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All the launches at Config 2025 | Figma

Figma · May 2025 · 1:21 · AI-annotated

00:00:00 / 01:21:04

The video is built as a chain of product reveals: a short brand montage, then four features each opened by a chromatic wordmark card and demoed in flat, cursor-driven UI panels, closed by an All in Figma title and the multicolor mark. Cuts run near 130 bpm with quick zooms, sliding frames and pop-in shapes, keeping every beat under two seconds.

Footage neededEstimated needs: 4 capture groups — your screens or recordings · 1 official logo — reused across the film · 1 filmed passage — shoot, supply or replace · 13 graphic passages — draw or supply · 1 3D passage — build or supply

More like this

All the launches at Config 2025 | Figma, scene by scene

· 71 scenes as text
  1. 01 · Product intro · 0:00–0:01

    A white Figma wordmark sits centered on a dark maroon background. A thin selection frame with four purple corner handles slides in around the letters, echoing the editor's selection tool, then holds still.

    On-screen text: “Figma”

    Camera: Static

  2. 02 · Product intro · 0:01–0:01

    A pixelated green F mark with four blue corner squares scales up on a solid maroon background, then morphs into a pixel-art figure built from Figma's brand colors, a magenta face, tan body and orange and purple blocks.

    Techniques: Morph

    Camera: Static

  3. 03 · Product intro · 0:01–0:02

    Flat geometric collage on a dark maroon field. Colored squares, semicircles and patterned tiles with dots, stripes and checkerboard drift and settle into a centered stack as small blue corner dots pop in.

    Camera: Static

  4. 04 · Product intro · 0:02–0:03

    A flat collage of bold shapes on a dark maroon field: a blue-dot panel, a split magenta and lavender pill, and striped and solid blocks. A yellow tile holds an orange starburst that spins from four to eight points, while small green corner marks frame the dot panel.

    Techniques: Morph

    Camera: Pull out

  5. 05 · Feature reveal · 0:03–0:04

    On black, the white wordmark Figma Sites starts stacked in two vertical columns inside blue outline boxes, then the boxes collapse and the letters reflow into a single centered horizontal line.

    On-screen text: “Figma Sites”

    Techniques: Kinetic type, Morph

    Camera: Static

  6. 06 · Feature reveal · 0:04–0:05

    A flat browser window showing a dark gallery website floats over a blurred orange and green foliage background. The window slowly scales up as the page content drifts downward.

    Camera: Pull out

  7. 07 · Feature reveal · 0:05–0:06

    A flat design-tool window sits over a blurred warm bokeh backdrop. The center canvas shows a black art-gallery site with white serif headlines, while the left layers and right properties panels slowly reveal more rows as the window gently pushes in.

    Techniques: UI zoom

    Camera: Pull out

  8. 08 · Feature reveal · 0:06–0:07

    Website mockups fan out on black as a green profile card slides forward, its serif headline scrolling in, while a band site and a running-event site layer in front of a CODE FEMME portfolio card.

    Techniques: Parallax

    Camera: Static

  9. 09 · Feature reveal · 0:07–0:08

    A Figma canvas zooms out from a desktop artboard to reveal a tablet layout beside it, each carrying the 'Browse everything.' headline and a tablet mockup over a hill chart. A short caption about an illustrator and journalist slides in at the side.

    On-screen text: “Laura Kim is an illustrator and”, “journalist who explores the”, “punning”

    Techniques: UI zoom

    Camera: Pull out

  10. 10 · Feature reveal · 0:08–0:10

    A design tool window shows three responsive previews of one website side by side, labeled desktop, tablet, mobile. Each shows the same homepage: a large serif headline over a green hill with data markers. A cursor glides from the tablet preview to the top-left corner.

    Techniques: Cursor demo

    Camera: Static

  11. 11 · Feature reveal · 0:10–0:11

    A white webpage mockup with a large serif headline sits on a black canvas under a design toolbar. A cursor glides to the right edge and drags the resize handle, widening the card as the tablet chart below stretches.

    Techniques: Cursor demo

    Camera: Static

  12. 12 · Feature reveal · 0:11–0:11

    A design-tool canvas frames a white web page mockup with a large serif headline and a tablet dashboard; the artboard is resized and the layout reflows, the tablet and its chart scaling up.

    Techniques: UI zoom

    Camera: Static

  13. 13 · Feature reveal · 0:11–0:13

    A white feature card with a serif headline and a 3D tablet cut to a green design canvas holding three browser frames of a site. A white cursor and a pink cursor labeled Aja move over the frames.

