Ideogram - Meet Ideogram 3.0 — stunning realism, creative designs, and consisten

Name: Ideogram - Meet Ideogram 3.0 — stunning realism, creative designs, and consisten
Uploaded: 2025-03-26T00:00:00Z
Duration: 1 min 55 s
Channel: Ideogram

Ideogram · Mar 2025 · 1:55 · AI-annotated

Length: 1:55
Scenes: 83 · 1.4 s avg
Product on screen: 0:15
Features shown: 4
Call to action: 1:44 · 91%
Voiceover: No

Ideogram’s 1:55 launch film runs 83 scenes, about 1.4 s each. The product shows up at 0:15 and 4 features are revealed. The call to action lands at 1:44 (91% in). A fast-cut AI image showcase that opens with a montage of generated scenes under short caption cards, then names the product and walks through named features (text rendering, consistent styles, details) before a long Brewgram case study and a magic-fill edit. The signature moves are the editor selection handles and cursor that frame every generated image, the snap-zoom between full-bleed art and white-canvas cards, and the pastel gradient title beats that punctuate the white UI.

Footage neededEstimated needs: 7 capture groups — your screens or recordings · 1 official logo — reused across the film · 23 filmed passages — shoot, supply or replace · 12 graphic passages — draw or supply · 1 3D passage — build or supply

Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Scenes

Structure

Style

Sound

1. HookLive action0.8s
  A red-haired woman in a cream turtleneck and a man in a dark coat press their foreheads together, her hand cupping his cheek, as orange leaves drift past in a dim tunnel lit by bright strips.
  Cut → Cut · Static
  Footage neededEstimated needs: 1 filmed passage — shoot, supply or replace
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2. HookTitle card0.8s
  A single dark gray sentence sits centered on a plain white background. The frame holds still with no motion, no camera move, and no other elements present.
3. HookLive action0.8s
  A locked-off close shot of a red-haired woman resting her head on a man's shoulder, both gazing off to the right. Pale light streaks sit on the window in front of them, with a soft snowy backdrop behind. The frame holds still with no camera movement.
4. HookLive action0.8s
  A man and a woman face each other in tight profile, smiling, each hand cradling the other's cheek. The woman's red hair blows in the wind against a blurred outdoor background dotted with warm bokeh lights.
5. HookLive action0.8s
  A red-haired woman and a dark-haired man lean forward in profile, laughing, as their hair blows in the wind. They move past a backdrop of turquoise ocean waves, framed in a tight side close-up.
6. HookTitle card0.8s
  A centered line of dark gray text reads Creative designs. on a plain off-white background. The frame stays locked and static.
7. HookLive action0.8s
  A locked-off high-angle shot of a floral plate on a wooden table. Toast slices form a skateboard, with red jam spelling ideogram across the deck. A jam jar and a tin rest in the soft-focus background beside a knife and flowers.
8. Hook3D render0.8s
  A locked-off 3D render shows a white ideogram can standing in dark water, a frozen splash at its base, with raspberries, blueberries and a blackberry suspended in the air against a soft green park blur.
9. HookGraphics0.8s
  A watercolor illustration of a woman's profile formed from tree branches and leaves sits on the right, her hand outstretched, against a soft pink and yellow wash. The handwritten wordmark Ideogram Designs in a multicolor gradient sits on the left, with small star doodles above. The frame is static.
10. HookGraphics0.8s
  A dense floral illustration pattern fills the frame on a black background. Large purple and magenta blossoms, a white daisy-like flower, and muted olive leaves with brown stems repeat across the screen. The pattern holds still with no visible motion.
11. HookTitle card0.8s
  A single line of dark gray text, 'Consistent styles.', sits centered on a plain white background. The frame is locked off and the text holds static for the full duration, with no motion or entrance.
12. HookGraphics0.8s
  A hand-painted space illustration fills the frame: a large orange-and-green striped planet sits in a black spiral sky, ringed by smaller colored planets, above rolling hills dotted with stylized trees and coral-like plants. The caption “Consistent styles.” holds still over the static image.
13. HookGraphics0.8s
  A vibrant flat illustration holds on screen: rolling blue, green and orange hills under a wavy rainbow sky, tiny figures walking winding paths, framed by round-canopy trees and oversized flowers in the foreground.
14. HookGraphics0.8s
  A flat, vivid illustration shows a couple walking arm in arm along a curving beach at sunset. A rainbow sun sets over a blue lagoon, while dense tropical flowers and palm trees frame the foreground. The frame stays locked and still throughout.
15. HookGraphics1.8s
  A colorful digital illustration of a couple in winter jackets stands on a snowy ridge, gazing at a mountain range and a glowing sun under a starry sky. The view pulls back to reveal the full landscape framed by bare trees and evergreens.
16. HookUI2.3s
  Two hands hold a dark-wood framed folk-art painting of a colorful sunset landscape against a blurred garden. A red selection box with white handles appears around the frame, then the view crops into the artwork, tilting it onto a white canvas.

