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Gamma · Mar 2026 · 1:55 · AI-annotated
- Length
- 1:55
- Scenes
- 53 · 2.2 s avg
- Product on screen
- 0:00
- Features shown
- 4
- Call to action
- 1:46 · 92%
- Voiceover
- Yes
00:00:00 / 01:55:00
Gamma’s 1:55 launch film runs 53 scenes, about 2.2 s each. The product is on screen from the first frame and 4 features are revealed. The call to action lands at 1:46 (92% in), over a voiceover. The video alternates locked-off presenter shots against a drifting cloud sky with frosted-glass UI panels that scale, zoom, and lift in 3D over the same sky, each feature opened by a glowing title card. Transitions rely on rack-focus defocus and motion-blur streaks, keeping a steady pace of about six cuts per minute.
Footage neededEstimated needs: 4 capture groups — your screens or recordings · 1 official logo — reused across the film · 25 filmed passages — shoot, supply or replace · 7 graphic passages — draw or supply · 7 3D passages — build or supply
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Grant Lee - There's a hidden tax on every knowledge worker in the world, and nobo, scene by scene
· 53 scenes as text
01 · Product intro · 0:00–0:00
A man in a light shirt and dark trousers stands centered before a blue sky with white clouds. Large white GAMMA lettering sits above his head while March and Launch flank his torso. The shot holds briefly, then cuts to black.
On-screen text: “GAMMA”, “March”, “Launch”
Camera: Static
02 · Product intro · 0:00–0:05
White clouds drift across a blue sky in a locked-off shot. The white GAMMA wordmark fades in at center, holds, then fades out, leaving the empty sky.
On-screen text: “GAMMA”
Camera: Pull out
03 · Hook · 0:05–0:06
Low-angle view of a bright blue sky filled with white clouds. A dark silhouette of a man in a shirt and trousers walks in from the left, crossing the lower edge of the frame toward the right.
Camera: Pull out
04 · Hook · 0:06–0:10
A man in a light gray zip-up jacket walks from the left into the center of a dark stage, in front of a wide curved screen showing a blue sky with white clouds, and stands still facing the camera. A white caption line is locked at the bottom.
On-screen text: “A million gammas are created every single day.”
Camera: Pull out
05 · Hook · 0:10–0:16
A man in a light gray shirt stands centered against a blue sky with drifting clouds, speaking to camera and gesturing with both hands. White subtitle captions appear line by line at the bottom of the frame. Locked-off medium shot.
On-screen text: “A million gammas are created every single day.”, “Visual communication is how ideas”, “take off, and we just made it”, “a whole lot faster.”
Camera: Pan
06 · Hook · 0:16–0:18
A bright blue sky with white clouds fills the frame, starting soft and then sharpening. A small dark head appears at the bottom edge. A white caption sits at the bottom, then large pale-pink and white uppercase words BIGGEST and UPDATE stack in the center, UPDATE sliding in.
On-screen text: “Today, we're launching Gamma's biggest update ever.”, “BIGGEST”, “UPDATE”
Techniques: Kinetic type
Camera: Static
07 · Hook · 0:18–0:19
Large gradient text BIGGEST UPDATE EVER is centered over a filmed blue sky with drifting clouds. The word UPDATE slides in, then the headline blurs and fades as the bottom caption switches to New ways to create. New ways to connect.
On-screen text: “BIGGEST UPDATE EVER”, “Today, we're launching Gamma's biggest update ever.”, “New ways to create. New ways to connect.”
Techniques: Kinetic type
Camera: Push in
08 · Hook · 0:19–0:20
A blue sky with soft white clouds fills the frame. Three four-pointed stars scale in at center: a large white outline star plus smaller filled stars in white and lavender. A white caption line holds still at the bottom.
On-screen text: “New ways to create. New ways to connect.”
Camera: Push in
09 · Hook · 0:20–0:22
A white share icon sharpens from a soft blur at the center of a drifting blue sky. Clouds move slowly behind it. A caption line at the bottom swaps from one tagline to the next in place.
On-screen text: “New ways to create. New ways to connect.”, “And a completely upgraded visual experience.”
Camera: Pull out
10 · Hook · 0:22–0:23
A white line-art icon, a rounded rectangle with two horizontal bars above it, assembles in the center of a blue sky with drifting clouds, its bars sliding into alignment as it scales up. A white caption sits at the bottom.
On-screen text: “And a completely upgraded visual experience.”
Techniques: Morph
Camera: Pull out
11 · Feature reveal · 0:23–0:24
A man in a white shirt rises from the bottom edge into frame, coming into focus against a blue sky with white clouds. He ends centered, looking up. A white caption line at the bottom swaps from one sentence to the next.
On-screen text: “And a completely upgraded visual experience.”, “First, we're introducing Gamma Imagine.”
