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Krea - this is Krea 2. our first foundation model, built completely from sc

Krea · May 2026 · 1:07 · AI-annotated

Length
1:07
Scenes
41 · 1.6 s avg
Product on screen
0:01
Features shown
5
Call to action
1:02 · 94%
Voiceover
Yes
00:00:00 / 01:07:05

Krea’s 1:07 launch film runs 41 scenes, about 1.6 s each. The product shows up at 0:01 and 5 features are revealed. The call to action lands at 1:02 (94% in), over a voiceover. The video is built on a plain white field where locked-off centered type cards alternate with rapid image montages, each feature announced by a bold headline and then demoed with flat UI panels and 3D card choreography. Signature moves are tiles drifting in and out of frame, orbiting image rings, and photo panels flipping and stacking in 3D, all cut to a steady upbeat pulse.

Footage neededEstimated needs: 3 capture groups — your screens or recordings · 1 official logo — reused across the film · 6 filmed passages — shoot, supply or replace · 14 graphic passages — draw or supply · 2 3D passages — build or supply

Is this your launch? to your site or press kit.

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Krea - this is Krea 2. our first foundation model, built completely from sc, scene by scene

· 41 scenes as text
  1. 01 · Hook · 0:00–0:01

    On a white field, a loose grid of square thumbnails, a pink bear, a person, a black truck, a cat in water, a storm ship and cartoon faces, scales up and drifts apart, new tiles sliding in at the edges.

    Camera: Push in

  2. 02 · Hook · 0:01–0:01

    Small image tiles, a pink bear, a person in sunglasses, a car, a cat in water, an eye and a bird, drift outward from the center of a white frame and exit, while the word This stays fixed in the middle.

    On-screen text: “This”

    Camera: Push in

  3. 03 · Product intro · 0:01–0:04

    On a plain white background, small black text “This is” appears centered, then the large black wordmark “Krea 2” appears beside it. The small line exits, leaving the wordmark alone in the center of the frame.

    On-screen text: “This is”, “Krea 2”

    Techniques: Kinetic type

    Camera: Static

  4. 04 · Product intro · 0:04–0:05

    Black sans-serif text reads “An image model” centered on a plain white background, then transforms in place into “made for aesthetics”. The frame stays locked off and the type holds still after each swap.

    On-screen text: “An image model”, “made for aesthetics”

    Techniques: Kinetic type

    Camera: Static

  5. 05 · Demo · 0:05–0:05

    A dark eye fills the frame, a star glint in the pupil, then a cut to a macro of a metal fork as a bright light flare sweeps across its tines. The caption holds centered throughout.

    On-screen text: “made for aesthetics”

    Techniques: Light sweep

    Camera: Static

  6. 06 · Demo · 0:05–0:06

    A tight close-up of a face in dark sunglasses and large iridescent hoop earrings cuts to a backlit illustrated figure with headphones against a bright sky. The white caption stays fixed at center through both shots.

    On-screen text: “made for aesthetics”

    Camera: Static

  7. 07 · Demo · 0:06–0:06

    A 3D girl with a daisy in her hair holds a butterfly, then a 3D boy rides a sheep next to a large creature. The text 'made for aesthetics' remains centered.

    On-screen text: “made for aesthetics”

    Camera: Static

  8. 08 · Demo · 0:06–0:07

    An illustrated hand reaches toward a glass dome as it bursts into shards, a small dark figure standing to the right under a blue sky. The white text made for aesthetics holds still at the center of the frame.

    On-screen text: “made for aesthetics”

    Camera: Static

  9. 09 · Demo · 0:07–0:07

    A fast-cut glitch montage of neon halftone, circuit-board and collage imagery flashes behind a centered white caption. The background jumps between a dark abstract composition and a saturated multi-panel artwork while the text holds still.

    On-screen text: “made for aesthetics”

    Camera: Static

  10. 10 · Feature reveal · 0:07–0:09

    On a plain white frame, bold black sans text builds in the center: Create first, then the line extends word by word to Create in any style. A smaller caption, made for aesthetics, appears and the locked-off frame holds still.

    On-screen text: “Create in any style”, “made for aesthetics”

    Techniques: Kinetic type

    Camera: Static

  11. 11 · Feature reveal · 0:09–0:10

    On a plain white background, the black phrase 'A horse' types out letter by letter in the center of the frame. A thin vertical cursor trails the last letter while the frame stays locked off.

