2:02
Explore
Emir Atli - We raised $50M to build the First AI Revenue Agent. It runs New Busi
HockeyStack · Apr 2026 · 1:46 · AI-annotated
- Length
- 1:46
- Scenes
- 56 · 1.9 s avg
- Product on screen
- 0:00
- Features shown
- 3
- Voiceover
- Yes
00:00:00 / 01:46:12
HockeyStack’s 1:46 launch film runs 56 scenes, about 1.9 s each. The product is on screen from the first frame and 3 features are revealed, with social proof. There is no explicit call to action; a voiceover carries the film. The video opens by naming the product and its $50M raise over a labeled crosswalk, then runs a capability montage and an enterprise proof block before a founder-led walkthrough of a sample company. It then reveals three named features in sequence (living blueprint, 2 critical issues, overnight agents), closes on a 48% result chart and a logo card. Built on a dark near-black field with white serif type, it alternates live action, 3D renders and UI mockups at a steady 136 BPM, using parallax text,
Footage neededEstimated needs: 7 capture groups — your screens or recordings · 1 official logo — reused across the film · 3 filmed passages — shoot, supply or replace · 10 graphic passages — draw or supply · 14 3D passages — build or supply
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· 56 scenes as text
01 · Product intro · 0:00–0:01
High-angle shot of a busy city crosswalk. Pedestrians walk through the intersection, each tagged with a small white text label naming a tech executive role and company. The labels track the moving people in real time.
On-screen text: “Head of IT, Bank of America”, “Chief Product Officer, Notion”, “Director of Data & Analytics, Meta”, “Director of Cloud Infrastructure, Oracle”, “Head of Growth, Anthropic”, “VP of Marketing, Salesforce”, “Director of IT Infrastructure, Microsoft”, “Chief Revenue Officer, HubSpot”, “VP of Operations, Amazon Web Services”, “Chief Marketing Officer, Adobe', 'VP of Sales, Stripe', 'Director of Engineering, OpenAI', 'VP of Finance, Workday', 'Chief of Staff to the CTO, SpaceX', 'Head,”
Camera: Push in
02 · Product intro · 0:01–0:04
A man in a brown sweater stands in a sunlit crosswalk as pedestrians pass, locked-off frame. A large white serif dollar figure counts up across the top, then the footage turns into a teal pixelated grid as the caption swaps.
On-screen text: “HockeyStack has raised over $50 million”, “$50,000,000”, “to build the first revenue agent”
Techniques: Kinetic type
Camera: Static
03 · Product intro · 0:04–0:05
A vertical stream of glowing cyan and white pixel squares rises through a hazy blue void, with a warm orange light at the top right. The view pushes forward through the particle field. A black caption bar with white text sits at the bottom.
On-screen text: “to build the first revenue agent”
Techniques: Particles
Camera: Static
04 · Product intro · 0:05–0:07
A glowing human silhouette built from white plus signs and dots floats on a dark halftone background as three serif labels with captions fade in around it, while a large italic serif headline and a black caption box sit at the bottom.
On-screen text: “Studying..”, “Mapping patterns across millions of deals.”, “Analyzing..”, “Ingesting top-performing sales processes.”, “Improving..”, “Optimizing real-time sales decisions.”, “World’s First Revenue Agent”, “that outperforms any human.”
Techniques: Particles, Kinetic type
Camera: Static
05 · Demo · 0:07–0:09
A centered logo mark stays sharp while a field of italic serif phrases drifts in parallax around it, lines blurring with depth as they scroll at different speeds. A white caption in a black bar sits at the bottom.
On-screen text: “Analyzing sales transcripts”, “Detecting churn signals”, “Identifying top-performing talk tracks”, “Filtering high vs low intent leads”, “Mapping conversion patterns across deals”, “Connecting touchpoints across the funnel”, “Flagging wasted spend signals in pipeline”, “Pinpointing where deals drop off”, “Learning what top reps do differently”, “Surfacing high-probability opportunities”
Techniques: Kinetic type, Parallax
Camera: Pull out
06 · Demo · 0:09–0:10
A dark field of blurred italic serif lines drifts in two columns while the focus racks across them, the HockeyStack logo holding the center. A white “AI Agent” label in a rounded outline scales in at lower left as a caption rolls along the bottom.
On-screen text: “HockeyStack learns exactly how your company wins deals”, “what kills them and then deploys expert agents”, “AI Agent”
Techniques: Parallax, Kinetic type
Camera: Pull out
07 · Demo · 0:10–0:11
White “AI Agent” speech-bubble chips float at varying depths in a dark 3D space, near ones blurred. The camera pushes forward, so the nearest chips slide past the frame edges while distant chips recede. A bottom caption reads “what kills them and then deploys expert agents”.
