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Waymo - Take public transit, earn Waymo Cash! Introducing transit rewards 🚆💸

Waymo · Sep 2026 · 0:23 · AI-annotated

Length
0:23
Scenes
16 · 1.5 s avg
Product on screen
0:00
Features shown
2
Voiceover
No
00:00:00 / 00:23:15

Waymo’s 0:23 launch film runs 16 scenes, about 1.5 s each. The product is on screen from the first frame and 2 features are revealed. There is no explicit call to action. The video is built as a chain of kinetic typography cards on flat white and navy fields, each beat resolving into a locked-off frame, punctuated by short live-action clips of a train, a Waymo car and a phone. Signature moves are horizontal slide-ins, blue bar wipes, and split-screen pairings of public transit and Waymo vehicles, cut at a steady mid-tempo.

Footage neededEstimated needs: 1 official logo — reused across the film · 7 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply · 1 3D passage — build or supply

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Waymo - Take public transit, earn Waymo Cash! Introducing transit rewards 🚆💸, scene by scene

· 16 scenes as text
  1. 01 · Product intro · 0:00–0:02

    A large white Waymo wordmark fills a solid blue field, then the background flips to white and the wordmark scales down and darkens while a black circular mark and the words transit rewards appear to complete the lockup.

    Techniques: Kinetic type

    Camera: Static

  2. 02 · Feature reveal · 0:02–0:03

    The word “Connect” sits centered on a plain off-white field. It resolves from a faint, offset lavender ghost into solid dark navy over a beat, then holds on a locked-off frame.

    On-screen text: “Connect”

    Techniques: Kinetic type

    Camera: Static

  3. 03 · Feature reveal · 0:03–0:04

    On a plain white background, the dark blue word Connect slides horizontally across the frame as two vertical blue bars enter from the left edge. The gray phrase public transit slides in beside the bars, the text moving in a locked-off frame.

    On-screen text: “Connect”, “public transit”

    Techniques: Kinetic type

    Camera: Static

  4. 04 · Feature reveal · 0:04–0:05

    A blue bar wipes across a white background, revealing a vertical clip of a red and white commuter train arriving at a station platform. The white lowercase caption public transit slides in over the train as the clip widens toward the center.

    On-screen text: “public transit”

    Techniques: Masking, Kinetic type

    Camera: Static

  5. 05 · Feature reveal · 0:05–0:06

    A red and white train holds at a platform beneath the white label 'public transit'. The shot splits as the train compresses into a left strip and blue bars sweep across; a blue-tinted Waymo car fills the right with the white label 'Waymo rides'.

    On-screen text: “public transit”, “Waymo rides”

    Techniques: Kinetic type, Split screen

    Camera: Push in

  6. 06 · Feature reveal · 0:06–0:07

    Split-screen layout: a white left panel holds dark lowercase 'public transit' that slides left beside a plus sign, while the right panel shows live footage of a white autonomous car on a sunlit street with static white 'Waymo rides' overlaid.

    On-screen text: “public transit”, “+”, “Waymo rides”

    Techniques: Split screen, Kinetic type

    Camera: Static

  7. 07 · Feature reveal · 0:07–0:08

    A split screen pairs a light panel with dark blue text reading 'public transit +' sliding in on the left, and live footage of a white self-driving car driving past a building on the right, as navy bands wipe in from the top and bottom edges.

    On-screen text: “public transit +”, “Waymo rides”

    Techniques: Split screen, Kinetic type, Masking

    Camera: Static

  8. 08 · Feature reveal · 0:08–0:10

    On a dark navy field, the word Earn scales up as Waymo and Cash slide in beside it. A Waymo push notification with a green W icon then pops into the middle, covering Waymo and pushing Earn and Cash to the edges.

    On-screen text: “Earn”, “Waymo”, “Cash”

    Techniques: Kinetic type

    Camera: Static

  9. 09 · Feature reveal · 0:10–0:11

    A dark navy field holds the large white words Earn and Cash on either side of a Waymo notification banner reading You earned $2.85 in Waymo Cash. The big words fade out as the teal W badge scales.

    On-screen text: “Earn”, “Cash”

    Camera: Static

  10. 10 · Feature reveal · 0:11–0:12

    A hand holds a phone showing a Visa card in front of a blurred purple payment terminal. The caption line holds still while the second line scales up into place beneath it.

    On-screen text: “when you use”, “your Visa card”

    Techniques: Kinetic type

    Camera: Static

  11. 11 · Feature reveal · 0:12–0:13

    A woman in a denim jacket sits in a blue transit seat, glancing down at her phone with a small smile. Centered white text overlays her, the lower line scaling up as it lands.

    On-screen text: “when you use”, “your Visa card”

    Techniques: Kinetic type

    Camera: Static

  12. 12 · Feature reveal · 0:13–0:14

    A hand holds a phone against a gray background; a large white headline 'when you use your Visa card' overlays the lock screen, then the frame tightens onto the Waymo Cash notification as the headline clears.

    On-screen text: “when you use”, “your Visa card”

    Techniques: Kinetic type, UI zoom

    Camera: Pull out

  13. 13 · Product intro · 0:14–0:14

    A white title card: a pill-shaped mask reveals a live-action phone notification, then collapses into a small gray bubble. “Introducing” types out above it as a large blue “Waymo” wordmark slides in below.

    On-screen text: “Introducing”, “Waymo”

    Techniques: Masking, Kinetic type

    Camera: Static

  14. 14 · Product intro · 0:14–0:15

    On a plain white background, the black headline Introducing holds still while the large Waymo wordmark slides in from the left, its letters overlapping in blue, then settles into a dark gray lockup centered below.

    On-screen text: “Introducing”, “Waymo”

    Techniques: Kinetic type

    Camera: Static

  15. 15 · Product intro · 0:15–0:19

    On a plain white field, 'Introducing' sits above a large headline where the 'Waymo' wordmark slides in and the arrow logo plus 'transit rewards' fade in. A bus, a pale-blue autonomous pod, a white SUV and a red-and-white train stand in a row below, easing gently forward.

    On-screen text: “Introducing”, “Waymo transit rewards”

    Techniques: Kinetic type

    Camera: Static

  16. 16 · Outro · 0:19–0:23

    The green and blue Waymo W mark holds centered on a white background, then cuts to the black WAYMO wordmark, which resolves out of a heavy blur and stays locked off.

    On-screen text: “WAYMO”

    Techniques: Kinetic type

    Camera: Static