Polemos Industries · Industrials · Nov 2026
Archie McKenzie - General Translation has raised $27m led by @martin_casado at @a16z to
General Translation · Nov 2026 · 0:19 · AI-annotated
- Length
- 0:19
- Scenes
- 14 · 1.4 s avg
- Product on screen
- 0:00
- Features shown
- 4
- Voiceover
- No
General Translation’s 0:19 launch film runs 14 scenes, about 1.4 s each. The product is on screen from the first frame and 4 features are revealed. There is no explicit call to action. The video bookends a rapid montage of interface mockups with a static funding title card, holding a blue dotted globe and drifting letter tiles as a constant backdrop. Each segment repeats one signature move: a 3D tilt that flattens the UI into a flat card while the on-screen copy switches languages in place.
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Archie McKenzie - General Translation has raised $27m led by @martin_casado at @a16z to, scene by scene
· 14 scenes as text
01 · Product intro · 0:00–0:00
White General Translation and A16Z Infra logos sit at the top corners of a black frame, with Series A and a large $27m on the left. A blue dotted globe occupies the right, its surface covered by small multilingual letter tiles that shift and rotate.
On-screen text: “General Translation”, “A16Z INFRA”, “Series A”, “$27m”
Techniques: Particles
Camera: Static
02 · Product intro · 0:00–0:01
A blue dotted globe covered in multilingual character tiles sits on the right against black, with a white Series A $27m block and General Translation and A16Z INFRA marks in the corners. The text fades out as the globe drifts right and rotates.
On-screen text: “General Translation”, “A16Z INFRA”, “Series A”, “$27m”
Camera: Pan
03 · Feature reveal · 0:01–0:02
A dotted blue globe studded with multilingual glyphs sits in 3D perspective, then the camera pulls back to flatten it into a world map that frames a small browser window mockup. The word Websites sits at lower left.
On-screen text: “Websites”
Camera: Push in
04 · Feature reveal · 0:02–0:04
A dark website mockup sits centered over a blue halftone world map dotted with floating letter tiles. The page copy switches from English to Spanish, changing the headline and a dashboard greeting, while a white Websites caption holds in the lower left.
On-screen text: “Websites”
Camera: Pull out
05 · Feature reveal · 0:04–0:05
A blue dotted globe rotates in 3D while multilingual glyphs drift across its surface. A dark app panel in the center shifts from a sign-up form to a video player and scales up, its headline reading “Your app is now multilingual”.
On-screen text: “Your app is now multilingual”
Techniques: 3D mockup, UI zoom, Parallax
Camera: Push in
06 · Feature reveal · 0:05–0:06
On a blue halftone backdrop, a flat dark app screen shows a locale list and a welcome card. The headline and card copy switch from English to Spanish, the list highlights Español, and a player bar advances. The caption Video sits in the lower left.
On-screen text: “Your app is now multilingual”, “Video”, “Tu app ahora es multilingüe”
Camera: Static
07 · Feature reveal · 0:06–0:07
A dark video player card on a blue halftone background shows a multilingual app demo. Its headline switches from Spanish to French while the card tilts and rotates in 3D toward edge-on, and floating letters drift across the background.
On-screen text: “Video”
Techniques: 3D mockup, Particles
Camera: Pull out
08 · Feature reveal · 0:07–0:08
A blue halftone globe studded with multilingual glyphs turns behind a dark editor window that tilts in 3D at center, its screens resolving into a docs page and code panel. A white Docs caption holds in the lower left corner.
On-screen text: “Docs”
Techniques: 3D mockup
Camera: Push in
09 · Feature reveal · 0:08–0:10
A dark documentation page for General Translation sits centered over a blue halftone dot background with a dotted globe. The page content switches from English to Chinese while the white caption Docs holds still at lower left.
On-screen text: “Docs”
Camera: Pull out
10 · Feature reveal · 0:10–0:10
A dark code window tilted in 3D sits over a blue halftone field of drifting multilingual letter tiles, then resolves into a white document card titled Docs framed by a pixel-tile border.
On-screen text: “Docs”
Techniques: 3D mockup, Particles
Camera: Pan
11 · Feature reveal · 0:10–0:13
A flat sign-in card with an email field and social login rows sits on a blue halftone wall of letter tiles, beside a circular halftone portrait. Mid-scene the card dissolves from English to Japanese text. A white Apps label stays fixed at the bottom left.
On-screen text: “Apps”
Camera: Pan
12 · Outro · 0:13–0:13
A dotted blue map of Europe fills the frame, scattered with small tiles of letters from many scripts. The view pulls back to reveal the surface as a 3D globe curving into black space, the glyph tiles drifting across its face.
Techniques: Parallax
Camera: Pull out
13 · Outro · 0:13–0:14
A blue dotted globe covered in multilingual character glyphs sits on the right against black space. The General Translation logo and name hold the top left while a Series A $27m stat and an A16Z INFRA tag fade in below and top right.
On-screen text: “General Translation”, “Series A”, “$27m”, “A16Z INFRA”
Camera: Static
14 · Outro · 0:14–0:19
A blue dotted globe covered in tiny multilingual letter tiles rotates slowly on the right of a black starfield. Static white text reads “Series A” and a large “$27m” in the lower left, with the General Translation and A16Z Infra marks in the top corners.
On-screen text: “General Translation”, “A16Z INFRA”, “Series A”, “$27m”
Camera: Static




