Pitch · Productivity · Mar 2020
Introducing DJI Mavic Mini
DJI · Oct 2019 · 2:15 · AI-annotated
Built as a rapid lifestyle montage of about 47 cuts per minute, the video alternates short vignettes of people flying the drone with white hand-drawn captions that scale or slide in. Its signature moves are the top-down flat-lay shots that place the drone at the center of everyday settings and the 3D unfold beauty shot that resolves into the logo lockup.
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Introducing DJI Mavic Mini, scene by scene
· 118 scenes as text
01 · Hook · 0:00–0:00
Top-down view of a black desk laid with calligraphy paper, brushes and ink pots. A hand enters from the bottom, reaches for and grips the white DJI controller at the center, lifting it slightly.
Camera: Static
02 · Hook · 0:00–0:01
Overhead shot of a concrete floor scattered with gym gear: red duffel, water bottles, clothing, basketballs. A hand with a black watch reaches in and sets a white folded drone into the center.
Camera: Static
03 · Hook · 0:01–0:01
Top-down shot of a paint drop cloth holding a can, a roller tray and a brush. A hand reaches in and presses a white folded drone down into a small metal can at the center, fingers covering it.
Camera: Static
04 · Hook · 0:01–0:02
Top-down flat lay of cycling gear on gray: white helmet, chain, wheel with pedals, action camera, black helmet and gloves. A hand reaches in from the left and lifts the small white device in the center.
Camera: Static
05 · Product intro · 0:02–0:02
Top-down locked-off shot of a colorful rug scattered with children's toys: umbrella, scooter, soccer ball, water guns, orange backpack. A child's hand reaches in and sets a white DJI drone at the center as the word THIS pops in on the left.
On-screen text: “THIS”
Techniques: Kinetic type
Camera: Static
06 · Product intro · 0:02–0:03
Top-down view of travel gear spread across a bed: a teal jacket with a camera, a red plaid shirt, sunglasses, a water bottle, a backpack. A hand holds a small white drone, turning it over the shirt. White marker-style words THIS and IS flank the center.
On-screen text: “THIS”, “IS”
Camera: Static
07 · Product intro · 0:03–0:05
A person in a plaid shirt sets a gray Mavic Mini drone onto a glowing circular charging pad on a wooden table, then lifts a clear dome cover. White handwritten text flanks the drone and scales in as it is placed.
On-screen text: “THIS IS”, “MAVIC”, “MINI”
Camera: Push in
08 · Feature reveal · 0:05–0:07
A white compact drone rests on a red and black plaid blanket, soft-focused at first and sharpening into focus. A white caption slides across the center of the frame over the drone's body.
On-screen text: “IT'S ULTRALIGHT”
Techniques: Kinetic type
Camera: Static
09 · Feature reveal · 0:07–0:07
A curly-haired girl in a white shirt spins and dances in a gravel lot before a graffiti-covered brick wall, her hair flying, as a bold headline slides in across the frame.
On-screen text: “IT'S ULTRALIGHT”
Techniques: Kinetic type
Camera: Static
10 · Feature reveal · 0:07–0:08
A group of adults and children walks toward the camera carrying paint rollers, cans, and brushes. They are backlit by bright sun against a chain-link fence topped with barbed wire.
Camera: Static
11 · Feature reveal · 0:08–0:09
A smiling couple walks toward the camera across a stone-paved village square. The man in a striped shirt raises his arm and points off to the side as they approach. Traditional houses and karst peaks fill the background.
Camera: Pull out
12 · Feature reveal · 0:09–0:10
Two figures walk up weathered stone steps, framed low on their legs and hands. The person in a blue denim skirt carries a small white object marked with blue and pink lines, swinging it at their side. Shallow focus blurs the steps behind.
Camera: Static
13 · Feature reveal · 0:10–0:10
On a rooftop clothesline, a man in a white shirt walks out from behind a red dress while a woman in orange peeks from behind a brown dress. A woman in red stands behind a pink dress holding a phone, and a man in blue smiles in the doorway behind them.
Camera: Static
14 · Feature reveal · 0:10–0:11
Close-up of a patterned travel bag. A hand sets a clear zip pouch holding a white rounded device beside a tan pouch, then lifts the device out by its gray strap. A white caption “TAKE IT” holds above the bag.
On-screen text: “TAKE IT”
Camera: Static
15 · Feature reveal · 0:11–0:12
Close-up on a paint-splattered blue shirt and tan trousers. A hand slides into the pocket and withdraws a small gray device. White handwritten text reads TAKE IT across the chest. Locked-off frame, natural light.
