Tenera · Oct 2026
Nicole Orsak - Today, we’re introducing Tenera: behavioral simulations for product t
Tenera · Sep 2026 · 1:25 · AI-annotated
- Length
- 1:25
- Scenes
- 23 · 3.7 s avg
- Product on screen
- 0:48
- Call to action
- 1:20 · 94%
- Voiceover
- Yes
Tenera’s 1:25 launch film runs 23 scenes, about 3.7 s each. The product shows up at 0:48, with social proof. The call to action lands at 1:20 (94% in), over a voiceover. The video is built on one presenter in warm, dim office spaces, with frosted-glass data cards and kinetic white type popping in around her to dramatize the problem before the product is named at the midpoint. Pacing holds a steady mid-tempo with short cuts, and the signature moves are glassy overlays morphing between values and bold sans headlines building word by word.
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· 23 scenes as text
01 · Hook · 0:00–0:04
A woman stands centered in an office in front of a white conference table while large white words pop in on both sides of her, spelling a sentence, and a translucent weekly calendar (14 to 20) slides in below. The camera stays locked off.
On-screen text: “Your team”, “can”, “build”, “anything”, “in a week”, “not”, “the”, “problem anymore”
Techniques: Kinetic type
Camera: Static
02 · Problem · 0:04–0:07
A woman in a dark blouse sits at a long office table, typing on a laptop, then lifts her gaze to the camera. The white two-line headline fades in on the left over the dimly lit room.
On-screen text: “The bottleneck”, “has moved”
Camera: Static
03 · Problem · 0:07–0:10
A woman with long dark hair sits in an office chair, facing the camera and speaking. On the left, a frosted, vase-shaped panel rises and morphs between wide and narrow forms, first showing the word Engineering, then Product.
On-screen text: “Engineering”, “Product”
Techniques: Kinetic type, Morph
Camera: Static
04 · Problem · 0:10–0:14
A woman in a dark shirt sits at a long conference table with an open laptop, turning to face the camera. On the left, three white question lines type in one after another on translucent horizontal bands marked by thin hairline rules.
On-screen text: “Product”, “What to build”, “For whom”, “Will it work?”
Techniques: Kinetic type
Camera: Static
05 · Problem · 0:14–0:16
A woman in a black blouse sits at a wooden desk in a warm studio. A web of app icons in white rounded squares pops in around her, linked by thin lines, then fades to translucent overlays as she gestures.
Camera: Static
06 · Problem · 0:16–0:19
A woman in a black shirt sits at a wooden desk in a warm office, gesturing as she speaks. A frosted-glass bar chart titled August with monthly retention percentages floats in front of her, its bars shifting between values.
Camera: Pull out
07 · Problem · 0:19–0:21
A woman in a black blouse sits at a desk in a warm, shelf-lined room, gesturing as she speaks. Three frosted glass cards labeled A, B, and C, each showing a user retention percentage and small buttons, fade in around her.
On-screen text: “B 46% User retention”, “A 32% User retention”, “Get in touch!”, “No, thank you”, “C 29% User retention”, “Join in”, “Maybe later”
Camera: Static
08 · Problem · 0:21–0:25
A woman in a black shirt sits at a wooden table in a workshop, gesturing as she speaks. Frosted chat bubbles with short positive reviews slide in from both edges around her. At the end the bubbles tint red and fade as her expression turns skeptical.
On-screen text: “I really like it”, “I'll recomend it”, “I love it so much!”, “So”, “Really great!”, “Feels really”, “ooks good!”, “I li”, “product”, “lo”
Techniques: Kinetic type
Camera: Static
09 · Problem · 0:25–0:27
A woman in a dark top sits in a chair holding a paper cup, speaking against a gray brick wall and a yellow sofa. White caption text builds up word by word on the left while a thin rounded-rectangle outline fades in above it.
On-screen text: “So your team”, “ships on conviction”
Techniques: Kinetic type
Camera: Static
10 · Problem · 0:27–0:35
A woman on a yellow sofa holds a paper cup and speaks to camera. A frosted glass card on the left counts the rate from 10% to 14%, morphs into a larger panel, the number scales to 3%, a smaller card slides in, then the figure counts up to 34%.
On-screen text: “10 %”, “Conversion rate”, “14%”, “1%”, “3%”, “34%”
Techniques: Kinetic type, Morph
Camera: Push in
11 · Problem · 0:35–0:48
A woman in a dark blouse sits on a couch against a gray brick wall, holding a cup and speaking to camera. White headline lines build on the left, then a translucent summary card lists five monthly losses in red, the total rolls up to $1,000,000 and scales before fading.
