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Launch Video for LandAtlas
LandAtlas · Nov 2026
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Introducing Hickory
Hickory & Company · Oct 2026 · 1:06 · AI-annotated
00:00:00 / 01:06:01
A founder-led narrative that intercuts park talking heads with warm office B-roll, with white captions synced phrase by phrase to the voiceover. Rapid cuts at about 33 per minute, dollar-amount callouts popping into the frame corners around the speaker, and a still dark green logo card to close.
Footage neededEstimated needs: 1 official logo — reused across the film · 37 filmed passages — shoot, supply or replace
More like this
Introducing Hickory, scene by scene
· 38 scenes as text
01 · Hook · 0:00–0:04
A man in a white jacket and shirt stands in a sunlit park, gesturing as he talks to camera, a tall palm trunk and green lawn behind him. White subtitle lines appear at the bottom center as he speaks.
On-screen text: “If AI solved coding,”, “why does”, “the leading compliance”, “dashboard”, “look like this?”, “Lailoma Rivera ©”
Camera: Static
02 · Hook · 0:04–0:05
A woman in a cream top stands in a softly blurred park, a flat BSA software window composited over her torso. The interface stays locked and static, showing a customer record and alert summary. A white caption reads “look like this?” beneath the window.
On-screen text: “look like this?”
Camera: Static
03 · Social proof · 0:05–0:07
The frame fades up from dark to reveal three men standing outside a glass office building, laughing. The bearded man in a navy zip-up and the man in a light jacket face each other, a third man at the right edge.
On-screen text: “look like this?”, “Lailoma Rivera ©”
Camera: Static
04 · Social proof · 0:07–0:07
A hand wearing a black smartwatch sets a green lidded travel mug onto a round wooden coaster on a sunlit desk. A small potted succulent sits beside it against a blurred window view.
Camera: Push in
05 · Social proof · 0:07–0:08
A man in a green t-shirt stands at a whiteboard of red and blue wireframe sketches, gesturing as he speaks. Two men sit facing him, one in a gray jacket, one in a white hoodie on a brown couch, in a warm glass-walled office.
Camera: Static
06 · Social proof · 0:08–0:09
Three men stroll toward a locked-off camera on a sunlit road, glancing at one another, with a glass and orange office building behind them. A small white caption appears at the bottom center as they walk.
On-screen text: “Our team”
Camera: Static
07 · Social proof · 0:09–0:09
A man in a white jacket and shirt stands on a sunlit golf course, gesturing with his right hand as he speaks. The caption 'Our team' sits centered in white sans-serif, static throughout the locked-off shot.
On-screen text: “Our team”
Camera: Static
08 · Social proof · 0:09–0:10
A close, locked-off shot of a hand on a mouse at a warm, low-lit wooden desk, with a keyboard, cables and a soda can in frame. A white caption line sits at the bottom center.
On-screen text: “Our team”, “built enterprise”, “software for banks,”
Camera: Static
09 · Social proof · 0:10–0:11
A woman and a man walk down a dim office hallway toward the camera, passing glass partitions and hanging bulb lights. A subtitle sits at the bottom center.
On-screen text: “software for banks,”
Camera: Pull out
10 · Social proof · 0:11–0:11
A bearded man in a green t-shirt sits at a desk facing the camera, hands on a keyboard, while a second man in a white jacket works at the same table behind him. The warm office holds a whiteboard, string lights and a leather couch. The shot stays locked off.
On-screen text: “led compliance”
Camera: Static
11 · Social proof · 0:11–0:12
A bearded man in a gray sweater sits at a desk by a large window, his hand resting on a laptop trackpad. The locked-off frame holds still while a caption sits at the bottom center.
On-screen text: “led compliance”
Camera: Static
12 · Social proof · 0:12–0:13
A bearded man in a green t-shirt sits in an office and speaks, framed in a locked-off medium close-up against a glass wall with soft reflections. White subtitle captions cycle across the bottom of the frame.
On-screen text: “led compliance”, “and scaled”, “a hypergrowth fintech.”
