Exodus · Jun 2026
Cursor - Introducing Projects, a new way of working in Cursor. Rather than cr
Cursor · Sep 2026 · 1:34 · AI-annotated
- Length
- 1:34
- Scenes
- 41 · 2.3 s avg
- Product on screen
- 0:08
- Voiceover
- Yes
Cursor’s 1:34 launch film runs 41 scenes, about 2.3 s each. The product shows up at 0:08, with social proof. There is no explicit call to action; a voiceover carries the film. The video is built as a two-shot conversation between two engineers, cut at a brisk 24 cuts per minute that alternates live action with close UI pans, zooms, and rack-focus reveals. Its signature moves are large light-type overlays for the product name and stat numerals, quick pans across the two-pane interface, and a closing 3D logo fold into a flat hexagon.
Is this your launch? to your site or press kit.
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· 41 scenes as text
01 · Hook · 0:00–0:01
A woman in a black top gestures with both hands as she speaks to a man in a black t-shirt across a wooden table. An open dark laptop sits before her and a mug rests at the right edge, in a bright office with large windows.
Camera: Static
02 · Hook · 0:01–0:02
The camera pans right in a bright office, shifting focus from a woman in a black top to a man in a black t-shirt. He looks down and speaks as the background blurs.
Camera: Pan
03 · Hook · 0:02–0:03
A man in a black t-shirt speaks in a bright office with floor-to-ceiling windows, framed in a medium close-up. He looks slightly off-camera and talks with an engaged expression, head and shoulders filling the frame.
Camera: Static
04 · Hook · 0:03–0:06
A man and a woman sit at a wooden table in a bright office, a laptop open before the woman. The man speaks and gestures with his hands while the woman listens and turns toward him. Static lower-third captions name both speakers in the bottom corners.
On-screen text: “Fredrika Lindh”, “Engineering, SpaceXAI”, “Alexi Robbins”, “Engineering, SpaceXAI”
Camera: Static
05 · Hook · 0:06–0:07
A man in a black tee sits in profile in a bright, plant-lined office, speaking mid-sentence. A small lower-third caption with a name and title holds at the lower left while the frame stays locked-off.
On-screen text: “Fredrika Lindh”, “Engineering, SpaceXAI”
Camera: Static
06 · Hook · 0:07–0:08
A man in a black t-shirt sits at a wooden table, gesturing with his hands as he talks to a woman in a black top. She sits behind a dark laptop, listening. The bright office has large windows, a plant, and a coffee mug on the table.
Camera: Static
07 · Product intro · 0:08–0:11
A close-up of a laptop screen shows a project list interface, starting soft and out of focus. Large white text 'Introducing Projects' fades in over the screen, then dissolves as the interface racks into sharp focus.
On-screen text: “Introducing Projects”
Techniques: Kinetic type
Camera: Static
08 · Demo · 0:11–0:13
A woman and a man sit at a wooden table in a bright office, she speaks toward an open laptop. A quick cut lands on a 3D MacBook mockup showing the project app, her hand gesturing at the screen.
Techniques: 3D mockup
Camera: Static
09 · Demo · 0:13–0:17
Over-the-shoulder shot of a person typing on a laptop at a wooden desk, a plant and green wall behind. The screen shows a chat thread next to a project checklist. The camera slowly pushes in toward the screen as the hands move across the keyboard.
Camera: Static
10 · Demo · 0:17–0:21
A light chat interface fills the frame, a left task list beside a conversation thread. A right-aligned white bubble asks about PR storage while a pointer rests on it. The view zooms in on the thread, then pans up to reveal more list items and a checklist.
Techniques: UI zoom
Camera: Pan
11 · Demo · 0:21–0:22
A two-pane product interface fills the frame: a chat thread on the left and a project task list on the right. Both panes scroll slowly upward, revealing the window header with project tabs and the latest assistant reply at the bottom.
Camera: Pull out
12 · Demo · 0:22–0:27
A man in a black t-shirt sits at a wooden table gesturing with both hands while speaking, facing a woman in a black top who listens with hands clasped. A laptop and a ceramic mug sit on the table in a bright office with glass partitions.
Camera: Static
13 · Demo · 0:27–0:27
A woman with shoulder-length brown hair and a black top sits in a bright room, her face in three-quarter profile as she looks toward the right. A window and a leafy plant fill the soft-focus background. The camera holds a static medium close-up.
Camera: Static
14 · Demo · 0:27–0:30
A man and a woman sit at a wooden table with a laptop. The man gestures while talking, then the view cuts to a close-up of the laptop screen showing a text interface.
Techniques: UI zoom
Camera: Static
15 · Demo · 0:30–0:34
Hands type on a laptop on a wooden desk, its screen showing a two-panel app: a chat listing pull-request candidates beside a notes checklist. The shot then cuts to a woman in a black top speaking in a bright office.
Camera: Static
16 · Demo · 0:34–0:37
A woman with long brown hair and a black top sits in a bright office, speaking while glancing down and turning her head. A window and a white building sit softly blurred behind her in a locked-off medium close-up.
Camera: Static
17 · Demo · 0:37–0:39
A laptop on a wooden desk shows a two-pane interface: a chat thread on the left and a list titled Secret new app on the right. Two hands type on the keyboard while the screen content stays static in a locked-off frame.
Camera: Static
18 · Demo · 0:39–0:42
A static screen of the agent app fills the frame: a chat thread in the center, a PR checklist on the right. Near the end the UI dissolves to a translucent layer, revealing a man in a dark hoodie and beanie behind the floating interface text.
Camera: Static
19 · Demo · 0:42–0:44
A woman with long brown hair in a black top sits in a sunlit room, a blurred window and buildings behind her. She looks down while speaking, then turns her head to the right. Static medium close-up.
