Product Explainer Video for SaaS | StoreTrack | Zelios

01 · Problem · 0:00–0:04

Rounded chat bubbles in blue, navy, and white tilt into frame one after another on a pale lavender background, carrying customer questions about finding a store. The camera pushes in to a close-up of the crowded bubbles.

On-screen text: “Where is your store?”, “I can't seem to find you ...”, “How can I find you?”, “Why is finding your store ...”, “How do I get to your store easily?”, “Outdated map”, “Where exactly are you ...”, “Is there an easier way to ...”, “Where can I find your nearest ...”, “Why is it so hard to locate ...”

Techniques: Kinetic type

Camera: Push in

02 · Problem · 0:04–0:05

Navy and blue chat bubbles slide off a pale lavender field, leaving a centered headline that assembles word by word.

On-screen text: “Then It's time for a change”

Techniques: Kinetic type

Camera: Static

03 · Problem · 0:05–0:06

On a pale lavender field, a centered line of dark blue sans-serif text slides into place, reading 'Then It's time for a change' with the final phrase set bold, then holds still.

On-screen text: “Then It's time for a change”

Techniques: Kinetic type

Camera: Static

04 · Product intro · 0:06–0:07

A blue map pin sits centered on a pale lavender field. It slides left and shrinks as the wordmark StoreTrack scales in beside it, Store in dark navy and Track in blue.

On-screen text: “Then It's time for a change”, “StoreTrack”

Techniques: Kinetic type

Camera: Static

05 · Product intro · 0:07–0:08

On a pale lavender background, the StoreTrack logo is centered: two overlapping map pins, dark navy and blue, beside the wordmark. The whole lockup scales up from a small size, the pins and letters sharpening as they grow.

Camera: Static

06 · Product intro · 0:08–0:11

On a blue field, the white StoreTrack pin logo scales up at center as thin concentric rings ripple outward. Small rounded app icons, including Maps, a CSV file, a code window and an Aa tile, slide in from the edges and drift around the logo.

On-screen text: “StoreTrack”

Camera: Push in

07 · Product intro · 0:11–0:12

On a blue field with faint concentric rings, a white disc holding a dark and a blue location pin scales up at the center as small app icons orbit it and drift outward. The disc fills the frame, revealing the dark blue word Store.

On-screen text: “Store”

Techniques: Parallax, Masking

Camera: Push in

08 · Product intro · 0:12–0:13

The StoreTrack lockup, a dark and blue map pin icon beside the wordmark, holds centered on a pale background with a faint map grid. The frame is locked off and the logo stays still.

On-screen text: “StoreTrack”

Camera: Static

09 · Feature reveal · 0:13–0:14

A 3D browser mockup of the StoreTrack Map Builder scales in from an angled view to fill the frame, revealing the sidebar, map style options, and a live map preview of New York stores on a macOS desktop.

Techniques: 3D mockup, UI zoom

Camera: Pull out

10 · Feature reveal · 0:14–0:16

A macOS desktop shows a Finder window holding the StoreTrack Map Builder screen, angled in 3D perspective, then rotating flat to face the camera. Inside, a sidebar and map-style and pin-style options sit beside a live New York map preview with an Embed Code button.

Techniques: 3D mockup

Camera: Pull out

11 · Feature reveal · 0:16–0:22

A tilted browser window of the StoreTrack app sits on a blue desktop, then flattens as the view zooms into the Locations page. A cursor clicks Upload CSV, drags a blue CSV file into the modal, a progress bar fills, and a table of store locations populates.

Techniques: 3D mockup, UI zoom, Cursor demo

Camera: Push in

12 · Feature reveal · 0:22–0:24

A white background holds a flat map of the New York metro area. A headline builds word by word at the top while blue location pins pop in across the map, one after another, marking each store.

On-screen text: “Displaying all your stores at once”

Techniques: Kinetic type

Camera: Pull out

13 · Feature reveal · 0:24–0:25

Centered line 'Worried about style?' in navy with a blue 'style?' sits on a cream field, framed by pale lavender ribbon curves in the top-left and bottom-right corners. The text scales up smoothly while the ribbons drift slowly.

On-screen text: “Worried about style?”

Techniques: Kinetic type

Camera: Static

14 · Feature reveal · 0:25–0:26

A white card with a dark New York map on a blue background shrinks and shifts up-right as a white badge with a blue map pin drops onto its corner. A cursor hovers near the Embed Code button while the headline “Worried about style?” scales in.

On-screen text: “Worried about style?”

Techniques: Kinetic type, Cursor demo

Camera: Pull out

15 · Feature reveal · 0:26–0:29

A dark map preview card sits centered on a blue field with a pin icon above it. White customization panels slide in around the map, then the layout shifts left to reveal a large Colors heading beside a primary color picker.

On-screen text: “Colors”

Camera: Push in

16 · Feature reveal · 0:29–0:30

A dark map preview window sits centered on a blue background, ringed by a color-picker gradient, a primary color swatch card, and a hex input card that drift gently. An arrow points right to the word Colors in large white type.

On-screen text: “Colors”

Camera: Static

17 · Feature reveal · 0:30–0:30

A flat map preview mockup sits centered on a blue field as two white cards, Font Titles and Font Body with font dropdowns, slide out to the left and lower right. An arrow points to a large white word on the right that reads Fonts.