On-screen text: “AI Agent”, “what kills them and then deploys expert agents”
Techniques: 3D mockup, Parallax, Kinetic type
Camera: Pull out
08 · Demo · 0:11–0:12
On a dark gradient background, several white-outlined pills reading “AI Agent” float in 3D depth, some blurred. They morph into large white arrow outlines scattered across the frame while the caption holds at the bottom.
On-screen text: “what kills them and then deploys expert agents”
Techniques: Morph
Camera: Pull out
09 · Demo · 0:12–0:13
A dark revenue line chart pans right, the line dipping at August then climbing sharply past a dashed vertical marker, while a blurred arrow shape drifts across the upper area. A caption box rests at the bottom center.
On-screen text: “to close you more revenue.”
Camera: Pull out
10 · Social proof · 0:13–0:14
A dark revenue line chart fills the frame, its line climbing steeply from June onward. The title Revenue fades in at the top center, and a white caption in a black box at the bottom updates between phrases.
On-screen text: “to close you more revenue.”, “Hundreds of enterprises use HockeyStack to add”
Camera: Static
11 · Social proof · 0:14–0:15
A wall of enterprise logos fills a dark background with the black HockeyStack tile centered. A revenue line graph and the word Revenue overlay the top, then fade out, while a white caption sits in a black box at the bottom.
On-screen text: “Hundreds of enterprises use HockeyStack to add”
Camera: Push in
12 · Social proof · 0:15–0:16
A glossy dark HockeyStack app icon slides left over a blurred dark backdrop as a large light-serif $10 fades in to its right, a thin plus stroke drawing beside it. A white caption bar at the bottom states the revenue line.
On-screen text: “Hundreds of enterprises use HockeyStack to add”, “$10+”, “$10+ million in revenue.”
Techniques: Kinetic type
Camera: Static
13 · Social proof · 0:16–0:18
A large white serif figure, $10,000,000+, slides horizontally across a dark blurred backdrop while a small black caption box at the bottom reads $10+ million in revenue.
On-screen text: “$10,000,000+”, “$10+ million in revenue.”
Techniques: Kinetic type
Camera: Static
14 · Demo · 0:18–0:19
Three men sit side by side on a brown leather couch in a plant-filled office, facing the camera. White lower-third name labels slide in beneath each man as a subtitle line reads at the bottom of the frame.
On-screen text: “Arda Bulut”, “Co-founder & CTO”, “Emir Atli”, “Co-founder & CRO”, “Bugra Gunduz”, “Co-founder & CEO”, “Let me show you how it works.”, “$10+ million in revenue.”, “$10,000,000+”
Camera: Static
15 · Demo · 0:19–0:20
A metallic 3D “0” logo spins from edge-on to a full loop and scales up at the center of a dark gradient field. A white caption in a black box stays locked at the bottom throughout.
On-screen text: “Let's say you're a software company”
Camera: Static
16 · Demo · 0:20–0:21
A dark metallic disc in 3D space spins and morphs into a circular logo with a diagonal cut, then settles into the top-left of a perspective card beside the word ACME. A subtitle bar stays fixed at the bottom.
On-screen text: “Let's say you're a software company”
Techniques: Morph, 3D mockup
Camera: Static
17 · Demo · 0:21–0:23
A dark CRM contact list, tilted in 3D perspective, scrolls upward past rows of avatars, names, roles and emails. A rounded card with the ACME logo and wordmark covers the top of the list at the start. A white caption sits in a black box at the bottom.
On-screen text: “with a 100 person sales team.”
Techniques: 3D mockup
Camera: Pull out
18 · Demo · 0:23–0:27
On a near-black background, a pill reading AI expands into AI Revenue System and sprouts thin lines to six agent pills, which branch into a second row of action pills; the view then zooms and pans right across the diagram.
On-screen text: “Right now, revenue agents are analyzing”, “every lead in your CRM,”
Techniques: Morph, Light sweep
Camera: Pan
19 · Demo · 0:27–0:28
A dimmed Gmail inbox sits behind a glowing white capsule labeled Detect deal risks. The view brightens to full color as several email rows flash pink, while a black caption at the bottom swaps its text.
