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Brian Chesky - Introducing the Airbnb 2026 Summer Release

Airbnb · May 2026 · 1:08 · AI-annotated

Length
1:08
Scenes
44 · 1.6 s avg
Product on screen
0:03
Features shown
7
Voiceover
Yes
00:00:00 / 01:08:23

Airbnb’s 1:08 launch film runs 44 scenes, about 1.6 s each. The product shows up at 0:03 and 7 features are revealed. There is no explicit call to action; a voiceover carries the film. The video is built as a chain of short feature demos, each launched by a 3D object that morphs into a phone UI card and resolved by fast zoom punches into the interface. Signature moves are objects bursting out of the screen (groceries, ball, car), particle and water-splash transitions on white, and one continuous phone mockup that carries the whole tour.

Footage neededEstimated needs: 8 capture groups — your screens or recordings · 1 official logo — reused across the film · 5 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply · 18 3D passages — build or supply
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Brian Chesky - Introducing the Airbnb 2026 Summer Release, scene by scene

· 44 scenes as text

  1. 01 · Hook · 0:00–0:01

    A miniature 3D city with a harbor, skyline and green fields rests on a curved globe-like surface under a pale blue sky. The camera glides across the model, tilting down toward the waterfront, then blurs into a fast horizontal sweep.

    Camera: Push in

  2. 02 · Hook · 0:01–0:02

    The camera rushes forward over a turquoise pool toward a white modern villa flanked by palm trees. Heavy motion blur streaks the whole frame, with hazy green hills and a pale blue sky behind the house.

    Techniques: Speed ramp

    Camera: Static

  3. 03 · Hook · 0:02–0:03

    A 3D-rendered living room with a beige sofa, two wooden chairs, a coffee table and a sea view through floor-to-ceiling windows. The frame opens soft and out of focus, then sharpens while a dark vertical door mullion holds the right edge.

    Camera: Push in

  4. 04 · Product intro · 0:03–0:04

    A 3D rendered living room with floor-to-ceiling windows and a water view fills the frame, then settles into a smartphone mockup. The phone tilts in 3D perspective as its dark bezel, notch and status bar draw in around the image. The motion is quick.

    Techniques: 3D mockup

    Camera: Pull out

  5. 05 · Feature reveal · 0:04–0:08

    A front-facing phone mockup on a white background shows an Airbnb listing. The screen scrolls down past the photo and amenities to the host card, a question is typed into the search field, and an answer sheet slides up from the bottom.

    Techniques: 3D mockup

    Camera: Pan

  6. 06 · Feature reveal · 0:08–0:10

    A phone screen shows a map card sliding up. The question How far is south beach? appears at the top above a house pin labeled This home and a South Beach pin, joined by a dotted route and an 18 min car badge. A black OK button sits at the bottom.

    Camera: Static

  7. 07 · Feature reveal · 0:10–0:13

    A flat front-view phone on white shows a white card. The question 'Is the pool heated?' types out letter by letter with a caret, then two rounded pool photos slide in from the right above a black OK bar.

    Techniques: Kinetic type

    Camera: Pan

  8. 08 · Feature reveal · 0:13–0:14

    A phone screen shows a white question card reading “Is the pool heated?” above two pool photos and a black OK button. The card fades out to reveal the home listing screen with the title “Ask about this home”, Miami, stay dates, and host details.

    Camera: Pan

  9. 09 · Feature reveal · 0:14–0:15

    A phone mockup in 3D perspective shows a travel app screen: a map over a white itinerary card for a Miami stay with dates and check-in details. The camera pushes in, zooming toward the card until the 'Your stay' section fills the frame.

    Techniques: 3D mockup, UI zoom

    Camera: Push in

  10. 10 · Feature reveal · 0:15–0:16

    A black disc covering the frame shrinks open to reveal a Google map. A black house pin holds the center while colorful category icons pop in around it and the label Your stay fades in below the pin.

    Techniques: Masking, UI zoom

    Camera: Pull out

  11. 11 · Feature reveal · 0:16–0:18

    A light street map zooms out from a black home pin labeled Your stay to reveal a museum pin below, then a dotted driving route draws between them as a white chip with a car icon and 18 min slides in beside the route.

    Techniques: UI zoom

    Camera: Pan

  12. 12 · Feature reveal · 0:18–0:19

    Over a blurred map, Google Maps cards cycle: each new card scales in at center while the previous shrinks to the top-left corner, swapping The Bass museum for a soccer match and a spa tour. Floating category icons drift along the right edge.

    Camera: Push in

  13. 13 · Feature reveal · 0:19–0:20

    A white event card on a light map lists a soccer match in Miami. The view zooms into the card's top video thumbnail until the clip of players on a green pitch fills a rounded frame on white.

