Lemlist · Oct 2026
A 60-second problem-to-solution arc: a 3D 60-seconds hook, a near-black pain act built around a mosquito gag, then a light-mode workflow demo and results over a dotted grid. Signature moves are 3D tumbling UI cards, rack-focus reveals, and hard color flips between near-black, pale blue and saturated blue at a fast ~144 BPM pulse.
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Lemlist - Vidéo de présentation FR, scene by scene
· 32 scenes as text
01 · Hook · 0:00–0:00
A 3D blue OK sits centered on a pale dotted grid. A blue ring scales up from the letters, filling the frame, as bright glints sweep around its edge. The OK sharpens and grows with the ring.
On-screen text: “OK”
Techniques: Kinetic type, Light sweep
Camera: Push in
02 · Hook · 0:00–0:01
A blue 3D ring ringed by small alarm clocks over a spiky starburst holds the 3D label 60.S. The ring scales down and slides left over a dotted grid as the word pur appears large at the bottom.
On-screen text: “60.S”, “pur”
Techniques: Light sweep, Kinetic type
Camera: Pull out
03 · Hook · 0:01–0:02
On a pale dotted background, the phrase “pour vous expliquer” sits centered, with “vous” in blue. It softens into a blur and is replaced by “Pourquoi” in blue, set over a large pale question mark.
On-screen text: “pour vous expliquer”, “Pourquoi”
Techniques: Kinetic type
Camera: Static
04 · Product intro · 0:02–0:03
A blue rounded 3D cube bearing the white icon spins on a pale dotted backdrop, then shrinks and flattens into the Aimlist logo lockup, trailing a blue swoosh on the left.
Techniques: Morph
Camera: Static
05 · Problem · 0:03–0:06
A tilted 3D mockup of the lemlist homepage and a floating logo card start soft and out of focus, then rack into sharp focus. A circular contact card with a bearded man's photo and the name Victor slides in from the right, accented by three colored dots.
Techniques: 3D mockup
Camera: Pull out
06 · Problem · 0:06–0:09
A tilted email composition card in 3D perspective pulls back and rotates to face the camera, settling centered on a dotted light-blue background. A blue star sparkle twinkles beside it, then a cursor glides to the gray Envoyer button.
Techniques: 3D mockup, UI zoom, Cursor demo
Camera: Static
07 · Problem · 0:09–0:13
A dark inbox window lists identical rows of the same subject; a white cursor moves down the list as rows highlight red in sequence, the camera zooms into the list, and a small email preview card with two buttons fades in over the rows.
Techniques: Cursor demo, UI zoom
Camera: Push in
08 · Problem · 0:13–0:13
A tilted 3D email inbox repeats the subject “Découvrez notre solution” in red rows. A popup from Victor hovers in front with a large white cursor pointing at it, then the popup tilts away.
Techniques: 3D mockup, Cursor demo
Camera: Pull out
09 · Problem · 0:13–0:14
A dark message card with a blue button tumbles through 3D space, tilted and motion-blurred, as a second card follows above it. Vertical white light streaks fall across the dark background while a grid of similar cards lines the floor.
Techniques: 3D mockup, Parallax
Camera: Static
10 · Problem · 0:14–0:15
A pyramid of small dark code-editor windows sits at the bottom of a near-black frame, tilted in 3D. A faint red-orange glow rises behind them like an ember horizon. The windows stay stacked and dim as the shot holds.
Techniques: 3D mockup
Camera: Static
11 · Problem · 0:15–0:16
A 3D pile of dark chat windows glows at the bottom, then fades out as the white text “Et oui...” completes word by word in the center on a dark dot grid.
On-screen text: “Et oui...”
Techniques: 3D mockup, Kinetic type
Camera: Static
12 · Problem · 0:16–0:20
A small circular avatar hovers on a dark dotted grid above stacked white text whose lines swap in place. A blurred blue lamp swings in from the left and smashes the avatar, bursting it into red shards as the final line completes.
On-screen text: “Et oui...”, “vous êtes plus”, “un.e pro de la vente”, “ce moustique à 3h”
Techniques: Kinetic type, Particles
Camera: Static
13 · Other · 0:20–0:25
A 3D mosquito hovers over a dark dotted grid, red particles bursting beneath it, then banks left as 3D “bzzzz” text scales up and recedes in perspective. White “vous êtes” slides in along the bottom edge.
On-screen text: “vous êtes”, “bzzzz”
Techniques: Particles, Kinetic type
Camera: Static
14 · Other · 0:25–0:26
Two 3D mosquitoes buzz across a dark dotted backdrop while “et c'est” scales up center-frame and “exactement” fades in below it. A tilted 3D email notification card from Emilie Paris sits at the bottom edge.
On-screen text: “et c'est”, “exactement”, “bzzzz”
Techniques: Kinetic type, 3D mockup
Camera: Static
15 · Other · 0:26–0:27
A tilted chat card with a buzzing 3D mosquito slides down and fades, and the white headline “et c'est exactement” dissolves, revealing a large gray 3D “bzzzz” that scales into the center of a dark dotted grid.