Camera: Static
12 · Feature reveal · 0:24–0:27
A man in a pale shirt speaks to camera against a blue, cloud-filled sky. He exits frame right as the title 'Gamma Imagine' scales in over the clouds, with a subtitle carrying his line at the bottom.
On-screen text: “First, we're introducing Gamma Imagine.”, “Gamma Imagine”
Techniques: Kinetic type
Camera: Push in
13 · Feature reveal · 0:27–0:29
A white bold title, Gamma Imagine, sits centered over a blue sky with slowly drifting clouds, carrying a soft pink glow. A smaller white caption fades in below, completing the sentence.
On-screen text: “Gamma Imagine”, “is like having a graphic designer”, “sitting next to you at all times.”
Camera: Static
14 · Feature reveal · 0:29–0:33
A man in a pale shirt speaks to the camera, framed from the chest up against a bright blue sky with soft clouds. The shot stays locked off while white subtitles run along the bottom.
On-screen text: “Gamma Imagine”, “is like having a graphic designer”, “sitting next to you at all times.”
Camera: Static
15 · Feature reveal · 0:33–0:33
A frosted-glass square at the center of a drifting cloudy sky expands into a horizontal pill of five labeled tabs. A white two-line caption holds at the bottom.
On-screen text: “This is an entirely new way to create”, “standalone visuals directly inside Gamma”
Techniques: Morph
Camera: Static
16 · Feature reveal · 0:33–0:36
A frosted-glass tab bar with five labeled cards floats over a drifting cloud sky. The white highlight moves left to right as the row scrolls, then the bar shrinks to a single centered Graphic card. A two-line white caption sits at the bottom.
On-screen text: “This is an entirely new way to create”, “standalone visuals directly inside Gamma”
Techniques: Morph, UI zoom
Camera: Static
17 · Feature reveal · 0:36–0:37
Over a drifting blue sky, a frosted glass card with an image icon and the word Graphic scales up into a wide panel revealing a grid of templates: infographic, poster, team structure, invite, calendar, diagram. A white caption sits at the bottom.
On-screen text: “This is an entirely new way to create standalone visuals directly inside Gamma”
Techniques: Masking
Camera: Static
18 · Feature reveal · 0:37–0:40
A frosted glass panel over a cloud sky holds a grid of eight design template thumbnails. The Diagram and Logo cards lift out in 3D, then the Infographic card pops forward, and the grid fades away, leaving one blank white tile centered in the panel.
On-screen text: “What do you want to design?”, “like logos, diagrams, and infographics.”
Techniques: 3D mockup
Camera: Static
19 · Feature reveal · 0:40–0:42
A frosted-glass panel floats over a cloudy blue sky. Text is typed into the prompt field, and dropdowns for theme, ratio, count and model sit above a blue Generate variations button. A white caption at the bottom swaps from one line to the next.
On-screen text: “Just describe what you need”, “and Gamma will generate different styles for you in seconds.”
Camera: Static
20 · Feature reveal · 0:42–0:45
A frosted panel over a cloudy blue sky holds three cards. Blue loading spinners fade into colored balloon logos: a script wordmark, a balloon icon, and a stamp badge. A white caption at the bottom swaps between two lines.
On-screen text: “and Gamma will generate different styles for you in seconds.”, “all matched to your brand colors, fonts, and visual identity.”
Camera: Pull out
21 · Feature reveal · 0:45–0:48
A design tool interface fades in over a soft blue cloud background, with a slide panel on the left, a vertical icon toolbar on the right, and a central slide showing a hot air balloon logo and the title Alto Balloon Co. above a painted landscape. A white caption sits at the bottom.
On-screen text: “all matched to your brand colors, fonts, and visual identity.”
Camera: Pull out
22 · Feature reveal · 0:48–0:54
A man in a light shirt stands centered against a blue sky with soft clouds, speaking to camera on a locked-off frame. White two-line subtitles at the bottom carry his words. The shot ends by going out of focus into a blurred sky.
On-screen text: “You don't need to have design skills”, “or switch to any other tools.”, “You can design anything you want”, “and add it to your presentations.”
Camera: Pan
23 · Feature reveal · 0:54–0:55
A presenter in a cream jacket stands against a bright blue sky with white clouds. The frame opens out of focus on the sky, then racks sharp onto him as he settles on the right of a medium shot.
Camera: Pan
24 · Feature reveal · 0:55–0:57
A man in a light gray button-up shirt stands centered against a blue sky with soft white clouds, speaking directly to the camera in a locked-off medium shot. White subtitle text is fixed along the bottom edge of the frame.
On-screen text: “We're also building Gamma into your workflows”
Camera: Static
25 · Feature reveal · 0:57–0:58
A man in a light shirt faces the camera against a blue sky with soft clouds, raising one finger as he speaks. White subtitles appear at the bottom center in two lines.
