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Introducing Warp Code | The fastest way from prompt to production
Warp · Developer tools · Sep 2025
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Introducing Canva | Canva
Canva · Dec 2019 · 1:16 · AI-annotated
00:00:00 / 01:16:14
The film stitches archival film clips, live action skits, 3D paper graphics, and screen recordings into rapid 3 to 5 second cuts that escalate from a problem statement through a founder origin story, a product tour, and customer proof to a logo sign-off. Its signature moves are the rounded grainy film border, the teal to purple gradient UI bar, and the paper rocket launch that bursts into design templates.
Footage neededEstimated needs: 3 capture groups — your screens or recordings · 1 official logo — reused across the film · 43 filmed passages — shoot, supply or replace · 2 graphic passages — draw or supply · 3 3D passages — build or supply
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Introducing Canva | Canva, scene by scene
· 57 scenes as text
01 · Problem · 0:00–0:00
A grainy black-and-white high-angle shot frames a black board on a desk, covered with scattered photographs and film strips, scissors resting at the top right. The camera holds steady on the arrangement.
Camera: Static
02 · Problem · 0:00–0:01
Grainy black-and-white film in rounded corners: a man seen from behind leans over a desk, holding a small photo card, while a wall of pinned photographs and a blank white panel sit to his right.
Camera: Static
03 · Problem · 0:01–0:02
Black-and-white archival clip in a rounded film frame. A man in a light shirt leans over a drafting table, sliding a T-square and marking a sheet with a pen while a vase of brushes sits at the desk edge.
Camera: Static
04 · Problem · 0:02–0:03
A black-and-white archival clip, framed with rounded film corners, shows a hand drawing a straight line with a pen along a metal ruler on a table of photos. The white word THIS sits static on the left.
On-screen text: “THIS”
Camera: Static
05 · Problem · 0:03–0:03
A woman in a rust shirt sits at a desk, frowning at her laptop, with a poster-covered wall behind her. Large yellow text reads TO, then THIS pops in beside it on the left.
On-screen text: “TO”, “THIS”
Techniques: Kinetic type
Camera: Static
06 · Problem · 0:03–0:04
A woman in a coral shirt sits at a desk, hands pressed to her head before a laptop, in a home studio with a corkboard of posters behind her. A pitcher of juice and an apple rest on the desk. Yellow words TO THIS hold on the left.
On-screen text: “TO THIS”
Camera: Static
07 · Problem · 0:04–0:05
A woman at a desk in a dim studio rubs her face in frustration, then throws both arms up in exasperation. A laptop and a bulletin board of posters fill the background while a large yellow “TO THIS” caption sits locked on the left.
On-screen text: “TO THIS”
Camera: Static
08 · Problem · 0:05–0:06
A high-angle shot frames a wooden desk holding an open laptop, a glass of juice, an apple core and a notebook. A person's hands sweep quickly across the keyboard, blurred by motion, as large static words overlay the frame.
On-screen text: “FOR”, “EVERYONE”, “TOTHIS”
Camera: Static
09 · Other · 0:06–0:08
A row of three people stands against a light blue studio backdrop, each cradling a small kangaroo. The camera slowly pushes in as the animals shift their tails and heads. Metal light stands frame the left and right edges.
Camera: Push in
10 · Other · 0:08–0:09
A framed still photo with a soft glow shows a man in a green hoodie and a woman in a red top sitting cross-legged on a bench, smiling at the camera. A desk with a printer and a window with blinds fill the background.
Camera: Static
11 · Other · 0:09–0:09
A woman in a grey striped top sits at a desk with two monitors, looking back to smile at the camera. A black FUSION BOOKS sign hangs on the wall behind her, next to a window with white blinds and butterfly cutouts. The shot is locked off and static.
On-screen text: “AZIDAS”
Camera: Static
12 · Other · 0:09–0:10
A wide shot of a cluttered home office: three people sit at desks working on monitors, a whiteboard fills the back wall. The frame carries a black film border with grainy edges. The camera holds still on the room.