Camera: Static
20 · Demo · 0:44–0:50
A woman and a man sit at a wooden table in a bright office, an open MacBook between them, its lid facing the camera. The woman gestures with her hands as she speaks, the man listens with hands clasped, then both smile.
Camera: Static
21 · Demo · 0:50–0:52
A woman with long brown hair in a black top sits in a bright loft, speaking to an off-camera interviewer. She smiles then turns her head slightly as she talks, with a window, white lamp and plant softly blurred behind her.
Camera: Static
22 · Demo · 0:52–0:53
A man and a woman sit at a wooden table in a bright office, an open laptop between them. They talk and gesture toward the screen, then the frame cuts to a tighter shot of the woman as she listens.
Camera: Static
23 · Demo · 0:53–0:54
A woman with long brown hair in a black top sits in a bright room with a window and a plant, speaking toward the right. The frame is locked off while a large letter scales in over the shot.
On-screen text: “T”
Camera: Static
24 · Demo · 0:54–0:56
In a bright office, a woman in a black top sits at a wooden table, gesturing as she speaks to a smiling man in a black t-shirt, an open laptop between them. A large letter scales in over the static shot.
On-screen text: “T”
Techniques: Kinetic type
Camera: Static
25 · Demo · 0:56–0:58
A person types on a laptop at a wooden desk, the screen showing a two-panel interface with a chat on the left and a projects list on the right. The view then zooms into the message input bar, which expands to fill the frame.
Techniques: UI zoom
Camera: Static
26 · Demo · 0:58–1:00
A white rounded chat input bar on a light gray background types out a prompt word by word, ending with a blinking caret. A Cloud label and a small loading spinner sit below the bar's left and right edges.
Techniques: Kinetic type
Camera: Static
27 · Demo · 1:00–1:04
A man in a black t-shirt talks and gestures with both hands at a wooden table, while a woman in black watches him across an open laptop. The static medium shot sits in a bright office with glass walls, a plant and a ceramic mug on the table.
Camera: Static
28 · Demo · 1:04–1:07
A man in a black T-shirt sits in a bright office and speaks, first looking down then turning his head to the left. The medium close-up stays steady with a soft-focus window and plant behind him.
Camera: Static
29 · Demo · 1:07–1:10
A woman with long brown hair, in a black off-shoulder top and chain necklace, sits in a bright room and talks, glancing off camera. A window, white lamp and plant fill the background, with a laptop at the left edge. The frame stays locked off.
Camera: Static
30 · Demo · 1:10–1:13
A woman in a black top talks and gestures toward a man in a black tee seated across a wooden table; a dark laptop and a striped mug sit between them in a bright, plant-filled office. The camera holds a steady medium two-shot.
Camera: Static
31 · Demo · 1:13–1:14
A woman with long brown hair in a black off-shoulder top sits in a bright room, speaking toward the right of frame. A window, white table lamp, and leafy plant sit softly out of focus behind her; a laptop edge appears at lower left.
Camera: Static
32 · Social proof · 1:14–1:15
A man and a woman in black t-shirts sit at a wooden table in a bright office, talking. The man gestures with his hands as he speaks while the woman listens. An open laptop faces the woman on the left, and a mug sits on the right edge of the table.
Camera: Static
33 · Social proof · 1:15–1:18
A man in a black t-shirt talks in profile in a bright office, chest-up framing with soft window light and a blurred plant behind him. A large numeral slides in as a stat overlay while he speaks.
On-screen text: “9”
Techniques: Kinetic type
Camera: Static
34 · Social proof · 1:18–1:20
A man and a woman in black shirts sit at a wooden table in a bright room, talking. The man gestures with his hands while the woman listens, an open laptop between them and a mug on the right. The camera holds a static medium shot.
Camera: Static
35 · Social proof · 1:20–1:22
A man in a black t-shirt sits in a bright office, framed chest-up with soft daylight and a blurred window background. He looks down, then turns his head to the left and speaks, holding the turn for the rest of the shot.
Camera: Static
36 · Social proof · 1:22–1:24
A woman with long brown hair in a black off-shoulder top sits in a bright room, speaking and gesturing with one hand. A window, potted plant, and desk lamp fill the soft-focus background. She turns her head to the side as she talks.
Camera: Static
37 · Social proof · 1:24–1:25
A woman and a man sit at a wooden table in a bright loft office. The woman gestures while speaking, eyes on an open laptop, the man listens with hands clasped. A mug and notebook rest on the table. The locked-off medium shot holds steady.
Camera: Static
38 · Social proof · 1:25–1:27
A tilted white plane holds two columns of small sans-serif text, the left bold and dark, the right light gray, with shallow depth of field blurring the edges. The right column scrolls up one line while a warm light glints across the center.
Techniques: 3D mockup, Light sweep
Camera: Static
39 · Social proof · 1:27–1:30
A laptop on a wooden desk shows the app's split interface, with a Projects task list on the right and Before and After video thumbnails in the middle. The shot racks focus from soft to sharp and pushes in slightly.
Camera: Static
40 · Outro · 1:30–1:33
A static wide shot of a sunlit office: a closed laptop and a ceramic mug sit on a wooden table, with glass doors and a plant in the background. A white geometric mark spins in the center, its folded 3D box closing into a flat hexagon.
Techniques: Morph
Camera: Static
41 · Outro · 1:33–1:34
A black frame holds a single large letter V, still and locked off, marking the start of a logo reveal. The frame stays dark and static for the full duration, with no motion or additional elements.
On-screen text: “V”
Camera: Static






