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Alliance - Introducing ALL18 3 months, 20 teams, 1 goal: Build a company

Alliance · Sep 2026 · 0:25 · AI-annotated

Length
0:25
Scenes
20 · 1.3 s avg
Product on screen
0:03
Voiceover
Yes
00:00:00 / 00:25:23

Alliance’s 0:25 launch film runs 20 scenes, about 1.3 s each. The product shows up at 0:03. There is no explicit call to action; a voiceover carries the film. A fast-cut archival montage synced to a spoken-word quote, with light letter-spaced captions flashing over grainy VHS-style footage and short black beats between phrases. The triangle mark bookends the piece: faint in the opening grain, red mid-film, and white in the closing ALL18 Alliance lockup on black.

Footage neededEstimated needs: 1 official logo — reused across the film · 14 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Alliance - Introducing ALL18 3 months, 20 teams, 1 goal: Build a company, scene by scene

· 20 scenes as text

  1. 01 · Hook · 0:00–0:01

    White grainy particles drift and swirl around the edges of a near-black frame while a faint dark triangular mark holds still at the center. The motion is slow and ambient, with the particles crossing the corners.

    Techniques: Particles

    Camera: Static

  2. 02 · Hook · 0:01–0:02

    A solid black frame holds for the full second, with no on-screen elements, as a voiceover line plays over the darkness.

    Camera: Static

  3. 03 · Hook · 0:02–0:02

    A man in a dark suit grips a chain-link fence, his hand raised to the wire, in grainy muted live action. The words YOU CAN'T sit on the left, the N in CAN tinted gold. The frame fades in from black and holds.

    On-screen text: “YOU CAN'T”

    Camera: Static

  4. 04 · Hook · 0:02–0:03

    A grainy close-up of a man in a dark suit leans against a chain-link fence, his head tilted and gaze cast to the side. A thin line of letter-spaced text runs across his chest. The frame is locked off and desaturated.

    On-screen text: “YOU CAN'T DO SOMETHING”

    Camera: Static

  5. 05 · Product intro · 0:03–0:04

    A red rounded-triangle logo mark holds centered over heavy grain footage as the backdrop shifts from dark green with white light streaks to a soft blue cloud wash. The frame stays locked off throughout.

    On-screen text: “AN”

    Camera: Static

  6. 06 · Other · 0:04–0:05

    A solid black frame holds for the full duration, with no visible elements, text, or motion. It reads as a quiet beat or fade beneath the voiceover.

    Camera: Static

  7. 07 · Other · 0:05–0:06

    A grainy vintage sunset shows a silhouetted tree on the left with the caption centered. The shot cuts to a black-and-white shadow of a runner on pavement, then to a sepia-framed cartoon of a rabbit running. Heavy film grain and noise overlay the footage.

    On-screen text: “YOU GOT A DREAM”

    Camera: Static

  8. 08 · Other · 0:06–0:07

    A grainy close-up of two hands with fingers spread against a blue background cuts to a black-and-white man in a suit behind a chain-link fence, the hands now framed in a rectangular inset over his face.

    Techniques: Masking

    Camera: Static

  9. 09 · Other · 0:07–0:07

    An out-of-focus gray-green surface fills the frame, its grainy texture soft and indistinct. Over half a second the shot darkens to near black, a blurry fade with no clear subject.

    Camera: Static

  10. 10 · Other · 0:07–0:08

    A man in a white shirt and dark jacket speaks in tight close-up against a chain-link fence, his fist raised at the right edge. The caption PROTECT holds in the lower right corner as IT appears beside it.

    On-screen text: “PROTECT”, “IT”

    Camera: Static

  11. 11 · Other · 0:08–0:10

    A grainy vintage boxing clip shows two fighters trading punches in a ring above a seated crowd. White letter-spaced text sits centered over the action, swapping phrases as the fight continues.

    On-screen text: “GO AFTER YOUR DREAMS”, “NEVER STOP FIGHTING”, “PROTECT IT”

    Camera: Pan

  12. 12 · Other · 0:10–0:11

    A grainy, letterboxed vintage football clip shows a player in a tan jersey diving low to the turf as an opponent in white runs past. Thin, widely spaced white caps reading NEVER STOP sit centered over the action and fade out.

    On-screen text: “NEVER STOP”

    Camera: Static

  13. 13 · Other · 0:11–0:12

    Grainy archival footage of a shirtless boxer in a ring, throwing punches, with heavy VHS noise and color fringing. The red letter-spaced word FIGHTING fades in at center over the action.

    On-screen text: “FIGHTING”

    Camera: Static

  14. 14 · Other · 0:12–0:14

    A vertical shaft of bright white light pulses at the center of a dark, rippling surface, ringed by scattered glittering particles. Small uppercase text appears in the lower right corner, first ANYONE, then SAYS, while the voiceover plays over the locked-off frame.

    On-screen text: “ANYONE”, “SAYS”

    Techniques: Particles

    Camera: Static

  15. 15 · Other · 0:14–0:15

    A locked-off close-up of a man in a dark jersey with white laces, staring at the camera under a heavy VHS scanline overlay. The frame holds still for the full clip.

    On-screen text: “SAYS”

    Camera: Static

  16. 16 · Other · 0:15–0:15

    A sepia-toned archival still shows a man seated at a cluttered desk with old CRT monitors, a hand-drawn amazon.com sign on the wall to his left. The frame is locked off with no visible motion.

    On-screen text: “amazon.com”

    Camera: Static

  17. 17 · Other · 0:15–0:17

    Grainy archival office footage: a whiteboard reading amazon.com sits behind a man typing at a desk. The camera whips to a man in a dark shirt walking past rows of empty desks, then cuts to a dark close-up of a face.

    On-screen text: “amazon.com”

    Camera: Pan

  18. 18 · Other · 0:17–0:17

    A grainy, out-of-focus handheld shot pans right across a cluttered workshop bench, passing over stacked papers, a small monitor, and scattered tools and cables.

    Camera: Pan

  19. 19 · Outro · 0:17–0:20

    A static white logo lockup is centered on a black field. A thin pill outline encloses a small triangle mark and the word ALL18. Nothing moves; the frame holds for the entire clip.

    On-screen text: “ALL18”

    Camera: Static

  20. 20 · Outro · 0:20–0:25

    The word ALLIANCE sits centered in white on a black field, locked-off and still. It holds for a beat, then fades to black over the final seconds.

    On-screen text: “ALLIANCE”

    Camera: Static