    On-screen text: “78%”, “Efficiency Improvements”

    Techniques: 3D mockup, Cursor demo

    Camera: Static

  14. 14 · Feature reveal · 0:13–0:14

    A dark sidebar lists Pages, Navigation, Heroes, Features, Embeds. A cursor drags the Heroes block, and a blue-outlined hero text panel slides in beside a portfolio site preview of a black chair, while a pink Aja tag follows the pointer.

    Techniques: Cursor demo

    Camera: Pan

  15. 15 · Feature reveal · 0:14–0:16

    Three interior-design website mockups sit side by side. On the left panel a blue selection box slides up over the hero headline, with a pink Aja tag and a pink cursor resting beside it.

    On-screen text: “Aja”

    Techniques: Split screen

    Camera: Static

  16. 16 · Feature reveal · 0:16–0:17

    Three side-by-side vertical panels display the same portfolio site at slightly different scroll positions. A pink cursor labeled Aja moves down the left panel across the contact block.

    Techniques: Split screen, Cursor demo

    Camera: Static

  17. 17 · Feature reveal · 0:17–0:17

    A portfolio website is shown at three widths side by side, each with a black panel outlined in blue. A pink cursor hovers over the left panel, tagged with a pink 'Aja' label.

    On-screen text: “Aja”

    Techniques: Split screen, Cursor demo

    Camera: Static

  18. 18 · Feature reveal · 0:17–0:18

    Thin periwinkle rectangle outlines on a muted taupe field slide apart, the offset overlapping frames resolving into a clean 2x2 grid of four empty panels.

    Camera: Static

  19. 19 · Feature reveal · 0:18–0:18

    Six empty rectangles outlined in pale green sit in a two-by-three grid on a dark green field. The frames hold still, an empty layout waiting to be filled.

    Camera: Static

  20. 20 · Feature reveal · 0:18–0:19

    A grid of eight thin-outlined squares on a purple field spreads apart, the horizontal gaps between columns widening as the squares drift outward.

    Camera: Static

  21. 21 · Feature reveal · 0:19–0:19

    A white paper-collage card with a photo, serif title and date slips up into a grid of eight outlined frames on a mustard background, a black cursor riding along its corner.

    Techniques: Cursor demo

    Camera: Static

  22. 22 · Feature reveal · 0:19–0:20

    A grid of eight event cards on a mustard background pans slowly left, each card pairing a serif title and date with a nature photo; a black cursor hovers between the rows.

    Camera: Static

  23. 23 · Feature reveal · 0:20–0:20

    On a dark olive panel, three photo cards for Bend, Pisa and Paris slide horizontally into a row, each pairing a destination image with a short caption and a start exploring link. Two white cursors hover over the Paris card.

    Techniques: Cursor demo

    Camera: Static

  24. 24 · Feature reveal · 0:20–0:21

    On a dark olive grid, destination cards for Bend, Pisa and Paris hold photos and captions. A large white cursor drifts across the cards while the Paris card and its text block shift into a new slot, overlapping its neighbors mid-move.

    Techniques: Cursor demo

    Camera: Static

  25. 25 · Feature reveal · 0:21–0:22

    A locked-off view of three travel cards on a dark olive field: Paris rooftops, a desert car, the Leaning Tower of Pisa, each with a title and link. A white cursor glides across the Paris image.

    Techniques: Cursor demo

    Camera: Static

  26. 26 · Feature reveal · 0:22–0:23

    A flat grid of rounded cards on a dark brown background, like a dashboard view. Blue selection frames with corner handles sit on the center green panel and an empty box below it, and a vertical double-arrow resize handle sits under four colored app icons that scale up between frames.

    On-screen text: “Start exploring -”

    Techniques: Kinetic type

    Camera: Static

  27. 27 · Feature reveal · 0:23–0:24

    A still-life photo of a squash and a small red ball slides right inside a blue selection frame with corner handles, on a dark maroon canvas with faint outlines. White date, title “Absence, Presence” and underlined “Learn More” overlay the photo, the date and link sliding right.

    On-screen text: “July 10, 2025”, “Absence, Presence”, “Learn More”

    Techniques: Kinetic type

    Camera: Static

  28. 28 · Feature reveal · 0:24–0:25

    On a mustard field, a flat brown panel shows a grid of thin blue cells. Menu labels and a large white serif Sabi wordmark slide in as interior photos fill the lower rows, and a large headline with a date settles over the layout.

