1:32
HillStar launch film
HillStar · B2B · Oct 2026
Explore
Synthesia 🎥 - 💥 This is it. This changes everything. 💥 For the first time in hist
Synthesia · Apr 2024 · 1:00 · AI-annotated
- Length
- 1:00
- Scenes
- 32 · 1.9 s avg
- Product on screen
- 0:03
- Features shown
- 2
- Call to action
- 0:53 · 89%
- Voiceover
- Yes
00:00:00 / 01:00:01
Synthesia’s 1:00 launch film runs 32 scenes, about 1.9 s each. The product shows up at 0:03 and 2 features are revealed. The call to action lands at 0:53 (89% in), over a voiceover. The video is built as a chain of full-bleed indigo gradient title cards that hand off to live-action avatars framed in rounded cards, moving from promise to problem to feature demos to use cases. Pacing is slow and deliberate, with lowercase sans-serif text sliding along a thin white line, a split-screen wipe for the before/after comparison, and a scrolling card carousel carrying the visual rhythm.
Footage neededEstimated needs: 2 capture groups — your screens or recordings · 1 official logo — reused across the film · 10 filmed passages — shoot, supply or replace · 4 graphic passages — draw or supply
Is this your launch? to your site or press kit.
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Synthesia 🎥 - 💥 This is it. This changes everything. 💥 For the first time in hist, scene by scene
· 32 scenes as text
01 · Hook · 0:00–0:01
Introducing fades out on a dark blue glow as the world's first scales in on the left. The backdrop then opens onto a rocky 3D terrain scattered with small stars.
On-screen text: “Introducing”, “the world's first”
Techniques: Kinetic type, Particles
Camera: Static
02 · Hook · 0:01–0:02
A dark blue, cloudy backdrop fills the locked-off frame while the lowercase phrase “the world’s first” scales up from the center. The text is the only moving element in the short clip.
On-screen text: “the world's first”
Techniques: Kinetic type
Camera: Static
03 · Hook · 0:02–0:03
A dark frame holds the white phrase “the world's first” over a faint circular glow. The backdrop brightens into concentric pastel rings, and the blue word “Expressive” scales up to the center as the first phrase recedes.
On-screen text: “the world's first”, “Expressive”
Techniques: Kinetic type
Camera: Static
04 · Product intro · 0:03–0:05
A deep blue field holds rounded portrait cards of several people around the frame. Centered white text reading Expressive AI Avatars scales down while the avatar cards spread outward, filling the edges of the frame.
On-screen text: “Expressive”, “AI Avatars”
Techniques: Kinetic type
Camera: Pull out
05 · Product intro · 0:05–0:06
A dark blue gradient fills the frame, scattered with rounded portrait cards of people, some bright and some dimmed. Centered white text reads Expressive AI Avatars and scales up over the collage.
On-screen text: “Expressive”, “AI Avatars”
Techniques: Kinetic type
Camera: Static
06 · Problem · 0:06–0:07
A blue gradient title card holds “Up until” in white sans-serif above a thin horizontal line. A white pill with the gradient word “now” draws in beside it. The card then splits along the line and live-action footage of a dark-haired woman looking up rises from below, filling the frame.
On-screen text: “Up until”, “now”
Techniques: Kinetic type, Masking
Camera: Static
07 · Problem · 0:07–0:08
A horizontal split divides a dark blue gradient headline panel from a blurred office shot of a woman. The seam slides up, compressing the top panel so the headline “Up until now” rises out of frame while her face fills more of the lower half.
On-screen text: “Up until”, “now”
Techniques: Split screen
Camera: Pan
08 · Problem · 0:08–0:10
A woman with dark hair pulled back, wearing a black top, speaks to the camera against a blurred office background. The white headline 'AI Avatars expressed' sits centered over her, static throughout the locked-off shot.
On-screen text: “AI Avatars expressed”
Camera: Static
09 · Problem · 0:10–0:11
A woman in a black top sits centered in a rounded video card, office blurred behind her, while the backdrop behind the card turns dark blue. The white lowercase caption 'no emotions' stays locked across her face.
