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ClaimKit (YC F26) Launch Video - Automated global R&D tax credits
ClaimKit · Nov 2026 · 1:19 · AI-annotated · YC Fall 2026
00:00:00 / 01:19:24
A two-host explainer that alternates a front-desk setup against a white 3D-paneled wall with side angles against an exposed brick wall, punctuated by a black-and-white comedic cold open and flat graphic inserts such as a dotted world map, pill labels and progress bars. Word-by-word captions build above the hosts in sync with the voiceover, and the edit holds a brisk mid-tempo pulse of about seven and a half cuts per minute.
Footage neededEstimated needs: 1 official logo — reused across the film · 15 filmed passages — shoot, supply or replace · 1 graphic passage — draw or supply
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ClaimKit (YC F26) Launch Video - Automated global R&D tax credits, scene by scene
· 17 scenes as text
01 · Product intro · 0:00–0:00
Two people sit at a table facing the camera as the white serif title ClaimKit fades out above them. The shot dissolves to a black and white rear view of the woman at the laptop, facing a textured wall.
On-screen text: “ClaimKit”
Camera: Static
02 · Problem · 0:00–0:10
Grainy black-and-white shot of a woman in sunglasses seated at a desk with a laptop and papers. She turns to the camera, clasps her hands, then shrugs as white captions build line by line above her. Locked-off framing.
On-screen text: “Sooooooo00o”, “it's that time”, “of the year again”, “You promised yourself”, “you'd do your company taxes”, “early this year”, “and yet”, “here we are”
Techniques: Kinetic type
Camera: Push in
03 · Feature reveal · 0:10–0:12
A man and a woman in sunglasses sit on a couch before a brick wall, mid-conversation. On the left, white text 'If you're building' fades in, then a lighter 'new tech' appears below it. The frame stays locked.
On-screen text: “If you're building”, “new tech”
Camera: Pull out
04 · Feature reveal · 0:12–0:18
A man in a gray suit and sunglasses gestures while talking at a desk; beside him a woman in a black blazer and sunglasses works on a laptop against a white textured wall. White captions appear line by line above them, ending on the large title R&D Tax Credit.
On-screen text: “If you're building”, “new tech”, “or even improving”, “000”, “how something gets made”, “the government wants”, “to pay you back for it”, “It's called the”, “R&D Tax Credit”
Techniques: Kinetic type
Camera: Static
05 · Feature reveal · 0:18–0:21
A dotted world map fills on a dark field under the title R&D Tax Credit as a counter runs from 66 to 70+ countries and rate callouts pop in for the UK and US, then it cuts to two hosts in sunglasses at a desk.
On-screen text: “R&D Tax Credit”, “66 countries”, “UK up to 27%”, “US up to 17%”, “70+ countries offer it”
Techniques: Kinetic type
Camera: Static
06 · Feature reveal · 0:21–0:23
Two hosts in sunglasses sit at a table, the man gesturing. Dark pill labels float above them: Your spend and Real cash back, joined by a curved arrow that draws in. Three percentage pills below tick up from 15, 16 and 0 to 17, 27 and 43.5 percent.
On-screen text: “Your spend”, “Real cash back”, “US up to 15%”, “UK up to 16%”, “AUS up to 0%”, “US up to 17%”, “UK up to 27%”, “AUS up to 43.5%”
Techniques: Kinetic type
Camera: Static
07 · Problem · 0:23–0:28
Two people sit at a desk against a brick wall, talking. The headline “THE CATCH?” and the line “You'll have to track” sit top right, then dark rounded tags “What you built”, “Why” and “What it cost” pop in one by one.
On-screen text: “THE CATCH?”, “You'll have to track”, “What you built”, “Why”, “What it cost”
Techniques: Kinetic type
Camera: Pull out
08 · Problem · 0:28–0:37
Two hosts in blazers sit at a conference table before a wall marked with month labels; white captions swap above them in sync with the voiceover, and the serif wordmark ClaimKit fades in at the end.