Camera: Static
13 · Other · 0:10–0:11
Two live-action shots framed with a scratched film border and sprocket holes: a man in a garage holding tape beside labeled boxes, then three people posing in front of a graffiti wall.
Camera: Static
14 · Other · 0:11–0:11
A vintage film-bordered photo shows a team in Christmas hats posing with gifts in a living room, then cuts to a second photo booth shot of the team in front of a painted tropical backdrop, holding books and a tablet.
Camera: Static
15 · Other · 0:11–0:12
A team photo flashes in with heavy motion blur and snaps to a sharp still: about ten people pose around a woman in a black dress seated in an ornate gold chair holding a silver laptop, presented as a white-bordered print on black.
Techniques: Speed ramp
Camera: Static
16 · Other · 0:12–0:13
Three people stand in a row against a light blue studio backdrop, holding relaxed poses with small head and arm shifts as the frame slowly tightens on them.
Camera: Static
17 · Product intro · 0:13–0:16
A teal Canva canvas fills the frame as three stacked text blocks drop in one after another: white EMPOWER on purple, black EVERYONE on white, white TO DESIGN on blue. The final block keeps its selection handles, the editor sidebar and top bar framing the design.
On-screen text: “EMPOWER”, “EVERYONE”, “TO DESIGN”
Techniques: Kinetic type
Camera: Static
18 · Product intro · 0:16–0:18
A smiling woman in a cream cardigan and ripped jeans holds a large teal circle bearing the white Canva script logo, swinging it from her side to center in front of her body against a white backdrop, then peeking over its top edge.
On-screen text: “Canva”
Camera: Static
19 · Product intro · 0:18–0:19
A woman in grey overalls swings a red mallet at a tall red carnival high-striker with a numbered track and a blue star on top, on a pink studio backdrop, while a large Canva wordmark scales in.
On-screen text: “Canva”
Camera: Static
20 · Product intro · 0:19–0:20
A white and teal paper rocket lifts off a red countdown panel, then bursts into a spray of white paper shapes and colored book covers that scatter across a white background.
Techniques: Particles
Camera: Static
21 · Product intro · 0:20–0:21
A white paper rocket with a teal cone tip and fins launches from the bottom center as colorful book covers and posters tumble and scatter outward in 3D. Purple and teal paint splashes streak across a pale gray background.
Techniques: 3D mockup
Camera: Pan
22 · Social proof · 0:21–0:22
A flat teal-and-white rocket illustration hovers over a white panel, ringed by scattered design mockups: book covers, a laptop, a phone and teal and purple paint splashes. The shot zooms out to reveal more design cards at the frame edges.
Camera: Pull out
23 · Social proof · 0:22–0:24
A grid of colorful design thumbnails on a white background pulls back and fills the frame. The tiles shrink and multiply, packing the screen into a dense mosaic of templates, photos and type.
Camera: Pull out
24 · Social proof · 0:24–0:26
A dense mosaic of colorful design thumbnails fills the frame and pans steadily, each tile a mix of photos, flat illustrations and bold headlines, so new portfolio pieces slide into view as others exit.
Camera: Push in
25 · Social proof · 0:26–0:27
A classroom photo of a teacher and four students holding colorful slogan posters is revealed as white panels retract from the edges, with a purple and yellow graphic sliver on the left.
Techniques: Masking
Camera: Push in
26 · Social proof · 0:27–0:30
A pregnant mom works on a laptop at a cluttered kitchen counter, holding a toddler on her hip. A boy plays with a toy on the left and a girl in a fairy costume stirs batter on the right. The camera holds a static medium shot.
Camera: Static
27 · Social proof · 0:30–0:31
A hand types on a laptop keyboard on a desk cluttered with craft supplies. The screen shows a design app with a teal poster reading Sale Ends Soon beside a sidebar of colorful stickers and templates.
Camera: Static
28 · Social proof · 0:31–0:33
A smiling man in a light shirt holds a microphone on stage before a blue screen reading Thank you! over confetti dots and pink wavy lines. Blurred audience hands clap in the foreground as he walks off to the right.
