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Zero - In case you were wondering "why Zero?", we've got something for you!

Zero · Jul 2026 · 0:27 · AI-annotated

Length
0:27
Scenes
12 · 2.3 s avg
Product on screen
0:14
Call to action
0:22 · 80%
Voiceover
Yes
00:00:00 / 00:27:22

Zero’s 0:27 launch film runs 12 scenes, about 2.3 s each. The product shows up at 0:14. The call to action lands at 0:22 (80% in), over a voiceover. A three-act manifesto: a live-action dorm question, a 3D paper montage of diplomas fanning and shattering, then a clean white launch card reached through a green tunnel wipe. Signature moves are cross-dissolves between live-action walls, paper breaking into slats and shreds, and kinetic serif type that assembles from scattered letters into a script wordmark.

Footage neededEstimated needs: 3 filmed passages — shoot, supply or replace · 4 graphic passages — draw or supply · 2 3D passages — build or supply
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Zero - In case you were wondering "why Zero?", we've got something for you!, scene by scene

· 12 scenes as text

  1. 01 · Hook · 0:00–0:01

    A person sits at a desk in a dim dorm room, back to camera, facing a laptop. Pale green text overlays the shot, the words appearing in sequence with the U in University and Useless drawn as large cursive letters.

    On-screen text: “If”, “University”, “is that”, “Useless”

    Techniques: Kinetic type

    Camera: Push in

  2. 02 · Hook · 0:01–0:02

    A person sits at a desk before a wall of pinned papers and a framed certificate. A cross-dissolve shifts to a cooler, tidier wall where the certificate enlarges and centers while the figure's head slips to the lower left.

    On-screen text: “If”, “niversity”, “is that”, “seless”

    Camera: Static

  3. 03 · Problem · 0:02–0:06

    A man in a green hoodie looks up at a framed diploma on a beige wall, then lowers himself as the camera pulls back to reveal family photos on either side and a desk lamp below.

    Camera: Pull out

  4. 04 · Problem · 0:06–0:09

    A flat scatter of faded university diploma cards lies on a pale gray surface. The cards then lift and rotate, fanning out in 3D like a deck, their crests and names coming into focus as the stack spreads.

    On-screen text: “BROKE UNIVERSITY”

    Techniques: 3D mockup

    Camera: Push in

  5. 05 · Problem · 0:09–0:10

    A fanned stack of white university diplomas shifts in frame, the front sheet sliding away to reveal a full certificate with a crest, red serif heading and a blue seal. A bright highlight glows at the top left.

    Camera: Static

  6. 06 · Problem · 0:10–0:11

    A flat Ashbourne University diploma, naming Miles Ahead, sits on a gray field, then shatters into horizontal slats that slide apart, revealing a duplicate certificate gliding in from the right.

    Techniques: Masking

    Camera: Pan

  7. 07 · Problem · 0:11–0:14

    A dense ball of white paper shreds churns and rotates against a dark gray backdrop. The ribbon-like strips, a few with faint printed text, twist and spread outward as the mass slowly expands and turns.

    Techniques: Particles

    Camera: Push in

  8. 08 · Product intro · 0:14–0:19

    A dense knot of green-lit printed paper strips fills a dark void. The knot bursts, strips scattering outward, then a bright green core with curved black strokes forms at the center.

    Techniques: Particles

    Camera: Push in

  9. 09 · Product intro · 0:19–0:21

    A green segmented tunnel surges forward toward a bright white core, the angular panels streaking into radial light beams as the center blooms into a soft glowing burst.

    Techniques: Parallax

    Camera: Push in

  10. 10 · Product intro · 0:21–0:22

    On a white background, the serif letters N, o and W slide from scattered positions into the centered word Now, a green bar flashing behind the o. Thin gray loops draw across the frame as a script word begins to form below.

    On-screen text: “Now”, “Live”

    Techniques: Kinetic type

    Camera: Static

  11. 11 · CTA · 0:22–0:23

    The “Now Live” wordmark, with a large ornate script L in dark teal, holds centered on a white field as small green and gray squares drift at the edges. The wordmark and squares fade out, and the URL “zero.university/why” appears in the center.

    On-screen text: “Now Live”, “zero.university/why”

    Camera: Static

  12. 12 · CTA · 0:23–0:27

    A static white frame holds the centered line 'zero.university/why', the '/why' part in green. A small green bar at the lower left vanishes within the first second, leaving the text alone on the plain background.

    On-screen text: “zero.university/why”

    Camera: Static