Superhuman · Productivity · Feb 2021
DealPath SaaS Video - AI Sales Platform
DealPath · Jun 2026 · 0:53 · AI-annotated
studio Motion The Agency
A product launch built as a strict alternation of centered headline cards and clean UI demos: each feature opens on a blur-to-focus title, then cuts to an animated product screen (prompt bar, data cards, comps table, upload modal, chat reply). Signature moves are scale-ins with horizontal motion blur, sliding panels and drifting 3D cards, all held on a soft white-to-blue radial gradient with gold accents and a wide-tracked sans wordmark.
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DealPath SaaS Video - AI Sales Platform, scene by scene
· 19 scenes as text
01 · Hook · 0:00–0:02
On a soft blue gradient, a gold underline draws in under the dark gray headline Turn Your Deal Data as it scales into place, then a second line, Into Your AI Ed, types in with AI Ed in gold and the last letter as a thin outline.
On-screen text: “Turn Your Deal Data”, “Into Your AI Ed”
Techniques: Kinetic type
Camera: Static
02 · Hook · 0:02–0:04
Centered on a soft blue radial gradient, the headline 'Into Your AI Edge' sits in three colors: dark, blue, and tan. It holds in sharp focus, then scales with a burst of horizontal motion blur.
On-screen text: “Into Your AI Edge”
Techniques: Kinetic type
Camera: Static
03 · Product intro · 0:04–0:07
A gold 3D mark and a gold sphere blur into focus, flattening into a line-art logo beside the wordmark DEALPATH AI, which sharpens from a soft blur; the lockup then drifts up and blurs out of frame.
On-screen text: “Into Your Al Edge”
Techniques: Morph
Camera: Static
04 · Feature reveal · 0:07–0:13
On a soft blue gradient, a dark sans headline sharpens in above a white prompt bar. The prompt types a deal-summary request, a cursor clicks the blue send button, the bar slides up and a fetching-data row scales in below.
On-screen text: “Your LLM speaks CRE”
Techniques: Kinetic type, Cursor demo
Camera: Static
05 · Feature reveal · 0:13–0:17
A white chat card on a soft blue gradient shows a user prompt bubble and a generated answer. The view scrolls down, revealing the first deal entry with five property photos and spec bullet points.
Camera: Pan
06 · Feature reveal · 0:17–0:20
A gray headline, Every Opportunity Arrives Enriched, sits centered on a soft blue glow, then scales up and darkens. White data cards holding profiles and market snapshots drift in around it, tilted in 3D perspective at the frame edges.
On-screen text: “Every Opportunity Arrives Enriched”
Techniques: Kinetic type, 3D mockup
Camera: Static
07 · Feature reveal · 0:20–0:20
A grid of white UI cards with tenant profiles, market snapshots and lease schedules scrolls horizontally across a light blue background. The dark two-line headline “Every Opportunity Arrives Enriched” stays fixed in the center while the panels drift past it.
On-screen text: “Every Opportunity Arrives Enriched”
Camera: Pull out
08 · Feature reveal · 0:20–0:25
A white comps table on a pale blue gradient slides left to right, revealing price and attach columns. A cursor clicks the green plus buttons on two rows while the list scrolls. The headline “Comps Come to You” sits above; the frame blurs out at the end.
On-screen text: “Comps Come to You”
Techniques: Cursor demo
Camera: Pan
09 · Feature reveal · 0:25–0:26
A light blue gradient background displays two lines of dark text. The second line, “of a Deal”, sharpens from a blur and scales up into position.
On-screen text: “See the Full Picture”, “of a Deal”
Techniques: Kinetic type
Camera: Static
10 · Feature reveal · 0:26–0:27
A centered dark gray headline, “See the Full Picture of a Deal,” scales in on a soft white-to-blue gradient. It is then replaced by a light blue rounded pill with a blue four-point star and the label “Deal Screener,” which slides in from the left and settles at center.
On-screen text: “See the Full Picture of a Deal”
Techniques: Kinetic type
Camera: Static
11 · Feature reveal · 0:27–0:30
A rounded Deal Screener button sits centered on a soft blue gradient. It shifts from a light outline to solid blue as a white cursor slides in from the lower right, then the button disappears, leaving the empty gradient.
Techniques: Cursor demo
Camera: Static
12 · Feature reveal · 0:30–0:33
A cursor hovers over a blue upload button in a white modal, where a green file icon and a list of documents slide in. The view then cuts to a property dashboard showing financial metrics and a map.
Techniques: Cursor demo
Camera: Pan
13 · Feature reveal · 0:33–0:36
A full deal snapshot document for a residential property fills the frame, then the view zooms into the Deal Fit portfolio comparison table, which lifts forward over a blurred background. Range badges pop in row by row, one red, the rest green.
Techniques: UI zoom
Camera: Push in
14 · Feature reveal · 0:36–0:36
A blurred document card fades out on a soft blue gradient, then a two-line headline resolves from blur into sharp focus at the center.
On-screen text: “Underwrite With Proprietary Deal Context”
Techniques: Kinetic type
Camera: Pan
15 · Feature reveal · 0:36–0:45
A light blue gradient holds a spreadsheet on the left and a white chat card on the right under a bold headline. The chat fills in sequence: a user prompt, a fetching line, then a reply with a three-row deal table, before the whole frame blurs and slides out.
On-screen text: “Underwrite With Proprietary Deal Context”
Techniques: Split screen
Camera: Push in
16 · Other · 0:45–0:47
A centered headline appears over a white field with a soft blue glow. The first line scales from a blur, and the second line slides in from the right.
On-screen text: “AI That Gets Better”, “With Every Deal”
Techniques: Kinetic type
Camera: Static
17 · Other · 0:47–0:48
A bold dark gray two-line headline on a white background with a soft blue glow. The text slides left and exits the frame, the top line scaling as it moves.
On-screen text: “AI That Gets Better”, “With Every Deal”
Techniques: Kinetic type
Camera: Static
18 · CTA · 0:48–0:51
A blurred gold ring and dark letters sharpen into the DEALPATH AI wordmark beside a gold line-art mark on a white-to-blue gradient. The caption Learn more at dealpath.com/ai fades in beneath the wordmark.
On-screen text: “DEALPATH AI”, “Learn more at dealpath.com/ai”
Camera: Static
19 · Outro · 0:51–0:53
A gold line-art mark sits left of the letter-spaced DEALPATH AI wordmark on a soft white-to-blue gradient, with a URL line beneath. The lockup holds still on a locked-off frame.
On-screen text: “Learn more at dealpath.com/ai”
Camera: Static