On-screen text: “et c'est exactement”, “bzzzz”
Techniques: 3D mockup, Kinetic type
Camera: Static
16 · Other · 0:27–0:28
A bright yellow fireball streaks diagonally from the lower right toward the upper left across a dark dotted grid, shedding a trail of glowing orange sparks and embers as it moves.
Techniques: Particles
Camera: Static
17 · Demo · 0:28–0:29
A black screen holds a faint dark circle centered in frame, the shape slowly emerging as the opening of a logo sign-off. No text or other elements appear.
Camera: Static
18 · Demo · 0:29–0:30
The Lemlist logo pill settles at the top as “Vous contactez les” scales in, “les” in blue. A white card slides up below reading “Bonjour Victor, que voulez-vous faire ?” with a blue Démarrer button; a dark shape enters from the bottom left.
On-screen text: “Vous contactez les”
Techniques: Kinetic type
Camera: Static
19 · Demo · 0:30–0:31
A white chat card with a prompt and a blue button sits on a dotted pale-blue field, framed by the lemlist mark and a two-line headline. The headline and logo scale in, the card text slides up, and a dark 3D cursor arrow glides from the lower-left toward the input box.
On-screen text: “Vous contactez”, “les bonnes personnes”
Techniques: Kinetic type, Cursor demo
Camera: Static
20 · Demo · 0:31–0:33
A white rounded card on a dotted pale-blue background zooms out from a close-up of the French prompt to reveal the full input box. A blue Démarrer button appears at the bottom right and a cursor moves in to click it.
Techniques: UI zoom, Cursor demo
Camera: Static
21 · Demo · 0:33–0:34
A tilted product interface resolves from a blurred close-up of a search bar into a sharp contact list, with a notification feed on the right and a cursor hovering over the rows.
Techniques: 3D mockup, UI zoom, Cursor demo
Camera: Pan
22 · Demo · 0:34–0:36
A contact list with names, emails and phone numbers tilts in 3D on a pale blue background, then zooms into the signals column where a blue pill glows above white signal rows.
Techniques: 3D mockup, UI zoom
Camera: Push in
23 · Demo · 0:36–0:37
On a blue dotted background crossed by a thin horizontal line, a light notification pill holding a small avatar and white French text 'A annoncé sa récente levée de fonds' drifts left through the frame center.
Camera: Static
24 · Demo · 0:37–0:38
A white message card with a soft pink glow floats on a blue dot-grid background. Its French email body types in line by line, while a 'levée de fonds' pill and a small blue logo node connect to its left edge.
Techniques: Kinetic type
Camera: Static
25 · Demo · 0:38–0:39
Two white message cards sit on a blue dotted grid; the view pulls back to reveal a branching workflow diagram of follow-up steps: call, SMS, LinkedIn actions and email, each in white nodes joined by thin lines.
Camera: Pan
26 · Social proof · 0:39–0:40
On a blue dotted background, the white word Résultat sits centered, then a chat interface card slides in from the top while the word slides down toward the bottom edge.
On-screen text: “Résultat”
Camera: Static
27 · Social proof · 0:40–0:42
A white testimonial card centered on a blue dotted background pulls back quickly into a fanned stack of many cards, each with a name and a short message, receding in 3D perspective toward the top right.
Techniques: 3D mockup, Parallax
Camera: Push in
28 · Social proof · 0:42–0:43
White email cards with avatars and French snippets drift in 3D perspective across a blue dotted backdrop, angled toward the camera, a Gmail icon at one corner. Bold white text “Plus de réponses” sits centered below.
On-screen text: “Plus de réponses”
Techniques: 3D mockup, Parallax
Camera: Static
29 · Social proof · 0:43–0:43
White chat message cards with French text stack on the left over a blue dotted grid while a dark window with a teal event banner holds the right side. The frame opens blurred and zooms into sharp focus as the cards slide into place.
Techniques: UI zoom
Camera: Static
30 · Social proof · 0:43–0:44
A light chat thread and a dark booking list overlap on a blue dotted background. The camera zooms into the dark window, reframing on the schedule of demo bookings while the chat window slides out to the left.
Techniques: UI zoom, Parallax
Camera: Pan
31 · CTA · 0:44–0:48
The lemlist logo pill and a blue CTA button float centered on a light dotted background while a contact-list table sits at the bottom. The logo and button scale up as a cursor clicks the button with a ripple.
On-screen text: “lemlist”, “Démarrer votre essai gratuit”
Techniques: Cursor demo, 3D mockup
Camera: Pull out
32 · CTA · 0:48–0:51
A black rounded pill sits centered on a pale dotted grid background. The URL types out letter by letter with a blinking cursor, then the cursor fades and the pill holds still.
On-screen text: “www.lemlist.fr”
Techniques: Kinetic type
Camera: Static





