Adobe · Apr 2025
Introducing Health Radar
Oura · Sep 2026 · 0:39 · AI-annotated
The video is a single-feature launch for Health Radar, structured as a retro TV brand card, the feature announcement, then a rapid alternation of centered props (owl, pressure cooker, volcano, tube man) and flat UI charts on pure black, ending with the Advisor chat and a radar ring. Pacing is brisk at roughly 21 cuts per minute, and the signature move is the hard cut between a physical prop and the matching chart, each framed dead-center against black.
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Introducing Health Radar, scene by scene
· 26 scenes as text
01 · Product intro · 0:00–0:00
A vintage wood-cased TV sits centered on black. Its screen flickers from static into a faded portrait of a man, while the white OURA wordmark scales in at the center.
On-screen text: “OURA”
Techniques: 3D mockup, Kinetic type
Camera: Static
02 · Product intro · 0:00–0:01
A vintage wood-grain television sits centered on a black background, its curved screen glowing amber with slowly drifting storm clouds. The white OURA wordmark holds center while a weather widget shows the temperature, a storm alert, and the time.
On-screen text: “ÔURA”
Camera: Static
03 · Product intro · 0:01–0:03
A locked-off close-up of the Aura weather screen fills the frame with an orange stormy sky. A ticker scrolls “Incoming storm” along the bottom between the temperature and the time, while the AURA wordmark fades in low-opacity across the center.
On-screen text: “AURA”
Camera: Static
04 · Feature reveal · 0:03–0:06
Opens on a tight close-up of the Health Radar header and two icons over a sunset wallpaper, then the camera pulls back to a hand holding the phone on black, showing the full dashboard. The bottom sheet slides up to reveal the Sleep row and tab icons.
On-screen text: “HEALTH RADAR”
Techniques: UI zoom
Camera: Pull out
05 · Feature reveal · 0:06–0:07
A hand holds a smartphone upright against a black background, the screen showing the Oura app with a sunset cloud image, a row of metric tiles, and a 'Major signs of strain' health radar card. The device stays steady with only slight handheld motion.
Techniques: 3D mockup
Camera: Static
06 · Feature reveal · 0:07–0:08
A hand holds a smartphone against a black void, its screen showing the Cura app with a rust-toned image and the heading 'Major signs of strain.' The phone tilts to the right and slides out of frame.
Techniques: 3D mockup
Camera: Static
07 · Feature reveal · 0:08–0:09
An extreme close-up of mottled brown and black owl feathers fills the frame, then the camera pulls back to reveal the owl's head in dim light, its yellow eye visible and alert.
Camera: Static
08 · Feature reveal · 0:09–0:10
A tawny owl isolated on black turns its head from a right-facing profile to face the camera, both amber eyes locking onto the lens in one smooth motion.
Camera: Static
09 · Feature reveal · 0:10–0:11
A mint-green retro range sits centered on black, a stainless pot on the top burner venting a column of steam while an orange flame flickers below. A red heart-print towel hangs on the oven door handle.
Techniques: 3D mockup, Particles
Camera: Static
10 · Feature reveal · 0:11–0:12
A mint-green gas range sits centered on a black background, a stainless steel pot on the right burner with a small flame and steam rising from the lid. A red-heart towel hangs on the oven handle. The shot is static.
Camera: Static
11 · Feature reveal · 0:12–0:14
On black, the “Symptom Radar” title and three labeled dots (blue, yellow, red) slide left as a highlight ring moves from the blue dot to the yellow one. A green inflatable character with a face and raised arms pops into the foreground, and the focus racks to it.
On-screen text: “Symptom Radar”, “No signs”, “Minor signs”, “Major signs”
Techniques: Kinetic type
Camera: Static
12 · Feature reveal · 0:14–0:15
A green inflatable tube man with a painted smile stands center, black hands at each arm's end, in front of a dark breathing chart. Its arms shift slightly as the chart and its heading pull from soft blur into focus.
