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Introducing Glass. Make your entire company smarter
Ramp · Oct 2026 · 1:47 · AI-reviewed
00:00:00 / 01:47:20
Ramp introduces Glass through an AI-budget shock, a seated product leader, office scenes and composited interface demos. Three promises organize the film: a single connected agent, shared sessions and spend controls. Floating activity pills, a duplicated office worker, white particle figures and tilted product screens lead into employee use cases, a team montage and the early-access CTA.
Footage neededEstimated needs: 5 capture groups — your screens or recordings · 1 official logo — reused across the film · 45 filmed passages — shoot, supply or replace · 5 3D passages — build or supply
More like this
Introducing Glass. Make your entire company smarter, scene by scene
· 66 scenes as text
01 · Hook · 0:00–0:02
A man peeks over a beige office partition, just his eye showing, with a blurred plant leaf in the foreground. The camera pushes in to a tight close-up of his face through the soft-focus divider, holding a deadpan stare.
Camera: Push in
02 · Problem · 0:02–0:03
A wide spreadsheet of budget rows and columns zooms into a single cell, where the text HOLY %$#! types itself out behind a blinking caret.
On-screen text: “HOLY %$#!”
Techniques: UI zoom, Kinetic type
Camera: Push in
03 · Problem · 0:03–0:05
A man in a brown t-shirt sits in a yellow armchair, gesturing with both hands as he speaks, framed in a bright room with a potted plant and a wooden shelf. A white two-line name caption fades in on the right.
On-screen text: “Geoff Charles”, “Chief Product Officer”
Camera: Static
04 · Problem · 0:05–0:06
Hands type on a laptop while translucent activity pills show an analyzing timer/token counter and Using Figma. The labels travel across the foreground.
On-screen text: “Analyzing”, “Using Figma”
Techniques: Kinetic type
Camera: Static
05 · Problem · 0:06–0:07
An open office is overlaid with translucent AI activity pills at several depths; timers and token counts update while the foreground label drifts past.
On-screen text: “Sync to Gmail”, “Processing”, “Generating Code”, “Analyzing”, “Thinking”, “Using Figma”
Techniques: Parallax
Camera: Static
06 · Problem · 0:07–0:08
A woman works behind foreground leaves while a Writing post pill updates its timer and token count beside her.
On-screen text: “Writing post”
Camera: Static
07 · Problem · 0:08–0:08
An angled chat screen holds the You’re here greeting and a typed README request. A hard cut at8509ms changes to a different chat response.
On-screen text: “You’re here!”
Camera: Static
08 · Problem · 0:08–0:08
A hard cut reveals another angled chat screen populated with an answer and code blocks; the product/model selector remains in the lower-right composer.
Camera: Static
09 · Problem · 0:08–0:09
A tilted screen shows Hello, Team / How can I help you today? and four prompt cards, with a pointer over the cards.
On-screen text: “Hello, Team”, “How can I help you today?”
Techniques: 3D mockup, Cursor demo
Camera: Static
10 · Problem · 0:09–0:10
A man in a brown t-shirt sits in a mustard armchair, gesturing with both open hands as he speaks to camera. A potted palm stands to the left and a wooden shelf with books and a bowl to the right, in a bright room with a curtained window.
Camera: Static
11 · Problem · 0:10–0:13
A Gmail icon carries an increasing notification badge, then moves away as the view reveals BUDGET BLOWN and Finance invoice notification cards. The same screen/notification animation continues through the former11511ms split.
On-screen text: “BUDGET BLOWN!”, “Finance”
Techniques: Kinetic type
Camera: Static
12 · Product intro · 0:13–0:14
Geoff Charles speaks from the mustard armchair in the same bright interview setup. No Finance title is present here.
Camera: Static
13 · Product intro · 0:14–0:18
A pointer clicks Launch Glass on a pale cellular background. The interface rises in perspective and settles into a shared feature-proposal chat/document, where named cursors collaborate. The launch and reveal continue through17017ms without a separate cut.