On-screen text: “the whole year”, “Most engineering”, “teams don't”, “and that's why”, “consultants”, “show up”, “tax time”, “and charge you up to 20%”, “to piece it all together”, “That's why we built ClaimKit”
Techniques: Kinetic type
Camera: Static
09 · Product intro · 0:37–0:41
A man and a woman sit at a conference table with a laptop and papers, the man speaking to camera. A large serif ClaimKit headline holds above them while a smaller tagline types in below, first the AI-enabled tax firm, then swapping to starting with R&D tax credits.
On-screen text: “ClaimKit”, “the AI-enabled tax firm”, “starting with R&D tax credits”
Techniques: Kinetic type
Camera: Static
10 · Feature reveal · 0:41–0:47
A red-haired man in a grey blazer talks at a table beside a woman, in front of an exposed brick wall with potted plants. White caption lines appear word by word on the left, synced to the voiceover, then resolve into HOURS and MONTHS labels with progress bars, the hours bar filling first.
On-screen text: “We maximize”, “your claim”, “using AI”, “and experts in the loop”, “so your claim”, “is done in”, “HOURS”, “MONTHS”
Techniques: Kinetic type
Camera: Static
11 · Social proof · 0:47–0:54
Two people sit at a table with a laptop; the woman in a black blazer speaks to camera. White text lines appear above them, naming her Rachel, a 4x startup founder and ex-KPMG R&D tax person. A cut reveals a side angle against a brick wall.
On-screen text: “I'm Rachel”, “I'm a 4x”, “startup founder”, “and ex-KPMG”, “R&D tax team”, “so I know exactly”, “where it's broken”
Techniques: Kinetic type
Camera: Static
12 · Social proof · 0:54–0:57
A bearded man in a gray blazer speaks at a desk against an exposed brick wall while a woman in black listens at the right. White caption lines fade in on the left, swapping to match his self-introduction.
On-screen text: “And I'm Will”, “I'm an ex-Google engineer”, “now working to build ClaimKit”
Techniques: Kinetic type
Camera: Static
13 · Social proof · 0:57–1:06
A man and a woman sit at a desk with a laptop against a 3D-paneled wall, speaking to camera. White captions build word by word above them, and a diagonal light streak sweeps across the frame as the growth percentage ticks up.
On-screen text: “to help automate her old job”, “We started ClaimKit seven months ago”, “and now we are growing”, “14%”, “15%”, “week over week”, “We're working with 80+ companies”
Techniques: Kinetic type, Light sweep
Camera: Static
14 · Social proof · 1:06–1:11
A red-haired man in a grey suit gestures while speaking at a table, a woman in black listens beside him, brick wall and plants behind. White captions build line by line on the left, ending in a large $15 million in refunds.
On-screen text: “We're working with”, “80+ companies”, “across the US, UK”, “and Australia”, “We've already helped”, “them claim”, “$15 million”, “in refunds”
Techniques: Kinetic type
Camera: Static
15 · CTA · 1:11–1:16
A man and a woman sit at a table with a laptop before a textured wall; the woman gestures as she speaks. White overlay text builds word by word: $15 millic- in refunds, then Get your free estimate at ClaimKit.co, then We only get paid if we find you money.
On-screen text: “$15 millic-”, “in refunds”, “Get your free estimate”, “at ClaimKit.co”, “We only get paid”, “if we find you money”
Techniques: Kinetic type
Camera: Static
16 · CTA · 1:16–1:16
A man in a gray suit and a woman in a black blazer sit at a desk with a laptop and papers, the woman speaking to camera in a softly lit office with a textured wall. The frame holds still, then fades to white.
On-screen text: “We only get paid”, “if we find you money”
Camera: Static
17 · Outro · 1:16–1:19
A plain white card: the black serif ClaimKit wordmark sharpens in from left to right, then a dark pill button with white text and an arrow fades in below. A cursor glides in and hovers at the arrow while claimkit.co sits small at the bottom.
On-screen text: “Get your free estimate today”, “claimkit.co”
Techniques: Kinetic type, Cursor demo
Camera: Static