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Cursor - We’re introducing the Cursor SDK so you can build agents with the sam

Cursor · Apr 2026 · 0:35 · AI-annotated

Length
0:35
Scenes
6 · 5.8 s avg
Product on screen
0:30
Voiceover
No
00:00:00 / 00:35:02

Cursor’s 0:35 launch film runs 6 scenes, about 5.8 s each. The product shows up at 0:30. There is no explicit call to action. The video is built as a code-first reveal: type-on snippets on a cream field, then split-screen runs that stream terminal output line by line, with zoom and blur-scale transitions between the two agent variants. Its signature is the monospace typing animation and the flat cream and black palette, held at a slow, deliberate pace.

No filming indicatedEstimated needs: 3 capture groups — your screens or recordings · 1 official logo — reused across the film
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

More like this

Cursor - We’re introducing the Cursor SDK so you can build agents with the sam, scene by scene

· 6 scenes as text

  1. 01 · Hook · 0:00–0:06

    On a cream background, a line of JavaScript types in with syntax colors, then more lines stack until the full snippet fits. The frame then splits: the code sits left while a black terminal with a blinking orange cursor opens on the right.

    Techniques: Kinetic type, Split screen

    Camera: Pull out

  2. 02 · Demo · 0:06–0:16

    A split screen shows a light code editor left and a dark terminal right. The terminal types a run command, then streams agent output line by line in orange and white, ending with a green Done, before zooming into the terminal.

    Techniques: Split screen, UI zoom

    Camera: Push in

  3. 03 · Demo · 0:16–0:20

    A full-frame code editor types a JavaScript snippet character by character on a cream background; a peach highlight bar tracks the active line as it descends, then the snippet changes to a cloud variant with a GitHub URL.

    Techniques: Kinetic type

    Camera: Pull out

  4. 04 · Demo · 0:20–0:30

    A split screen shows a TypeScript file in a light code editor on the left and a dark terminal on the right. The terminal types a bun command, streams agent output line by line, ends with a green Done, then the frame blurs and scales up.

    Techniques: Split screen, Kinetic type

    Camera: Static

  5. 05 · Product intro · 0:30–0:32

    Black “Cursor SDK” sits centered on a flat light-gray field. The frame is locked off and the text holds still for the full shot.

    On-screen text: “Cursor SDK”

    Camera: Static

  6. 06 · Outro · 0:32–0:35

    A small white hexagonal logo mark sits centered on a plain black background, holding completely still for the full duration of the shot.

    On-screen text: “Cursor SDK”

    Camera: Static