On-screen text: “Launch Glass”, “Feature proposal”
Techniques: Cursor demo, 3D mockup
Camera: Pull out
14 · Product intro · 0:18–0:18
A man in a brown t-shirt sits in a mustard armchair in a bright room, hands clasped, talking to camera. Static medium shot framed by a potted plant on the left and a wooden shelf on the right.
Camera: Static
15 · Problem · 0:18–0:19
Tight close-up of a woman with long dark hair, gazing off to the right with a calm, neutral expression. The background is a soft-focus warm interior. The shot holds steady as she listens.
Camera: Static
16 · Problem · 0:19–0:20
Close-up of a red-haired office worker looking down at his monitor. No numeral2 overlays the image.
Camera: Static
17 · Problem · 0:20–0:23
A model-selection dropdown and a prompt bar float over a close-up of a woman working. The menu resolves into focus and holds in the same office shot.
On-screen text: “Gemini 4.0 Argon”, “Opus 5.5”, “GLM 5.3”, “V4-Pro”, “GPT 6 Astra”
Camera: Static
18 · Problem · 0:23–0:25
The view glides past office workers in headphones while model-name pills are layered beside them. It remains one continuous shot across23773ms.
On-screen text: “GLM 5.3”, “Opus 5.5”, “V4-Pro”
Techniques: Parallax
Camera: Pan
19 · Problem · 0:25–0:28
A hand works a mouse while a white token-and-dollar counter rises above the desk, linked to the mouse area by a thin leader line.
On-screen text: “Tokens”
Techniques: Kinetic type
Camera: Static
20 · Feature reveal · 0:28–0:30
A man in a brown t-shirt sits in a mustard armchair, facing the camera and gesturing with his hands as he speaks. The bright room shows a window with a plant on the left and a wooden shelf with books on the right.
Camera: Static
21 · Feature reveal · 0:30–0:33
A man in a brown t-shirt sits centered in a mustard armchair, speaking to camera and gesturing with both hands. A potted plant stands left of frame and a wooden shelf with books and bowls fills the right side, lit by soft daylight from a window.
Camera: Static
22 · Feature reveal · 0:33–0:34
Close-up of a rounded command bar on a light gray panel. A plus icon and @ symbol sit left of black text that types out character by character, ending mid-word with a blinking caret.
Techniques: Kinetic type
Camera: Static
23 · Feature reveal · 0:34–0:34
A cropped chat message from Alex Wilson addresses Glass on a pale blue row. This is a distinct rapid UI insert before the blue message bubble.
On-screen text: “Alex Wilson”, “@Glass”
Camera: Static
24 · Feature reveal · 0:34–0:35
A blue rounded chat bubble with white text “@Glass show me all” rests on a plain light gray background, the bubble running off the right edge of the frame. Locked-off close-up with no motion.
On-screen text: “@Glass show me all”
Camera: Static
25 · Feature reveal · 0:35–0:35
A cropped message from Natalie addresses Glass in a gray chat bubble. The next interview shot begins after this UI insert.
On-screen text: “Natalie”, “@Glass”
Camera: Static
26 · Feature reveal · 0:35–0:36
Geoff Charles speaks from the mustard armchair and gestures with his right hand. No Natalie/Glass chat labels remain over the interview.
Camera: Static
27 · Feature reveal · 0:36–0:37
A tilted Add files panel lists Slack, Notion, Granola, Linear and Zoom over the product chat interface.
On-screen text: “Add files”, “Slack”, “Notion”, “Granola”, “Linear”, “Zoom”
Camera: Static
28 · Feature reveal · 0:37–0:38
A man in a brown t-shirt sits centered in a mustard armchair, speaking to camera while gesturing with both hands. The bright room shows a potted plant at left and a wooden shelf with books at right.