Ideogram - Meet Ideogram 3.0 — stunning realism, creative designs, and consisten, scene by scene

· 83 scenes as text

01 · Hook · 0:00–0:00
A red-haired woman in a cream turtleneck and a man in a dark coat press their foreheads together, her hand cupping his cheek, as orange leaves drift past in a dim tunnel lit by bright strips.
Camera: Static
02 · Hook · 0:00–0:01
A single dark gray sentence sits centered on a plain white background. The frame holds still with no motion, no camera move, and no other elements present.
On-screen text: “Stunning realism.”
Camera: Static
03 · Hook · 0:01–0:02
A locked-off close shot of a red-haired woman resting her head on a man's shoulder, both gazing off to the right. Pale light streaks sit on the window in front of them, with a soft snowy backdrop behind. The frame holds still with no camera movement.
On-screen text: “Stunning realism.”, “C”
Camera: Static
04 · Hook · 0:02–0:03
A man and a woman face each other in tight profile, smiling, each hand cradling the other's cheek. The woman's red hair blows in the wind against a blurred outdoor background dotted with warm bokeh lights.
Camera: Static
05 · Hook · 0:03–0:04
A red-haired woman and a dark-haired man lean forward in profile, laughing, as their hair blows in the wind. They move past a backdrop of turquoise ocean waves, framed in a tight side close-up.
Camera: Static
06 · Hook · 0:04–0:05
A centered line of dark gray text reads Creative designs. on a plain off-white background. The frame stays locked and static.
On-screen text: “Creative designs.”
Camera: Static
07 · Hook · 0:05–0:05
A locked-off high-angle shot of a floral plate on a wooden table. Toast slices form a skateboard, with red jam spelling ideogram across the deck. A jam jar and a tin rest in the soft-focus background beside a knife and flowers.
Camera: Static
08 · Hook · 0:05–0:06
A locked-off 3D render shows a white ideogram can standing in dark water, a frozen splash at its base, with raspberries, blueberries and a blackberry suspended in the air against a soft green park blur.
Techniques: 3D mockup
Camera: Static
09 · Hook · 0:06–0:07
A watercolor illustration of a woman's profile formed from tree branches and leaves sits on the right, her hand outstretched, against a soft pink and yellow wash. The handwritten wordmark Ideogram Designs in a multicolor gradient sits on the left, with small star doodles above. The frame is static.
On-screen text: “Ideogram Designs”
Camera: Static
10 · Hook · 0:07–0:08
A dense floral illustration pattern fills the frame on a black background. Large purple and magenta blossoms, a white daisy-like flower, and muted olive leaves with brown stems repeat across the screen. The pattern holds still with no visible motion.
Camera: Static
11 · Hook · 0:08–0:09
A single line of dark gray text, 'Consistent styles.', sits centered on a plain white background. The frame is locked off and the text holds static for the full duration, with no motion or entrance.
On-screen text: “Consistent styles.”
Camera: Static
12 · Hook · 0:09–0:10
A hand-painted space illustration fills the frame: a large orange-and-green striped planet sits in a black spiral sky, ringed by smaller colored planets, above rolling hills dotted with stylized trees and coral-like plants. The caption “Consistent styles.” holds still over the static image.
On-screen text: “Consistent styles.”
Camera: Static
13 · Hook · 0:10–0:10
A vibrant flat illustration holds on screen: rolling blue, green and orange hills under a wavy rainbow sky, tiny figures walking winding paths, framed by round-canopy trees and oversized flowers in the foreground.
Camera: Static
14 · Hook · 0:10–0:11
A flat, vivid illustration shows a couple walking arm in arm along a curving beach at sunset. A rainbow sun sets over a blue lagoon, while dense tropical flowers and palm trees frame the foreground. The frame stays locked and still throughout.
On-screen text: “米”
Camera: Static
15 · Hook · 0:11–0:13
