Launchscene
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Every tech launch, scene by scene.

Study how the best product launch videos are built. 372 launches from 128 brands, broken down into 12,177 annotated scenes.

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Launch breakdowns from

Suno
Resolver
Linear
SaaSWAVE
PAKT3D
Kinetic type3203D mockup249UI zoom243Cursor demo230Morph180Parallax153Masking141Split screen123Particles110Light sweep90
NewestMost viewedFastest paced

A growing library of

launches
372
scenes
12,177
cuts detected
8,480

Find any scene in seconds.

Search by what a scene does, not by what the video is called.

0:00–0:01

Tech Explainer Video Example: Eccasion EV Platform | Beliv8 Motion Studio

Hook · scene 1 of 41

Watch it once. Understand it scene by scene.

Every video is cut at its real edits and annotated: what each scene is for, how it enters and leaves, which techniques it uses.

01 · Product intro0:00–0:01MorphCursor demo Introducing the new Notion AI · 0:56

A timeline of intentions

Hook, reveal, demo, call to action. Each scene is labelled so you can see the structure of a launch at a glance.

0.25×

Slow it down

Play at 0.25× or step frame by frame to see exactly how a transition is built.

Type
a bold geometric sans-serif (Inter-like)
Pace
17 cuts/min
Music
143.6 BPM

Style, extracted

Palette, typefaces, pace and music tempo, ready to reference in your brief.

Hear how it’s cut.

The soundtrack gets the same breakdown as the picture. See where the music builds, where the voice comes in, and whether the edit lands on the beat.

Introducing the new iPhone 18 ProSound breakdown
Tempo
92 BPM
Key
F# minor
Beats tracked
26265 bars
Drops, risers, stops
10 timed
Loudness
-16 LUFS
Cuts on the beat
13%0.8× chance
Voice-over
40 lines
Sound effects
13 named
Music
Film score, Electronic

  • Every instrument, separated

    Drums, bass, melody and voice on their own tracks.

  • Beats, drops and risers

    Timed to the millisecond, next to every cut.

  • Voice-over, transcribed

    Word for word, so you can search what is said.

  • Sound effects, named

    Whooshes, clicks and impacts, where they hit.

From reference to brief.

Find similar scenes

Like a scene? See the ones from other launches that do the same thing.

Compare side by side

Play two scenes in sync, slowed down, to pick the reference that fits your brief.

Copy the style

Grab a palette in one click, or copy a whole breakdown as JSON for your brief.

Eccasion 0:18.6Kinetic typeLandAtlas 0:21.9Kinetic typeJinko 0:26.6Kinetic typeGojiberry 0:14.9Kinetic typePeko 0:00.0Kinetic typeNeuron Industries 0:00.83D mockupGojiberry 0:14.9MorphTagadaRx 1:04.7Kinetic type
scenes 0 · launches 0
MCP server · Free while in beta

Give your agent real references.

Search published launch scenes, each labelled reviewed or AI-annotated, with a compatible MCP client. Explore timing, composition and motion measurements, with their sources and limits, before building your own.

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Your next launch starts here.

Browse launches from 128 brands, with new breakdowns added every week. Pick a structure, borrow a transition, brief your team.

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