Camera: Static
29 · Feature reveal · 0:38–0:40
A woman with dark wavy hair is filmed in profile, gazing at an off-screen monitor through blurred green leaves. A slow push-in tightens the frame. White lower-third text names her on the right.
On-screen text: “Rachel Kaplan”, “Product Management”
Camera: Static
30 · Feature reveal · 0:40–0:41
A tilted Glass chat answer shows an AI-spend spike and a blue bar chart. The view tightens onto the analysis card.
Techniques: 3D mockup, UI zoom
Camera: Push in
31 · Feature reveal · 0:41–0:43
An angled product chat/document view reveals a generated landing-page design with the headline A month of AP done in minutes on the right.
On-screen text: “A month of AP done in minutes.”
Techniques: 3D mockup
Camera: Static
32 · Feature reveal · 0:43–0:44
An angled document view moves across generated prose beneath a blue writing prompt.
Techniques: 3D mockup
Camera: Pan
33 · Feature reveal · 0:44–0:48
Three versions of the same woman occupy an office setup, working at different positions. Two leave while one remains at the desk, illustrating multiple employees in one.
Camera: Static
34 · Feature reveal · 0:48–0:51
Geoff Charles speaks in the armchair while white particles trace several person-like outlines around him.
Techniques: Particles
Camera: Static
35 · Feature reveal · 0:51–0:55
A man in a dark jacket sits at a desk in a bright office, hand resting on a mouse as he watches a monitor. A white name caption fades in at the left edge.
On-screen text: “Ansh Matta”, “Customer Experience”
Camera: Static
36 · Feature reveal · 0:55–0:56
A hand rests on a black mouse at a light wooden desk, fingers shifting slightly over the surface, a white keyboard to the right and a blurred monitor edge in the foreground. The locked-off close-up holds steady while a name caption sits in frame.
Camera: Static
37 · Feature reveal · 0:56–1:02
A chat interface in a workspace app. An invite dialog with a cursor on the yellow Invite button fades out. The thread scrolls down as join notifications and new messages appear one by one, ending on a reply about resolving the fee.
Techniques: Cursor demo
Camera: Static
38 · Feature reveal · 1:02–1:05
Geoff Charles speaks while a white particle outline forms around him, introducing the spend-control promise.
Techniques: Particles
Camera: Static
39 · Feature reveal · 1:05–1:07
A profile shot of a worker is overlaid with a translucent daily-spend bar chart whose colored stacks build across the panel.
Camera: Static
40 · Feature reveal · 1:07–1:09
A man in a brown tee sits in a yellow armchair, gesturing as he talks. A translucent settings card hovers in front of him, showing a spend limit amount, a monthly frequency, threshold pills and a yellow Update button.
On-screen text: “Set spend limit”, “$1,000”, “Monthly”, “Update”
Camera: Static
41 · Demo · 1:09–1:12
A prompt bar floats over an open office and progressively types a request while a person passes in the foreground.
On-screen text: “Check the relevant support guidance in Notion”
Techniques: Kinetic type
Camera: Static
42 · Demo · 1:12–1:13
Office workers at adjacent desks turn and gesture during a conversation while a colleague works behind them. This shot does not include the invented woman holding a phone.
Camera: Pan
43 · Demo · 1:13–1:15
A woman in a gray hoodie turns back toward her desk as the view tracks across the office. No Chinese character or animated title is present.
Camera: Pan
44 · Social proof · 1:15–1:17
Maximo Moyer works behind large silver monitors in the office; a white lower third identifies Strategic Finance.
On-screen text: “Maximo Moyer”, “Strategic Finance”
Camera: Static
45 · Social proof · 1:17–1:18
A flat product UI shows a Run Sheet Update panel with month fields and checked sections. A cursor clicks the blue Run Update button, which switches to a striped Run in progress state while a black log terminal fills line by line with query output.
Techniques: Cursor demo
Camera: Static
46 · Social proof · 1:18–1:21
A soft-focus spreadsheet of monthly financial figures scrolls down, rows of dollar amounts sliding past as the view travels from October 25 toward later months.