A colorful digital illustration of a couple in winter jackets stands on a snowy ridge, gazing at a mountain range and a glowing sun under a starry sky. The view pulls back to reveal the full landscape framed by bare trees and evergreens.
On-screen text: “米”
Camera: Pull out
16 · Hook · 0:13–0:15
Two hands hold a dark-wood framed folk-art painting of a colorful sunset landscape against a blurred garden. A red selection box with white handles appears around the frame, then the view crops into the artwork, tilting it onto a white canvas.
Techniques: UI zoom
Camera: Pull out
17 · Product intro · 0:15–0:19
A pink-to-blue gradient card with the headline “Introducing” sits on a white canvas with editor selection handles. A cursor moves across it as a second card slides in from the right, its blue gradient showing “am 3.0”.
On-screen text: “Introducing”, “am 3.0”
Techniques: Cursor demo
Camera: Static
18 · Product intro · 0:19–0:20
A bold black wordmark 'Ideogram 3.0' sits centered on white. A pink selection box with corner handles and two arrow cursors on the left, plus purple sparkles and a pink crosshair on the right, clear away, leaving the clean text.
On-screen text: “Ideogram 3.0”
Camera: Static
19 · Product intro · 0:20–0:21
The text Ideogram 3.0 sits centered on a white background with three thin vertical lines below it. The text slides upward to reveal a row of blurred images.
On-screen text: “Ideogram 3.0”
Techniques: Kinetic type
Camera: Pan
20 · Feature reveal · 0:21–0:21
A vertical photo feed scrolls upward in three columns. The center column stays sharp while the left and right columns are blurred, cycling through portraits of different people.
Camera: Pan
21 · Feature reveal · 0:21–0:22
Four blurred vertical strips of people scroll up and out of frame, revealing an ornate floral-framed card that opens into a full photo of a woman holding a white cat. Over the image, the fantasy-style headline scales up to fill the center.
On-screen text: “The Most Powerful Text To Image AI Yet”
Techniques: Split screen, Kinetic type
Camera: Pan
22 · Feature reveal · 0:22–0:22
A vintage ornate illustration with gold 3D serif lettering reading “The Most Powerful Text to Image AI Yet” sits on a cream surface inside an image viewer. A white cursor glides from the lower left to the 1/4 navigation pill below and hovers it as the image scales up slightly.
Techniques: Cursor demo
Camera: Static
23 · Feature reveal · 0:22–0:23
A crumpled parchment with black cursive calligraphy is centered on a white background as a carousel slide. A pill-shaped pager with a left arrow, 2/4 and a right arrow sits below, and a mouse cursor hovers over the right arrow in a locked-off frame.
On-screen text: “The most powerful Text to Image Ai yet”
Techniques: Cursor demo
Camera: Static
24 · Feature reveal · 0:23–0:24
A person holds an oval wooden plaque framed by a Celtic knot border, centered on a plain white background. A small carousel control with arrows and a page counter sits below, with a cursor hovering over the right arrow.
Techniques: Cursor demo
Camera: Static
25 · Feature reveal · 0:24–0:24
A graffiti wall image with green bubble letters sits on a white canvas, a blue selection box with corner handles at its upper left and a cursor on a small pager pill below. The view zooms into the lettering, which fills the frame inside a pink frame.
Techniques: Cursor demo, UI zoom
Camera: Pan
26 · Feature reveal · 0:24–0:26
A dark rounded bar centered on white holds the white label Consistent Styles, with a cursor on it. The label slides up and the bar expands into a tall panel, revealing a white card with a dashed drop zone.
On-screen text: “Consistent Styles”
Techniques: Cursor demo, Morph, Masking
Camera: Static
27 · Feature reveal · 0:26–0:28
A dark tablet in 3D perspective displays an upload screen titled Consistent Styles. The view zooms into the dashed drop zone, which tints light blue, as a tilted sepia polaroid of a woman's profile slides across it from left to right.
On-screen text: “Consistent Styles”
Techniques: 3D mockup, UI zoom
Camera: Push in
28 · Feature reveal · 0:28–0:31
