Shopify · Business software · Dec 2025
SaaS 2D Animated Launch Video | LocumTenens
LocumTenens · Oct 2026 · 1:54 · AI-annotated
made Team: Addx Studio · studio Addx Studio
Built as a rapid chain of short illustrated vignettes, each pairing a flat character or UI element with a single on-screen phrase that types or slides in word by word. Fast 22 cuts per minute over a 161 BPM pulse, with flat 2D characters, 3D map and phone accents, and a recurring blue-green-orange palette anchored by the LocumTenens logo.
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SaaS 2D Animated Launch Video | LocumTenens, scene by scene
· 57 scenes as text
01 · Product intro · 0:00–0:01
An illustrated man in a green cardigan stands before a wall of rounded profession tags. He starts pensive, hand on chin, then the background turns green and he smiles, hand on chest, looking up with small red sparks.
Camera: Pull out
02 · Product intro · 0:01–0:03
An illustrated man in a green cardigan gives a thumbs up, then the shot cuts to a doctor in a white coat with a stethoscope talking to a woman, on a blue-to-green gradient. The caption to help people stays fixed on the left.
On-screen text: “to help people”
Camera: Pull out
03 · Product intro · 0:03–0:05
On a pale field, a caption reading to help people holds still while a green and blue mark draws in beside a two-tone blue wordmark that scales up to LocumTenens.com. The full logo settles centered as the sign-off.
On-screen text: “to help people”, “LocumTenens.com”
Camera: Static
04 · Product intro · 0:05–0:07
An illustrated man in a white lab coat points upward beside a dark green card. The card reveals the white lowercase text on your terms as the lines scale and slide into place.
On-screen text: “on your”, “terms”, “LocumTenens.com”
Techniques: Kinetic type
Camera: Pull out
05 · Feature reveal · 0:07–0:08
Three flat illustration cards of travelers (city, mountains, beach) cascade diagonally across the right side, sliding and overlapping. On the left, the dark gray headline scales in word by word as the cards move.
On-screen text: “Want to travel?”
Camera: Pull out
06 · Feature reveal · 0:08–0:08
A white folded map panel with a faint grid rotates and unfolds in 3D on a flat blue background, casting a soft shadow, as a small yellow dot fades onto its surface.
On-screen text: “Want to travel?”
Techniques: 3D mockup
Camera: Static
07 · Feature reveal · 0:08–0:09
A folded three-panel map with white street grids tumbles in 3D over a blue-to-teal gradient. Orange dots mark spots on each panel as the camera orbits the object, keeping it centered.
Techniques: 3D mockup
Camera: Pan
08 · Feature reveal · 0:09–0:10
A folded tri-panel map with pale road lines and three orange dots floats in 3D perspective over a blue-to-teal gradient. A black-outlined cursor arrow rises from the bottom edge and stops pointing at the right-hand dot.
Techniques: 3D mockup, Cursor demo
Camera: Static
09 · Feature reveal · 0:10–0:12
On a flat blue field, a white circle holds a dark blue house icon. A large white cursor with a black outline and a yellow speed trail swoops in from the right, slowing as it lands on the house, as if clicking it.
Techniques: Speed ramp
Camera: Static
10 · Feature reveal · 0:12–0:13
A flat vector hand holds a phone on a blue background, its screen showing a Physician job card with Part-time and Day Shift tags. The hand slides up and left as a white Apply now caption and a circular check icon appear on the right.
On-screen text: “Apply now”
Camera: Push in
11 · Feature reveal · 0:13–0:16
A flat light-blue clock face with pale hands sits centered on a blue field, dotted with small circles and diagonal arrows. White text builds word by word across the center.
On-screen text: “Be there for that moments that matter”
Techniques: Kinetic type
Camera: Static
12 · Feature reveal · 0:16–0:18
A cartoon man in a green hoodie raises both open hands against a blue background as flat icons pop in around him: a house, a stack of cash, a rising bar chart, a key, and a receipt stamped PAID. A tagline slides in.
On-screen text: “Be there for that moments that matter”
Camera: Static
13 · Feature reveal · 0:18–0:20
A flat illustration of a smiling graduate in a black cap and gown with blue trim holds a diploma aloft on a solid green field, bobbing gently. A white caption, pay off student loans faster?, slides in from the left edge.
On-screen text: “pay off student loans faster?”, “PAID”
Techniques: Kinetic type
Camera: Push in
14 · Feature reveal · 0:20–0:22
A flat vector illustration shows two cartoon hands typing on a blue laptop. Its screen builds an activity calendar: the date row slides in and a cursor clicks the Wed 20 tile, flashing it orange. A headline slides across the frame.
On-screen text: “pay off student”, “loans faster?”