On-screen text: “TAKE IT”
Techniques: Kinetic type
Camera: Static
16 · Feature reveal · 0:12–0:13
Close-up of a woman in an orange sari pulling a small round white object with red dots from a magenta croc-embossed clutch. White handwritten text reads TAKE IT above as ANYWHERE scales up beneath it.
On-screen text: “TAKE IT”, “ANYWHERE”
Techniques: Kinetic type
Camera: Push in
17 · Feature reveal · 0:13–0:14
A woman in a red top and orange trousers holds a pink clutch at a sunlit outdoor party, guests dancing behind her. White handwritten text TAKE IT ANYWHERE sits centered over her torso, with ANYWHERE scaling in.
On-screen text: “TAKE IT”, “ANYWHERE”
Techniques: Kinetic type
Camera: Push in
18 · Feature reveal · 0:14–0:14
Close-up of a person in a plaid shirt holding a folded white Mavic Mini drone at chest height, then swinging its right arm open toward the camera. The headline TAKE IT ANYWHERE overlays the shot, with ANYWHERE scaling up.
On-screen text: “TAKE IT”, “ANYWHERE”
Techniques: Kinetic type
Camera: Static
19 · Demo · 0:14–0:15
A person in an open shirt holds a white mini drone at chest height and unfolds its front arms with both hands. The top shell carries pink handwriting and a yellow sun doodle. Close-up with shallow depth of field, blurred beach behind.
Camera: Static
20 · Demo · 0:15–0:16
A person in a green shirt holds a white Mavic Mini drone at chest height, both hands gripping the body and arms while the propellers spin with motion blur. The drone stays centered against a blurred outdoor background.
Camera: Static
21 · Demo · 0:16–0:16
A person in a red crop top and orange skirt holds a white drone at chest height and swings its two side arms outward to unfold it. The camera stays tight on the hands and device against a soft-focus background.
Camera: Static
22 · Demo · 0:16–0:18
A small white quadcopter hovers in sharp focus in the foreground, propellers spinning, while three people stand blurred behind it. The man in the center holds a remote controller. The drone rises from the bottom edge into the frame.
Camera: Push in
23 · Feature reveal · 0:18–0:20
An aerial shot glides forward from a drone hovering over a temple roof, across a forested ridge toward a coastal city at sunrise. White text sits centered over the scene, the headline sliding in from the left.
On-screen text: “2.7K QUAD HD VIDEO”, “FOR EVERY LITTLE DETAIL”
Techniques: Kinetic type
Camera: Push in
24 · Feature reveal · 0:20–0:21
A low drone shot glides over wet sand at a sunny beach while children in white shirts run chasing a white ball. High-rise buildings and a mountain ridge line the horizon, with scattered beachgoers in the distance.
Camera: Static
25 · Feature reveal · 0:21–0:22
A high aerial view looks down on a wave breaking against a rocky shore, its white foam curling across the frame. A surfer rides the lip while swimmers dot the dark water below and a crowd of spectators stands on the rocks above.
Camera: Pan
26 · Feature reveal · 0:22–0:23
Four friends lounge on deck chairs on a pebble beach under striped umbrellas, laughing around a small smoking grill. Coolers and drinks sit between them, a woman in a wide hat reclines on a towel in the foreground, and a bag and orange hat rest on the sand.
Camera: Static
27 · Feature reveal · 0:23–0:25
A dusk aerial of a lit city skyline holds as white handwritten text scales in on the left, the sky fading to night, then it cuts to a tight shot of a black two-rotor drone hovering over soft-focus city lights.
On-screen text: “UP TO”, “30 MINUTES”, “OF FLIGHT TIME”
Techniques: Kinetic type
Camera: Static
28 · Feature reveal · 0:25–0:26
A white Mavic Mini drone hovers centered against a pale blue sky, propellers blurred, camera lens facing the viewer. A spec callout scales in reading UP TO 30 MINUTES OF FLIGHT TIME, then a MAVIC MINI label slides in.
On-screen text: “Aon”, “UPTO”, “30 MINUTES”, “OF FLIGHT TIME”, “MAVIC MINI”
Techniques: Kinetic type
Camera: Static
29 · Feature reveal · 0:26–0:27
A woman in a floral top holds a drone controller while a bearded man in a straw hat laughs and gestures beside her on a sunny beach, a striped umbrella behind them. The caption Mavic Mini slides into the frame.
