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Gérez votre budget efficacement et simplement avec Finary !
Finary · Dec 2023 · 4:07 · AI-annotated
00:00:00 / 04:07:13
A founder-led explainer that alternates locked-off blue-lit talking-head shots with split-screen app mockups, advancing feature by feature from account sync to cashflow, income, expenses and objectives. The look is defined by deep navy lighting, 3D-tilted phone and dashboard mockups, and short caption pills that punctuate each point, closing on a black end card with a slow 3D ribbon.
Footage neededEstimated needs: 3 capture groups — your screens or recordings · 1 official logo — reused across the film · 23 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply · 4 3D passages — build or supply
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Gérez votre budget efficacement et simplement avec Finary !, scene by scene
· 37 scenes as text
01 · Product intro · 0:00–0:10
A man in a black turtleneck stands at a microphone in a blue-lit room, gesturing as he speaks. A Bitcoin symbol and leafy plants sit on the wall behind him, the finary logo holds the top right corner. The frame pulls back slightly at the end.
On-screen text: “finary”
Camera: Pull out
02 · Feature reveal · 0:10–0:14
A tilted phone mockup on the left plays the Finary app: the account list screen swaps to a green checkmark success screen. On the right, a man in black talks into a microphone in a blue-lit room with a Bitcoin symbol on the wall. The finary logo stays top-right.
Techniques: Split screen, 3D mockup
Camera: Static
03 · Feature reveal · 0:14–0:17
A 3D phone mockup on the left runs the finary app, a vertical check-off list filling in as the status text flips to connected. On the right, a presenter gestures into a microphone in a blue-lit room beside a Bitcoin symbol.
Techniques: Split screen, 3D mockup
Camera: Push in
04 · Feature reveal · 0:17–0:27
A man in a black sweater speaks into a microphone in a blue-lit studio, gesturing with both hands. A dark caption box reads “Partenaires régulés” as the ACPR Banque de France logo appears beside it, then a lower-third with a lock icon states Finary cannot operate on your accounts.
On-screen text: “Partenaires régulés”, “ACPR”, “BANQUE DE FRANCE”, “Finary ne peut pas faire d'opérations sur vos comptes”
Camera: Static
05 · Feature reveal · 0:27–0:38
A man in a black turtleneck speaks into a studio microphone, gesturing with both hands. The set is lit deep blue, with a metal Bitcoin sign on the left wall and a pampas plant to the right. The finary logo sits fixed in the top right corner. Locked-off medium shot.
On-screen text: “finary”
Camera: Static
06 · Feature reveal · 0:38–0:54
Split layout: a dark phone mockup on the left, a presenter in a blue-lit room on the right. A cursor taps the Cashflow tab; the screen swaps to a green donut chart, then a scrolling list of expense categories, before dissolving into a 3D-tilted full-screen view.
Techniques: Cursor demo, Split screen, 3D mockup
Camera: Pull out
07 · Feature reveal · 0:54–1:02
A dark finary Cashflow screen fills the left while a man in a black turtleneck talks into a mic on the right. The donut chart cycles through categories, highlighting each segment and updating its center total.
Techniques: Split screen, Cursor demo
Camera: Push in
08 · Feature reveal · 1:02–1:03
A man in a black turtleneck speaks into a microphone on a dark blue set, gesturing with both hands while the frame holds still. The finary logo stays fixed in the top right corner.
On-screen text: “finary”
Camera: Static
09 · Feature reveal · 1:03–1:04
A man in a black sweater speaks into a studio microphone, gesturing with open hands. He is centered in a locked medium shot against a deep blue wall holding a Bitcoin symbol and dried botanicals. The Finary logo sits in the top right corner.
Camera: Pull out
10 · Feature reveal · 1:04–1:09
A dark Finary cashflow dashboard with a category list and donut occupies the left; a man in a black turtleneck speaks into a microphone at right. A cursor clicks the 3M toggle, the range shifts to Oct–Dec 2023, the list narrows to four income rows, and the ring turns teal.
Techniques: Split screen, Cursor demo
Camera: Static
11 · Feature reveal · 1:09–1:12
A man in a black turtleneck speaks into a studio microphone, gesturing with open hands, in a dim room lit with blue light. A Bitcoin wall sign and a vase of white branches sit on a shelf behind him; the finary logo is fixed in the top right.