On-screen text: “Al Avatars expressed”, “no emotions”
Camera: Static
10 · Problem · 0:11–0:14
A woman in a black top speaks to camera against a blurred office, inside a rounded frame. White text 'no emotions' sits over her as a white pill label 'OLD AI AVATAR' slides in from the left; the video then slides left, revealing a dark blue edge.
On-screen text: “no emotions”, “OLD AI AVATAR”
Camera: Push in
11 · Feature reveal · 0:14–0:17
A dark blue-to-purple gradient fills the frame with a thin white line and dot on the left. Light-blue sans-serif phrases slide in from the right and hold, then slide out left: the first phrase gives way to the second.
On-screen text: “OLD AI AVATAR”, “from now on Al avatars”, “will express emotions”
Techniques: Kinetic type
Camera: Static
12 · Feature reveal · 0:17–0:18
A pale blue-to-white gradient fills the frame while the phrase types out letter by letter from the left with a thin vertical caret. Faint Pause and Diction labels with a small logo sit in the top-right corner.
On-screen text: “based on the context”
Techniques: Kinetic type
Camera: Static
13 · Feature reveal · 0:18–0:20
A light interface view with a top bar holding a pause icon, a Diction logo, and a play control with a timecode. Large dark monospace text types in the center, switching from 'based on the context' to 'of text of your script.' with a blinking caret. Locked-off frame.
Techniques: Kinetic type
Camera: Pan
14 · Feature reveal · 0:20–0:21
Dark monospace text “your script.” with a thin cursor sits on a soft blue-to-white gradient. The line slides left out of frame as a green vertical panel with a small dark shape slides in from the right edge.
On-screen text: “your script.”
Techniques: Kinetic type
Camera: Static
15 · Feature reveal · 0:21–0:21
A woman in a black top faces the camera in a blurred office, labeled OLD AI AVATAR. A vertical split opens to the right, revealing the same woman in a red top against a city window, labeled EXPRESSIVE AI AVATAR, with a cursor on each side.
On-screen text: “your script.”, “OLD AI AVATAR”, “EXPRESSIVE AI AVATAR”
Techniques: Split screen, Masking
Camera: Pan
16 · Feature reveal · 0:21–0:27
A split screen shows the same woman as a dim avatar on the left and a vivid one in a red shirt on the right. A cursor drags the blue divider left until the expressive side fills the frame, then the shot settles into a small centered card.
On-screen text: “OLD AI AVATAR”, “EXPRESSIVE AI AVATAR”
Techniques: Split screen, Cursor demo, Masking
Camera: Pull out
17 · Feature reveal · 0:27–0:29
A card showing a woman in a red shirt, labeled EXPRESSIVE AI AVATAR, fades out on a blue gradient, leaving the white headline and finally express. The headline slides left as a second card with a man in a purple shirt enters from the right.
On-screen text: “and finally express”
Techniques: Kinetic type
Camera: Push in
18 · Feature reveal · 0:29–0:32
A woman with braided hair in a purple sweater talks to camera inside a rounded orange-to-pink gradient card on a dark blue field. The word happiness in white lowercase sits behind her, her head covering the middle letters. A dark card edge peeks in at the right.
On-screen text: “happiness”
Camera: Static
19 · Feature reveal · 0:32–0:33
A horizontal carousel of rounded cards scrolls left on a dark blue background. A smiling woman in a purple sweater sits on an orange-pink card with the white word happiness behind her. A bearded man in a yellow shirt appears on a pink card with sadness behind him.
Camera: Pan
20 · Feature reveal · 0:33–0:39
A horizontal carousel of rounded cards slides left on a dark blue gradient. The blue card frames a man in a beige sweater talking, with 'sadness' behind him; it exits as a pink card with a woman in a white tee and 'excitement' slides in to center.
