1:11
Découvrez Finary dans vos IA préférées
Finary · Finance · Sep 2026
Explore
00:00:00 / 00:38:15
The video is built as a feature tour that alternates flat motion-graphics title cards on a soft green-to-blue gradient with short live-action cuts of a shopper, moving from a promise hook through named features to a logo close. Its signature moves are type that scales and fills with a green-to-blue gradient, white cards that slide and stack, counting-up stat numbers, and a recurring nested-square logo.
Footage neededEstimated needs: 5 capture groups — your screens or recordings · 1 official logo — reused across the film · 6 filmed passages — shoot, supply or replace · 2 graphic passages — draw or supply · 1 3D passage — build or supply
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· 23 scenes as text
01 · Hook · 0:00–0:07
A soft green-to-blue gradient grid holds the headline “See the entire path to purchase” inside four blue corner markers, the second line scaling in with a green-blue fill. It morphs into a flat ChatGPT phone mockup, whose screen scrolls a makeup recommendation chat.
On-screen text: “See the entire”, “path to purchase”
Techniques: Kinetic type, Morph
Camera: Static
02 · Problem · 0:07–0:08
A woman in a green top and gold heart earrings holds a small bottle with a blue cap toward the camera, turning it to show the label. Behind her, illuminated shelves of cosmetics fill the frame, and a glowing blue bottle stands at the right edge.
Camera: Static
03 · Problem · 0:08–0:09
A woman in a green vest stands in a cosmetics aisle, holding a teal makeup wand up to her eye level to inspect it. Shelves of foundation bottles line the right, lip displays the left, under bright linear ceiling lights. The frame stays locked off.
Camera: Static
04 · Problem · 0:09–0:10
On a soft green-to-blue gradient, a circular photo of a woman and a demographics card pop in beneath the title; two stacked cards with phone and robot icons slide up, listing a billboard ad and an AI query, linked by a teal bracket as the stack drifts upward.
On-screen text: “The behavior in between.”
Camera: Static
05 · Problem · 0:10–0:11
A vertical list of white cards scrolls up over a green-to-blue gradient, each pairing a teal icon with a blue title and gray subtext, joined by a dashed line. A profile photo and demographic popup sit at the top as a second photo rises in below.
Camera: Pan
06 · Problem · 0:11–0:12
A white timeline panel of event rows, including Made Purchase and Survey Sent with a send icon, scrolls upward over a green-to-blue gradient. A thin blue line links the panel to a circular portrait of a woman, beside which a purple COMPLETED pill and a small demographics card rise into place.
Techniques: Parallax
Camera: Pan
07 · Product intro · 0:12–0:14
On a soft green-to-blue gradient, a teal headline builds line by line while pastel stat cards slide up from the bottom in a grid, their numbers rolling between values.
On-screen text: “MFour has the largest first-party panel”
Techniques: Kinetic type
Camera: Pull out
08 · Product intro · 0:14–0:15
A teal headline reads above a 2x3 grid of pastel stat cards showing figures like 24.4M purchases and 5.58B website visits. The whole layout drifts slowly upward so the headline exits the top of frame.
On-screen text: “MiFour has the largest first-party panel”
Camera: Static
09 · Feature reveal · 0:15–0:17
On a soft green-to-blue gradient, a green square-tunnel logo and a static two-line heading sit above a white chat input box. A question types out character by character in the field, ending with a blinking caret beside a teal arrow button.
On-screen text: “Hello, I'm DANI, your Data Analytics and Navigation Instructor”
Techniques: Kinetic type
Camera: Static
10 · Feature reveal · 0:17–0:18
A white rounded card holding a gray microphone icon and a teal-to-blue gradient button with a white arrow sits on a blue gradient. The arrow nudges right with a motion blur while the card drifts slightly. Static intro text lines hold in frame.
On-screen text: “Hello, I'm DANI, your Data Analytics”, “and Navigation Instructor”, “Where do shoppers go after visiting Sephora”, “φ”
Camera: Static
11 · Feature reveal · 0:18–0:20
A white chat bubble holding a shopper question sits on a soft green-to-blue gradient with a Katherine name tag and a green status line. A dark rounded card reading Sephora visitors pops in at center as the chat blurs behind it.