    Techniques: UI zoom

    Camera: Push in

  14. 14 · Feature reveal · 0:20–0:21

    Grainy archival clip of a man in a blue tracksuit on a sunny field, mouth open, about to head a white soccer ball with red, blue and green swirls. The footage sits in a rounded square frame on a white background, with a blue sky and a tree line behind.

    Camera: Static

  15. 15 · Feature reveal · 0:21–0:21

    A rounded-square crop of live soccer footage on a white background shows a player's legs and a ball on grass, opponent's cleats at the right, then crossfades to a second player in green cleats with a blue and red ball.

    Camera: Static

  16. 16 · Feature reveal · 0:21–0:22

    Inside a rounded square on a white field, live-action soccer clips cross-dissolve at a fast pace: a close-up of feet tapping a multicolored ball on grass, then a low-angle goalkeeper in a green shirt with arms wide against a stadium and white flowers.

    Camera: Static

  17. 17 · Feature reveal · 0:22–0:22

    A rounded photo card of a green pitch, with a player's legs at the left, slides left and breaks into a trail of green particles. A white football with red, blue and green swirls spins out of the card and settles at center on a plain white background.

    Techniques: Particles

    Camera: Pan

  18. 18 · Feature reveal · 0:22–0:24

    A motion-blurred multicolor ball whooshes out as the Sun 19 date badge, a red circle with a white numeral under bold black text, snaps into the center of a white field. The badge then fades to reveal the phone's schedule screen with the day's events.

    On-screen text: “Sun”, “19”

    Techniques: Speed ramp

    Camera: Pull out

  19. 19 · Feature reveal · 0:24–0:25

    A front-facing iPhone mockup on a white background displays a Miami trip timeline. The app list scrolls upward under the fixed Miami header as the phone frame zooms in, cropping the device edges.

    Techniques: UI zoom

    Camera: Pull out

  20. 20 · Feature reveal · 0:25–0:27

    A brown paper bag rests on a plain white background. Groceries, a mango, a bread loaf, a butter block, grapes, an apple, a lime and an orange, drop from above and settle into the bag. The camera holds a low 3D angle and drifts slightly as the items land.

    Techniques: 3D mockup

    Camera: Pull out

  21. 21 · Feature reveal · 0:27–0:32

    A white rounded card with a grocery bag icon and the line Order groceries for your trip sits centered; it slides down as three matching cards with car, suitcase and van icons expand above and below into a vertical list on a plain off-white background.

    Camera: Static

  22. 22 · Feature reveal · 0:32–0:32

    A split view shows a dated itinerary of trip events on the left and a stack of white service cards on the right, both columns scrolling upward in a quick slide as a thin vertical seam between them closes and the right labels switch to scheduled times.

    Techniques: Split screen

    Camera: Static

  23. 23 · Feature reveal · 0:32–0:33

    A close-up of a phone schedule app, the dark device edge at left. The vertical task list scrolls up, lifting the car, luggage, check-in and grocery cards, while a two-avatar listing card slides in at the top and a museum entry enters at the bottom.

    Camera: Pull out

  24. 24 · Feature reveal · 0:33–0:35

    A phone mockup of a Miami trip itinerary floats in 3D perspective on white, then a glossy turquoise water splash surges in, swallowing the phone and revealing a small palm island with a green palm tree.

    Techniques: 3D mockup

    Camera: Pan

  25. 25 · Feature reveal · 0:35–0:36

    A 3D island diorama with a thatched hut and a palm tree floats on a white background. A turquoise water splash erupts around the sandy base, then calms into a flat teal pool.

    Techniques: 3D mockup

    Camera: Pull out

  26. 26 · Feature reveal · 0:36–0:36

    A 3D beach-hut-and-palm emoji with a two-line review sits centered on white. A rounded white card with a top tab bar, close button and a faint reviewer avatar fades in around it, the text sharpening as it settles. The view holds on the framed card.

    Techniques: UI zoom

    Camera: Pull out

  27. 27 · Feature reveal · 0:36–0:37

    A front-facing smartphone mockup sits centered on a white field, showing a reviews screen with a thatched-hut and palm-tree illustration, a bold two-line headline and a five-star guest review card. The device eases in from a slightly larger scale to settle into frame.

    Camera: Pull out

  28. 28 · Feature reveal · 0:37–0:40

    A front-facing iPhone mockup on a white background shows an Airbnb profile screen for Natalie, with a faded duplicate sliding off behind it. The view then zooms in to crop the screen onto the travel map section.