On-screen text: “sadness”, “excitement”
Camera: Pull out
21 · Feature reveal · 0:39–0:42
Over a dark blue gradient with a soft central glow, dim emotion words such as empathy, guilt and compassion drift slowly in the background. White text “and many more.” holds the center while vertical equalizer bars rise at the bottom left.
On-screen text: “and many more.”
Techniques: Parallax
Camera: Pull out
22 · Feature reveal · 0:42–0:45
A dark blue gradient with a soft purple glow. A white sans-serif headline reads “Paired with new”, then gives way to “human-like AI voices”, which scales in at center. Thin vertical bars pulse along the bottom edge like an audio visualizer.
On-screen text: “Paired with new”, “human-like AI voices”
Techniques: Kinetic type
Camera: Static
23 · Feature reveal · 0:45–0:47
Three centered white headlines appear in sequence on a blue-purple gradient. 'human-like AI voices' scales in, 'you can now create' holds still, and 'more engaging' slides in beside a speech-bubble icon and cursor.
On-screen text: “human-like AI voices”, “you can now create”, “more engaging”
Techniques: Kinetic type
Camera: Static
24 · Feature reveal · 0:47–0:48
On a blue gradient with a soft central glow, heart icons drift across the frame. The phrase “more engaging” slides in, “more” in light blue and “engaging” in dark navy, beside a purple thumbs-up icon with a cursor arrow.
On-screen text: “more engaging”
Techniques: Kinetic type, Particles
Camera: Pan
25 · Demo · 0:48–0:49
A man in a light blue shirt speaks inside a taupe card with a diamond-shaped cutout, set on a dark blue gradient. Numbered yellow bias labels pop in around the frame, the title sits across the top, and 'training videos' anchors the lower edge.
On-screen text: “training videos”
Camera: Static
26 · Demo · 0:49–0:51
A flat video-card mockup showing a smiling woman in a red shirt and the title WHAT FINAZE CAN DO FOR YOUR BUSINESS scales down and settles on a dark blue gradient, while the caption sales enablement videos slides up beneath it.
On-screen text: “sales enablement videos”
Camera: Static
27 · Demo · 0:51–0:51
Product interface cards scroll quickly upward over a dark blue gradient. A video-player card with a smiling woman in red sits above the caption sales enablement videos, then slides up to reveal a Smart Savings dashboard card with a pink bar chart above product marketing videos.
On-screen text: “sales enablement videos”, “product marketing videos”
Camera: Pan
28 · Demo · 0:51–0:53
A card on a dark blue background shows the Smart Savings dashboard: a pink bar chart with a side menu on the left, a live-action presenter on the right. The card drifts down as the presenter cuts from a Black woman in pink to a blonde woman in blue.
On-screen text: “product marketing videos”
Camera: Pan
29 · CTA · 0:53–0:55
A soft lavender gradient fills the frame. The headline 'Expressive AI Avatars' holds centered in two lines. A loose grid of small rounded video clips frames it, each showing a different person talking as their expressions shift. The whole layout eases gently.
On-screen text: “Expressive”, “AI Avatars”
Camera: Pan
30 · CTA · 0:55–0:57
On a soft blue-to-lavender gradient, the single line 'now available in' slides in from the right and settles at center, then locks off. The frame stays static for the rest of the shot.
On-screen text: “now available in”
Techniques: Kinetic type
Camera: Static
31 · CTA · 0:57–0:58
Two white segmented hexagon rings float on a blue-violet gradient. The left ring spins and closes into a circular mark as the lowercase wordmark synthesia materializes through a glitch distortion, and the URL SYNTHESIA.IO/AVATARS appears in small caps at the bottom.
On-screen text: “now available in”, “SYNTHESIA.IO/AVATARS”
Techniques: Morph, Kinetic type
Camera: Static
32 · CTA · 0:58–1:00
A dark blue gradient holds the white Synthesia hexagon mark and lowercase wordmark center frame, a soft purple glow behind the mark. The URL sits centered at the bottom. The logo and text settle into place over the first beat, then the frame locks off.
On-screen text: “synthesia”, “SYNTHESIA.IO/AVATARS”
Camera: Static