On-screen text: “The cost of”, “that isn't just”, “wasted sprints.”, “Monthly summary”, “Jan Bad pricing test”, “-$290,000”, “Total Loss”, “Feb Signup drop off”, “-$230,000”, “Mar Checkout abandonment', '-$200,000', 'Apr Workflow failure', '-$160,000', 'May Missed feature adoption', '-$120,000', '$1,000,000”
Techniques: Kinetic type
Camera: Pan
12 · Product intro · 0:48–0:50
A cream card holds 'Introducing' in bold black type, then a 3D logo mark and 'Tenera' wipe in to its right. It cuts to a woman in a black blouse before wooden shelves, a small circled '1' top left.
On-screen text: “Introducing”, “Tenera”, “1”
Techniques: Kinetic type, Masking
Camera: Static
13 · Product intro · 0:50–1:00
A woman in a black shirt sits at a wooden desk, speaking to camera. Numbered pills from 1 Ideation to 7 Post launch draw a rounded frame around her, then fade. Colored dots swarm in behind her and assemble into the word Tenera.
On-screen text: “1 Ideation”, “2 Research”, “3 Design”, “4 Development”, “5 Testing”, “6 Launch”, “7 Post launch”, “Introducing Tenera”
Techniques: Particles, Kinetic type
Camera: Pull out
14 · Demo · 1:00–1:01
A cream pricing page holds static under a bold “New pricing model” headline. The page shows a serif tagline and two side-by-side plan cards, Start at $82 and Grow at $164, each with a trial button.
On-screen text: “New pricing model”
Camera: Static
15 · Demo · 1:01–1:02
Two tilted 3D interface cards sit side by side on white. The right card shows a pricing page under the label New pricing model; the left card, a sign-up form under New onboarding flow, slides in from the left as the labels crossfade.
On-screen text: “New pricing model”, “New onboarding flow”
Techniques: 3D mockup
Camera: Static
16 · Demo · 1:02–1:03
Two flat UI mockups sit side by side on a light background: a Notion sign-up card on the left and two pricing tiers on the right, each under a bold headline. A ghost line of text from the previous shot overlaps the cards and fades out as the layout settles.
On-screen text: “New onboarding flow”, “New pricing model”
Techniques: Split screen
Camera: Static
17 · Demo · 1:03–1:04
Three flat interface screenshots sit side by side on a light gray field, each under a bold black heading. Left is a Notion sign-up card, center a two-tier pricing page, right a streaming app carousel. The panels settle in with a slight stagger as the right heading fades in.
On-screen text: “New onboarding flow”, “New pricing model”, “New feature bet”
Techniques: Split screen
Camera: Pull out
18 · Demo · 1:04–1:08
A woman in a black top sits at a wooden desk in a warm room, speaking to camera and gesturing. A white rounded insights card fades in on the left over her, listing findings with persona counts in two columns, going from translucent to solid.
Camera: Static
19 · Social proof · 1:08–1:11
A woman in a black blouse sits at a desk in a warm wood office, speaking to camera. A white insights panel with a list of findings holds at left; a persona card with an avatar and badge fades in at lower right, then both graphics fade out.
Camera: Push in
20 · Social proof · 1:11–1:16
Locked-off shot of a woman standing in a dim office on the right as a white presentation card slides in on the left, scrolling up through headlines and two phone mockups before fading out.
On-screen text: “Position Voice Booking as an”, “accessibility option—not the primary”, “booking experience.”, “Matched standard booking versus Voice Booking release candidate.”, “Only the older-rider segment converts reduced input burden into higher modeled retention.”, “Supporting journeys, responses, and product evidence”
Camera: Static
21 · Social proof · 1:16–1:20
A woman in a navy blouse stands center frame in a warm office with a long white table and black chairs, speaking to camera. A white brand label slides in across the lower left as she talks.
On-screen text: “al6z / speedrun”
Techniques: Kinetic type
Camera: Pan
22 · CTA · 1:20–1:20
A cream field holds the centered Tenera logo, a gray three-bar mark beside the wordmark, which fades in from white and then holds still on a locked-off frame.
Camera: Static
23 · CTA · 1:20–1:25
A centered gray Tenera logo and a large black “Book a call” headline sit on a plain cream background. A black pill button with the white monospace URL trytenera.ai pops in below with an elastic scale and holds to the end.
On-screen text: “Book a call”, “trytenera.ai”
Camera: Static