A white rounded interface card centers a sepia portrait of a woman in profile, hair blurred by wind. Six small buttons sit beneath it. A mouse cursor enters from the left, moves past the photo, and hovers over the lower-left buttons.
Techniques: Cursor demo
Camera: Static
29 · Feature reveal · 0:31–0:34
A white prompt card sits on a light gray field. The phrase a man holding a flower types itself into the input line while a cursor arrow glides from the text field across the toolbar to the black Generate button.
Techniques: Cursor demo
Camera: Static
30 · Feature reveal · 0:34–0:35
A man in profile holds a pale, layered flower near his face against a plain beige wall. The sepia-toned shot is static and still, his gaze fixed on the bloom.
Camera: Static
31 · Feature reveal · 0:35–0:36
A man in a dark turtleneck holds a single white daisy in front of his face, the bloom in sharp focus while his features blur behind it. He stands centered against a plain olive wall, the frame static and the pace slow.
Camera: Static
32 · Feature reveal · 0:36–0:36
A dark hand holds a single pale flower by its stem against a flat beige backdrop. The shot stays nearly still in a desaturated sepia tone, the bloom centered at the top and the fingers gripping the stem at mid frame.
Camera: Static
33 · Feature reveal · 0:36–0:37
A grayscale man holds a single coral-pink gerbera daisy at eye level against a warm beige wall, gazing at the bloom. The shot then tilts in 3D, and a dark blue panel appears behind the frame's right edge.
Camera: Pull out
34 · Feature reveal · 0:37–0:41
A tilted collage of four images (fantasy suitcase landscape, woman with floating fish, bending boy, woman in a colorful coat) straightens into a row of vertical panels on white. The headline scales in at the top, then the view slowly zooms across the panels.
On-screen text: “Exceptional details.”
Techniques: Kinetic type
Camera: Pull out
35 · Feature reveal · 0:41–0:42
A horizontal strip of vertical video panels scrolls left across the frame, separated by white gaps. The panels show a montage of clips: a fantasy landscape with a balloon, a woman's face with fish, a man seated on the floor, a man with orange face paint, and a woman in a bright jacket.
Techniques: Split screen
Camera: Pan
36 · Feature reveal · 0:42–0:44
A masonry grid of four photographs fills the frame: a man leaning against a wall, a woman in a colorful coat, an origami frog holding a small book, and a macro shot of a water droplet on a leaf. Each panel slowly zooms inward.
Techniques: Split screen
Camera: Push in
37 · Feature reveal · 0:44–0:44
A split-screen layout features a woman in a colorful jacket on the left, a green origami frog holding a book on the top right, and a leaf with a water droplet on the bottom right.
Techniques: Split screen
Camera: Push in
38 · Feature reveal · 0:44–0:45
A green origami frog sits on a white table holding an open book titled Ideogram Guide. Warm string lights and potted plants blur into the background, and the shot holds steady on the prop as the cover text scales gently.
On-screen text: “Ideogram Guide”, “26/03/25”
Camera: Static
39 · Feature reveal · 0:45–0:46
A green origami frog sits on a table holding an open book, against a soft-focus room with string lights and plants. The shot tilts and a white diagonal panel wipes across to reveal the next frame.
Techniques: Masking
Camera: Pan
40 · Other · 0:46–0:48
A plain white background holds a single line of gray sans-serif text that types in word by word, settling at center. The phrase builds from the first letters to the full sentence, then holds still.
On-screen text: “Creative design made simple”
Techniques: Kinetic type
Camera: Static
41 · Other · 0:48–0:49
A white pill holding the tagline sits on a light gray panel; the panel recedes to a dark background, centering the pill, while a white cursor with a black outline glides to the pill's right edge.
On-screen text: “Creative design made simple”
Techniques: Cursor demo
Camera: Static
42 · Other · 0:49–0:49