On-screen text: “MAVIC MINI”
Camera: Static
30 · Feature reveal · 0:27–0:28
A hand holds a tablet displaying a live drone view of a grassy field. A finger taps the screen and a green selection box grows around the object, as the white caption IN JUST A FEW TAPS fades in across the top.
On-screen text: “IN JUST A FEW TAPS”
Camera: Static
31 · Feature reveal · 0:28–0:30
Aerial drone shot looks straight down at four people drawing a house outline in wet sand, white text reading GET A CINEMATIC SHOT scaling over them. The view cuts to a coastline with a pier as AND KEEP YOUR COOL fades in.
On-screen text: “GET A CINEMATIC SHOT AND KEEP YOUR COOL”
Techniques: Kinetic type
Camera: Pull out
32 · Feature reveal · 0:30–0:32
A drone follows cyclists along a curved boardwalk bridge, a hazy city skyline behind, as a white handwritten caption reads AND KEEP THE PARTY GOING. It cuts to a close-up of a rider popping a BMX wheelie on the bridge while a drone hovers overhead.
On-screen text: “AND KEEP”, “THE PARTY GOING”, “CINEMATIC”, “SHOT”, “GET”
Camera: Push in
33 · Feature reveal · 0:32–0:34
A camo-jacketed rider pops a wheelie on the bridge walkway while helmeted friends watch and a drone hovers above the city skyline; a spectator in the foreground claps. The wide shot holds as the trick unfolds.
On-screen text: “THE PARTY GOING”, “AND KEEP”
Camera: Pan
34 · Feature reveal · 0:34–0:34
A white DJI Mini 3 drone hovers in sharp focus at the center of the frame, propellers blurred, against a pale blue sky. Soft green and yellow foliage drifts across the background as the camera tracks the aircraft, keeping the body and gimbal lens in focus.
Camera: Push in
35 · Feature reveal · 0:34–0:36
Top-down drone shot of a concrete footbridge. A cyclist in a blue helmet rides across the right side while three people in helmets cluster at the left edge, watching. Harsh sunlight throws long shadows over the dry grass below.
Camera: Pan
36 · Feature reveal · 0:36–0:38
A group of helmeted young men stand with bicycles on a bridge walkway, laughing and hugging as they chat. A hazy city skyline sits behind them under a bright sky, and the camera holds a medium shot that drifts slightly around the cluster.
Camera: Push in
37 · Demo · 0:38–0:39
A woman in a straw hat and striped shirt holds a black drone controller, smiling and looking down at it. A second woman in a plaid shirt walks into frame from the right and stands beside her, also glancing at the controller. Soft mountain backdrop at dusk.
Camera: Static
38 · Demo · 0:39–0:40
Two women stand outdoors against a hazy mountain backdrop, holding a black drone controller with two antennas. They look down at the device, smile and gesture with their free hands as if discussing it.
Camera: Static
39 · Demo · 0:40–0:41
A hand grips a drone controller, its screen showing a rocky cliff feed and a flight-mode menu. A finger moves across the touchscreen and taps a menu option.
Camera: Static
40 · Demo · 0:41–0:42
A small drone hovers over a rocky mountain valley at sunset, sun flare at the right edge. Cut to a woman in a hat and denim skirt standing on a boulder with both arms raised.
Camera: Pan
41 · Demo · 0:42–0:44
Two women stand on a rocky desert outcrop with arms raised. The front-facing shot dissolves into a rear view, revealing the sun setting behind the mountains as they link arms and lift their hands to the sky.
Camera: Pan
42 · Feature reveal · 0:44–0:45
Two men sit by a chain-link fence, the one in green holding a drone controller. The shot then rushes into a heavy blur as white text '3-AXIS GIMBAL' streaks across, washing the frame to white.
On-screen text: “3-AXIS GIMBAL”
Techniques: Kinetic type
Camera: Static
43 · Feature reveal · 0:45–0:47
A white drone hovers in sharp focus before two blurred men, its camera gimbal marked by small white arrows. The drone tilts and rotates as focus softens, while a handwritten caption slides across the lower frame.
On-screen text: “3-AXIS GIMBAL”
Camera: Static
44 · Feature reveal · 0:47–0:48
Close-up of a white Mavic Mini drone hovering against a blue sky, propellers blurred. Focus racks from soft to sharp on the front camera as a thin white line draws an arc around the lens.
Camera: Pan
45 · Feature reveal · 0:48–0:49
High-angle view of an outdoor basketball court where a group of players pass and run the ball; a leafy tree fills the right foreground. In the lower left, the words FOR ULTRA SMOOTH slide in as white hand-lettered text.
