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GitHub Universe 2023 Teaser Video

GitHub · Aug 2023 · 0:24

00:00:00 / 00:24:22

The video is a fast event teaser: a letter-by-letter headline on a black field, a rapid montage of plaza B-roll and a keynote with static theme labels, then a logo build and a date card. Its signature moves are the 3D-to-flat type extrusion, the sliding gradient shapes, the rainbow arch, and tight 117 bpm cuts over a black-and-neon palette.

Footage neededEstimated needs: 17 filmed passages — shoot, supply or replace · 3 graphic passages — draw or supply

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GitHub Universe 2023 Teaser Video, scene by scene

· 21 scenes as text

  1. 01 · Product intro · 0:00–0:04

    On a black field, oversized blue-green gradient shapes (a ring, a hexagon, a sphere, a prism) and a white disc with a black cat mark sit in the corners. A centered white headline reveals letter by letter, its 3D extrusion flattening to flat type.

    On-screen text: “UNIVERSE IS”, “COMING”

    Techniques: Kinetic type

    Camera: Static

  2. 02 · Product intro · 0:04–0:04

    A wide outdoor shot frames a large rainbow-edged arch set against a campus plaza, its black outer band dotted with stars. People with backpacks walk beneath it while the slogan in white and orange lettering sits still along the curve, the camera locked off.

    On-screen text: “UNIVERSE IS”, “COMING”, “magically”

    Camera: Static

  3. 03 · Product intro · 0:04–0:05

    A curved rainbow band arches across a pale sky, its dark ribbons carrying the words Let's build from here, automatically, securely, together and collaboratively among small star marks. The camera tilts slowly upward along the arc.

    On-screen text: “Let's build from here”, “automatically”, “together”, “securely”, “collaboratively”

    Camera: Push in

  4. 04 · Social proof · 0:05–0:05

    Quick cuts between a queue of attendees looking down at handheld devices and a hand brushing past hanging strips of blue, magenta and orange fabric, all shot handheld with shallow focus at a busy event.

    Camera: Static

  5. 05 · Social proof · 0:05–0:06

    In a shallow-focus event setting, a person in a dark sweater and red lanyard extends a smartphone held horizontally; a second person's hand in a dark sleeve reaches in and takes it. Blurred attendees and colorful banners fill the background.

    Camera: Static

  6. 06 · Social proof · 0:06–0:06

    A young man in a black hoodie at an event booth takes a small pink card from a handler's outstretched hand on the right, while a man in a beige jacket looks down between them. Colorful arches and pillars blur in the background.

    Camera: Static

  7. 07 · Social proof · 0:06–0:07

    A smiling blonde woman in a black top lifts a smartphone with a tiled screen up to her face outdoors, then the shot cuts to close hands riding the faders and knobs of a DJ mixer.

    Camera: Static

  8. 08 · Social proof · 0:07–0:08

    A woman in a rust beanie and over-ear headphones stands in right profile, head lowered over a tablet she holds in one hand. A blurred stand arm crosses the foreground right, and soft pink and blue loop shapes glow on the wall behind her.

    Camera: Static

  9. 09 · Social proof · 0:08–0:08

    A crowd of badge-wearing attendees with backpacks walks past a rainbow-framed entrance gate marked Universe 2022, beneath oversized purple tentacle sculptures on a white wall. The handheld camera drifts right as the crowd flows through the plaza.

    Camera: Static

  10. 10 · Social proof · 0:08–0:10

    A large brushed-metal Apple logo stands in a crowded plaza as attendees walk past, then a hard cut to a man in a red shirt holding a glass before a bright yellow and blue mural.

    On-screen text: “Universe 2022”

    Camera: Pull out

  11. 11 · Social proof · 0:10–0:10

    A man in a blue shirt raises one finger in a bright blurred office; a card with a colorful octocat logo and GITHUB HOME SHOPPING sits lower left. Cut to a beanie-wearing man gesturing before a peach wall with cartoon animals and a white GitHub logo.

    On-screen text: “GITHUB HOME SHOPPING”, “GAI”, “6 A DC”

    Camera: Static

  12. 12 · Social proof · 0:10–0:11

    A bespectacled man in a patterned tee stands at a glowing transparent podium with a laptop, raising a stylus on a purple-lit stage. A 3D-tilted code editor window showing an experiments table floats at right, and a white AI DevEx wordmark fades in beside the podium.

    On-screen text: “AI”, “DevEx”

    Techniques: 3D mockup

    Camera: Static

  13. 13 · Social proof · 0:11–0:11

    A smiling young woman in a black beanie and round glasses stands in a softly blurred conference hall. On the left, white labels with small colored outline icons appear in sequence: AI, DevEx, then Security fading in.

    On-screen text: “AI”, “DevEx”, “Security”

    Camera: Static

  14. 14 · Social proof · 0:11–0:12

    A woman in a tan jacket holds a small dark card device with a glowing screen, smiling, in a blurred conference hall. A vertical list of three labels with colored line icons sits on the left edge, static over the footage.

    On-screen text: “AI”, “DevEx”, “Security”

    Camera: Static

  15. 15 · Social proof · 0:12–0:13

    High-angle wide shot of a crowded event hall with glowing multicolored walls and white modular seating. People walk and sit across the floor. On the left, three white lines with small colored icons read AI, DevEx and Security, held static over the footage.

    On-screen text: “AI”, “DevEx”, “Security”

    Techniques: Kinetic type

    Camera: Static

  16. 16 · Social proof · 0:13–0:15

    A presenter in a light blue shirt stands center stage before a large dark backdrop spelling Universe in metallic letters, opening his arms as he speaks. On the left, three static lines with colored icons read AI, DevEx and Security.

    On-screen text: “AI”, “DevEx”, “Security”

    Camera: Pan

  17. 17 · Social proof · 0:15–0:16

    A row of conference attendees in profile claps in a dimly lit hall, pink lanyards visible, the locked-off camera holding on the smiling bearded man at right and the woman in an orange hood beside him.

    Camera: Static

  18. 18 · Social proof · 0:16–0:17

    A woman in a mustard jacket and light jeans stands center stage, hands clasped at her chest, before a black screen showing the Copilot wordmark and logo. A Universe sign sits at her feet and small star sparkles line the dark edges. The camera holds a locked-off wide shot.

    On-screen text: “@blackgirlbytes”

    Camera: Static

  19. 19 · Social proof · 0:17–0:18

    A young woman in a purple hoodie and gray cap claps and smiles in a dimly lit audience, then the frame cuts to the blue-green Copilot symbol centered on a teal gradient.

    Camera: Static

  20. 20 · Outro · 0:18–0:21

    3D gradient shapes in blue, purple and green slide in from the left, forming a ring, spheres and a small purple bird. The GitHub logo and bold white UNIVERSE appear, then gray 2 and 3 drop in one by one.

    On-screen text: “UNIVERSE23”

    Techniques: Kinetic type

    Camera: Static

  21. 21 · Outro · 0:21–0:24

    Black background with a glowing blue-purple cat-head silhouette resting on the bottom edge. The date NOV 8-9, 2023 types in letter by letter in the upper center, then a thin outlined pill with LIVE AND VIRTUAL fades in beneath it.

    On-screen text: “UNIVERSE23”, “NOV 8-9, 2023”, “LIVE AND VIRTUAL”

    Techniques: Kinetic type

    Camera: Static