    On-screen text: “July 10, 2025”, “Absence, Presence”

    Techniques: Kinetic type

    Camera: Static

  29. 29 · Feature reveal · 0:25–0:26

    A cream catalogue grid with light blue layout lines and small furniture photos scrolls slowly upward, the dark top bar sliding out of frame. The bold word Collection drifts up across the center at a different speed.

    On-screen text: “Collection”

    Techniques: Kinetic type, Parallax

    Camera: Pan

  30. 30 · Feature reveal · 0:26–0:28

    On black, the Figma Make wordmark appears as overlapping magenta, green and cyan letterforms with a chromatic offset, then the colors converge into a clean white logotype.

    On-screen text: “Figma Make”

    Techniques: Kinetic type

    Camera: Static

  31. 31 · Feature reveal · 0:28–0:28

    A flat trio of file icons, a photo, a blue document and a gray code sheet, sits centered on a sage green field. Below them the caption builds word by word, 'Upload to' first, then 'Make' slides in.

    On-screen text: “Upload to Make”

    Techniques: Kinetic type

    Camera: Static

  32. 32 · Feature reveal · 0:28–0:29

    Two browser windows of a nature-project card grid sit tilted in 3D, one behind the other, on a sage green backdrop. A large white hand cursor with a black outline hovers in the foreground as the windows slide and settle flatter.

    Techniques: 3D mockup

    Camera: Pan

  33. 33 · Feature reveal · 0:29–0:31

    A white prompt card scales up on a gray backdrop while a prompt types out letter by letter beneath a small explore-page thumbnail. A large cursor arrow slides in and rests on the blue send button.

    On-screen text: “Bring this explore page to life with sort and filter functionality”

    Techniques: Kinetic type, Cursor demo

    Camera: Pull out

  34. 34 · Feature reveal · 0:31–0:32

    A white knot logo rotates slowly on a black background beside the static text Thinking.... Beneath the text, three colored dots and a small cluster of blue, white and gray squares pop in as a loading indicator.

    On-screen text: “Thinking...”

    Camera: Static

  35. 35 · Feature reveal · 0:32–0:32

    A white asterisk logo and “Thinking…” sit centered on black, framed by floating code chips and colored dots. A white dashboard panel wipes in from the left, sliding the loading card right and revealing a project card.

    On-screen text: “Thinking...”

    Techniques: Masking

    Camera: Static

  36. 36 · Feature reveal · 0:32–0:34

    A light-themed Explore page shows a masonry grid of project cards with photos and titles beneath a row of category filter pills. A black arrow cursor glides from the first card up toward the Biology pill.

    Techniques: Cursor demo

    Camera: Static

  37. 37 · Feature reveal · 0:34–0:35

    A light dashboard shows a grid of nature project cards with photos, tags and titles beneath a row of filter pills. A large black cursor with a white outline moves from the dark Biology pill down over the pika card.

    Techniques: Cursor demo

    Camera: Static

  38. 38 · Feature reveal · 0:35–0:37

    The Figma Draw logo reveals on a black background. Figma starts in red with a rough hand-drawn underline, then turns white as Draw appears in green dotted lettering, settling into a static lock-up.

    On-screen text: “Figma Draw”

    Techniques: Kinetic type

    Camera: Static

  39. 39 · Feature reveal · 0:37–0:38

    A white rounded toolbar of drawing icons sits centered on a teal background. Behind it, a black marker doodle of a flower face, a leaf and a long curving line draws itself in real time. The frame stays locked off.

    Camera: Static

  40. 40 · Feature reveal · 0:38–0:40

    A hand-drawn dog in a hatched sweater stands on a tan canvas beneath large black marker letters. A white Brushes panel floats at right while a cursor slides up the stroke list and highlights a smooth line.

    Techniques: Cursor demo

    Camera: Static

  41. 41 · Feature reveal · 0:40–0:41

    A flat grid of pastel posters tiles the frame, each showing a marker-drawn dog on a skateboard under the word Sunday. A thick blue curved line sweeps from the top edge down across the tiles, passing in front of them.

    On-screen text: “Brushes”

    Camera: Pull out

  42. 42 · Feature reveal · 0:41–0:42

    Bold orange CHESAPEAKE BAY scales and drifts up across a pink field, riding blue orbital arcs; a small white dot travels the top arc. The repeated wordmark zooms past the frame edge.

    On-screen text: “CHESAPEAKE BAY”

    Techniques: Kinetic type

    Camera: Pan

  43. 43 · Feature reveal · 0:42–0:43

    Pink field with black leaf silhouettes and pale white leaves. A large orange CHESAPEAKE BAY title crossed by a blue arc zooms in, then settles into a circular stamp reading REF N° 345, ESTUARINE COMPLEX and 37.8°N 76.1°W.