A white rounded pill button labeled Creative design made simple sits on a gray gradient with a white cursor arrow at its lower-right corner, while a second identical pill is clipped at the top edge. The pills then move up and out of frame, leaving only the gradient.
Techniques: Cursor demo
Camera: Static
43 · Demo · 0:49–0:52
A close-up of a prompt bar's settings row pulls back to reveal the full bar as the words logo for Brewgram coffee shop type into the input field. A cursor arrow moves across the bar and rests on the black Generate button.
Techniques: UI zoom, Cursor demo
Camera: Static
44 · Demo · 0:52–0:53
A white prompt card reading “logo for Brewgram coffee shop” with a black Generate button lifts to the top as the cursor releases it, and two generated Brewgram coffee shop logos, one dark brown and one beige with a cup line drawing, appear below.
Techniques: Cursor demo
Camera: Pan
45 · Demo · 0:53–0:57
A two-column grid of coffee shop logo designs for Brewgram scrolls slowly downward. Each cell pairs a wordmark with a small icon, such as a steaming cup, coffee bean, or moka pot, on alternating dark brown and cream backgrounds.
Camera: Pan
46 · Demo · 0:57–0:57
A two-column grid of Brewgram coffee shop logo concepts scrolls upward. Dark vintage wordmarks with coffee cup icons sit beside cream cards holding a serif wordmark, a line-art cup, a circular espresso machine badge, and a coffee-bean hot air balloon mark.
Camera: Pan
47 · Demo · 0:57–0:58
A flat grid of four Brewgram coffee shop logo lockups on cream and dark brown panels, a vintage serif badge, a line-art cup, a circular espresso-machine stamp and a bean-shaped hot air balloon, held still with a slow zoom-in.
Camera: Push in
48 · Demo · 0:58–1:00
On a cream field, the Brewgram lockup, a coffee-bean hot-air balloon with a small basket ringed by outline clouds, scales up from a small centered mark until it fills the frame. A sliver of neighboring logo cards exits left at the start.
Camera: Push in
49 · Demo · 1:00–1:00
A black cursor hovers over a white file card showing the project name and metadata as the view reframes right, sliding the cream logo canvas off the left edge.
Techniques: UI zoom, Cursor demo
Camera: Static
50 · Demo · 1:00–1:03
A white prompt panel fills the frame, the cursor hovers over the prompt text as it decodes into the coffee shop ad line. The panel then shrinks and recenters, the cursor moves to the Style control, and a column of generated photos slides in at the right edge.
Techniques: Cursor demo, UI zoom
Camera: Pan
51 · Demo · 1:03–1:06
A flat grid of cafe social media mockups pans horizontally, revealing six designed posts with coffee photos and discount copy. A control bar with a Generate button is visible at the left edge at the start.
Camera: Pan
52 · Demo · 1:06–1:07
Two rows of Brewgram promotional banners scroll left across the frame. The top row holds a Turkish coffee shot and a 15% French press deal banner; the bottom row holds a cafe table with a cup and an illustrated barista pouring at an espresso machine.
Camera: Pan
53 · Demo · 1:07–1:11
A grid of eight coffee-shop brand cards pans sideways, then the camera zooms into the central illustration card. A flat vector barista in a white apron pours latte art beside a silver espresso machine and bean jars, with the script Brewgram logo and Craft Your Moment tagline on cream.
Techniques: Split screen
Camera: Push in
54 · Demo · 1:11–1:12
An illustrated coffee bar with a Brewgram apron and a CRAFT YOUR MOMENT tagline slides up out of frame, revealing a white asset card titled Ad for Brewgram coffee shop with a row of settings and a cursor resting on its title.
Techniques: Cursor demo
Camera: Pull out
55 · Demo · 1:12–1:13
A close-up of a white prompt card on a light gray background shows the text Landing page for Brewgram coffee shop being typed, then the view pulls back to the full card as the cursor moves right and rests on the dark Generate button.
Techniques: UI zoom, Cursor demo
Camera: Static
56 · Demo · 1:13–1:14
