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Fintech launch videos

19 launch videos from 6 brands, broken down scene by scene: Ramp, Pulse Local, Finary, Mercury, Revolut and Stripe.

57s
median length
25
scenes per video
24
cuts per minute
68%
use a hook

Medians over these 19 launches; the most used technique is kinetic type (74% of them). Across all 242 launches in the library: 71s median length, 15.4 cuts per minute, 48% use a hook. All benchmarks

The launches