    On-screen text: “CHESAPEAKE BAY”, “REF N° 345”, “CHESAPEAKE BAY”, “ESTUARINE COMPLEX”, “37.8°N 76.1°W”, “CHESAPEAKE BAY WATER WATCH”

    Techniques: Kinetic type, Morph

    Camera: Static

  44. 44 · Feature reveal · 0:43–0:44

    Close-up of a white tiled building facade with large orange letters “VOLU” split across two panels. A cursor arrow glides upward, leaving a thin white trail, while the left panel drifts slightly.

    On-screen text: “CHESAPEAKE BAY”

    Techniques: Cursor demo, Kinetic type

    Camera: Pull out

  45. 45 · Feature reveal · 0:44–0:47

    A white Layer blur panel with Progressive selected floats over a gray grid canvas holding a huge orange VOLUME word and a teal map. A cursor drags the End slider from 0 to 64.8, and the map blurs progressively, sharp on the left, soft on the right.

    On-screen text: “VOLUME”

    Techniques: Cursor demo

    Camera: Static

  46. 46 · Feature reveal · 0:47–0:49

    A black butterfly silhouette fills a pale green canvas, marked with blue anchor points and hatched selection paths. The hatched region reshapes, then the butterfly fills with orange, yellow and purple color while the handles stay visible.

    Camera: Static

  47. 47 · Feature reveal · 0:49–0:50

    A colorful abstract vector graphic with orange, yellow, and purple shapes outlined in blue with circular nodes. A dashed blue line and a semi-transparent green shape sweep across the right side.

    On-screen text: “O”

    Camera: Static

  48. 48 · Feature reveal · 0:50–0:51

    Close-up of a vector editing canvas: a symmetrical butterfly illustration in orange, yellow and purple gradients fills the frame. Blue anchor points line its path edges, and a white square selection box with thin blue guides frames the right wing, drifting slightly.

    Camera: Static

  49. 49 · Feature reveal · 0:51–0:53

    A cursor drags the Spread slider in the open Texture panel from 0 to 77, adding a grainy noise to the pastel ovals of a red bird-butterfly shape. The camera pulls back to show the whole artwork set over large lime-green letters.

    Techniques: Cursor demo, UI zoom

    Camera: Push in

  50. 50 · Feature reveal · 0:53–0:54

    A grainy orange butterfly illustration, symmetrical with blue and white wing spots and curved antennae, holds center over a soft green-to-purple gradient. Large lime-green uppercase letters spelling NATURE and FE sit behind it, partly hidden by the wings.

    On-screen text: “NATURE”, “FE”

    Camera: Pull out

  51. 51 · Feature reveal · 0:54–0:56

    A flat Nature Fest webpage scrolls slowly upward on a brown background, revealing an orange top banner. A glossy butterfly illustration fills the hero card next to a green headline, while a three-column Events section sits below.

    Camera: Pull out

  52. 52 · Feature reveal · 0:56–0:57

    A magenta Figma mark on black gives way to the centered white title Figma Buzz, while nested magenta rectangles expand outward around the text.

    On-screen text: “Figma Buzz”

    Camera: Pull out

  53. 53 · Feature reveal · 0:57–0:58

    A design-tool interface shows an orange event poster; the view zooms and reframes to center the poster as the background shifts to purple with pink chevrons. A large black cursor points at the poster.

    On-screen text: “Figma Buzz”

    Techniques: UI zoom

    Camera: Static

  54. 54 · Feature reveal · 0:58–0:59

    A design editor fills the frame on a magenta ground with triangular cutouts; a black cursor glides right across the blank canvas beside an orange Instagram story template titled National Park Event Title with floral line art.

    Techniques: Cursor demo

    Camera: Static

  55. 55 · Feature reveal · 0:59–1:00

    A close-up of a settings panel shows two member rows above a Publish templates option. A large black cursor glides upward and hovers the row, which tints gray.

    Techniques: Cursor demo

    Camera: Pull out

  56. 56 · Feature reveal · 1:00–1:01

    A design app workspace shows a selected event poster framed by pink handles on a white canvas, with a left icon rail and asset panel. A large black cursor arrow drifts right along the lower canvas while the floating bottom toolbar settles into a single row.

    Techniques: Cursor demo

    Camera: Static

  57. 57 · Feature reveal · 1:01–1:02

    A split view pairs a form on the left with a pink IG Story ticket preview on the right. A black cursor hovers over the Park Location field while the title text updates in the preview.