Techniques: Cursor demo, Kinetic type
Camera: Push in
15 · Feature reveal · 0:22–0:25
On a blue field of repeating chevrons, a small white Explore button scales up at center while a cursor hovers below it. As it grows, an outlined panel expands to its right, revealing the white text new practice settings.
On-screen text: “new practice settings”
Techniques: Kinetic type, Masking
Camera: Static
16 · Feature reveal · 0:25–0:27
A bold dark sans headline sits over a pale background. Below it, rounded preference tags in blue, green, orange and teal with checkmarks, plus white tags, slide from a staggered offset into a tidy four-row grid.
On-screen text: “Share your preferences”
Camera: Pan
17 · Feature reveal · 0:27–0:28
On a solid orange background, a large white clock sits right of center as a flat white hand enters from the right edge and twists its hour hand clockwise. On the left, the line “work when” slides in above the static line “you want.”
On-screen text: “work when”, “you want”
Camera: Pan
18 · Feature reveal · 0:28–0:29
A flat line-art illustration shows a man in a green cardigan typing on a blue laptop at a desk with a coffee cup and notepad. At right, the word where appears, then you want slides in beside it.
On-screen text: “where”, “where you want”
Techniques: Kinetic type
Camera: Pan
19 · Feature reveal · 0:29–0:31
A flat vector illustration shows a person in a green shirt pointing at a July calendar card. An orange highlight moves from the 12th to the 13th and 14th as the finger tracks it, and a large blue 01 sits on the left page.
On-screen text: “where you want”
Techniques: Parallax
Camera: Push in
20 · Other · 0:31–0:33
A flat illustration shows three people seated in blue chairs: a man on a phone, a woman reading, a woman waiting, with a potted plant at left. On the right, the caption builds word by word into two lines.
On-screen text: “Because the most important thing”
Techniques: Kinetic type
Camera: Pan
21 · Other · 0:33–0:36
A flat vector illustration of a smiling doctor with a stethoscope on a blue background; a patient in green slides in from the right as the doctor turns his head. On the left, white text lines stack up one by one, completing the sentence.
On-screen text: “Because the most important thing has always been taking care of your patients.”
Techniques: Kinetic type
Camera: Pan
22 · Feature reveal · 0:36–0:37
On a blue field, a narrow vertical window in the center widens to reveal three flat illustration cards: two hands holding documents on top and a hand holding a green folder with a white check below. The cards then drift apart as the headline text slides in.
On-screen text: “has always”, “been taking”, “care of your”, “patients.”
Techniques: Masking, Kinetic type
Camera: Static
23 · Feature reveal · 0:37–0:38
Flat illustration on a blue background: rounded panels pop into a grid, a hand types on a laptop, a hand holds a green folder with a white check, a TO DO checklist slides into the center, and a hand holding two ID badges appears top right.
On-screen text: “TO DO”
Camera: Static
24 · Feature reveal · 0:38–0:40
A blue background holds a grid of flat illustrations of hands doing office tasks: opening a file, holding a TO DO checklist, an ID badge, signing a paper, a green folder, a calendar. A large cursor arrow and a Start button pop in at the center.
On-screen text: “TO DO”
Camera: Pan
25 · Product intro · 0:40–0:41
On a flat green field, a white rounded button reads Start in blue. A small TO DO label slides past, then a black-outlined cursor glides in from the lower right and hovers at the button's right edge, poised to click.
Techniques: Cursor demo
Camera: Static
26 · Product intro · 0:41–0:44
On a pale gradient background, an abstract green and blue mark assembles on the left while the wordmark LocumTenens.com scales in beside it, settling into a centered lockup.
On-screen text: “LocumTenens.com”
Techniques: Kinetic type
Camera: Static
27 · Feature reveal · 0:44–0:46
A white headline reads “Think of us as your concierge” on blue as an illustrated hand in a green sleeve presses a yellow service bell, with motion lines. It cuts to a smiling man in a green shirt waving, and the word “So” fades in at the right.
On-screen text: “Think of us as”, “your concierge”, “So”, “LocumTenens.com”
Techniques: Kinetic type
Camera: Pull out
28 · Feature reveal · 0:46–0:48
An animated cartoon man in a green cardigan raises his open palm on a solid blue background while white text builds line by line at the right, ending with “is show up.”
On-screen text: “Think of us as”, “your concierge”, “so all you”, “have to do”, “is show up”
Techniques: Kinetic type
Camera: Static
29 · Feature reveal · 0:48–0:50
A flat vector doctor in a white coat and stethoscope stands at right on a solid blue field as a patient in green slides in from the right edge. White caption lines stack at left, sliding in one by one to read “and practice great medicine.”
On-screen text: “so all you”, “have to do”, “is show up”, “and practice”, “great medicine.”