On-screen text: “Thank you!”, “www.reallygreatsite.com”, “123-456-7890”
Camera: Static
29 · Social proof · 0:33–0:34
A microphone on a stand holds sharp focus at the center of a locked-off frame, a blurred green plant to the left and a purple presentation screen reading “Thank you!” to the right.
On-screen text: “Thank you!”, “123-456-7890”
Camera: Static
30 · Demo · 0:34–0:40
Two men work at laptops on a wooden desk in a brick-walled studio. The man in the blue cardigan types, then looks up, talks with hand gestures, and stands to exit left; the other stays seated. A corkboard of colorful posters lines the left wall.
Camera: Push in
31 · Demo · 0:40–0:41
A man in a blue blazer sits on a gray rolling chair at the right edge of a white studio set. A blue-to-purple gradient bar appears along the top edge of the frame while the shot stays locked off.
On-screen text: “ART”
Camera: Static
32 · Demo · 0:41–0:42
A bearded man in a blue blazer spins on a wheeled office chair in a white studio. The shot pulls back to reveal the editor interface: a left icon sidebar, a gradient top bar and a Publish button.
Techniques: UI zoom
Camera: Static
33 · Demo · 0:42–0:49
The Canva editor fills the frame, its cyan-to-purple top bar and dark left rail visible. A photo library panel slides open and scrolls, then swaps to a templates grid before collapsing to icons. A bearded presenter in a blue cardigan gestures inside the white design canvas on the right.
Techniques: Masking
Camera: Pull out
34 · Demo · 0:49–0:49
Inside the Canva editor, a man in a blue cardigan stands on the white canvas, gesturing with open palms toward the camera. The left sidebar and top bar frame the workspace, and a cursor appears at the bottom edge near the Add a new page bar.
Techniques: Cursor demo
Camera: Static
35 · Demo · 0:49–0:54
Opens on the Canva editor with a man standing in the center canvas, then cuts to a close-up of him against a white background as he talks and points his finger.
Camera: Static
36 · Demo · 0:54–0:56
Four women stand on a sunlit terrace holding champagne flutes. The woman on the left holds up her phone, showing its screen to the group, who lean in to look. Blurred greenery and a white railing fill the background.
Camera: Static
37 · Demo · 0:56–0:58
A hand holds a smartphone upright against a blurred, sunlit room with two people. The screen shows a social post: a teal square with glasses on a wooden base and the words Sale Ends Soon, above a caption and icon row. The hand shifts slightly.
Camera: Static
38 · Demo · 0:58–0:59
A curly-haired woman in a pink top turns her head and smiles toward the camera, while a woman in a navy dress looks down at a phone behind her on a sunlit terrace with blurred greenery.
Camera: Push in
39 · Social proof · 0:59–1:00
A cream placard reading DESIGN FOR DESIGNERS on a stick holds center on a teal wall, then the frame cuts to a 3D crowd of colorful protest signs, a blue card reading DESIGN FOR EVERYONE among them, all blurred by fast motion.
On-screen text: “DESIGN FOR DESIGNERS”, “DESIGN FOR EVERYONE”
Techniques: 3D mockup
Camera: Static
40 · Social proof · 1:00–1:01
Colorful protest signs reading DESIGN FOR EVERYONE swing in from a tilted, blurred position and settle into a locked-off row, held by hands at the bottom against a dark teal backdrop.
On-screen text: “DESIGN FOR EVERYONE”
Techniques: Kinetic type
Camera: Static
41 · Social proof · 1:01–1:02
A still photograph of a bearded man in a red shirt holding a framed certificate, seated on a tiled floor with a group of smiling girls, is centered on a flat purple background. The shot holds with no camera movement.
Camera: Static
42 · Social proof · 1:02–1:02
A young woman in a white t-shirt stands before green hedges, holding a small pink-and-teal card and smiling at the camera. The shot is a still photo centered on a solid purple background, with no movement.
