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Seijin Jung - introducing Helena, the world's first self-improving AI marketer. $1

Enrich Labs · Aug 2026 · 1:17 · AI-annotated

Length
1:17
Scenes
27 · 2.9 s avg
Product on screen
0:00
Features shown
3
Call to action
1:02 · 80%
Voiceover
Yes
00:00:00 / 01:17:09

Enrich Labs’s 1:17 launch film runs 27 scenes, about 2.9 s each. The product is on screen from the first frame and 3 features are revealed, with social proof. The call to action lands at 1:02 (80% in), over a voiceover. The video alternates locked-off CEO talking-head shots, fast screen-recording demos and flat pale-gray type cards, cutting at about 12 cuts per minute against a steady mid-tempo pulse. Signature moves are type-on headlines, a counting-up stat card, whip-pan transitions between UI states and a persistent white-on-dark caption bar that anchors every shot.

Footage neededEstimated needs: 5 capture groups — your screens or recordings · 6 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply

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Seijin Jung - introducing Helena, the world's first self-improving AI marketer. $1, scene by scene

· 27 scenes as text
  1. 01 · Product intro · 0:00–0:03

    A man in a black t-shirt and glasses sits in a softly lit office, speaking to camera against a blurred plant and slatted wall. A name lower-third holds on the left while subtitles run along the bottom. The frame stays locked-off with shallow depth of field.

    On-screen text: “Seijin Jung”, “Co-founder/CEO”, “Today, we're introducing the all new,”, “self-improving Helena, the first AI marketer”

    Camera: Static

  2. 02 · Product intro · 0:03–0:04

    A flat illustration of a woman with curly auburn hair, crossed arms, pink top and blue jeans sits left of the bold charcoal word Helena on a pale gray field, with a white-on-dark caption bar below; the artwork fades from desaturated to full color.

    On-screen text: “Helena”, “self-improving Helena, the first AI marketer”

    Camera: Static

  3. 03 · Product intro · 0:04–0:05

    A bold black sans headline types itself out letter by letter on a plain light gray background, starting with “First”, while a white caption in a dark rounded bar holds at the bottom.

    On-screen text: “First Self-Improving AI Marketer”, “self-improving Helena, the first AI marketer”

    Techniques: Kinetic type

    Camera: Static

  4. 04 · Demo · 0:05–0:08

    A black sans headline types letter by letter on a light gray card with a caption pill below, then cuts to a flat signup form with a right-click menu open and the cursor on Paste.

    On-screen text: “First Self-Improving AI Marketer”, “that actually learns itself”, “to grow your business.”, “Just drop in your url, and boom!”

    Techniques: Kinetic type, Cursor demo

    Camera: Static

  5. 05 · Demo · 0:08–0:09

    A centered onboarding form on a light gray background shows a black cursor typing a URL into the field, activating the blue Continue button. A blurred interface fades in behind the form.

    On-screen text: “Just drop in your url, and boom!”

    Techniques: Cursor demo

    Camera: Pull out

  6. 06 · Demo · 0:09–0:13

    A flat product interface fills with text as an AI thread types out brand research, a cursor idle at the right. A fast horizontal blur whips into a generated webpage deliverable with a sushi hero image and the JOEY logo.

    On-screen text: “She reads your brand, customers, competitors,”, “Just drop in your url, and boom!”, “Here are your regenerated deliverables, styled with the Brandon Grotesque font stack and featuring the official JOEY logo image”

    Techniques: Speed ramp

    Camera: Push in

  7. 07 · Demo · 0:13–0:15

    The app's chat interface scrolls through branded email drafts with sushi and cocktail images, the JOEY logo, and reserve buttons, a cursor hovering over the drafts. It cuts to a man in glasses and a black T-shirt gesturing as he speaks to the camera in a bright office.