On-screen text: “Detect deal risks”, “Map org relationships”, “Flag churn signals”, “every lead in your CRM”, “emails, Slack messages,”
Camera: Push in
20 · Demo · 0:28–0:29
A full-screen Slack conversation between two users is shown, then the interface loses focus and blurs, revealing a desk with a blue pen and a printed page behind the window. A caption sits at the bottom.
On-screen text: “emails, Slack messages,”
Camera: Static
21 · Demo · 0:29–0:32
A tight close-up of a call-recording timeline with green and blue speaker bars and time labels pulls back to reveal the full threat-detection interface, showing metadata, tabs, a waveform and a two-speaker transcript.
On-screen text: “and thousands of call recordings.”
Techniques: UI zoom
Camera: Pull out
22 · Feature reveal · 0:32–0:33
A dark product interface fills the frame. The left panel lists pipeline tasks with green progress bars that fill as labels flip from Active and Loading to Done. The right panel shows a node-based sales flowchart that zooms out to reveal more connected steps. A white caption sits in a black box at the bottom.
On-screen text: “Then they build a living blueprint”
Techniques: UI zoom
Camera: Pull out
23 · Feature reveal · 0:33–0:36
A dark product interface shows a left sidebar of pipeline steps whose green progress bars fill and flip to Done, while the view pans right across a wide flowchart of connected sales-process nodes. A black caption box at the bottom carries the spoken line.
On-screen text: “of how your company actually sells.”
Camera: Pan
24 · Feature reveal · 0:36–0:38
A dark flowchart of small labeled nodes and thin connecting lines fills the frame. The shot opens zoomed into a cluster of nodes beside a left sidebar, then pulls back to reveal the full branching tree. A white caption on a black bar sits at the bottom.
On-screen text: “Mapping the exact path a buyer takes from first touch”, “of how your company actually sells.”
Techniques: UI zoom
Camera: Pull out
25 · Feature reveal · 0:38–0:39
A dark blue-to-amber gradient holds a branching network of small connected cards. A tilted JPMorgan interface mockup rises from the bottom edge, flanked by floating dollar-sign pills, while a white caption bar stays fixed at the bottom.
On-screen text: “Mapping the exact path a buyer takes from first touch”
Techniques: 3D mockup
Camera: Pull out
26 · Feature reveal · 0:39–0:40
A J.P. Morgan dashboard tilts in 3D on a dark background as pill-shaped cards with dollar icons float at varying depths around it. A black caption bar at the bottom swaps from one line to the next.
On-screen text: “Mapping the exact path a buyer takes from first touch”, “to revenue in your bank account.”
Techniques: 3D mockup, Parallax
Camera: Static
27 · Feature reveal · 0:40–0:41
A tilted 3D mockup of a J.P. Morgan transactions page displays a table of inbound transfers with totals and open status. The camera pushes in on the list as a dark caption bar at the bottom shows the closing line.
On-screen text: “to revenue in your bank account.”
Techniques: 3D mockup, UI zoom
Camera: Pan
28 · Feature reveal · 0:41–0:42
A black hardcover book stands upright against a soft blue-to-beige gradient, the white HockeyStack logo on its cover. The frame opens dark and out of focus, then snaps sharp as the book settles into center.
On-screen text: “to revenue in your bank account.”, “But HockeyStack doesn't just know how deals close.”
Techniques: 3D mockup
Camera: Static
29 · Feature reveal · 0:42–0:43
A black 3D book mockup labeled /HockeyStack stands upright on a pale gradient backdrop. The cover flips open, pages turn to a text-heavy spread, and the frame pushes in close. A white caption on a dark bar sits at the bottom.
On-screen text: “But HockeyStack doesn't just know how deals close.”
Techniques: 3D mockup
Camera: Push in
30 · Feature reveal · 0:43–0:51
A dark 3D space erupts with a fan of white and blue lines around a central sphere bearing a white logo. Two red lines flare out, then the fan slides left as a white deal card fades in on the right, its figure counting up to $50,000,000 Closed Lost.
On-screen text: “But HockeyStack doesn't just know how deals close.”, “It also finds 2 critical issues in your sales process.”, “One: Your team lost $50 million in winnable deals”
Techniques: Parallax, 3D mockup
Camera: Push in
31 · Feature reveal · 0:51–0:52
A white alert card reading $50,000,000 Closed Lost hovers over a dark field of blurred speed lines, then defocuses to reveal a sales dashboard behind it, while a black caption bar holds the bottom.
On-screen text: “One: Your team lost $50 million in winnable deals”
Camera: Pull out
32 · Feature reveal · 0:52–0:54
A tilted 3D dashboard of chart panels and alert cards floats over a dark gradient. The camera pushes in on the Revenue Loss Detected card, blurring the surrounding panels until the card fills the frame.
