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Anthropic - We’re building tools to support research in the life sciences, from e

Anthropic · Oct 2025 · 1:20 · AI-annotated

Length
1:20
Scenes
23 · 3.5 s avg
Product on screen
0:01
Voiceover
No
00:00:00 / 01:20:03

Anthropic’s 1:20 launch film runs 23 scenes, about 3.5 s each. The product shows up at 0:01. There is no explicit call to action. The video is built as one continuous session: a self-drawing sketch dissolves into the app, then prompts type themselves, tool steps stack into collapsible cards, and generated documents scroll into view without cutting to a new screen. Signature moves are the line-drawn intro, the slow zoom from full window to input box, and the terracotta starburst that returns as spinner, bullet marker and final logo.

No filming indicatedEstimated needs: 2 capture groups — your screens or recordings · 1 official logo — reused across the film · 1 graphic passage — draw or supply
Plan my film from this onePrintable storyboard

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Anthropic - We’re building tools to support research in the life sciences, from e, scene by scene

· 23 scenes as text

  1. 01 · Hook · 0:00–0:01

    A dark gray line sketch draws itself on a beige field: a horizontal bar with a top loop and a short cord ending in a knob hangs from the center, while a hand symbol with a looped palm and finger strokes completes below it.

    Camera: Static

  2. 02 · Product intro · 0:01–0:02

    A hand-drawn sketch of a clipboard with a line chart and a pointing hand sits on a beige field. The sketch dissolves as a flat greeting card interface with a left sidebar fades in over the same spot.

    On-screen text: “wp”

    Camera: Push in

  3. 03 · Product intro · 0:02–0:12

    The full app window zooms into the chat composer as a long prompt types itself. A cursor drags two CSV files into the box, they settle as chips, and the cursor clicks the red send button.

    Techniques: UI zoom, Cursor demo

    Camera: Static

  4. 04 · Demo · 0:12–0:13

    A light chat screen holds a long user prompt about a single-cell liver dataset in a gray bubble with an 'A' avatar. A red starburst spinner spins below, then the assistant reply and a file card appear.

    Camera: Static

  5. 05 · Demo · 0:13–0:15

    A light chat interface scrolls down through an AI conversation about liver gene analysis, revealing file-link cards and a generated-files list as assistant text streams in, ending at the reply input box.

    Camera: Pull out

  6. 06 · Demo · 0:15–0:17

    A chat product window sits centered on a beige field, listing five generated files with type tags and action buttons. A hand cursor glides from the De summary row up to Pathway comparison while the window settles from a brief crossfade.

    Techniques: Cursor demo

    Camera: Pull out

  7. 07 · Demo · 0:17–0:24

    A cursor hovers over a file list in a chat app window with two bar charts at right; the view zooms into the input box as a long prompt types out word by word, then the message bubble and an AI reply appear.

    Techniques: Cursor demo, UI zoom, Kinetic type

    Camera: Push in

  8. 08 · Demo · 0:24–0:26

    A light chat interface shows a conversation about ECM and pediatric liver biology. A bordered task card slides in mid-screen, a red starburst spinner pulses below, and a gray PubMed wordmark reveals at the bottom.

    Camera: Static

  9. 09 · Demo · 0:26–0:31

    A close-up of a white rounded card shows a P badge and the label pubmed_search typing out. The camera zooms out to reveal a vertical step list headed 9 steps with repeated P badges, then scrolls down to a second card with a terminal icon and a task line.

    Techniques: UI zoom

    Camera: Pan

  10. 10 · Demo · 0:31–0:40

    A cream-colored chat window scrolls down past collapsed tool steps and a long ECM analysis summary, then rests on the message box where a prompt is typed character by character.

    Camera: Pan

  11. 11 · Demo · 0:40–0:44

    A chat view shows a user prompt asking for a prioritized reading list in a grey bubble above a spinning pink asterisk; the input bar slides out as the assistant's reply streams in word by word.

    Techniques: Kinetic type

    Camera: Static

  12. 12 · Demo · 0:44–0:50

    A cream card types out pubmed_search beside a P icon, then the view reframes to a vertical list of steps that scrolls upward, repeating pubmed_search and pubmed_fetch rows, while a command bar with a terminal icon slides in at the bottom.

    Techniques: UI zoom

    Camera: Pull out

  13. 13 · Demo · 0:50–0:52

    A cream document view shows a generated literature report. Body text fills in line by line, then the view scrolls down past headings and numbered gene findings with indented sub-bullets, a small red starburst marker resting at the lower left.

    Camera: Pan

  14. 14 · Demo · 0:52–0:53

    A light chat screen displays a bulleted research summary on gene expression. Overlapping lines of text settle into a clean list, and a small red star icon rests at the lower left above a faint reply field.

    Camera: Pan

  15. 15 · Demo · 0:53–0:56

    A chat interface shows a static research summary at the top while a prompt types itself into the input box at the bottom. The completed message is sent, sliding up as a new bubble with a circular avatar, and the send button darkens from peach to rust.

    Techniques: Kinetic type

    Camera: Static

  16. 16 · Demo · 0:56–1:00

    A chat interface on a cream background streams an assistant reply that plans a 5-slide presentation. Two action cards for reading the PowerPoint skill file and the html2pptx documentation appear, then the view scrolls down to reveal a checklist of key features and a summary line.

    Camera: Pan

  17. 17 · Demo · 1:00–1:02

    A tight close-up on a bulleted “Key features” list zooms out smoothly to reveal the full app window: a left icon rail, two file download cards and a reply box, plus a right panel previewing a teal presentation slide.

    Techniques: UI zoom

    Camera: Pull out

  18. 18 · Demo · 1:02–1:04

    A product interface splits into a chat panel on the left and a presentation preview on the right. In the bottom input box, a prompt is typed out asking for a scientific diagram of the hepatic lobule, while the right pane shows a title slide, a volcano plot, and a donut chart.

    Techniques: Cursor demo

    Camera: Static

  19. 19 · Demo · 1:04–1:06

    A blurred product interface fills the background as a white rounded bar overlays it. The blue bio icon stays fixed while the dark text search-templates slides in and scales up.

    On-screen text: “search-templates”

    Techniques: Kinetic type

    Camera: Pull out

  20. 20 · Demo · 1:06–1:09

    A two-pane app window on a beige background. The left chat pane types a user request for a hepatic lobule diagram, then a search-templates card fills in and a step checks off. The right pane holds a static liver research slide deck.

    Camera: Push in

  21. 21 · Demo · 1:09–1:11

    A screen recording scrolls down a multi-page report. Teal-headed pages show a liver and hepatic lobule diagram, bar charts, and info boxes, while a chat panel with a Retry button stays fixed on the left.

    Camera: Push in

  22. 22 · Other · 1:11–1:15

    A three-line dataset credit in dark serif type holds centered on a plain beige field, easing from a soft blur into a sharp locked frame at the start.

    On-screen text: “Initial genomics datasets courtesy of CZI,”, “the Ajmera Transplant Centre UHN,”, “the University of Toronto, and Sick Kids Hospital”

    Camera: Static

  23. 23 · Outro · 1:15–1:20

    On a flat beige field, a terracotta starburst and a grey C sit at center. The starburst scales to its final size while the C and a flanking star resolve into the black Claude wordmark, which then holds still.

    On-screen text: “Claude”

    Camera: Static