position and a small cursor appears.

    Camera: Static

  8. 08 · Demo · 0:12–0:12

    The Canva editor frame shows a purple social post with bold white “Social Ready” lettering and iridescent 3D flowers. A cursor tagged “Vivi” hovers and drifts slightly at the right edge of the canvas.

    Techniques: Cursor demo

    Camera: Static

  9. 09 · Demo · 0:12–0:13

    The Canva editor displays a storyboard document with a purple header reading Storyboard Concepts and a grid of flower and butterfly frames, each captioned with shot and action notes. A purple Vivi collaborator cursor drifts right and shrinks near the top of the middle frame.

    Camera: Static