    Techniques: Split screen, Cursor demo

    Camera: Push in

  58. 58 · Feature reveal · 1:02–1:04

    A white input card labeled Park Location is typed into; the text Yosemite National Pa appears in a large serif inside a pink box on a peach poster. It cuts to a lavender layout with green leaves, where typing Hartfo in the Company field shows in large serif.

    Techniques: Kinetic type, Cursor demo

    Camera: Static

  59. 59 · Feature reveal · 1:04–1:05

    A lavender leaf poster with curved black Hartford Botanical text and large Annual Sale letters sits on a dark red canvas. A white Company field at lower right types Hartford Botanical letter by letter, and the poster text updates and rotates into place as the word completes.

    Techniques: Cursor demo, Kinetic type

    Camera: Static

  60. 60 · Feature reveal · 1:05–1:07

    A blinking cursor types Aether Glide 5 into a form field beside a black sneaker on a lime panel, while a large black headline fills in letter by letter; the scene then cuts to a two-column table holding the shoe.

    On-screen text: “AETHER GLIDE 5”

    Techniques: Kinetic type, Cursor demo

    Camera: Static

  61. 61 · Feature reveal · 1:07–1:08

    A light two-column table of species names scrolls upward; the grey header row labeled Common Name and Scientific Name slides out of frame as rows 2 through 7 enter from the bottom.

    On-screen text: “Product Name”, “AETHER GLIDE 5”, “Aether Glide 5”

    Camera: Pan

  62. 62 · Feature reveal · 1:08–1:09

    A table of animal species collapses into a single-column form. Fields fill in one by one: Common Name, Scientific Name, Description, then a pika photo. The view zooms up, pinning the pink-highlighted Common Name row at the top.

    Techniques: Morph, UI zoom

    Camera: Push in

  63. 63 · Feature reveal · 1:09–1:10

    A vertical list of pink rounded cards with checkmarks scrolls up, showing Scientific Name and Description fields, then an Image field with three grayscale photos of a pika, a wolf, and a plant.

    Camera: Pan

  64. 64 · Feature reveal · 1:10–1:11

    A magenta button reading Export assets sits on a pale gray field, a black cursor resting on its lower edge. The view then opens to a horizontal row of three cards: a book cover, a species card with an animal photo, and a yellow article card, sliding into place.

    Techniques: Cursor demo

    Camera: Pull out

  65. 65 · Feature reveal · 1:11–1:12

    A wall of phone mockups displaying the Colab events app scrolls across the frame. Each screen shows an event card with a serif title, a date, and a colored photo header in green, yellow, or blue.

    Camera: Pull out

  66. 66 · Outro · 1:12–1:13

    A red “AI” wordmark on a pale green-to-lavender gradient morphs into the black headline “All in”; the “in” scales up while the full phrase slides to center. Locked-off frame.

    On-screen text: “All in”

    Techniques: Morph, Kinetic type

    Camera: Static

  67. 67 · Outro · 1:13–1:14

    On a soft lavender-to-green gradient, the words “All in” slide in above “Figma”, which shifts from red to black. Abstract shapes, a checkered circle, yellow semicircle, red blob and striped bar, pop in around the centered type.

    On-screen text: “All in”, “Figma”

    Techniques: Kinetic type

    Camera: Static

  68. 68 · Outro · 1:14–1:15

    A collage of abstract shapes drifts over a soft lavender-to-cream gradient. A black spiral, a yellow-and-black checkered blob, halftone quarter-circles, gradient blobs and a magenta scribble float and shift position, while a yellow rectangle with black line art sits at the lower right.

    Techniques: Parallax

    Camera: Push in

  69. 69 · Outro · 1:15–1:16

    A collage of abstract shapes, a green low-poly blob, a checkered oval, concentric arcs and speckled forms, drifts and fades across a pink to lavender gradient background.

    Camera: Static

  70. 70 · Outro · 1:16–1:17

    On a peach-to-lavender gradient, five textured blobs (checkered, halftone, scribbled, ringed) sit inside a loose hand-drawn gold circle. The circle thins to a single line while the blobs shuffle, recolor and re-form into a rounded letter shape.

    On-screen text: “O”

    Techniques: Morph

    Camera: Static

  71. 71 · Outro · 1:17–1:21

    A multicolor geometric mark sits centered on a near-black background. The top pill and lower circles first appear as thin red line strokes, then fill in with solid red, orange, purple, blue and green, settling into a static logo.

    Camera: Static