Cardboard launch videos

Cardboard house style

What Cardboard launch films have in common, counted film by film over 2 published launches, with how common each trait is across all 1,988 films in the library.

• Colour #53453f in both films

  26% of library films · Measured

• Serif type in both films

  37% of library films · Described by AI

• Cursor demo in both films

  55% of library films · AI-annotated

• Dark background in both films

  57% of library films · AI-annotated

• UI zoom in both films

  57% of library films · AI-annotated

• Colour #090a0c in both films

  60% of library films · Measured

• Live action scenes in both films

  64% of library films · AI-annotated

• 3D mockup in both films

  64% of library films · AI-annotated

• 3D render scenes in both films

  66% of library films · AI-annotated

• Pan camera move in both films

  66% of library films · AI-annotated

• Logo scenes in both films

  71% of library films · AI-annotated

• Voiceover in both films with analysed sound

  71% of library films · Measured

• Pull out camera move in both films

  77% of library films · AI-annotated

A description of these films, not Cardboard's own guidelines. AI-annotated traits are not all checked by a person, and typefaces are recognised by eye. Your agent can read the same rules with get_brand_kit.

Launches

• 

  0:54

  

  Y Combinator - .@usecardboard is an agentic video editor where you upload raw footag

  Cardboard · B2B · Feb 2026

• 

  1:21

  

  Saksham - We have solved video editing once and for all and…. It’s FREE Avail

  Cardboard · B2B · Sep 2026

Style over time

One column per launch, oldest to newest.