Camera: Static
12 · Feature reveal · 0:20–0:22
A dark rounded stat card is centered on a soft green-to-blue gradient in a locked-off frame. The white 'Sephora visitors' title and green 'NO PURCHASE' label stay fixed while the large white number counts up from 1,333 to 38,412.
Techniques: Kinetic type
Camera: Static
13 · Feature reveal · 0:22–0:24
A dark node card sits at the left edge as five colored lines draw out from a small circle and branch right, each ending on a competitor name with a counting-up percentage and channel tag. The diagram defocuses and blurs as the word From fades in at center.
On-screen text: “Sephora visitors”, “NO PURCHASE”, “38,412”, “From”
Techniques: Kinetic type
Camera: Static
14 · Feature reveal · 0:24–0:27
On a soft green-to-blue gradient, the line 'From ChatGPT to checkout' slides in, then five step labels with small line icons cascade in diagonally, each trailing a thin vertical stem. A white checkout card slides in from the right showing address, payment and total.
On-screen text: “From ChatGPT to checkout”, “Asked AI”, “Browsed Web”, “Opened Application”, “Visited store”, “Made Purchase”
Techniques: Kinetic type
Camera: Static
15 · Feature reveal · 0:27–0:28
A flat checkout screen sits on a soft green-to-blue gradient with a faint plus-sign grid. Three white rounded cards list the delivery address, a Mastercard payment method, and an order total of $40.00. The interface drifts slowly upward, clipping the Checkout title at the top edge.
Camera: Static
16 · Feature reveal · 0:28–0:29
A black-outlined phone frame rests on a soft green-to-blue gradient. On its pale screen, the lines “Surveys,” “based on,” and “behaviors” fade in one after another, the last word settling into bold blue.
On-screen text: “Surveys”, “based on”, “behaviors”
Techniques: Kinetic type
Camera: Static
17 · Feature reveal · 0:29–0:31
A 3D phone mockup on a green-to-blue gradient shows a survey push notification. The bold headline 'Surveys based on behaviors' overlays the device; as the clip runs the phone and headline drift downward at different speeds, settling the blue word near the bottom edge.
On-screen text: “Surveys based on behaviors”
Techniques: 3D mockup, Parallax
Camera: Pull out
18 · Feature reveal · 0:31–0:31
A woman with long braids, in a green vest and brown pants, walks past a glass storefront while holding a phone. The camera tracks her sideways as the blurred store interior, checkered floor and a beauty display pass behind the glass.
Camera: Static
19 · Feature reveal · 0:31–0:32
A woman with long braids, a green vest and a blue bow walks past a store window, glancing down at her phone. The blurred shop interior with a checkered floor and a backlit sign sits behind her in a static, shallow-focus frame.
Camera: Static
20 · Feature reveal · 0:32–0:32
A woman with long braids in a green vest walks past a glass storefront, eyes on her phone. The camera tracks her in profile against a blurred store interior with a checkered floor and a glowing screen.
Camera: Static
21 · Feature reveal · 0:32–0:33
A woman in a green vest and white shirt walks right past a glass storefront, looking at her phone. The camera tracks her at eye level while the blurred retail interior, checkered floor and red counter slide past behind her.
Camera: Static
22 · Outro · 0:33–0:37
On a pale green-to-blue gradient with a faint plus grid, “Full Journey Intelligence” appears beside a blue magnifying-glass icon, then “Know What to Do Next” scales in with a green arrow icon, and the green mfour logo resolves in the center.
On-screen text: “Full Journey Intelligence”, “Know What to Do Next”, “mfour”
Techniques: Kinetic type
Camera: Static
23 · Outro · 0:37–0:38
The green mfour wordmark and its nested-square icon sit centered on a soft green-to-blue gradient over a faint plus grid. The wordmark scales gently into place while the letter-spaced DATA RESEARCH tagline holds still.
On-screen text: “mfour”, “DATA RESEARCH”
Techniques: Kinetic type
Camera: Static