    On-screen text: “A horse”

    Techniques: Kinetic type

    Camera: Static

  12. 12 · Feature reveal · 0:10–0:11

    A black horse silhouette stands in profile on a grainy dark-gray field, framed by a rounded rectangle centered on white. The card scales up slightly from the start, with the silhouette drifting a few pixels as the frame locks off.

    Camera: Static

  13. 13 · Feature reveal · 0:11–0:12

    A rounded frame holds a brown clay horse with a white mane and tail on a green surface with grey rocks. A smaller rounded frame below shows an orange clay dinosaur with a small rider on a pink background. Both sit on a white field and slowly scale up.

    Camera: Static

  14. 14 · Feature reveal · 0:12–0:13

    A black rearing horse with a pink mane on a pink-to-blue gradient sits center and scales up, losing its pink frame. Below, three rounded-square thumbnails cycle through different illustrations.

    Camera: Static

  15. 15 · Feature reveal · 0:13–0:14

    A screaming cartoon donkey anchors the top of a white layout, its thin border fading as the frame nudges right. Below, a strip of four thumbnails glides rightward: sunset, blue grid, cartoon boy, white tiger.

    Camera: Static

  16. 16 · Feature reveal · 0:14–0:15

    A large halftone image of a horse in blue and white dots sits on a white background, with three small illustration thumbnails below that stagger into a single row as the top frame's border fades out.

    Camera: Static

  17. 17 · Feature reveal · 0:15–0:16

    A large blue pointillist horse card sits above a row of small thumbnails on white. The big card drifts up and left while the four thumbnails fan out into a single row, the center blue dot grid framed by a selection border.

    Camera: Static

  18. 18 · Feature reveal · 0:16–0:18

    A black headline builds word by word at center on a white field while small halftone image tiles drift slowly along the edges.

    On-screen text: “Show it a moodboard”

    Techniques: Kinetic type

    Camera: Pull out

  19. 19 · Feature reveal · 0:18–0:18

    On a white field, a dark gray headline 'Show it a moodboard' holds the center, then gives way to a rounded 'Upload a file' button. Blue and halftone photo tiles drift around the frame edges.

    On-screen text: “Show it a moodboard”

    Camera: Static

  20. 20 · Feature reveal · 0:18–0:20

    On a white canvas, a rounded Upload a file button sits at center while small image tiles of flowers, a castle, a sun and a face drift gently and scatter around it at varying sizes.

    Camera: Static

  21. 21 · Feature reveal · 0:20–0:23

    A plain off-white field holds a tiny blue icon upper right and an empty rounded square at center. The black headline “It gets it” appears at center, then swaps to “It gets you” while the frame stays locked off.

    On-screen text: “It gets it”, “It gets you”

    Techniques: Kinetic type

    Camera: Static

  22. 22 · Feature reveal · 0:23–0:24

    On a white field, small black text reads It gets you beside three circular avatars. The avatars grow into a central circular video of people, while eight tilted thumbnail clips burst outward around it.

    On-screen text: “It gets you”

    Techniques: Masking

    Camera: Pull out

  23. 23 · Feature reveal · 0:24–0:26

    A circular photo of two men sits at the center of a white frame while a ring of eight images, a white cat, abstract flowers, a purple stage, a green-lit figure, and a cartoon UFO, orbits slowly around it. A small two-face cartoon avatar floats to the right.

    Camera: Pull out

  24. 24 · Feature reveal · 0:26–0:27

    Eight small pink-toned images, a star car, couch, cake, flip phone, convertible, cushion, heart house and jeep, orbit as a ring around a fixed circular portrait of a white-haired person on a white background. A small cartoon avatar sits beside the portrait while the tiles rotate slowly.

    Camera: Pan

  25. 25 · Feature reveal · 0:27–0:28

    A ring of pink product images, such as starred cars, a patterned sofa, a gummy jelly, and a heart-windowed house, orbits slowly around a central circular portrait of a person with white hair. A small cartoon face sticker sits to the right of the portrait.

    Camera: Pan

  26. 26 · Feature reveal · 0:28–0:30

    A ring of tilted artwork cards orbits a central circular avatar on a white background. The carousel rotates slowly, then the avatar and two inner cards drop out, leaving a circle of images around the black heading text.