Camera: Static
13 · Social proof · 0:13–0:14
A man in a white hoodie with a wireless earbud sits at a desk in profile, then the scene cuts to him seated on a bench outdoors, smiling. White subtitle captions sit at the bottom of the frame.
On-screen text: “a hypergrowth fintech.”, “We saw a major growth”
Camera: Static
14 · Problem · 0:14–0:14
A man in a white jacket and open-collared shirt stands in a sunlit park, a white bench and green lawn behind him, speaking to camera and gesturing with both hands. A white caption line holds at the bottom center of the frame.
On-screen text: “We saw a major growth”
Camera: Static
15 · Problem · 0:14–0:15
A man in a white jacket and shirt speaks in profile in a sunlit park, gesturing with both hands. A white bench and green lawn sit softly blurred behind him. A white subtitle line is locked at the bottom of the frame.
On-screen text: “We saw a major growth”
Camera: Static
16 · Problem · 0:15–0:15
A man in a cream jacket stands in profile against a blurred garden with a white bench, speaking to camera. Two lines of white captions appear in sequence at the bottom of the frame.
On-screen text: “We saw a major growth”, “bottleneck for banks”
Camera: Static
17 · Problem · 0:15–0:17
A man in a white jacket stands in profile outdoors, speaking off frame against a blurred green garden and white fence. The shot is locked off while white caption lines swap at the bottom as he talks.
On-screen text: “bottleneck for banks”, “and fintechs.”
Camera: Static
18 · Problem · 0:17–0:20
A man in a white jacket and shirt talks outdoors in a manicured garden, gesturing with one hand. The caption 'manual compliance workflows' sits at left; 'slow vendors' appears at right near the end.
On-screen text: “manual compliance workflows”, “slow vendors”
Camera: Static
19 · Problem · 0:20–0:22
Two men seen from behind sit at an office desk; the man in a gray jacket points at a monitor showing a document while the man in a green shirt looks on. A plant and a basket with a sign fill the shelves behind. White subtitles read at the bottom.
On-screen text: “Bank compliance,”, “software is clunky,”
Camera: Static
20 · Problem · 0:22–0:23
A man in a grey fleece sits in profile at a desk, hand on his chin, staring at a monitor as a second man works behind him. A white caption reads at the bottom center, the camera held still.
On-screen text: “stagnant”
Camera: Static
21 · Problem · 0:23–0:24
A man leans over a seated woman, both looking down at a laptop in a dim wood-paneled room. Warm side light casts a diagonal shadow on the wall; the woman rests her head on her hand. A white caption line sits at the bottom.
On-screen text: “and expensive.”, “a small community”
Camera: Static
22 · Problem · 0:24–0:29
A man in a white shirt and cream jacket stands in a palm-lined park, speaking to the camera and gesturing with his hands. White captions appear at the bottom, then bold dollar-amount callouts pop in at the upper left, right, and lower left.
On-screen text: “a small community”, “bank spends”, “$350K on monitoring”, “$150K on fraud”, “$120K on identity”
Camera: Static
23 · Problem · 0:29–0:32
A man in a light jacket and white shirt stands in a palm-lined garden, smiling and gesturing as he talks. White dollar-amount labels pop in one by one around him, filling the corners of the frame.
On-screen text: “$350K on monitoring”, “$150K on fraud”, “$120K on identity”, “$60K on audit and risk”
Camera: Static
24 · Problem · 0:32–0:37
A man in a white jacket and shirt stands in a sunny garden with palm trees, talking and gesturing to camera. White dollar-amount labels fill the four corners, a larger central label fades in, then all text fades out.
On-screen text: “$350K on monitoring”, “$60K on audit and risk”, “$120K on identity”, “$150K on fraud”, “$1–2M on a team”
Camera: Static
25 · Problem · 0:37–0:39
Three men in casual business wear walk left along a sunlit sidewalk in front of a glass office tower, locked-off wide shot. White captions appear in sequence at the bottom center of the frame.