On-screen text: “FOR ULTRA”, “SMOOTH”
Techniques: Kinetic type
Camera: Push in
46 · Feature reveal · 0:49–0:50
A man in a green shirt smiles outdoors against a soft-focus fence as two lines of bold text slide across the frame.
On-screen text: “FOR ULTRA”, “SMOOTH”
Techniques: Kinetic type
Camera: Static
47 · Feature reveal · 0:50–0:50
A white drone drifts right past a tree trunk in a sunlit park, a runner blurred in the background. The caption “AND ULTRA STABLE” is locked in the upper left.
On-screen text: “AND ULTRA STABLE”
Camera: Static
48 · Feature reveal · 0:50–0:52
Over-the-shoulder close-up of hands holding a black drone controller with a phone clamped in front, its screen showing a live view of a basketball court. The frame is locked off; the hands stay still while the court feed moves.
On-screen text: “AND ULTRA STABLE”
Camera: Static
49 · Feature reveal · 0:52–0:53
An outdoor basketball court is filmed from above; the shot tightens as a player in a maroon shirt leaps and slams the ball through the hoop. White hand-drawn text reading SLAM DUNK FOOTAGE scales up across the center of the frame.
On-screen text: “SLAM DUNK FOOTAGE”
Techniques: Kinetic type
Camera: Push in
50 · Feature reveal · 0:53–0:55
A group of young men sits on a bench at a chain-link-fenced court, crowding around a man in a green shirt who holds a phone in landscape. They grin and laugh while a man in a maroon tank top leans in and points at the screen.
Camera: Push in
51 · Feature reveal · 0:55–0:55
Over-the-shoulder shot of two hands holding a smartphone in landscape, the screen playing a video of a basketball court with players and a white progress bar near the bottom. The outdoor background stays softly blurred.
Camera: Static
52 · Feature reveal · 0:55–0:57
A group of young men crowd around a smartphone held by the man in the green shirt at center, all leaning in with wide-open mouths and shocked expressions against a chain-link fence. The man in green extends the dark phone toward the camera as the others press in from every side.
Camera: Static
53 · Demo · 0:57–0:58
A man in a mustard tee and a woman in a red blouse clap and laugh as they move toward the camera, two women grinning behind them, a person in tan trousers at the right edge, soft-focus street backdrop.
Camera: Push in
54 · Demo · 0:58–0:59
On a concrete rooftop strung with laundry lines, a man in a red tee grins with one arm raised as four women in bright orange and red outfits dance with their backs to camera, hands waving. The shot holds steady on the cluster.
Camera: Static
55 · Demo · 0:59–1:00
A low-angle shot follows a person in mustard patterned pants rolling a black suitcase with a front speaker grille across a rooftop. The case stops upright as a hand grips its handle, while another figure in orange pants passes blurred behind.
Camera: Static
56 · Demo · 1:00–1:01
A white quadcopter with red-and-white propeller graphics rests on a pale concrete slab, shot low with a shallow depth of field. It lifts off and rises out of the top of the frame, its shadow left behind on the ground.
Camera: Static
57 · Demo · 1:01–1:02
A woman in a red dress stands on a rooftop holding a black two-antenna drone controller, smiling and looking up at the sky. A large X slides across the locked-off frame.
On-screen text: “X”
Techniques: Kinetic type
Camera: Pull out
58 · Demo · 1:02–1:04
High-angle view of a sunlit concrete rooftop strung with laundry lines. A group of dancers in orange, yellow, red and teal outfits strike synchronized poses as the frame clears a white foreground wall.
Techniques: Parallax
Camera: Pull out
59 · Demo · 1:04–1:05
A group of dancers in bright orange and yellow outfits with blue scarves performs on an open rooftop terrace, arms raised and bodies swaying in unison. The frame tightens on the lead dancer in orange as she turns.
Camera: Push in
60 · Demo · 1:05–1:06
Three people dance on a sunlit rooftop terrace with laundry strung on a line behind them. The woman in yellow pumps her arms, the boy in orange covers his mouth, and the man in blue balances a round metal tray of glasses. The camera drifts left.
Camera: Pan
61 · Demo · 1:06–1:07
Four women in orange and red outfits dance on a sunlit rooftop, a brick high-rise and city skyline behind them. The camera follows a dancer in a red blouse and yellow skirt as she spins and gestures, her hair swinging.
