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Sully AI - 120 Second Product Video
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Introducing Ramp for Private Equity
Ramp · Oct 2026 · 1:54 · AI-annotated
00:00:00 / 01:54:16
The video is built around a single presenter at a desk, alternating live-action talking heads with flat lime-and-gray motion graphics and crisp UI demos, advancing one feature at a time. Its signature moves are rounded yellow label pills, large swapping headline words, wavy dotted-line title cards, and parallax reveals of dashboards.
Footage neededEstimated needs: 2 capture groups — your screens or recordings · 1 official logo — reused across the film · 15 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply · 1 3D passage — build or supply
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Introducing Ramp for Private Equity, scene by scene
· 26 scenes as text
01 · Product intro · 0:00–0:11
A blonde woman in a black sweater sits at a desk with an open laptop, speaking to camera in a bright room. A yellow title badge slides in, a white lower-third names her, then three yellow labels slide in along a dashed circle.
On-screen text: “Private Equity on Ramp”, “Abigail DiTosto”, “Principle Channel Partner Manager, Private Equity”, “Control Spend”, “Pay Bills”, “Manage Cash”
Techniques: Kinetic type
Camera: Static
02 · Demo · 0:11–0:12
A blonde woman in a brown sweater sits at a desk facing a laptop, speaking and gesturing with one hand. A leafy plant and a curtained window fill the bright background.
Camera: Static
03 · Demo · 0:12–0:18
A blonde woman in a brown sweater sits at a desk with a laptop, talking and gesturing in a bright room with a potted plant. Large yellow words swap across the frame in sequence, matching her speech.
On-screen text: “Cards”, “Bill Pay”, “Procurement”, “Treasury”, “Token Spend Management”
Techniques: Kinetic type
Camera: Pull out
04 · Feature reveal · 0:18–0:20
A blonde woman in a brown sweater sits at a wooden desk behind a closed laptop, speaking to camera in a bright home office with a lamp and shelf. A white VISA logo scales in at the lower left.
On-screen text: “VISA”
Camera: Static
05 · Feature reveal · 0:20–0:22
A blonde woman sits at a desk with a laptop, speaking to camera. A black Ramp Visa card graphic floats at left, then is replaced by a white Virtual Card panel, while a merchant receipt card reading The Midday Fork holds at right, both fading out at the end.
Camera: Static
06 · Feature reveal · 0:22–0:27
A woman in a dark sweater sits at a desk with a laptop, speaking to camera. White UI cards float over the frame: a Virtual Card card left, a restaurant transaction and a Lunch stipend card right whose blue progress bar fills, then the cards fade out.
Camera: Static
07 · Feature reveal · 0:27–0:36
A flat two-pane app view. A cursor drags four PDF files into the drop zone; an invoice appears and a scan line crosses it as line items fill in on the right, then the category, department and location fields type themselves in.
Techniques: Cursor demo
Camera: Static
08 · Feature reveal · 0:36–0:44
A blonde woman in a dark sweater sits at a desk with a laptop, speaking to the camera in a bright room. White captions with a check icon appear one by one over her: Clear owners, Standardized processes, Maintain controls. Locked-off framing.
On-screen text: “Clear owners”, “Standardized processes”, “Maintain controls”
Techniques: Kinetic type
Camera: Static
09 · Feature reveal · 0:44–0:47
A dark gray gradient holds thin yellow wavy dotted lines flowing diagonally. The yellow headline “Ramp Banking” fades in at the top left, then the white lines “Put Operating” and “Cash to Work” follow below it. Three small dots sit at the top right. The frame stays locked off once the text is set.
On-screen text: “Ramp Banking”, “Put Operating”, “Cash to Work”
Techniques: Kinetic type
Camera: Static
10 · Feature reveal · 0:47–0:56
A blonde woman in a dark sweater sits behind a laptop at a desk, speaking to camera on a static shot. White UI cards slide in from both sides showing a $291,000 balance with a line chart and action buttons, plus checking and investment balances, then exit.
On-screen text: “Ramp Banking”, “Put Operating Cash to Work”
Camera: Static
11 · Feature reveal · 0:56–1:00
A gray card with thin yellow wavy dotted lines flowing diagonally across the frame. The headline “Token Spend Management” in yellow and “No Surprises” in white fades in at the top left, with three small dots at the top right.