On-screen text: “because 12 deals weren't ever followed up with.”
Techniques: 3D mockup, UI zoom
Camera: Push in
33 · Feature reveal · 0:54–0:56
Horizontal white and red lines fan out from the left edge over a dark background. A glowing white notification card, blurred at first, sharpens into focus on the right, its headline and button legible as a red line points toward it. A subtitle caption sits at the bottom.
On-screen text: “And two: Your sales reps that share”
Techniques: 3D mockup
Camera: Static
34 · Feature reveal · 0:56–1:00
A dark team leaderboard table sits centered on a blurred gradient background. The top two rows glow green and the remaining rows flush red in sequence, while a caption bar at the bottom cycles through the sentence phrase by phrase.
On-screen text: “And two: Your sales reps that share”, “pricing on early calls”, “close 3x more deals,”
Camera: Push in
35 · Feature reveal · 1:00–1:02
A dimmed coaching insights dashboard lists five insight rows for a rep, then the whole interface fades out to a soft blurred teal and brown gradient. White subtitle captions sit in a dark rounded bar at the bottom of the frame.
On-screen text: “but most of your reps don't do this.”, “But understanding what's losing you deals”
Camera: Push in
36 · Feature reveal · 1:02–1:03
A glassy metric card floats on a dark gradient, its line chart drawing a gray decline that turns red. A red CRITICAL badge slides in at the card's top right, while a cursor and AI Agent label appear bottom right. A caption sits below.
On-screen text: “But understanding what's losing you deals”
Camera: Static
37 · Feature reveal · 1:03–1:06
A tight crop of a line-chart card with a red CRITICAL badge and an AI Agent tag pulls back to a grid of deal-risk cards, the chart line turning from red to green. A bottom caption carries the voiceover line.
On-screen text: “But understanding what's losing you deals”, “is just the start.”
Techniques: UI zoom
Camera: Pull out
38 · Feature reveal · 1:06–1:07
A white rounded flip-clock widget sits centered on a dark, blurred background. Its digits roll from 00:09 to 00:14 AM. A black caption bar at the bottom holds “is just the start.”, then swaps to “While you sleep HockeyStack deploys”.
On-screen text: “is just the start.”, “While you sleep HockeyStack deploys”
Camera: Static
39 · Feature reveal · 1:07–1:08
A white app icon rises and rotates flat into focus at center on a dark field. Thin lines fan out to small agent icons on a dashed arc, a corner time pill ticks from 02:48 to 02:59 AM, and a caption bar holds at the bottom.
On-screen text: “While you sleep HockeyStack deploys”, “02:48 AM”, “02:59 AM”
Techniques: 3D mockup
Camera: Static
40 · Feature reveal · 1:08–1:10
A white app icon with a hockey-stick mark sits at the center of a dark field as thin lines and small robot icons radiate outward, multiplying into a wide network. A time tag in the corner ticks from 02:59 to 03:00 AM while caption bars change at the bottom.
On-screen text: “While you sleep HockeyStack deploys”, “02:59 AM”, “hundreds of revenue agents”, “03:00 AM”
Techniques: Particles
Camera: Pull out
41 · Feature reveal · 1:10–1:11
A white line icon of a chat card with a red alert badge and small node squares sits centered on a dark field. It scales up as a cursor arrow points at it, while subtitles caption the voiceover at the bottom.
On-screen text: “hundreds of revenue agents”, “to close you more business.”
Camera: Static
42 · Feature reveal · 1:11–1:12
On a dark dot-grid background, a white line icon of a chat bubble with small squares and a red warning badge sits center, overlapped by a white cursor. The icon shrinks into a rounded square tile as the cursor slides down. A caption reads “to close you more business.”
On-screen text: “to close you more business.”
Techniques: Cursor demo
Camera: Static
43 · Feature reveal · 1:12–1:13
A dark sales dashboard sits out of focus while a glowing agent icon with a red dot pulses in the corner. The camera zooms into a deal card, bringing the Stripe risk-signal list into sharp focus as a red box marks the right edge.
On-screen text: “to close you more business.”, “Right now, one of these agents notices an open deal”
Techniques: UI zoom
Camera: Push in
44 · Feature reveal · 1:13–1:17
A dark CRM interface tilts in 3D perspective, edges blurred by depth of field. The shot opens tight on a red warning card, then pulls back to reveal a dark modal with a red loss chart, while a small agent icon with a red dot sits at left.