On-screen text: “finary”, “+18938 €”, “+18938,12 €”
Camera: Pull out
12 · Feature reveal · 1:12–1:14
Split screen: a flat phone shows the Finary cashflow app on the left, a man in a black turtleneck speaks into a microphone in a blue-lit room on the right. The app switches from a green circular summary to a list of income transactions.
Techniques: Split screen
Camera: Static
13 · Feature reveal · 1:14–1:18
A phone mockup of the Cashflow screen holds the left side while a man in a black turtleneck speaks into a microphone and gestures with his hands on the right. The finary logo sits in the top right corner.
Techniques: Split screen
Camera: Static
14 · Feature reveal · 1:18–1:23
A man in a black turtleneck speaks into a microphone in a blue-lit studio, gesturing with both hands. A metallic Bitcoin mark and a vase of dried stems sit on a shelf behind him; fan-shaped decor fills the right. The finary logo holds top right.
Camera: Push in
15 · Feature reveal · 1:23–1:28
A man in a black turtleneck speaks into a studio microphone, gesturing with both hands. The set is lit in deep blue, with a gold Bitcoin symbol on a shelf to the left and the finary logo fixed in the top right corner.
On-screen text: “finary”
Camera: Static
16 · Feature reveal · 1:28–1:32
A man in a black turtleneck talks into a microphone, gesturing with both hands in a blue-lit room with a Bitcoin symbol and dried plants behind him. At the end, the shot shrinks into a bordered card and a dark UI panel appears on the left.
On-screen text: “finary”
Techniques: Morph, Split screen
Camera: Pull out
17 · Feature reveal · 1:32–1:42
A dark stage split in two zones: left, a 3D phone mockup runs the Finary Cashflow screen, the donut ring draws to 100% and the category list fills in, then slides to the Alimentation et Boissons detail; right, a man in black speaks into a microphone in a blue-lit room.
On-screen text: “finary”
Techniques: 3D mockup, Split screen
Camera: Static
18 · Feature reveal · 1:42–1:55
A man in a black turtleneck speaks into a studio microphone in a blue-lit room, gesturing with both hands; a Bitcoin symbol and dried plants decorate the wall. A phone mockup showing a transaction list floats in 3D perspective on the left at the start and end.
Techniques: 3D mockup
Camera: Pull out
19 · Feature reveal · 1:55–1:59
A phone mockup on the left cycles through the finary cashflow screen: a transaction detail card slides up, then a category list appears. On the right, a man in a black turtleneck speaks into a microphone in a blue-lit room, his video dimming briefly.
Techniques: Split screen
Camera: Static
20 · Feature reveal · 1:59–2:04
Split screen: a phone UI on the left types 'Déplacement pro' into a category field and confirms, then the view switches to a category list; on the right, a man in a black turtleneck speaks into a microphone in a blue-lit studio with a Bitcoin symbol on the wall.
On-screen text: “finary”
Techniques: Split screen
Camera: Push in
21 · Feature reveal · 2:04–2:10
A man in a black turtleneck speaks into a studio microphone, gesturing with both hands. He is framed center against a blue-lit wall holding a Bitcoin emblem, a vase of dried coral, and paper leaves. The finary logo sits in the top right corner.
On-screen text: “finary”
Camera: Pull out
22 · Feature reveal · 2:10–2:16
Left: a dark Finary Cashflow page lists leisure transactions, with a details panel showing a -13,49 € Netflix charge. Right: a man in a black turtleneck speaks into a microphone. The cursor toggles the inclusion switch, dimming the row and updating the total, then the speaker video expands.
Techniques: Split screen, Cursor demo
Camera: Push in
23 · Feature reveal · 2:16–2:21
A man in a black turtleneck stands centered at a studio microphone, speaking and gesturing with both hands. The dark blue set holds a blue-lit plant on a left shelf, a Bitcoin symbol on a back panel, leaf props right, and the finary logo in the top corner.
Camera: Static
24 · Feature reveal · 2:21–2:22
A man in a black turtleneck speaks into a studio microphone under blue light; a dark app panel showing monthly revenue and two transactions slides in on the left.