A white prompt card on a pale gray field shows a coffee shop landing page request, the cursor resting on the dark Generate button. The frame scrolls down to reveal two generated thumbnails, a cafe interior and a steaming cup with welcome text.
Techniques: Cursor demo
Camera: Pan
57 · Demo · 1:14–1:16
A 2x2 grid of Brewgram coffee shop website mockups fills the frame, each panel showing a different layout: a shop interior with a menu screen, a dark hero with a steaming cup, a light photo with an Enter button, and a hand-drawn browser frame. The grid scrolls slowly upward.
Techniques: Split screen
Camera: Pan
58 · Demo · 1:16–1:16
A two-column grid of Brewgram Coffee Shop webpage mockups scrolls up. Hero sections show a coffee shop counter, a steaming cup on dark wood, a line-art cup, and a serif title card, each with an ENTER button.
Camera: Pan
59 · Demo · 1:16–1:18
A two-column grid of flat website mockups for the Brewgram coffee shop scrolls upward. As it moves, new panels enter from the bottom, including a dark hero listing espresso drinks and a bright graffiti-style banner.
Camera: Pan
60 · Demo · 1:18–1:19
A two-column grid of coffee shop website mockups scrolls down, passing hero sections with coffee cups, a graffiti backdrop card, a 3D cup illustration, and a barista photo.
Camera: Pan
61 · Demo · 1:19–1:20
A grid of coffee shop website mockups fills the frame on a light background, arranged in two columns. The designs include a graffiti hero, a photo hero, an illustrated cafe interior, and a barista photo with a drink menu. The layout stays static.
Techniques: Split screen
Camera: Static
62 · Demo · 1:20–1:21
A 2x2 grid of Brewgram coffee-shop website mockups fills the frame, then the view zooms into the bottom-right panel showing a smiling barista holding a cup beside a drink menu.
Techniques: UI zoom
Camera: Push in
63 · Feature reveal · 1:21–1:27
A Magic Fill toolbar overlays a coffee shop photo; the cursor selects the rectangle tool and drags a pink box over the barista's shoulder. The box fills with a pink gradient, a cat appears on her shoulder, and the frame zooms out to a card on gray.
Techniques: Cursor demo, UI zoom
Camera: Pull out
64 · Feature reveal · 1:27–1:30
Split screen: a coffee shop website on the left, a panel of editing buttons on the right. A cursor moves across the buttons while the hero image swaps between a barista with a cat, a cat on a shoulder, and a blank frame, then fades to white.
Techniques: Split screen, Cursor demo
Camera: Pan
65 · Feature reveal · 1:30–1:31
A flat coffee shop website hero shows a smiling barista holding a cup with a tabby cat on her shoulder. The right-hand menu list slides horizontally into alignment while small purple and pink star shapes pop in beside it.
Techniques: Kinetic type
Camera: Static
66 · Feature reveal · 1:31–1:32
A smiling woman in a dark apron holds a mug while a tabby cat perches on her shoulder, isolated on a pink-and-purple checkerboard transparency grid. Two small plus marks float at the left and right edges. The shot holds still.
Camera: Push in
67 · Feature reveal · 1:32–1:33
A smiling woman in a dark apron holds a green mug, a tabby cat perched on her shoulder, inside a bordered frame on white. The soft blue and pink gradient behind her swaps from side to side while she stays still.
Camera: Static
68 · Feature reveal · 1:33–1:34
A woman in a dark apron holds a mug and smiles, a tabby cat perched on her shoulder and an orange cat in a red shirt on the table beside croissants, mugs and berries. The frame is locked off and still.
Camera: Static
69 · Feature reveal · 1:34–1:35
A smiling barista in an apron holds a coffee cup with a tabby cat perched on her shoulder. Beside her, a lion head on a tiger-striped body in a blue t-shirt rests its paws on a bench. A cafe table with pastries, coffee and berries sits in the foreground.
On-screen text: “BREWGRAM”
Camera: Static
70 · Feature reveal · 1:35–1:35
A smiling barista holds a coffee cup at a café table, a tabby cat on her shoulder, an orange cat in a red shirt by a plate of pastries, and a dog in a cowboy hat at the right. The locked frame sits inside a white border.