On-screen text: “Token Spend”, “Management”, “No Surprises”
Camera: Static
12 · Feature reveal · 1:00–1:00
A white rounded table card with a single API key spend row fades in quickly on a flat lime background, listing owner, department, project name and total spend with an up arrow.
On-screen text: “Token Spend”, “Management”, “No Surprises”
Camera: Static
13 · Feature reveal · 1:00–1:02
A white API-spend table on a lime field scrolls through rows of keys, owners and totals, then slides down off frame as a brushed-metal coin with an AI mark rises from the bottom.
Camera: Static
14 · Feature reveal · 1:02–1:06
A black-and-white photo of a vintage National cash register sits centered on a flat yellow-green background, its display digits changing as if counting. Gray coins stamped AI slide in from the frame edges, piling up around the register.
On-screen text: “AI”
Camera: Static
15 · Feature reveal · 1:06–1:07
A monochrome vintage cash register sits on a chartreuse background as gray coins stamped AI float around it. The coins multiply into a dense swarm that fills the entire frame.
Techniques: 3D mockup, Particles
Camera: Pan
16 · Feature reveal · 1:07–1:11
A white analytics dashboard on black, half hidden behind a 3D coin stamped AI. The coin drops away as the camera pushes into the chart, panning right across stacked pink, blue and green bars with dollar labels while a black trend line draws in.
Techniques: UI zoom
Camera: Push in
17 · Feature reveal · 1:11–1:20
A blonde woman in a dark sweater sits at a light wooden desk with an open laptop, speaking to camera in a bright room. She gestures with one hand mid-sentence. A lamp stands left and a shelf with a ramp box sits right.
Camera: Static
18 · Feature reveal · 1:20–1:24
Three questions appear in sequence, centered on a plain background. The first two sit on a warm beige gradient, the third on a pale green field that wipes in with a stepped edge.
On-screen text: “What is creating value?”, “Where costs are climbing?”, “Where are guardrails needed?”
Techniques: Masking
Camera: Static
19 · Other · 1:24–1:25
A flat yellow-green fill covers the frame, then a stepped mask wipes across to reveal a person seated at a desk with a laptop, a bright window and a table lamp.
Techniques: Masking
Camera: Static
20 · Other · 1:25–1:28
A blonde woman in a dark sweater sits at a light desk with an open laptop, speaking to camera in a bright room with a lamp and shelf. A dark curved shape wipes in from the right, revealing a framed image of a laptop on a desk.
Techniques: Masking
Camera: Static
21 · Other · 1:28–1:33
A person's blurred shoulder fills the right foreground while a wall monitor in a wood-paneled room comes into focus. The shoulder drifts out of frame, parallaxing against the screen, to reveal a white dashboard grid of metric cards with charts and dollar figures.
Techniques: Parallax
Camera: Static
22 · Other · 1:33–1:40
A blonde woman in a brown sweater sits at a desk with a laptop, speaking in a bright room with a plant and curtained window. On the left, a yellow ring with a dotted particle trail sweeps into view beside the label Margin Protection.
On-screen text: “Margin Protection”
Techniques: Particles
Camera: Static
23 · Other · 1:40–1:46
A blonde woman in a dark sweater sits at a light wooden desk, speaking to camera behind a laptop. A lamp and spheres sit left, a shelf with a plant right, in a sunlit room. The frame stays locked off throughout.
Camera: Static
24 · Other · 1:46–1:49
A blonde woman in a brown sweater sits at a desk with an open laptop, speaking to someone off camera. A tall green plant and a bright window fill the background as the frame slowly tightens on her.
Camera: Static
25 · CTA · 1:49–1:52
On a white background, the gray line “Learn more at” slides in at center, then gives way to the dark gray URL “ramp.com/partnerships”, which holds still before the ramp wordmark logo reveals in its place.
On-screen text: “Learn more at”, “ramp.com/partnerships”
Techniques: Kinetic type
Camera: Static
26 · Outro · 1:52–1:54
A black ramp logo with a curved mark sits static in the center of a plain white background.
On-screen text: “ramp”
Camera: Static