On-screen text: “Right now, one of these agents notices an open deal”, “where the decision maker”, “hasn't engaged in 7 days.”, “This means the deal is at risk.”
Techniques: 3D mockup, UI zoom
Camera: Pull out
45 · Feature reveal · 1:17–1:18
A blurred dark dashboard sits behind a focused black card reading YOUR DEAL AT RISK with a red Critical badge; a red area chart draws in and the potential-loss figure counts up to -$855,000 as a white caption scales in at the bottom.
On-screen text: “This means the deal is at risk.”
Camera: Pull out
46 · Feature reveal · 1:18–1:20
The frame pulls from soft blur into focus on a dark interface: a teal chat icon above the title Ask the Deal Agent and three question buttons in a row. A white caption bar sits at the bottom and a mouse cursor hovers near the lower edge.
On-screen text: “This means the deal is at risk.”, “The agent builds a 3 step plan,”
Camera: Static
47 · Feature reveal · 1:20–1:23
A close-up of a dark input field types out a phrase as a white cursor hovers beside it, then moves to click a teal send button. The view zooms out to reveal a wider two-panel interface. White subtitles sit at the bottom.
On-screen text: “The agent builds a 3 step plan,”, “using the blueprint to close this deal.”
Techniques: Cursor demo, UI zoom
Camera: Static
48 · Feature reveal · 1:23–1:26
A dark assistant panel on the left shows a Thinking status with progress lines, while a light product window on the right switches from a contact profile to a profile list and then to a blank document. A white caption sits in a black bar at the bottom.
On-screen text: “It identifies a new decision maker, the CRO,”
Techniques: Split screen
Camera: Static
49 · Feature reveal · 1:26–1:28
A dark two-panel layout holds a chat window left and an email draft right. The left Thinking box expands into a step list that fills in line by line, while the right email types out a Lakers game invitation. A bottom caption states the line.
On-screen text: “It identifies a new decision maker, the CRO,”, “then invites them to the Lakers game you're hosting”
Techniques: Split screen
Camera: Static
50 · Feature reveal · 1:28–1:33
A split screen shows a dark chat panel on the left, its Thinking list filling with research and document steps, while the right side scrolls a white prep document with a Target Audience table and staff photos. Bottom captions narrate the invite and the final prep document.
On-screen text: “then invites them to the Lakers game you're hosting”, “and finally builds prep documents for the sales rep”, “that's going to the game.”
Techniques: Split screen
Camera: Push in
51 · Feature reveal · 1:33–1:34
A 3D app icon with a white square sits in a dark circular lens on a dotted grid, beside a faint Slide to wake up label. The frame zooms in on the icon as the label scales past the edge, while voiceover captions swap at the bottom.
On-screen text: “that's going to the game.”, “Now your rep wakes up”
Techniques: 3D mockup, UI zoom
Camera: Static
52 · Feature reveal · 1:34–1:37
A dark CRM dashboard starts dimmed and soft, then sharpens as the view reframes onto the drafted email. White captions swap phrase by phrase in a black box at the bottom.
On-screen text: “Now your rep wakes up”, “with the entire recovery plan done”, “And in one click, your agent executes it.”
Techniques: UI zoom
Camera: Push in
53 · Feature reveal · 1:37–1:38
A dark email draft for a Lakers game invite fills the frame; a white cursor moves onto the blue Send button and clicks it as the view zooms in. A black caption box at the bottom carries the line.
On-screen text: “And in one click, your agent executes it.”
Techniques: Cursor demo, UI zoom
Camera: Push in
54 · Feature reveal · 1:38–1:40
Three dark UI cards labeled Step 1, 2 and 3 scale out from a tight cluster into a horizontal row on a dotted grid, the middle card brightening as glowing connector dots link them. A caption box at the bottom carries the voiceover line.
On-screen text: “And in one click, your agent executes it.”
Techniques: UI zoom
Camera: Push in
55 · Social proof · 1:40–1:44
A dark dashboard chart fills the frame: a gray revenue line stays flat through June, then a blue line climbs steeply after a dashed “Adopted HockeyStack” marker, with a blue gradient fill. The camera slowly pushes in while a bottom caption states the 48% claim.
On-screen text: “On average teams close 48% more deals”, “when using HockeyStack.”
Techniques: UI zoom
Camera: Push in
56 · Outro · 1:44–1:46
A white HockeyStack logo mark and wordmark scale up in the center of a black screen. A small white caption reading 'when using HockeyStack.' sits below the logo.
On-screen text: “when using HockeyStack.”
Camera: Static