Camera: Static
62 · Demo · 1:07–1:08
High-angle aerial shot of a sunlit white rooftop. A woman in a red top and yellow pants spins in the center of a loose circle of nine people. Long shadows stretch across the concrete, and laundry hangs on a line along the right edge.
Camera: Push in
63 · Demo · 1:08–1:10
Two hands hold a black phone in landscape against a pale wall, its screen playing a video of people dancing on a sunlit concrete rooftop. A dancer in red and yellow spins at the center as the group moves around her. The hands remain steady.
Camera: Static
64 · Demo · 1:10–1:10
A group of young adults in bright clothing crowd around a woman in a red top holding a phone horizontally. They smile, laugh and point at the screen. The city skyline blurs behind them while a red fabric softens the right edge of the frame.
Camera: Static
65 · Demo · 1:10–1:12
A man in a pink shirt runs toward the camera holding a blue and orange water gun, smiling, while children and another man chase behind him across the wet sand. The camera tracks backward at a low angle, keeping him in focus against the surf.
Camera: Pull out
66 · Demo · 1:12–1:13
An out-of-focus dark silhouette of a person's head and shoulder drifts across the frame, passing in front of a white quadcopter hovering against a blue, cloud-streaked sky. The drone stays in sharp focus as the foreground figure moves from left to bottom right.
Techniques: Parallax
Camera: Static
67 · Demo · 1:13–1:13
Top-down drone shot of five people standing on a textured sandy beach, holding hands in a loose cluster. Long shadows stretch to the right across the sand. The group shifts slightly in place.
Camera: Push in
68 · Demo · 1:13–1:15
A man in a tan hat embraces a laughing woman in a white top while an older woman beside them grips a black handheld device, all three looking off frame against a bright ocean and sky backdrop.
Camera: Static
69 · Demo · 1:15–1:16
Close-up of a drone controller held in two hands; its screen shows a live aerial view of a coastal ridge and bay with a distant mountain. Flight data and a green Start button overlay the feed. The hands tilt the rig slightly, keeping the screen in focus.
Camera: Static
70 · Feature reveal · 1:16–1:17
A man with a camera strap and a woman in denim overalls walk hand in hand through a sunlit outdoor market. Blurred white stalls frame the foreground as the man lifts his camera to his eye. Hazy mountains sit in the background.
Camera: Static
71 · Feature reveal · 1:17–1:18
A man with a black backpack lifts a camera to his face, photographing a smiling woman in a striped top and denim skirt. They stand in a sunlit outdoor market, framed by blurred white bags on the left and a colorful stall on the right.
Camera: Static
72 · Feature reveal · 1:18–1:20
A woman feeds a man an orange slice on a stick while he holds a black drone controller; both smile and look down at the device, set against soft green foliage.
Camera: Static
73 · Feature reveal · 1:20–1:20
A person holds a black drone controller with an integrated screen showing a mountain feed and a teal mode menu; a finger taps the menu to select a flight mode. Blurred green foliage fills the background.
Camera: Static
74 · Feature reveal · 1:20–1:22
Two women wave from the wooden balcony of a tiled-roof house as the white hand-lettered title scales down from filling the frame to a small centered label while the camera pulls back.
On-screen text: “MAX 4KM”, “TRANSMISSION”
Techniques: Kinetic type
Camera: Pull out
75 · Feature reveal · 1:22–1:23
Aerial drone view of a hillside village with dark-roofed houses tucked into green mountains under a blue, cloudy sky. The caption snaps into the lower center with a quick horizontal blur that resolves to sharp.
On-screen text: “TO SEE MORE OF THE ADVENTURE”
Techniques: Kinetic type
Camera: Pull out
76 · Feature reveal · 1:23–1:24
In a brick old-town courtyard, dancers in red and orange ethnic costumes with white feathered headdresses circle and step down stone steps while two tourists watch and photograph. The camera tracks the dancers across the frame.
On-screen text: “TO SEE MORE OF THE ADVENTURE”
Camera: Push in
77 · Feature reveal · 1:24–1:25
A woman in a striped shirt and denim overalls holds a drone controller in a stone alley, her mouth open in surprise. Blurred performers in striped shirts and red headdresses cross the foreground while she watches something off-screen.
Camera: Static
78 · Feature reveal · 1:25–1:26
A white quadcopter drone flies steady over a hazy, tree-covered hillside. Blurred treetops drift past in the foreground while the drone holds center frame against the dark green slope.