Techniques: Kinetic type
Camera: Pan
30 · Feature reveal · 0:50–0:53
On a pale blue field, a white sentence fragment slides in as a black outline cursor glides left to a solid orange circle. The circle swells to a large size on contact, then collapses to a small dot at the cursor tip.
On-screen text: “and practice”, “great medicine.”
Techniques: Kinetic type
Camera: Static
31 · Feature reveal · 0:53–0:54
On a pale blue field, a blue circle carrying a white document icon slides from the right toward the center as the orange circle behind it fades out. An outlined cursor arrow travels along the dashed line linking the two.
Camera: Static
32 · Feature reveal · 0:54–0:55
A blue circle holding a white document icon with text lines sits on a pale blue field. A black cursor arrow points at it while faint blue chevrons trail to its left; the cursor and chevrons fade out, leaving the icon centered.
Camera: Static
33 · Feature reveal · 0:55–0:56
On a flat orange chevron-patterned background, a white rounded chip labeled Specialty scales up in place while a white-outlined input field stretches to its right, revealing the muted placeholder Add Your Specialty... The frame stays locked off.
Techniques: Kinetic type
Camera: Static
34 · Feature reveal · 0:56–0:57
A white July calendar card slides in from the left and settles centered on a green background. The month heading and date grid assemble as the columns align, and an orange marker pops onto the 19th.
On-screen text: “Specialty”, “Add Your Specialty...”
Techniques: Masking
Camera: Pull out
35 · Feature reveal · 0:57–0:59
An illustrated figure in a green sweater reaches toward a blue list of preference rows. The finger selects 'More time with family', turning its row white with a green radio dot as the list shifts slightly.
Camera: Pull out
36 · Feature reveal · 0:59–1:01
A black line-art hand reaches to the right on a pale blue field as a stream of colorful geometric shapes flows into its wrist from the left. The headline appears around it, scaling and sliding in word by word.
On-screen text: “The right”, “role”, “is never”, “out of reach.”
Techniques: Kinetic type
Camera: Pull out
37 · Feature reveal · 1:01–1:01
A flat cartoon figure in a green shirt slides in from the left, arm extended, pointing at a white rounded card with a blue header bar. The card drifts right and settles on a pale blue field as the headline text scales and slides into place.
On-screen text: “The right”, “role”, “is never”, “out of reach.”
Techniques: Kinetic type
Camera: Static
38 · Feature reveal · 1:01–1:04
A flat vector illustration shows a person in a green sweater before a browser window listing four clinician profiles with avatars and colored status pills. The composition zooms out from a large left-framed view to a centered layout as the person's arm moves to point at the yellow pill.
On-screen text: “9”
Camera: Pull out
39 · Feature reveal · 1:04–1:09
Blue circular add-person icons begin overlapping, then spread into a cross as a cursor clicks the center icon. More icons pop in around it, growing the cluster from five to six on a pale background.
On-screen text: “9”, “9”, “88”, “8”
Techniques: Cursor demo
Camera: Push in
40 · Feature reveal · 1:09–1:11
A large white magnifying glass shrinks and moves left to become the search icon while a rounded search bar centers itself. A job-search query types out letter by letter inside the bar over a blue field with faint dark triangles.
On-screen text: “Medical jobs hiring near me”
Techniques: Kinetic type
Camera: Static
41 · Feature reveal · 1:11–1:12
A cartoon man with raised fists grins on the left beside a white job card on the right. His smile closes into a happy expression as both he and the card, with a cursor on the apply button, drift gently on a flat blue field.
Camera: Pull out
42 · Feature reveal · 1:12–1:14
A flat illustration of a smiling woman with a black bun, gold hoops and an orange top slides in from the right and waves her hand. The question text slides in beside her on the right.
On-screen text: “Your dedicated recruiter?”
Techniques: Kinetic type
Camera: Pull out
43 · Feature reveal · 1:14–1:16
An illustrated recruiter in a yellow sweater waves beside a blue chat bubble reading “We have a job for you!” The composition then zooms into a large phone held by the recruiter and a man in a green jacket, its screen showing the same chat thread.
On-screen text: “Your dedicated recruiter?”, “We have a job for you!”
Techniques: Kinetic type, Morph
Camera: Static
44 · Feature reveal · 1:16–1:18
A tilted 3D phone mockup, held by a flat cartoon woman on the left and a man on the right, shows a recruiter chat that scrolls down as the phone rotates in space on a pale blue background.
On-screen text: “We have a job for you!”
Techniques: 3D mockup, UI zoom
Camera: Pull out
45 · Feature reveal · 1:18–1:19
The word Recruiter scales away on the left as an illustrated man in a green cardigan reaches toward floating UI elements: a green check badge, colored shapes, and a task card with a magnifier. Everything scales in, then stays within reach. slides in below.
