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Perplexity - Announcing Personal Computer. Personal Computer is an always on, loc

Perplexity · Mar 2026 · 1:27 · AI-annotated

Length
1:27
Scenes
25 · 3.5 s avg
Product on screen
0:03
Features shown
5
Voiceover
Yes
00:00:00 / 01:27:38

Perplexity’s 1:27 launch film runs 25 scenes, about 3.5 s each. The product shows up at 0:03 and 5 features are revealed. There is no explicit call to action; a voiceover carries the film. The video opens with a hardware reveal, then runs as a chain of feature demos where typed prompts and morphing notification pills carry the story, each block entered through a blur or white flare. Signature moves for a motion designer: the diagonal light-streak wallpaper, parallax scrolling UI panels, status pills that cycle text in place, and the serif word-morph tagline that resolves into the Perplexity lockup.

Footage neededEstimated needs: 5 capture groups — your screens or recordings · 1 official logo — reused across the film · 1 filmed passage — shoot, supply or replace · 1 graphic passage — draw or supply · 3 3D passages — build or supply
Plan my film from this onePrintable storyboard

Is this your launch? to your site or press kit.

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Perplexity - Announcing Personal Computer. Personal Computer is an always on, loc, scene by scene

· 25 scenes as text

  1. 01 · Hook · 0:00–0:00

    The shot opens on black and fades in to a top-down view of a silver Mac mini centered on a warm wooden desk. The camera holds still on the device.

    Camera: Static

  2. 02 · Hook · 0:00–0:02

    A white square Mac Studio with a gray Apple logo lies on a wooden desk, seen from above. The camera tilts down to an angled view, revealing the front edge with two USB-C ports and two small holes.

    Techniques: 3D mockup

    Camera: Pull out

  3. 03 · Hook · 0:02–0:03

    The back of a white Mac mini, black Apple logo centered on its top face, holds still in the middle of the frame. A blurred warm-toned desk behind it dissolves to black, isolating the device.

    Camera: Static

  4. 04 · Feature reveal · 0:03–0:08

    A white Mac mini shrinks into the icon of a teal pill reading “Mac mini discovered, Connecting...”, then “Syncing...”. A second pill slides in above with “Your morning briefing has arrived”, and the first updates to “Your Mac mini is connected, Ready to use”. A cursor hovers near the top banner.

    Techniques: Cursor demo

    Camera: Static

  5. 05 · Feature reveal · 0:08–0:09

    Two macOS notification banners slide in from the right on a dark background, then the view opens to the desktop showing the app window and the Dock.

    Camera: Static

  6. 06 · Feature reveal · 0:09–0:10

    A flat task-management window fills a dark macOS desktop, listing running tasks, a connected device and file thumbnails. A cursor glides in and hovers over a task card while the window scales up slightly.

    Techniques: Cursor demo

    Camera: Push in

  7. 07 · Feature reveal · 0:10–0:10

    A dark dashboard interface resolves from a soft blur into sharp focus. The left sidebar lists tabs and apps; the main panel shows a Start a task field, Running Tasks cards, a connected Mac mini, and a Files row, with a cursor hovering over the first card.

    Camera: Static

  8. 08 · Feature reveal · 0:10–0:14

    A dark productivity app interface scrolls vertically through a weekend work summary, the left sidebar drifting slower than the main panel. A cursor glides from the body text to a sidebar entry, highlighting it.

    Techniques: Parallax, Cursor demo

    Camera: Push in

  9. 09 · Feature reveal · 0:14–0:15

    A dark app interface fills the frame. A left sidebar lists tasks and contacts, with a cursor resting on the highlighted Research Brief row. The right panel shows a chat prompt and a generated Bitcoin treasury brief with Market Landscape and Strategic Rationale sections. The view holds static.

    Camera: Static

  10. 10 · Feature reveal · 0:15–0:15

    A teal macOS desktop with diagonal light streaks fills the frame. A bright white flare covers the right half and recedes, leaving the dock of app icons visible along the bottom edge.

    Techniques: Light sweep

    Camera: Static

  11. 11 · Feature reveal · 0:15–0:20

    A dark macOS desktop with diagonal light streaks; a centered search field types out a recruiting query, then resets to its placeholder as a Recruiting search chip slides in at the top right. App thumbnails sit in a row along the bottom.