Camera: Pull out
13 · Feature reveal · 0:15–0:16
A dark breathing chart with a line graph, date axis and Steady to Highly varied scale sits on black. A green inflatable mascot with a face and black hands tilts and rotates in front of it, partly covering the bars.
On-screen text: “Nighttime Breathing”, “Jul 14”, “Steady”, “Mostly steady”, “Varied”, “Highly varied”, “16 Jun”, “23 Jun”, “30 Jun”, “Jul 14 Jul”
Camera: Static
14 · Feature reveal · 0:16–0:17
A person in a green inflatable costume with cartoon eyes leans over the right side of a black Nighttime Breathing chart, then exits the frame, revealing the full week of colored bars and the right-hand labels.
Camera: Static
15 · Feature reveal · 0:17–0:19
A 3D model of a rocky volcano on a square base with palm trees and a small dinosaur slowly rotates against a black background.
Techniques: 3D mockup
Camera: Static
16 · Feature reveal · 0:19–0:21
Macro shot on black of a small gray volcano model. A thick cream foam with tan bubbles oozes from the crater and slowly spreads down the slopes, swelling and dripping as the clip runs.
Camera: Pull out
17 · Feature reveal · 0:21–0:22
On black, a white circle with a green dot marks a junction; a yellow-green bar extends right and a blue bar drops down, drawing a branching timeline. A dark pill label 'Mar 8: Minor Signs' appears above the node as the frame pulls back to reveal the full path.
Camera: Pull out
18 · Feature reveal · 0:22–0:24
A black Symptom Radar timeline chart pans left as a white marker travels along a colored step path from a yellow bar to a salmon bar. A date tooltip updates from Mar 8 to Mar 12, and the Major signs label grows as the frame reframes on it.
Techniques: UI zoom
Camera: Static
19 · Feature reveal · 0:24–0:25
A stainless pressure cooker steams over a gas flame on a mint range against black. A white pill reading “Mar 12: Major signs” slides across the top; the words “Major” and “signs” scale in at the right while “Minor” holds at the bottom.
On-screen text: “Mar 12: Major signs”, “Major”, “signs”, “Minor”
Techniques: Kinetic type
Camera: Static
20 · Feature reveal · 0:25–0:26
A hand with a silver ring grips a chrome knob on a gas stove control panel and turns it. Orange flames flicker out of focus above the panel, and a second knob sits blurred to the left.
Camera: Static
21 · Feature reveal · 0:26–0:28
A mint green gas stove stands on a black background, a stainless steel pressure cooker on a lit burner, a red heart towel on the oven handle. A small caption slides in near the bottom of the frame.
On-screen text: “Just took my temperature and it's 103”
Camera: Static
22 · Feature reveal · 0:28–0:31
On black, a gray chat bubble with the user's message slides up to the top right. A sparkle icon and the label Advisor fade in on the left, then two paragraphs of response text appear. A dark input bar rises from the bottom.
Techniques: Kinetic type
Camera: Pan
23 · Feature reveal · 0:31–0:33
A dark chat screen shows a user message about a 103°F temperature sliding in, followed by an Advisor reply. A rounded “Connect to care” card with a stethoscope icon slides up and fades in over the text, settling with a “Tell me more” button.
Camera: Pan
24 · Demo · 0:33–0:35
A dark phone mockup sits centered on black, showing a Health Radar screen with a glowing arc and two labeled lists. A hand with a ring reaches up from the bottom edge toward the device.
Techniques: 3D mockup
Camera: Static
25 · Demo · 0:35–0:36
A hand holds a phone showing the Active and monitoring screen against black. The phone tilts and rotates in 3D, then fades as a glowing circular ring with the word RADAR expands in its place.
On-screen text: “RADAR”
Techniques: 3D mockup, Morph
Camera: Static
26 · Outro · 0:36–0:39
A hand holding a phone with a smart ring fades out from the left, leaving the white ÖURA wordmark centered on black. A small disclaimer line holds at the bottom.
On-screen text: “Health Radar is not a medical device and should be used for general wellness purposes only.”
Camera: Static