Camera: Static
43 · Social proof · 1:02–1:03
A woman smiles at the camera, cradling an orange-and-white cat in one arm while holding a lost-cat poster in the other. The poster shows the same cat resting on a bench. The photo sits on a flat purple background and stays static throughout.
Camera: Static
44 · Social proof · 1:03–1:03
A purple frame holds two still photos in quick succession: a smiling woman in a red dress on red steps in a crowded square, holding a tablet showing a grid of designs, then a woman in a black cap in a green orchard holding a teal laptop showing a graphic.
Camera: Static
45 · Social proof · 1:03–1:04
A purple-bordered frame cuts between two photos of people holding printed designs: a couple with white posters in bold black and teal type, then a woman holding a business card in front of an outdoor jewelry table.
On-screen text: “THE FUTURE OF FINANCE IS FEMALE.”, “THIS IS WHAT A FEMINIST LOOKS LIKE.”, “PAVES CRAB”
Camera: Static
46 · Social proof · 1:04–1:04
Two still photos of women cut inside a purple border. A woman in a gray t-shirt holds a white card reading Ripple Effect in front of a wooden fence; then a woman holds a white mug beside two coffee pouches labeled De Gafina, the frame slowly zooming in.
Camera: Static
47 · Social proof · 1:04–1:05
Two customer photos cut in sequence against a solid purple background. First a smiling woman in a kitchen holds a Canva-branded box and a business card, then a woman holds a toddler and a printed birthday invitation.
Camera: Static
48 · Social proof · 1:05–1:05
A smiling woman in a white floral dress holds a laptop, then lifts a tablet, in front of a brick wall. A tilted teal charity poster overlay slides in on the right side of the frame.
Camera: Static
49 · Social proof · 1:05–1:06
Rapid cuts between three smiling people, each holding a printed booklet toward the camera. First a bearded man in a plaid shirt at a bar with a black wine book, then a woman with glasses holding a red and white magazine, then a man in a black cap with the same magazine.
Camera: Static
50 · Other · 1:06–1:07
A woman in a blue polo holds a tablet showing animal photos against a brick wall, then dissolves into a man in a white tee on a teal backdrop, ending on a trio of people standing side by side, all inside a purple frame.
Camera: Static
51 · Other · 1:07–1:09
Three people stand smiling in front of a teal studio backdrop in a locked-off medium shot. Colored name tags pop in beside each: cyan MELANIE, purple CLIFF, white CAMERON.
On-screen text: “MELANIE”, “CLIFF”, “CAMERON”
Camera: Static
52 · Other · 1:09–1:11
A large crowd on a rooftop cheers with arms raised against a hazy city skyline. Several hold teal circular Canva signs. The group jumps and waves in bright daylight while the camera holds a wide static frame.
Camera: Static
53 · Other · 1:11–1:11
A large crowd on a rooftop cheers with arms raised, holding round teal Canva signs, before a hazy city skyline. A vertical bar of yellow, purple and pink slides in at the left edge.
On-screen text: “Canva”
Camera: Static
54 · CTA · 1:11–1:12
Vertical color bars give way to a split teal and blue background. The white headline “Create a” sits center as “free” fades in below it, then the Canva wordmark scales in.
On-screen text: “Create a”, “free”, “Canva”
Techniques: Kinetic type
Camera: Static
55 · CTA · 1:12–1:13
Centered white bold text reading 'Create a free account' holds on a solid teal field, then the scene cuts to a white background where a teal circle with thin white arc strokes forms at the center.
On-screen text: “Create a free account”
Camera: Static
56 · Outro · 1:13–1:14
A teal circle centered on a white background reveals the white script Canva wordmark, drawn stroke by stroke, while a search bar below types canva.com after a magnifying glass icon. Locked-off frame, quick sign-off.
On-screen text: “canva.com”
Techniques: Masking
Camera: Static
57 · Outro · 1:14–1:16
A teal circular Canva logo holds center on a white background, with a white search bar below it displaying canva.com. The frame stays locked and static.
On-screen text: “canva.com”
Camera: Static