    Camera: Push in

  12. 12 · Feature reveal · 0:20–0:23

    On a dark desktop with diagonal light streaks, a cursor clicks a teal menu bar icon and a stack of three dark notification cards expands in the top right. Each card pairs a teal icon with a task title and a status line that shifts from 'Compiling sources' to 'Thinking'.

    Techniques: Cursor demo

    Camera: Push in

  13. 13 · Feature reveal · 0:23–0:25

    A dark wallpaper shows a diagonal grainy streak of blue and gold light. A rounded-square 'fn' serif logo holds center, still. Top right, a faint notification list gives way to a brown 'Listening...' pill with a mic and dotted waveform; the status-bar laptop icon turns orange.

    Camera: Static

  14. 14 · Feature reveal · 0:25–0:37

    A dark desktop with diagonal gold and blue light streaks. A voice pill in the upper right reads “Listening...”, then turns teal with “Hold fn to talk” as the assistant's reply types out below. A faint fn logo pulses mid-screen, and a Mail inbox fades in behind the pill.

    Techniques: Kinetic type

    Camera: Static

  15. 15 · Feature reveal · 0:37–0:42

    A Mail compose window settles into focus over two dimmed panels on a dark desktop; the email body types itself line by line with a blue link, then the whole window dissolves to the empty desktop.

    Camera: Pull out

  16. 16 · Feature reveal · 0:42–0:44

    A PDF revenue report window on a macOS desktop brightens, then zooms into its executive summary metric cards. The view pulls back into a Mission Control row of app thumbnails with a central search field.

    Techniques: UI zoom

    Camera: Push in

  17. 17 · Feature reveal · 0:44–0:49

    A white Executive Summary document with a row of large figures sits behind a line of app windows (Slack, Notes, Linear). A dark command bar overlays the center as a typed prompt fills it word by word, then the bar slides down to the bottom edge.

    Techniques: Kinetic type

    Camera: Pan

  18. 18 · Feature reveal · 0:49–1:03

    A Mac desktop shows a PDF viewer with a revenue report. A top-right notification cycles through status lines, pauses to ask a question with selectable chips, and a cursor clicks one. The view then pulls back to reveal the full window, menu bar and dock.

    Techniques: Cursor demo, UI zoom

    Camera: Pull out

  19. 19 · Feature reveal · 1:03–1:04

    A dark presentation window displays a slide titled 'Q4 2025 Board Update' on a Mac desktop. The window is centered over a dark, abstract background with green and blue light streaks. A sidebar on the left shows slide thumbnails.

    Techniques: UI zoom

    Camera: Static

  20. 20 · Feature reveal · 1:04–1:05

    A green depth-scan view of a plant fills a rounded phone frame, a cloud of white particles clusters into a leaf shape, and a flashlight and camera icon sit in the bottom corners.

    Techniques: Particles

    Camera: Static

  21. 21 · Feature reveal · 1:05–1:07

    Locked-off close-up of the lower half of a dark phone lock screen. A Perplexity notification banner fades in at the top, reading 3 SwiftUI candidates ready for review at 9:41 AM. Flashlight and camera buttons sit at the bottom over a green flower wallpaper with a teal dot pattern.

    Camera: Static

  22. 22 · Feature reveal · 1:07–1:11

    The shot opens tight on a dark task list, then pulls back to frame a phone in 3D perspective on black. The screen stacks rounded cards with teal outlines above a bottom input bar.

    Techniques: UI zoom, 3D mockup

    Camera: Pull out

  23. 23 · Other · 1:11–1:19

    On a black background, a centered serif line holds the word Personal while the second word morphs from Assistant to Researcher to Conductor, ending on Computer with a soft white glow.

    On-screen text: “Personal Assistant”, “Personal Researcher”, “Personal Conductor”, “Personal Computer”

    Techniques: Kinetic type, Morph

    Camera: Static

  24. 24 · Outro · 1:19–1:23

    On a black field, a white line-art star mark and the lowercase wordmark 'perplexity' resolve from horizontal motion blur into a sharp centered lockup, hold briefly, then defocus and fade to black.

    On-screen text: “perplexity”

    Techniques: Kinetic type

    Camera: Static

  25. 25 · Outro · 1:23–1:27

    A solid black screen holds static for the full duration of the clip. No elements, motion, or text appear; the frame remains uniformly dark from start to finish.

    Camera: Static