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Flux Theory | Detanning Body Wash with 5% Niacinamide | The Sport for Women & Men - 250 ml

Flux Theory · Oct 2026 · 0:15 · AI-annotated

Length
0:15
Scenes
12 · 1.3 s avg
Product on screen
0:00
Features shown
1
Voiceover
Yes
00:00:00 / 00:15:14

Flux Theory’s 0:15 launch film runs 12 scenes, about 1.3 s each. The product is on screen from the first frame and 1 feature is revealed. There is no explicit call to action; a voiceover carries the film. Built as a single-feature showcase: a lineup intro, then ingredient, fragrance, and benefit callouts cut over live shower footage and macro texture shots, ending on a glowing wordmark card. Pacing is quick with hard cuts between macro and medium shots, while captions and the end card hold on locked-off frames with soft magenta gradients.

Footage neededEstimated needs: 1 official logo — reused across the film · 9 filmed passages — shoot, supply or replace
Plan my film from this onePrintable storyboard

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Flux Theory | Detanning Body Wash with 5% Niacinamide | The Sport for Women & Men - 250 ml, scene by scene

· 12 scenes as text

  1. 01 · Product intro · 0:00–0:00

    A man in a gray shirt sits behind five Flux Theory body wash bottles on a wooden table. The bottles stay sharp in the foreground while he leans in and points across the row, his hand sweeping left to right. The room behind him is dim with soft window light.

    Camera: Static

  2. 02 · Product intro · 0:00–0:01

    A hand holds a white body wash bottle with a black cap in front of a perforated wood panel. The camera tilts down the label as the hand shifts, keeping the brand name in focus against the soft, warm background.

    Camera: Pan

  3. 03 · Feature reveal · 0:01–0:02

    A low-angle close-up holds on a man in a shower, head tilted back, rubbing white foam across his wet chest and neck. On the right, the words Detanning and Body Wash scale in over the dark wall.

    On-screen text: “SPORT”, “THEORY”, “Detanning”, “Body Wash”

    Techniques: Kinetic type

    Camera: Static

  4. 04 · Feature reveal · 0:02–0:03

    A tight close-up of a bare shoulder and arm lathered in white foam, the arm rubs the suds across the skin. White text reading Detanning and Body Wash sits in the lower right, the headline scaling up.

    On-screen text: “Detanning”, “Body Wash”

    Techniques: Kinetic type

    Camera: Static

  5. 05 · Feature reveal · 0:03–0:05

    Macro of a pale gray cream swatch with fine bubbles. A brush tip enters from the left and sweeps diagonal streaks across the surface. The caption “5% Niacinamide & Alpha Arbutin” fades in at center-right, then “Detanning Body Wash” scales in.

    On-screen text: “5% Niacinamide &”, “Alpha Arbutin”, “Detanning”, “Body Wash”

    Techniques: Kinetic type

    Camera: Static

  6. 06 · Feature reveal · 0:05–0:07

    A shirtless man stands in a dim shower, rubbing white foam over his face with both hands, eyes closed and head tilting back. Soft pink light filters through a window on the left. A two-line caption sits static in the upper left corner.

    On-screen text: “Long-Lasting Fragrance”, “Of Sporty Mint”

    Camera: Static

  7. 07 · Feature reveal · 0:07–0:09

    A shirtless man is filmed from behind under a running shower, white suds coating his back and shoulders against a gray ribbed wall. He shifts his shoulders slightly while the white headline at the top fades in from gray to full white on a locked-off frame.

    On-screen text: “Detans”, “& Brightens Skin”

    Camera: Pull out

  8. 08 · Feature reveal · 0:09–0:10

    A soapy hand holds a white body wash bottle under a running shower, water and suds falling around it against a tiled bathroom wall. A mirror behind reflects the bottle. White headline text stays fixed at the top of the frame.

    On-screen text: “Detans”, “& Brightens Skin”

    Camera: Static

  9. 09 · Feature reveal · 0:10–0:12

    A soapy body wash bottle stands on a marble ledge in a dim bathroom, white foam clinging to its label and cap. The camera drifts slowly closer as the wet stone wall catches the light.

    On-screen text: “Detans”, “& Brightens Skin”

    Camera: Push in

  10. 10 · Outro · 0:12–0:13

    A deep magenta gradient lifts from near black over a solid black lower band. The white wordmark FLUX fades in at center with a soft glow and a faint reflection, then holds still on a locked-off frame.

    On-screen text: “FLUX”

    Camera: Static

  11. 11 · Outro · 0:13–0:14

    A grainy red-and-purple gradient fills the top half over a black bottom half. The white wordmark FLUX THEORY sits centered in the black area while the headline WHO DO YOU WANT TO BE TODAY? reveals across the top with a brief reflection, then settles centered.

    On-screen text: “WHO DO YOU WANT TO BE TODAY?”

    Techniques: Kinetic type

    Camera: Static

  12. 12 · Outro · 0:14–0:15

    A black screen holds the stacked brand name FLUX THEORY in caps, with the tagline WHO DO YOU WANT TO BE TODAY? set smaller below it. The frame stays locked and still throughout.

    On-screen text: “WHO DO YOU WANT TO BE TODAY?”

    Camera: Static