On-screen text: “Colors”, “Fonts”

Camera: Static

18 · Feature reveal · 0:30–0:31

A flat blue stage holds a centered map interface card, ringed by three smaller map-style thumbnails that drift slightly; a white arrow points right to the large word Layout, all on a locked-off frame.

On-screen text: “Layout”

Camera: Static

19 · Feature reveal · 0:31–0:33

On a flat blue field, a centered line builds word by word, with “You have” in a light weight and “full control” in bold white.

On-screen text: “→ Layout”, “You have full control”

Techniques: Kinetic type

Camera: Static

20 · Feature reveal · 0:33–0:36

A store-locator interface floats in 3D over a blue field, rotating flat to face the camera as a white headline appears above it. It then tilts back and pushes in toward the results list.

On-screen text: “And the best part?”

Techniques: 3D mockup, UI zoom

Camera: Pull out

21 · Feature reveal · 0:36–0:37

A desktop and a mobile store locator UI float in 3D perspective on a blue background. The desktop panel pairs a results list with a pinned map; the mobile panel stacks the map over the list. Both drift right as the mobile panel rises into frame.

Techniques: 3D mockup

Camera: Pan

22 · Feature reveal · 0:37–0:40

White text builds word by word on a flat blue background with faint curved shapes, then a map interface with a search bar slides up from the bottom to fill the lower half.

On-screen text: “No more ugly, hard-to-use maps”

Techniques: Kinetic type, Masking

Camera: Static

23 · Feature reveal · 0:40–0:40

A cascade of map search cards, in light and dark styles, stacks diagonally on a blue background and slides down to reveal a location list at the bottom. A cursor hovers over the top map.

Techniques: Cursor demo

Camera: Pull out

24 · Feature reveal · 0:40–0:41

A fanned stack of map app panels floats in 3D perspective on a solid blue field. Each panel shows a New York map beside a search sidebar with a result card; the top panel carries a cursor while the layers shift slightly.

Techniques: 3D mockup

Camera: Static

25 · Feature reveal · 0:41–0:43

A map interface panel with a business list sidebar sits on a blue background, with several fanned copies of the panel stacked diagonally below it, including a dark version. A cursor drifts across the map as the stack slides up slightly.

Camera: Pull out

26 · Feature reveal · 0:43–0:46

A browser window showing a map builder sits on a macOS desktop, ringed by floating circular platform logos for Wix, WordPress, Shopify and weebly. The view zooms into the map preview panel, ending on the Embed Code button as a cursor hovers it.

Techniques: UI zoom, Cursor demo

Camera: Push in

27 · Feature reveal · 0:46–0:48

A three-panel web interface displays map customization options, a location preview, and an installation guide. A cursor moves to hover over a blue copy button in the right panel.

Techniques: Cursor demo, Split screen

Camera: Pull out

28 · Feature reveal · 0:48–0:48

A flat UI screen holds the StoreTrack dashboard: a Map Builder panel left, a London Café map preview center, and an install panel with an embed code and platform logos right. A cursor moves over the logos.

Techniques: Cursor demo

Camera: Static

29 · Feature reveal · 0:48–0:50

A dark HTML code editor card with a Webflow badge on top fades in, fills with syntax-highlighted code, and a cursor glides from the code area to the blue Save button.

Techniques: Cursor demo

Camera: Static

30 · Feature reveal · 0:50–0:52

Centered on a pale lavender field, 'Just plug it in' swaps to 'and you're ready to go', the last three words in blue. A 3D browser mockup of the Add Location page, with a map, rises from the bottom and tilts into view behind the text.

On-screen text: “Just plug it in”, “and you're ready to go”

Techniques: 3D mockup

Camera: Static

31 · Feature reveal · 0:52–1:01

A browser window shows the StoreTrack Add Location form. A cursor types the website and email, selects a cover photo, toggles opening hours, and fills social links as the page scrolls down, then back up. A caption reads and you're ready to go.

On-screen text: “and you're ready to go”

Techniques: Cursor demo

Camera: Push in

32 · Feature reveal · 1:01–1:02

A blue pill button with a bookmark icon and the label Save Location sits centered on a plain light background. The button scales up to fill the frame while a cursor arrow tracks along its lower-right edge.

Techniques: UI zoom, Cursor demo

Camera: Static

33 · CTA · 1:02–1:03

A solid blue field holds the centered phrase “Sign up today”, with “Sign up” in a light weight and “today” in bold. The bold word fades in after the first, then the line holds still.

On-screen text: “Sign up today”

Techniques: Kinetic type

Camera: Static

34 · CTA · 1:03–1:06

A blue background holds a 3D carousel of tablet mockups showing a map with a store list; the side tablets blur as the carousel rotates. A white headline builds word by word, then the line is replaced by a second one.

On-screen text: “Make finding your stores easier”, “and more stylish than ever before”

Techniques: Kinetic type, 3D mockup, Parallax

Camera: Pull out

35 · CTA · 1:06–1:07

White headline sits above a centered map app panel showing a dark map, a green pin and a results sidebar. Blurred copies of the panel sit at the left and right edges, drifting at different speeds. Pagination dots rest below on a solid blue field.

On-screen text: “and more stylish than ever before”

Techniques: Parallax

Camera: Static

36 · Outro · 1:07–1:13

Centered on a plain off-white field, the StoreTrack logo, two map pins and a two-color wordmark, assembles from partial shapes into the full mark. The tagline and URL appear below and hold for the sign-off.

On-screen text: “The store locator, simplified”, “storetrack.io”

Camera: Static