On-screen text: “Recruiter”, “Everything”, “stays within reach.”
Techniques: Kinetic type
Camera: Pan
46 · Feature reveal · 1:19–1:20
A flat illustration shows a man in a green cardigan at a laptop, reaching toward floating line icons of a checklist, stethoscope, pin and colored shapes. The headline scales and slides in at left, then a blue phone glyph and an “assignments” label pop in beside him.
On-screen text: “Everything”, “stays within reach.”, “assignments”
Techniques: Kinetic type
Camera: Pan
47 · Feature reveal · 1:20–1:21
A thick blue curved stroke with a circular end swings across a pale gradient field as a rounded rectangle label reading Assignments slides left. The tagline Everything scales in, then stays within reach. slides in beside it.
On-screen text: “Assignments”, “Everything”, “stays within reach.”
Techniques: Kinetic type
Camera: Pan
48 · Feature reveal · 1:21–1:27
A blue line is drawn across a pale background, looping and knotting as it advances. White rounded label boxes with blue outlines slide in one after another, Assignments, Timesheets, Expenses, Travel, Contact, threading onto the line.
On-screen text: “Assignments”, “Timesheets”, “Expenses”, “Travel”, “Contact”
Techniques: Masking, Kinetic type
Camera: Push in
49 · Feature reveal · 1:27–1:29
The white headline builds word by word on a blue gradient while a white illustrated hand with a dark outline and light blue cuff rises from the lower right, cradling a green card, a blue triangle and an orange circle.
On-screen text: “Contact”, “When one assignment”, “ends”
Techniques: Kinetic type
Camera: Pull out
50 · Feature reveal · 1:29–1:31
An illustrated man in a green sweater and blue collar holds a blue phone, his head and shoulders shifting slightly as he glances at the screen. On the right, the line “Assignment starts Friday” and a small bell icon slide in over a pale gray background.
On-screen text: “When one assignment ends”, “Assignment starts Friday”
Techniques: Kinetic type
Camera: Pull out
51 · Social proof · 1:31–1:32
On a pale background, dark blue dots slide from a sparse scatter into a tight grid as pale blue columns fade in at the right. The black numeral 30 scales in at left above the smaller gray word years, then the caption Assignment starts Friday slides in.
On-screen text: “30”, “years”, “Assignment”, “starts Friday”
Techniques: Kinetic type, Particles
Camera: Pull out
52 · Social proof · 1:32–1:35
Dark blue card with faint low-poly facets. A large white 30 scales in beside the word years, then the headline We're setting the standard slides in, and a second line in locum tenens slides in beneath it.
On-screen text: “30”, “years”, “We're setting the standard”, “in locum tenens”
Techniques: Kinetic type
Camera: Static
53 · Other · 1:35–1:38
Flat illustration on a pale background: a smiling man in a green sweater points at a row of colored tiles (orange with a triangle, blue with a circle, dark blue with a square) while the tagline lines slide in and the whole group drifts left.
On-screen text: “giving you”, “the freedom”, “to design”, “your life”
Techniques: Kinetic type
Camera: Pan
54 · Other · 1:38–1:40
Rounded icon tiles with circle, square and plus glyphs glide left and exit the frame on a pale blue background, while gray sentence lines slide in one by one at the lower right, settling on “and how work fits into it.”
On-screen text: “giving you”, “the freedom”, “to design”, “your life”, “and how work fits into it.”
Techniques: Kinetic type
Camera: Pan
55 · Other · 1:40–1:43
A flat vector doctor in a white coat and green tie stands with arms crossed on the right against a blue-green gradient. On the left, the line We take care scales in, then of the caretakers. scales in below it while the figure stays locked off.
On-screen text: “and how work”, “We take care”, “of the caretakers.”
Techniques: Kinetic type
Camera: Pull out
56 · Other · 1:43–1:46
On a white background, three feature lines stack vertically. Each line pairs a colored circle with a white chevron (blue, green, orange) and a dashed line trailing left; the bold words Seamless, Easy, Supportive slide in from the right in sequence.
On-screen text: “We take care”, “of the caretakers.”, “Seamless”, “Easy”, “Supportive”
Techniques: Kinetic type
Camera: Pull out
57 · Outro · 1:46–1:54
On a white background, a green check and blue chevrons rotate into the LocumTenens mark, then the wordmark scales in beside it. The small tagline below cycles through KNOW BETTER CONNECTIONS., CARE, and EXPERIENCE before the frame fades to black.
On-screen text: “LocumTenens.com”, “KNOW BETTER CONNECTIONS.”, “KNOW BETTER CARE.”, “KNOW BETTER EXPERIENCE.”
Techniques: Kinetic type
Camera: Static