Camera: Pan
47 · Social proof · 1:21–1:23
A man in a pale button-down walks toward the camera through a glass-walled corridor, his reflection alongside him.
Camera: Static
48 · Social proof · 1:23–1:26
A young man with dark curly hair sits at a desk facing a monitor, framed from behind the screen with a shallow depth of field blurring the office behind him. A white lower-third caption on the right names him Amnon Scharia, Partner Development Representative. The shot is locked off and static.
On-screen text: “Amnon Scharia”, “Partner Development”, “Representative”
Camera: Static
49 · Social proof · 1:26–1:28
A dashboard of white portfolio cards with yellow metric tiles, adoption gauges and signal score bars fills the frame, the view drifting slowly to the right to reveal the adjacent cards.
Camera: Pan
50 · Social proof · 1:28–1:29
The camera whips across workers and monitors in the open office. No Ramp title overlays the footage.
Camera: Pan
51 · Social proof · 1:29–1:30
A hard cut changes to an elevated view over a smaller office workspace with seated colleagues and windows.
Camera: Static
52 · Social proof · 1:30–1:31
A wide view of the multi-level open office holds on workers and monitors. No Ramp or EXIVII overlay appears.
Camera: Static
53 · Social proof · 1:31–1:32
A man in a brown t-shirt sits centered in a mustard armchair, speaking to camera and gesturing with both hands. A leafy plant stands left of a bright window, a wooden shelf with books and a bowl fills the right side of the frame.
Camera: Static
54 · Social proof · 1:32–1:33
A lateral camera move passes two colleagues typing at a bank of monitors in the open office.
Camera: Pan
55 · Social proof · 1:33–1:34
Two colleagues lean together behind a monitor, shifting focus from one face to the other.
Camera: Static
56 · Social proof · 1:34–1:35
Close-up of two hands typing on a laptop keyboard, shot at a low angle with shallow depth of field. The screen and background stay softly blurred while the fingers move quickly.
Camera: Static
57 · Social proof · 1:35–1:35
Close-up of a laptop code editor with a rack of focus across text and Python code.
Camera: Static
58 · Social proof · 1:35–1:36
A man stands at a desk beside office windows, holding a laptop. The following shot contains the yellow Ramp pennant; there is no floating Ramp triangle here.
Camera: Static
59 · Social proof · 1:36–1:36
A real yellow Ramp pennant is mounted beside a white column near a window, with a plant stem below. The lettering belongs to the physical flag.
On-screen text: “ramp”
Camera: Static
60 · Social proof · 1:36–1:37
A red-haired worker passes in profile through the open office; the keyboard insert starts at97347ms.
Camera: Pan
61 · Social proof · 1:37–1:38
Hands type on a mechanical keyboard as the camera tilts toward the adjacent open laptop in one continuous insert.
Camera: Pan
62 · Social proof · 1:38–1:39
The view passes a hanging coat and moves along office workers seated at a long row of monitors.
Camera: Pan
63 · CTA · 1:39–1:41
A lateral office shot shows colleagues at their desks. The seated interview resumes only in the following shot.
Camera: Pan
64 · CTA · 1:41–1:43
A man in a brown t-shirt and dark jeans sits in a mustard armchair, speaking to camera and gesturing with both hands. A potted plant stands left and a wooden shelf with books and baskets stands right.
Camera: Static
65 · CTA · 1:43–1:45
The armchair interview cross-dissolves into a pale cellular field and the centered Sign up for early access CTA. The line holds, then disperses before the Ramp sign-off.
On-screen text: “Sign up for early access”
Techniques: Kinetic type
Camera: Static
66 · Outro · 1:45–1:47
The lowercase ramp wordmark and mark resolve from a soft text reveal and hold on the pale cellular background.
On-screen text: “ramp”
Techniques: Kinetic type
Camera: Static