On-screen text: “We're also building Gamma into your workflows”, “with a new suite of connectors.”
Camera: Pan
26 · Feature reveal · 0:58–0:59
An out-of-focus man's head sits at the bottom of a cloudy blue sky. The shot pulls back so the head exits the frame, leaving open sky where the word Connectors slides in across the top, while a small caption holds at the bottom.
On-screen text: “with a new suite of connectors.”, “Connectors”
Techniques: Kinetic type
Camera: Pan
27 · Feature reveal · 0:59–1:01
A soft blue sky with drifting clouds fills the frame while the bold white word Connectors slides in across the center, its letters carrying a faint lavender 3D depth. A smaller white caption sits at the bottom.
On-screen text: “with a new suite of connectors.”, “Connectors”
Techniques: Kinetic type
Camera: Static
28 · Feature reveal · 1:01–1:08
A man in a cream shirt stands centered against a blue, cloud-filled sky, speaking to camera from a low angle. White app icons for Claude, ChatGPT, Notion and Google pop in around him as he gestures. The shot ends with a soft defocus blur.
On-screen text: “Gamma now lives where you work.”, “With new connectors, you can create gammas”, “directly from Claude, ChatGPT”, “and a ton of other tools.”
Camera: Push in
29 · Feature reveal · 1:08–1:09
A heavily defocused blue and white surface streaks vertically, like a fast motion-blur transition. A small white caption sits still at the bottom center over the blur for the full shot.
On-screen text: “and a ton of other tools.”
Camera: Static
30 · Feature reveal · 1:09–1:14
A frosted-glass chat card fades in over a moving cloud sky, showing a greeting and a prompt to turn an email into a presentation. The view zooms into the card as it scrolls through search results and a Creating with GAMMA tile, while bottom captions swap.
On-screen text: “You can turn a conversation into a presentation,”, “or turn an email into a deck without switching tabs.”
Techniques: UI zoom
Camera: Push in
31 · Feature reveal · 1:14–1:15
A chat panel with the Gamma assistant floats over a cloudy sky. A presentation card titled Team Offsite in New York appears, then zooms toward the camera, revealing a city skyline and an Edit in Gamma button. A white two-line caption sits at the bottom.
On-screen text: “or turn an email into a deck without switching tabs.”
Techniques: UI zoom
Camera: Pan
32 · Feature reveal · 1:15–1:18
A man in a light shirt speaks to camera against a blue sky with drifting clouds, drifting to the right as the large headline types in on the left. A white caption line sits at the bottom of the frame.
On-screen text: “AI-Native Templates”, “We're also dropping AI-native templates.”
Techniques: Kinetic type
Camera: Push in
33 · Feature reveal · 1:18–1:19
A soft-focus blue sky with drifting clouds fills the frame, a person's shoulder at the right edge, while a large white headline with a faint pink glow holds center and a bottom caption swaps from one line to the next.
On-screen text: “AI-Native Templates”, “We're also dropping AI-native templates.”, “We have completely rebuilt the template experience.”
Camera: Static
34 · Feature reveal · 1:19–1:24
Two frosted-glass interface panels float over a soft blue sky with drifting clouds. The camera zooms into the left prompt panel as a sentence types itself out, a Generate button pops in, then the view pulls back as the right template panel switches to a loading sparkle.
On-screen text: “AI-Native Templates”, “We have completely rebuilt the template experience.”, “This is a new feature that lets you take”, “any presentation and update it with new content for a new audience.”
Techniques: 3D mockup, UI zoom
Camera: Push in
35 · Feature reveal · 1:24–1:26
Two rounded UI panels float over a cloudy blue sky, a white caption below. The left panel holds a prompt box with an instruction line and chips; the right panel's hot-air-balloon template fades from a faint ghost to full color.
On-screen text: “any presentation and update it with new content for a new audience.”
Camera: Static
36 · Feature reveal · 1:26–1:26
Two floating UI panels, a prompt editor and a presentation template with a hot-air-balloon slide, hover over a cloudy blue sky, then cross-dissolve into a translucent blue card showing a green leaf mark and the word Film. A white caption holds at the bottom.
On-screen text: “any presentation and update it with new content for a new audience.”
Techniques: 3D mockup
Camera: Pull out
37 · Feature reveal · 1:26–1:27
A blue card with a green particle flower and the words Introducing Fin 3 floats over a cloudy sky, layered in front of a card showing the Stripe logo. A white caption sits at the bottom. The cards drift slowly while the green particles swirl around the flower.
On-screen text: “any presentation and update it with new content for a new audience.”
Techniques: Particles, Parallax
Camera: Static
38 · Feature reveal · 1:27–1:27
A blue hero card holding a green particle plant and the title Fin 3 slides down against a cloudy sky, revealing a white card with an orange logo and line-drawn icons. The motion is a fast two-card stack shuffle.