On-screen text: “BREWGRAM”, “MEOWGRAM”
Camera: Static
71 · Feature reveal · 1:35–1:36
A smiling barista holds a mug in a cafe; an elephant looms behind her, a cat in a red shirt sits at the table, a tabby perches on her shoulder, and a wolf in a cowboy hat looks on. The photo shrinks to a framed card on white.
On-screen text: “BREWGRAM”, “MEOWGRAM”
Camera: Pull out
72 · Feature reveal · 1:36–1:37
On a white canvas, a pink-to-purple gradient selection box with corner handles is dragged outward by a cursor, scaling up a centered photo of a woman with cats, an elephant and a dog in a cafe.
On-screen text: “BREWGRAM”, “MEOWGRAM”
Techniques: Cursor demo
Camera: Static
73 · Feature reveal · 1:37–1:38
A rectangular photo of a smiling woman holding coffee, with a cat on her shoulder, sits centered on a shifting purple-pink gradient background. The photo shows an elephant, a cat in a red shirt, and a dog in a cowboy hat at a cafe table.
Camera: Static
74 · Feature reveal · 1:38–1:39
A framed cafe photo shows a smiling woman in an apron holding a cup, seated beside a cat in a red shirt, an elephant, and a dog in a cowboy hat. The whole image slowly scales down, opening a white border around it.
Camera: Pull out
75 · Feature reveal · 1:39–1:40
A cafe photo with a woman, an elephant, a cat in a red shirt and a dog in a cowboy hat sits on a white canvas, the hat and shirt showing small text. A pink selection box with handles appears top left and resizes as the photo shifts, then disappears.
Camera: Static
76 · Feature reveal · 1:40–1:41
A centered photo of a smiling woman at a café table with an elephant, a cat in a red shirt, and a dog in a cowboy hat. Behind it, a pink-blue gradient panel with white selection handles resizes, then expands to fill the frame.
On-screen text: “REWGRAM”
Techniques: Masking
Camera: Static
77 · Feature reveal · 1:41–1:42
A woman in an apron sits at a cafe table holding a cup, smiling. An elephant, a cat in a red shirt, a kitten on her shoulder, and a dog in a cowboy hat surround her. The shot holds still on the group.
Camera: Pull out
78 · Feature reveal · 1:42–1:43
The view zooms out from one cafe photo to a white grid of generated image cards: a coffee menu, a portrait, and a form panel with a cursor. Ideogram 3.0 appears at the bottom beside a cursor. Purple and pink plus marks sit at the right.
On-screen text: “Ideogram 3.0”
Camera: Pull out
79 · Feature reveal · 1:43–1:44
A design tool canvas shows a scattered collage of generated images and mockups. The view pulls back to reveal the left sidebar of tools and a cursor hovering over the center of the canvas.
Techniques: UI zoom
Camera: Pull out
80 · CTA · 1:44–1:45
A dark gray sans-serif headline scales up from a single letter to the full phrase, centered on a soft pastel gradient that shifts from pale blue to pink.
On-screen text: “Love design?”
Techniques: Kinetic type
Camera: Static
81 · CTA · 1:45–1:49
A dark gray sans-serif headline “Love design?” scales in centered on a soft mint-to-pink gradient, holds, then fades out. It is replaced by “You’ll ❤️ Ideogram 3.0”, which scales in centered and holds to the end.
On-screen text: “Love design?”, “You'll ❤️ Ideogram 3.0”
Techniques: Kinetic type
Camera: Static
82 · CTA · 1:49–1:51
On a soft cyan-to-pink gradient, the centered line “You’ll ❤️ Ideogram 3.0” with a red heart holds, then scales out as “What will you create?” scales in at the same center.
On-screen text: “You’ll ❤️ Ideogram 3.0”, “What will you create?”
Techniques: Kinetic type
Camera: Static
83 · Outro · 1:51–1:55
On a soft pastel gradient, the tagline “What will you create?” holds above “ideogram” as the word types in letter by letter. The tagline fades out, then a line-art brain icon with speed lines slides in to the left of the wordmark, locking the logo centered.
On-screen text: “What will you create?”, “ideogram”
Techniques: Kinetic type
Camera: Static

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