On-screen text: “finary”
Camera: Pull out
25 · Feature reveal · 2:22–2:28
A man in a black sweater speaks into a studio microphone on the right under blue light, a Bitcoin mark on the wall. On the left, a Finary phone mockup cycles its revenue list between Nov and Dec 2023. The mockup slides out and the man fills the frame.
On-screen text: “finary”
Techniques: Split screen
Camera: Push in
26 · Feature reveal · 2:28–2:36
A man in a black turtleneck talks into a studio mic in a blue-lit room, gesturing with both hands. A Bitcoin emblem hangs on the wall behind him. A caption bar with a sync icon fades in at the bottom; the finary logo sits top right.
On-screen text: “La synchronisation est automatique”
Camera: Static
27 · Feature reveal · 2:36–2:46
A man in a black turtleneck stands at a microphone in a blue-lit studio, gesturing with both hands as he speaks. A vase, a Bitcoin symbol and paper leaves decorate the wall behind him, with the Finary logo in the top right corner.
Camera: Static
28 · Feature reveal · 2:46–3:29
A man in a black turtleneck speaks into a microphone in a blue-lit room. Rounded feature labels stack in on the left one by one, while flat phone screens of the finary app appear on the right and swap between a rule panel, a spending dashboard, and a budget screen.
On-screen text: “Nouveautés à venir”, “Règles intelligentes”, “Définir des objectifs”, “Insights communautaires”
Camera: Static
29 · Feature reveal · 3:29–3:32
A man in a black turtleneck speaks into a microphone, gesturing with both hands, in a blue-lit room with a Bitcoin emblem on the wall and sculptural leaves to the right. Static medium shot.
Camera: Static
30 · Feature reveal · 3:32–3:33
A man in a black turtleneck speaks into a microphone in a blue-lit room with a Bitcoin symbol on the wall; a translucent portfolio dashboard fades in over the left half of the frame.
On-screen text: “finary”
Camera: Pull out
31 · Feature reveal · 3:33–3:36
A dark portfolio dashboard in 3D perspective fills the left, its pink donut chart reading 295 579 €. Right, a presenter in a black turtleneck speaks into a microphone on a blue-lit backdrop. At the end his video panel scales up and slides left over the interface.
On-screen text: “finary”
Techniques: 3D mockup, Split screen
Camera: Static
32 · CTA · 3:36–3:42
A man in a black turtleneck speaks into a microphone in a blue-lit room, gesturing with both hands. A Bitcoin emblem and dried plants decorate the wall behind him. A dark caption pill with down arrows and the text Lien en description appears at the bottom.
On-screen text: “finary”, “Lien en description”
Camera: Static
33 · CTA · 3:42–3:44
A dark desktop holds two floating panels: a Google search window on the left where the query types out to 'communauté finary', and a small video of a man at a microphone on the right. The finary logo sits top right.
On-screen text: “Lien en description”, “↑”
Camera: Pull out
34 · CTA · 3:44–3:45
A static dark Google search page on the left shows the query 'communauté finary' with Finary ranked first. Beside it, a video panel plays the presenter in a black turtleneck speaking into a mic, hands gesturing. The finary logo holds the top right corner.
Techniques: Split screen
Camera: Static
35 · CTA · 3:45–3:48
A browser window shows a French community forum on the left, while a man in a black turtleneck speaks into a microphone in a rounded frame on the right. Both panels dim as the presenter fades to a centered full-frame shot.
On-screen text: “1B”
Techniques: Split screen
Camera: Static
36 · Outro · 3:48–3:52
A man in a black turtleneck sits at a desk behind a microphone, speaking to camera in a blue-lit room. He clasps and opens his hands as he gestures. A Bitcoin symbol and dried plants decorate the wall behind him.
On-screen text: “finary”
Camera: Static
37 · Outro · 3:52–4:07
Two white labels, ABONNEZ-VOUS left and DÉCOUVREZ FINARY right, each with a thin curved arrow, hold still over a black void while a dark 3D ribbon slowly rotates, its edge catching a moving glint of light.
On-screen text: “ABONNEZ-VOUS”, “DÉCOUVREZ FINARY”
Techniques: Light sweep
Camera: Static