    On-screen text: “Here are your regenerated deliverables, styled with the Brandon Grotesque font stack and featuring the official JOEY logo image”, “and starts running your ads, email, social,”, “all while you sleep”

    Techniques: Cursor demo

    Camera: Push in

  8. 08 · Demo · 0:15–0:16

    A man in a black T-shirt and glasses speaks directly to the camera in a bright office. He gestures with both hands, then lowers them, while a bottom caption remains fixed. A blurred plant and slatted wall sit behind him.

    On-screen text: “all while you sleep”

    Camera: Static

  9. 09 · Feature reveal · 0:16–0:19

    A close-up of a dashboard's Upcoming Tasks list on a monitor. A hand cursor moves down the list, and a green outline highlights each task in turn as the list scrolls slowly. White subtitles on a dark bar at the bottom narrate the feature.

    On-screen text: “Helena now grades her own work.”, “Every campaign she runs,”, “all while you sleep”

    Techniques: Cursor demo

    Camera: Static

  10. 10 · Feature reveal · 0:19–0:24

    A light product dashboard fills the frame, then the view zooms into the central report column and scrolls down past a line chart and a red-tagged kill list, a cursor drifting along. Two dark caption pills read at the bottom.

    On-screen text: “she scores against your target and rebuilds”, “including the ones she set up herself.”

    Techniques: UI zoom, Cursor demo

    Camera: Static

  11. 11 · Feature reveal · 0:24–0:25

    A static screen of a project management tool shows a task list with red fail and green pass rows, a left navigation sidebar, and a right metrics panel. A cursor rests in the center while a white caption sits in a dark bar at the bottom.

    On-screen text: “including the ones she set up herself.”

    Camera: Static

  12. 12 · Feature reveal · 0:25–0:28

    A Gmail thread with the assistant Helena pans out to the full inbox, revealing a Monday Morning Briefing with revenue and spend metrics while a Flow State card hovers top left. White captions in a dark pill summarize at the bottom.

    On-screen text: “She flags the winners, kills the money”, “burners and tells you why.”

    Techniques: UI zoom, Cursor demo

    Camera: Push in

  13. 13 · Feature reveal · 0:28–0:29

    A Gmail inbox opens on a Monday morning briefing email listing revenue and channel metrics, then cuts to a Slack direct message from an app named Helena reporting daily ad performance. A dark caption bar sits at the bottom throughout.

    On-screen text: “Right in your inbox and in your Slack.”

    Camera: Static

  14. 14 · Feature reveal · 0:29–0:30

    A Slack direct message pane shows a bot named Helena posting a daily ad report with spend, revenue and ROAS metrics plus a small red bar chart. A text cursor glides across the report title. A white caption sits on a dark pill at the bottom.

    On-screen text: “Right in your inbox and in your Slack.”

    Techniques: Cursor demo

    Camera: Static

  15. 15 · Social proof · 0:30–0:32

    A man with short dark hair and glasses, in a black t-shirt with a clipped microphone, speaks directly to camera in a bright office. A blurred plant and window sit behind him while a subtitle bar holds at the bottom of the frame.

    On-screen text: “Sounds to good to be true, right?”

    Camera: Static

  16. 16 · Social proof · 0:32–0:34

    A man with short black hair, glasses and a black t-shirt talks to the camera in a locked-off medium close-up. A blurred plant and ribbed wall sit behind him. White subtitles on a black bar sit at the bottom, swapping from one line to the next.

    On-screen text: “Sounds to good to be true, right?”, “Here's what Helena has actually done.”

    Camera: Static

  17. 17 · Social proof · 0:34–0:40

    A light dashboard UI shows a bar chart inside a chat card. The view zooms in on the chart's right edge as a black cursor hovers the Day 21 point, while white captions on dark pills swap at the bottom.

    On-screen text: “She took a dead Google ad account, scaled”, “it from zero to 10k per month spend”, “at a 3.1 ROAS in three weeks”

    Techniques: UI zoom, Cursor demo

    Camera: Push in

  18. 18 · Social proof · 0:40–0:44

    A light Horizon dashboard lists welcome-email layouts in two columns; a cursor taps the right arrow and the column scrolls down to new designs. The shot slowly pushes in on the grid while a dark caption bar states the result.