Techniques: Parallax
Camera: Pan
79 · Feature reveal · 1:26–1:28
A high-angle drone shot looks down on a wet stone courtyard in a traditional village. Four performers in red costumes with horned headpieces dance in a circle beside a large drum on a stand, while a person in blue films them on a phone. The camera slowly pushes in.
Camera: Static
80 · Feature reveal · 1:28–1:29
A blonde woman in a yellow shirt and black overalls sits at a desk, holding a pink marker over a small model car. A green lamp and jars of pencils frame her; rainbow bedding and a pink-curtained window fill the background. The camera drifts slightly right.
Camera: Static
81 · Feature reveal · 1:29–1:30
A Mavic Mini drone stands on a round charging dock on a wooden desk, its body decal changing from a pale floral print to a bright peace-sign-and-flowers print. A blurred colorful room and a jar of beads fill the background. A handwritten white tagline sits lower left.
On-screen text: “MAKE MAVIC MINI”, “TRULY YOURS”
Techniques: Kinetic type
Camera: Static
82 · Feature reveal · 1:30–1:31
A folded Mavic Mini stands on its charging dock on a wooden desk, its body cycling through bright custom topper designs while the frame holds a soft-focus shot of a sunlit room. White hand-drawn text reads Make Mavic Mini truly yours at lower left.
On-screen text: “MAKE MAVIC MINI”, “TRULY YOURS”
Techniques: 3D mockup
Camera: Static
83 · Feature reveal · 1:31–1:33
Locked-off beach shots: a woman in a pink dress crouches at a red cooler, then a shirtless man in red shorts walks past striped umbrellas. A large numeral and a two-line headline overlay the footage.
On-screen text: “MAKE MAVIC MINI”, “TRULY YOURS”, “1”
Techniques: Kinetic type
Camera: Push in
84 · Feature reveal · 1:33–1:34
A man in a straw hat and open shirt walks across a sandy beach while a girl in a pink dress runs to him holding a small black device. They meet at the center of the frame, framed by striped umbrellas, with ocean waves behind.
Camera: Push in
85 · Feature reveal · 1:34–1:35
A hand holds a white panel in a gray frame covered with hand-drawn weather doodles: a yellow sun, red figures under umbrellas, blue waves. The frame opens soft and racks into sharp focus as a black marker tip rests at the edge.
Camera: Push in
86 · Feature reveal · 1:35–1:36
Close-up of a young girl with a side braid and a pink star clip, wearing a pink ruffled top. She looks up and breaks into a wide grin at a person in a cap, blurred in the left foreground, against a plain light gray wall.
Camera: Pan
87 · Feature reveal · 1:36–1:37
A hand holds a phone in landscape, its screen showing a video editor with a preview of dancers and a timeline. A finger drags the yellow clip handle along the timeline as the timecode ticks forward. The white marker caption EASILY EDIT sits at the lower left.
On-screen text: “EASILY EDIT”
Techniques: 3D mockup
Camera: Static
88 · Feature reveal · 1:37–1:38
A group of laughing young women in colorful traditional wear huddle close while one holds a phone out for a selfie. A large blurred red shape drifts across the right foreground, and the handheld camera shifts slightly.
Techniques: Parallax
Camera: Static
89 · Feature reveal · 1:38–1:39
Close-up of two hands holding a smartphone over a blurred wooden deck. A finger taps the screen, switching from a photo to an aerial video of a park. White handwritten text hovers above the screen, tilted to match the phone angle.
On-screen text: “MOMENTS WORTH SHARING”
Camera: Static
90 · Feature reveal · 1:39–1:40
A young couple sits on a bench outside a temple courtyard hung with red lanterns. The man points at the phone the woman holds and both laugh. Locked-off medium shot, no camera movement.
On-screen text: “MOMENTS WORTH SHARING”, “LILLI”
Camera: Static
91 · Feature reveal · 1:40–1:42
Three men sit on sunlit concrete steps; the center one holds a phone while his friends lean in and laugh, a blurred figure fills the right foreground. A white headline slides in across the lower frame.
On-screen text: “LILLI”, “WITH THE NEW DJI FLY APP”
Techniques: Kinetic type
Camera: Push in
92 · Feature reveal · 1:42–1:42
A fast whip zoom blurs three smiling people, swings over a top-down deck, and lands on a 3D tablet showing the DJI Fly app group call screen, while the caption WITH THE NEW DJI FLY APP slides in across the frame.