    Techniques: UI zoom

    Camera: Pan

  29. 29 · Feature reveal · 0:40–0:41

    A white iPhone mockup rotates in 3D against a plain background, its screen showing a pastel world map dotted with circular contact photos at city names. The map gently zooms as the device turns.

    Techniques: 3D mockup

    Camera: Push in

  30. 30 · Feature reveal · 0:41–0:42

    A field of circular avatar photos of smiling people in varied sizes drifts across a white background as the camera pans and zooms through them, larger avatars moving faster than smaller ones.

    Techniques: Parallax

    Camera: Static

  31. 31 · Feature reveal · 0:42–0:43

    Circular portrait avatars of varying sizes scatter across a white field, then clear away as a small gold sphere grows into a centered metallic globe showing continents.

    Techniques: 3D mockup

    Camera: Static

  32. 32 · Feature reveal · 0:43–0:44

    A 3D globe rotates and scales up on a white background, then shrinks into a small desktop-globe icon inside a white pill button labeled All, which eases to a smaller resting size.

    Techniques: Morph

    Camera: Static

  33. 33 · Feature reveal · 0:44–0:45

    A white pill-shaped chip holding a globe icon and the word All sits centered on a plain white background. It scales down over the clip as a faint card outline with vertical lines emerges behind it.

    Camera: Static

  34. 34 · Feature reveal · 0:45–0:48

    A silver iPhone in 3D perspective eases from a tight crop to full frame on a light gray background. The Airbnb home screen then scrolls up, past summer destination cards to hotel and experience sections.

    Techniques: 3D mockup

    Camera: Pull out

  35. 35 · Feature reveal · 0:48–0:49

    A rounded hotel card sits on a white background. Its photo crossfades from a red brick inn to a pink corner building while the title and star rating update below, and a heart icon stays in the top corner.

    Techniques: Morph

    Camera: Static

  36. 36 · Feature reveal · 0:49–0:52

    A hotel card with a pink heart floats on white, then a 3D phone tilts in around it. The device flattens to face the camera and the listing scrolls down, bringing a second hotel card into view.

    Techniques: 3D mockup

    Camera: Pull out

  37. 37 · Feature reveal · 0:52–0:53

    A front-facing iPhone mockup on a plain light background shows the Airbnb explore feed with a New York City hotel search. The view zooms into the The Maritime listing card, enlarging its photo and title while the bottom tab bar slides out of frame.

    Techniques: UI zoom

    Camera: Static

  38. 38 · Feature reveal · 0:53–0:55

    A front-facing phone mockup shows an Airbnb hotel listing, the detail card sliding up into place. The view then zooms into the 3D room render, filling the frame with porthole windows, blue sofas and patterned chairs.

    Techniques: 3D mockup, UI zoom

    Camera: Push in

  39. 39 · Feature reveal · 0:55–0:56

    A motion-blurred virtual room with round windows and a white column resolves into a 3D cityscape. The Empire State Building rises centered against a pale blue sky, flanked by hazy skyscrapers, as the camera settles.

    Techniques: 3D mockup

    Camera: Push in

  40. 40 · Feature reveal · 0:56–0:59

    A 3D render of a spired skyscraper against a clear blue sky. The camera tilts from the spire down to a low angle between two flanking buildings, and white text appears centered over the tower.

    On-screen text: “Experience”, “something iconic”

    Techniques: Parallax

    Camera: Push in

  41. 41 · Feature reveal · 0:59–1:00

    Through a dark arch at the top of the frame, a stone gatehouse with two corner turrets stands against a blue sky. White centered text reads Experience something historic, the second line swapping words. The camera drifts upward as a new word scales in.

    On-screen text: “Experience”, “something historic”, “something iconic”, “something local”

    Techniques: Kinetic type

    Camera: Push in

  42. 42 · Feature reveal · 1:00–1:01

    Friends toast with paper cups in a bar. The clip shrinks into a rounded card inside the Miami app screen, above a car rental return item. The white caption stays centered over the video.

    On-screen text: “Experience something local”

    Techniques: Morph

    Camera: Pull out

  43. 43 · Outro · 1:01–1:05

    A front-facing iPhone shows a Miami trip timeline. The view zooms into the car rental row, where the small red car icon grows into a 3D red SUV that drives left to right across a white background, trailing dust as the interface fades.

    Techniques: UI zoom, Morph, 3D mockup

    Camera: Push in

  44. 44 · Outro · 1:05–1:08

    A plain white field holds a thin magenta line that draws itself into a rounded-triangle outline with a small loop at its base, the brand mark, then holds. A soft brown streak along the bottom edge fades as the mark completes.

    Camera: Static