On-screen text: “Introducing”, “Fin 3”
Camera: Pan
39 · Feature reveal · 1:27–1:28
A cream slide card floats over a cloudy blue sky beneath a Stripe logo and rainbow band. The HubSpot mark, serif headline and red stat pills sit left of a flat-lay illustration of coffee, glasses and a notebook. Headline words slide and scale in as a white caption holds below.
On-screen text: “Whether you need one deck or a thousand,”
Techniques: Kinetic type
Camera: Static
40 · Feature reveal · 1:28–1:28
A cream slide card with the HubSpot mark, serif title and desk illustration sits over a cloudy sky, a white Stripe card with a rainbow arc above. It whooshes out in motion blur as a second slide blurs in from the top, while a white caption stays fixed below.
On-screen text: “Whether you need one deck or a thousand,”
Camera: Push in
41 · Feature reveal · 1:28–1:29
A white Stripe presentation slide titled Platform Global Expansion Strategy with a rainbow gradient floats against a cloudy blue sky. It drifts left as a cluster of smaller template slides fades in around it.
On-screen text: “Whether you need one deck or a thousand,”
Camera: Pull out
42 · Feature reveal · 1:29–1:31
A grid of Stripe deck mockups floats against a cloudy sky with subtle parallax, then cuts to a man in a pale shirt speaking to camera. White captions sit at the bottom of the frame.
On-screen text: “Whether you need one deck or a thousand,”, “templates make that super easy,”, “all with your brand and style intact.”
Techniques: 3D mockup, Parallax
Camera: Static
43 · Feature reveal · 1:31–1:34
A man in a light button-up shirt speaks to camera, centered in a medium close-up against a blue sky with soft clouds. The frame is locked-off. Two lines of white subtitle text sit at the bottom of the frame.
On-screen text: “templates make that super easy,”, “all with your brand and style intact.”
Camera: Static
44 · Feature reveal · 1:34–1:35
A man in a cream shirt stands against a blue, cloudy sky, gesturing as he speaks. A vertical bar-chart panel with pink and purple bars rises in front of him, partially hiding his face.
On-screen text: “And these look great with our brand new smart charts”
Camera: Static
45 · Feature reveal · 1:35–1:36
A frosted glass panel holding a pink market-growth chart floats over a blurred man standing in a cloudy sky. A dark tooltip jumps from the 2021 data point to the 2022 point as the line extends. A white caption runs along the bottom.
On-screen text: “And these look great with our brand new smart charts”
Camera: Static
46 · Feature reveal · 1:36–1:37
A white chart card with a pink area line floats over a person standing in a cloudy blue sky. A dark tooltip moves along the line to the 2027 forecast point while a white lower-third caption swaps to a new line.
On-screen text: “And these look great with our brand new smart charts”, “so you can tell better stories with your data.”
Techniques: Cursor demo
Camera: Static
47 · Feature reveal · 1:37–1:39
A 3D dashboard mockup hovers over a live-action shot of a person beneath a cloudy sky. The camera pans right across the stacked cards, revealing a growth chart with data tooltips as the layers shift in parallax.
On-screen text: “so you can tell better stories with your data.”
Techniques: 3D mockup, Parallax, UI zoom
Camera: Pan
48 · Other · 1:39–1:40
A blue sky with soft white clouds starts out of focus. A striped hot air balloon drifts in from the left and the image racks into sharp focus on the balloon and its basket by the end.
Camera: Pan
49 · Other · 1:40–1:41
A man in a light collared shirt walks toward the camera against a blue sky with drifting clouds. The shot starts soft and out of focus, then racks into sharp focus as he settles in the center of the frame.
Camera: Pan
50 · Other · 1:41–1:46
A man in a cream shirt stands centered against a blue sky with soft clouds, speaking to camera and gesturing with open hands. The locked-off medium shot holds still while white captions swap at the bottom center.
On-screen text: “All of this is available today.”, “So go focus on your idea”, “and let Gamma handle the rest.”
Camera: Static
51 · CTA · 1:46–1:49
A man in a white shirt faces the camera in a centered close-up against a soft blue sky with pale clouds. He speaks and smiles as small white captions fade in at the bottom of the locked-off frame.
On-screen text: “So go focus on your idea”, “and let Gamma handle the rest.”, “Start creating at gamma.app”
Camera: Static
52 · Outro · 1:49–1:51
A man faces the camera against a blue sky with soft clouds. His face darkens into a silhouette as a white G logo and a small oval appear over his eyes and mouth.
Techniques: Masking
Camera: Static
53 · Outro · 1:51–1:55
The GAMMA wordmark in white assembles on a black field, its letters resolving from vertical strokes into the full rounded logotype, with the gamma.app URL centered beneath. The mark holds steady, then the frame cuts to black.
On-screen text: “gamma.app”
Techniques: Morph
Camera: Static