On-screen text: “WITH THE NEW DJI FLY APP”
Techniques: Kinetic type, Speed ramp, 3D mockup
Camera: Push in
93 · Feature reveal · 1:42–1:44
Top-down drone view of a skate ramp with several skaters and long shadows. Floating social-media comment bubbles and avatars drift over the scene while the headline “WITH THE NEW DJI FLY APP” slides in at the bottom.
On-screen text: “WITH THE NEW DJI FLY APP”
Techniques: Kinetic type
Camera: Pan
94 · Feature reveal · 1:44–1:45
A group of dancers moves on a sunlit rooftop strung with colorful clotheslines, city skyline behind. The white handwritten tagline FLY AS YOU DANCE scales in at center over the locked-off wide shot, then a small app label slides in at the corner.
On-screen text: “FLY AS YOU DANCE”, “DJI FLY APP”
Camera: Static
95 · Feature reveal · 1:45–1:46
Aerial drone shot over a boulder field at dusk, opening close on a dark SUV with a rooftop tent where two people sit, then pulling back to reveal a campfire and distant mountains. The white tagline sits centered over the scene and scales in.
On-screen text: “FLY AS YOU DANCE”, “FLY AS YOU DUNK”
Techniques: Kinetic type
Camera: Static
96 · Feature reveal · 1:46–1:47
An overhead view of a basketball court shows a player in a blue shirt running to dunk while a white drone hovers on the pavement. The text 'FLY AS YOU DUNK' scales in the center of the frame.
On-screen text: “FLY AS YOU DUNK”
Techniques: Kinetic type
Camera: Static
97 · Feature reveal · 1:47–1:48
Top-down view of an outdoor basketball court as a player in a blue jersey slams a dunk through the hoop; a person in purple stands at the bottom edge. A white tagline sits centered over the action.
On-screen text: “FLY AS YOU DUNK”
Techniques: Kinetic type
Camera: Pull out
98 · Feature reveal · 1:48–1:50
High-angle drone view over a dirt yard: six people with long paint rollers wave at the camera in front of a graffiti wall with a painted heart. The white script tagline scales in across the center of the frame.
On-screen text: “FLY AS YOU PAINT”
Techniques: Kinetic type
Camera: Pull out
99 · Feature reveal · 1:50–1:51
Five friends sit on a rooftop deck holding drinks with straws, smiling and looking at a phone. Out-of-focus leaves frame the foreground against a cloudy sky. A white handwritten tagline sits centered across the group.
On-screen text: “FLY AS YOU LIVE”
Camera: Static
100 · Feature reveal · 1:51–1:52
A white quadcopter drone hovers in a bright blue sky above green branches, while a person's hands grip a remote controller in the soft-focus foreground. The frame stays locked off as the centered tagline holds still.
On-screen text: “FLY AS YOU LIVE”
Camera: Static
101 · Feature reveal · 1:52–1:52
Three smiling women in bright outdoor jackets and hats stand together, one holding a drone controller. The woman on the left in red extends her arm rightward while white text overlays the center of the frame.
On-screen text: “FLY AS YOU ARE”
Camera: Static
102 · Feature reveal · 1:52–1:53
A static wide shot of a rocky mountain ridge where three hikers stand near a stone pile, with mist drifting over green slopes and distant huts.
On-screen text: “FLY AS YOU ARE”
Camera: Static
103 · Feature reveal · 1:53–1:54
A small white quadcopter with a red patterned top and a front camera gimbal settles onto pale sand, its shadow stretching across the grains. A blurred crowd of people and dogs stands in the background while the white handwritten line holds centered over the drone.
On-screen text: “FLY AS YOU ARE”
Camera: Static
104 · Feature reveal · 1:54–1:54
A woman in a striped shirt holds a light blue handbag at chest level and tucks a patterned slipper into it, against a blurred green outdoor background. The caption sits centered over her torso while the frame stays locked off.
On-screen text: “FLY AS YOU ARE”
Camera: Static
105 · Feature reveal · 1:54–1:55
Close-up at the waist of a person in a red top and orange skirt. Both hands hold a magenta croc-textured case with silver snaps; the right hand reaches inside. Gold bracelets on each wrist. White script text 'FLY AS YOU ARE' is centered over the frame, static.
On-screen text: “FLY AS YOU ARE”
Camera: Static
106 · Feature reveal · 1:55–1:57
A hand sets a glass cloche over a folded white drone on a glowing round base, then withdraws. The drone stays centered on a wooden table with a blurred living room behind. White handwritten text ONLY and 249 g sit either side of the dome.