    On-screen text: “The more you use it”

    Camera: Push in

  27. 27 · Feature reveal · 0:30–0:31

    Centered black sans headline 'The more you use it' on white; a light blue highlight box lands behind the final word as its gray letters turn black. Three small clips, a spider on red, a commuter in a train, a night street, peek in from the bottom.

    On-screen text: “The more you use it”

    Camera: Static

  28. 28 · Feature reveal · 0:31–0:35

    A highlighted line, The more you use it, sits on white, then the sentence types out in large black letters with a cursor bar, scrolling left as words appear. It cuts to a cut-out photo of a man in a gray suit and beanie, standing with a drop shadow.

    On-screen text: “The more you use it”, “The more you use it the better it gets”

    Techniques: Kinetic type

    Camera: Static

  29. 29 · Feature reveal · 0:35–0:37

    A dancer in a black suit, beanie and sunglasses moves inside white rectangular panels that rotate in 3D on a white background. One panel flips edge-on while a second smaller panel opens to the right, revealing more of the movement.

    Techniques: Masking, Parallax

    Camera: Pull out

  30. 30 · Feature reveal · 0:37–0:39

    On a white background, a vertical stack of photo cards of a person in colored suits unrolls into a horizontal row. The cards tilt and rotate in 3D perspective, then scatter and reframe as the row breaks apart.

    Techniques: 3D mockup

    Camera: Pan

  31. 31 · Feature reveal · 0:39–0:40

    A framed photograph with a white border sits centered on a plain white background. It shows a man in a gray suit, black bucket hat, and sunglasses, viewed from above as he looks up with arms raised. The photo slowly zooms in.

    Camera: Static

  32. 32 · Feature reveal · 0:40–0:41

    A vertical clip of a man in a white suit, black bucket hat and sunglasses, shot from a high angle over a plant-lined walkway, holds centered on a white field, then the frame clears to white.

    Camera: Static

  33. 33 · Feature reveal · 0:41–0:43

    A white card reading “With unique controls” cuts to a flat control panel: three labels on the left, a slider line, and a dalmatian photo that restyles into colorful abstract shapes as the handle slides right and the active label shifts.

    On-screen text: “With unique controls”

    Techniques: Morph

    Camera: Static

  34. 34 · Feature reveal · 0:43–0:43

    A white interface lists Creativity, Randomness and Style strength on the left, with a horizontal line and vertical crosshair over a square dog painting in the center. The painting shifts from a green-red style to a black-white style as the readout changes from 71% to 68%.

    Camera: Static

  35. 35 · Feature reveal · 0:43–0:44

    A flat Dalmatian illustration on a blue square holds center on a pale field. Three left-aligned labels, Creativity in black and Randomness and Style strength in gray, slide in beside a thin horizontal slider line marked 56% that crosses the dog. The frame stays locked off.

    Camera: Static

  36. 36 · Feature reveal · 0:44–0:44

    A hand-drawn dog portrait in the center cycles through three styles, from flat line art to textured paint to cartoon, while a left-side list highlights Creativity and a thin horizontal slider line with a 53% marker crosses the frame.

    Camera: Static

  37. 37 · Feature reveal · 0:44–0:50

    Three parameter labels on the left step through bold black in order while a dalmatian preview on the right shifts between a pink square, a tick-ringed circle, and a rounded square. Thin lines with percentage values track each new frame.

    Techniques: Masking, Morph

    Camera: Static

  38. 38 · Feature reveal · 0:50–0:51

    A dark green rounded card holds a colorful spotted creature on a beach, with three slider labels and two percentage lines beside it. The card scales down to a small square while a field of small image thumbnails populates the white space.

    Techniques: UI zoom

    Camera: Static

  39. 39 · Other · 0:51–1:01

    Hundreds of small image tiles drift in a white 3D field. The camera pushes through the swarm, so a few tiles, a pixelated portrait and the Krea wordmark, swell to fill the frame, then the cloud pulls back and thins to a few dots on white.

    Techniques: Particles, Parallax

    Camera: Pull out

  40. 40 · Other · 1:01–1:02

    On a plain white field, small multicolored fragments drift near the center, then snap together into a gray four-lobe logo that scales up in place.

    Techniques: Particles

    Camera: Static

  41. 41 · CTA · 1:02–1:07

    A small black four-petal K mark sits centered on a white field, then the frame cuts to the URL krea.ai/k2 in black sans-serif, centered and locked off for the rest of the scene.

    On-screen text: “krea.ai/k2”

    Camera: Static