    On-screen text: “She rebuilt email flows and drove 10k in”, “sales within a month.”

    Techniques: Cursor demo, UI zoom

    Camera: Push in

  19. 19 · Social proof · 0:44–0:45

    A tight close-up of a dashboard screen shows an upward-trending line chart with a green endpoint and a hovering cursor, beside a metrics and tasks panel. A white caption on a dark rounded bar sits at the bottom.

    On-screen text: “Grew another's organic traffic 85% with”

    Techniques: Cursor demo

    Camera: Static

  20. 20 · Social proof · 0:45–0:47

    Close-up of an analytics dashboard. A cursor hovers over a green point on the line chart, holding open a Week 6 tooltip reading 5,000 organic sessions. A task list panel sits to the right and a caption bar runs along the bottom.

    On-screen text: “Grew another's organic traffic 85% with”

    Techniques: Cursor demo

    Camera: Static

  21. 21 · Social proof · 0:47–0:49

    A Google results page lists pizza places beside a Sydney map. A cursor slides to Dale's Pizza and clicks it, opening a photo and address panel on the right as the map centers on the pin. A dark caption bar sits at the bottom.

    On-screen text: “local SEO in six weeks.”

    Techniques: Cursor demo

    Camera: Push in

  22. 22 · Social proof · 0:49–0:50

    A static Google search results page for pizza in Annandale shows a Places list, a map, and a Dale's Pizza detail panel. A cursor hovers over the top result. A dark caption pill sits across the bottom of the frame.

    On-screen text: “Across everyone she's driven”

    Techniques: Cursor demo

    Camera: Static

  23. 23 · Social proof · 0:50–0:53

    A light gray field holds a single oversized black number that counts up from 149,038 to 200,000, centered in frame. A small dark caption bar at the bottom reads the voiceover, swapping from one line to the next as the counter settles.

    On-screen text: “Across everyone she's driven”, “200,000”, “over 200,000 purchases.”

    Techniques: Kinetic type

    Camera: Static

  24. 24 · Feature reveal · 0:53–0:57

    A man in glasses and a black tee speaks to camera in a soft-focus office, a plant blurred behind him. A large 200,000 stat and bottom subtitles caption him. The clip cuts to a product screen with generated yarn images and scored reviews, a cursor on the reviews label.

    On-screen text: “over 200,000 purchases.”, “200,000”, “And that's a part nobody else does.”, “She doesn't just run your marketing.”, “She analyzes what worked, learns your”

    Techniques: Cursor demo

    Camera: Static

  25. 25 · Feature reveal · 0:57–1:02

    A screen recording of an AI marketing dashboard shows a list of independent reviews with star ratings; a cursor glides over the rows, then a fast horizontal pan reframes onto a right sidebar with Brand Assets, while a lower-third caption updates.

    On-screen text: “She doesn't just run your marketing.”, “She analyzes what worked, learns your”, “account and gets sharper every day.”

    Techniques: Cursor demo, UI zoom

    Camera: Pan

  26. 26 · CTA · 1:02–1:13

    A man in a black t-shirt and glasses faces the camera in a static medium shot, gesturing with his hands as he talks. A fluted wall and a blurred plant fill the background. White subtitle captions appear line by line at the bottom.

    On-screen text: “So that's it. This is live for all users now”, “We're still early, but we're”, “constantly improving. Go to”, “hirehelena.com, drop in your URL and”, “she's running for you in three minutes.”, “Let us know what you think.”

    Camera: Static

  27. 27 · Outro · 1:13–1:17

    A centered black URL, Hirehelena.com, sits on a light gray field. The bottom dark pill reading Let us know what you think. fades out while the blue enrichlabs.ai logo fades in below.

    On-screen text: “Hirehelena.com”, “Let us know what you think.”, “enrichlabs.ai”

    Camera: Static