On-screen text: “New AI companies”, “want to replace”
Camera: Pull out
26 · Problem · 0:39–0:40
A man in a white shirt sketches red diagrams on a whiteboard while two colleagues sit on a leather couch watching him. A monitor on a desk glows to the left. White captions read at the bottom of the locked-off frame.
On-screen text: “want to replace”, “those teams”
Camera: Static
27 · Problem · 0:40–0:40
A woman in a white T-shirt sits in a dim room, gazing at a screen just out of frame, a leather sofa behind her. A caption below her changes from “with agents,” to “but then”.
On-screen text: “with agents,”, “but then”
Camera: Static
28 · Problem · 0:40–0:43
A man in a white jacket and shirt stands in a leafy garden, turning toward camera and gesturing with his hands as he speaks. White subtitles appear phrase by phrase at the lower center of the frame in sync with his voice.
On-screen text: “but then”, “banks still pay”, “legacy platforms.”
Camera: Pan
29 · Problem · 0:43–0:44
Two men cross a glass office partition and shake hands while a third man walks past on the left. The dim, desaturated room has hanging pendant lights, dark sofas and a tall potted plant. The camera stays locked off.
On-screen text: “legacy platforms.”
Camera: Pull out
30 · Product intro · 0:44–0:46
Close-up of a framed sign on a glass office partition, showing a green tree emblem and the words Hickory & Company. The office behind is softly blurred with desks and seated figures. A white caption sits at the bottom of the frame.
On-screen text: “So we built Hickory,”
Camera: Static
31 · Product intro · 0:46–0:53
A man in a white shirt and open cream jacket speaks to camera against a soft-focus backdrop of trees and rooftops, gesturing with his hands. White subtitle phrases swap at the bottom in step with his speech.
On-screen text: “So we built Hickory,”, “the AI native”, “operating system”, “that replaces”, “and financial”, “crime software”, “with genetic”, “first workflows.”
Camera: Static
32 · Product intro · 0:53–0:54
A man in a white shirt and open light jacket stands in a green park, mid-speech, gesturing with both hands. The shot is a locked-off medium frame with a soft-focus tree backdrop, and white subtitle captions sit at the bottom center.
On-screen text: “first workflows.”, “Compliance teams move”
Camera: Static
33 · Product intro · 0:54–0:55
A locked-off wide shot shows two men seen from behind at desks with monitors, facing a large window overlooking an open field; a leather sofa sits in the foreground. The caption reads at the bottom center.
On-screen text: “Compliance teams move”, “ten times faster.”
Camera: Static
34 · Product intro · 0:55–0:56
A man in a white sweater walks through a glass office door and past the camera, followed by a second man in a green T-shirt. White captions appear at the bottom center of the frame.
On-screen text: “ten times faster.”, “Financial crimes”
Camera: Static
35 · Product intro · 0:56–0:58
A man and a woman sit side by side at a sunlit office desk, both watching a laptop screen. The woman leans forward and points at the display while the man holds his hand raised. White subtitles run along the bottom edge.
On-screen text: “Financial crimes”, “teams can”, “block the bad”, “and allow the good,”
Camera: Static
36 · Product intro · 0:58–1:01
A man in a white shirt and pale hooded jacket stands on a sunlit lawn with dark trees behind him, speaking and gesturing with his hands. White subtitles run along the lower third of the frame as he talks.
On-screen text: “and Hickory”, “can finally bring”, “AI speed to banking.”
Camera: Pull out
37 · Product intro · 1:01–1:02
A man in a white jacket and shirt stands in a park, speaking and gesturing with his hands. A white subtitle reads 'AI speed to banking.' at the bottom of the frame.
On-screen text: “AI speed to banking.”
Camera: Pan
38 · CTA · 1:02–1:06
On a dark green field, the cream Hickory tree emblem and serif wordmark fade in at center. A small gold caption book a demo at sits below, with the white URL hickory.co under it; the frame stays still.
On-screen text: “book a demo at”, “hickory.co”
Camera: Static