On-screen text: “ONLY”, “249g”
Camera: Static
107 · Outro · 1:57–2:00
A white drone in 3D on a black background rotates from a top-down folded view while its arms and propellers unfold into a symmetric front pose, the gimbal settling at the center, then the shot fades to black.
Techniques: 3D mockup
Camera: Static
108 · Outro · 2:00–2:02
A faint drone silhouette glows behind the centered title on black, then fades away as the text brightens to full opacity, leaving a static lock-up of the product name and tagline.
On-screen text: “MAVIC MINI”, “FLY AS YOU ARE”
Camera: Static
109 · Outro · 2:02–2:03
A black screen holds, then a small dark gray C mark fades in at the center and fades out again, a brief logo flash.
Camera: Static
110 · Outro · 2:03–2:05
The white DJI logo sits centered on a black field. It brightens from a dim gray to full white over the first second, then holds static for the remainder of the clip.
Camera: Static
111 · CTA · 2:05–2:07
A dark semi-transparent panel holds two article sections about the Mavic Mini with blue headings and white body copy, plus a SUBSCRIBE HERE link and a STORE.DJI.COM tag, fading in over slow aerial footage of mountains and a coastal city.
On-screen text: “DJI - Mavic Mini Wherever You Are”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini Make Your Drone Your Own”, “BUY NOW STORE.DJI.COM”
Camera: Push in
112 · CTA · 2:07–2:08
A dark text panel overlays a beach shot where people stroll and a child runs across the wet sand. Two blue-and-white copy blocks for the DJI Mavic Mini sit above a subscribe bar, with a store URL in the lower right.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “SUBSCRIBE HERE!”, “DJI Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “BUY NOW”, “STORE.DJI.COM”
Camera: Static
113 · CTA · 2:08–2:09
Static aerial shot of a waterfall, people on the rocks above and swimming below, overlaid with a dark semi-transparent panel. Two text blocks stack vertically: blue DJI Mavic Mini headlines with white body copy, a bold SUBSCRIBE HERE! callout, and a STORE.DJI.COM buy-now line.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “”, “more time living the moment. Whether you're making new friends in Japan or riding bikes in Montreal, get ready to open the sky with Mavic Mini.”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “Creative Kit gives you everything you need to make your drone your own. BUY NOW STORE.DJI.COM”
Camera: Static
114 · CTA · 2:09–2:09
A darkened aerial shot of a waterfall and a crowd on the bank holds nearly still behind two stacked text blocks. A thin white rule and a subscribe call-to-action sit between the blocks, all static over the moving water.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “BUY NOW”, “STORE.DJI.COM”
Camera: Static
115 · CTA · 2:09–2:11
A slowly panning aerial night view of a city sits behind a static text layout. Two blue-titled blocks of white body copy fill the left and center, with a white SUBSCRIBE HERE! prompt and a BUY NOW store.dji.com tag on the right.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “BUY NOW”, “STORE.DJI.COM”
Camera: Static
116 · CTA · 2:11–2:12
A blurred white drone fills the background while two blue-headed text blocks with white body copy stack on the left. A thin white line crosses the middle with a bold SUBSCRIBE HERE! call and a play icon; a STORE.DJI.COM link sits at the lower right.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “BUY NOW”, “STORE.DJI.COM”
Camera: Static
117 · CTA · 2:12–2:13
A darkened aerial drone shot glides along a wooden boardwalk in a park, city skyline behind. Two blocks of white and blue text sit static over the footage, split by a thin white line, with a subscribe prompt and a store URL at the right.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “BUY NOW”, “STORE.DJI.COM”
Camera: Static
118 · CTA · 2:13–2:15
Cyclists ride along a curved boardwalk in a park with a city skyline in the distance, while two blocks of blue and white text, a subscribe callout and a store URL stay fixed over the footage.
On-screen text: “DJI - Mavic Mini”, “Wherever You Are”, “You don't have to be an expert to capture gorgeous aerial footage. Mavic Mini is the ultimate creative sidekick, allowing you to spend less time worrying about ”, “gear and more time living the moment. Whether you're making new friends in Japan or riding bikes in Montreal, get ready to open the sky with Mavic Mini.”, “SUBSCRIBE HERE!”, “DJI - Mavic Mini”, “Make Your Drone Your Own”, “Why should your drone footage be the only thing that looks cool? Mavic Mini lets you express yourself, in the air, and even in your hand. The Mavic Mini DIY ”, “Creative Kit gives you everything you need to make your drone your own.”, “BUY NOW STORE.DJI.COM”
Camera: Static






