Loom · Productivity · Aug 2023
Announcing Lovable Growth Tools!
Lovable · Oct 2026 · 0:50 · AI-annotated
The video is built as a chat conversation: a dark panel types prompts word by word while a cartoon cursor taps, and each answer is paid off with 3D phone mockups or cards that assemble from scattered pieces. Signature moves are the masked word reveals, the gradient heart motif, and fast cuts on a 136 BPM pulse.
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Slack · Productivity · Sep 2023
Announcing Lovable Growth Tools!, scene by scene
· 28 scenes as text
01 · Hook · 0:00–0:00
On a black field, the white word Unlock sits centered, revealed through a horizontal mask that clears from the edges inward. As it settles, the type scales down to mid-size while a soft orange, pink and blue gradient frame sweeps in diagonally around the corners.
On-screen text: “Unlock”
Techniques: Masking, Kinetic type
Camera: Static
02 · Hook · 0:00–0:02
Centered words swap in sequence on a black field: white 'Unlock', a pink-to-orange gradient 'growth', then white 'with'. A soft multicolor glow of pink, orange and blue drifts around the frame edges.
On-screen text: “Unlock”, “growth”, “with”
Techniques: Kinetic type
Camera: Static
03 · Product intro · 0:02–0:04
The Lovable logo, a gradient heart mark beside the white wordmark, sits centered on a near-black field with a soft blue-to-pink glow blooming from the right. The wordmark scales up from a smaller size to its full size while the glow intensifies.
On-screen text: “with”
Camera: Static
04 · Product intro · 0:04–0:04
A dark macOS dock floats over a blurred blue and pink gradient. A cartoon white cursor rises from the bottom edge and hovers under the Photos icon, a small glint at its tip. The word Lovable scales in large over the frame.
On-screen text: “Lovable”, “000”
Techniques: Cursor demo, Kinetic type
Camera: Static
05 · Product intro · 0:04–0:05
A row of glossy app icons sits in a rounded dock over a blue-to-pink gradient. A white hand cursor with a black outline rises from below and points at the central heart icon.
Techniques: Cursor demo
Camera: Static
06 · Demo · 0:05–0:07
A food-truck dashboard assembles from scattered cards: receipt, dish, sales total, inventory toggle, truck photo, hourly bars, and summary. The center caption Loading analytics... stays fixed as the sales figure counts up and bars grow.
On-screen text: “Loading analytics...”
Camera: Pan
07 · Demo · 0:07–0:10
A dark chat panel left prompts an AI build as a taco-truck dashboard right fades from a pale pink ghost into full color, cards, bar chart and food photo popping in. The camera then zooms into the empty Ask Lovable input field at bottom left.
Techniques: UI zoom
Camera: Push in
08 · Demo · 0:10–0:17
A dark chat field types a sentence word by word with a blinking caret. A hand cursor taps the send arrow, the message bubbles up, then a Meta for Business row appears and the cursor taps Connect, filling the row with a pink-to-blue gradient.
Techniques: Kinetic type, Cursor demo, Morph
Camera: Push in
09 · Demo · 0:17–0:19
A dark interface close-up shows a hand cursor tapping the blue Connect button on the Google Ads row. The row then fills with a blue-to-pink gradient sweep and its label changes to Connected Google Ads, while the Meta row above stays static.
Techniques: Cursor demo, Light sweep
Camera: Static
10 · Feature reveal · 0:19–0:22
A locked-off close-up of the Lovable chat panel shows a prompt typed word by word, then a hard cut to a black frame with the word Launch in large white type beside a soft blue-pink glow.
On-screen text: “Launch”
Techniques: Kinetic type
Camera: Static
11 · Feature reveal · 0:22–0:24
The word Launch fills the center in large white type over a near-black background with a pink-to-blue light streak in the top-left corner. It scales down as the full phrase Launch your ads settles smaller and centered over a deep blue gradient.
On-screen text: “Launch your ads”
Techniques: Kinetic type
Camera: Static
12 · Feature reveal · 0:24–0:27
Three white phone mockups sit in 3D perspective, each showing a Google Maps, YouTube or Search view for Taqueria la Trokita. The phones rotate slowly while the Maps pin, YouTube and G icons orbit above them, and product cards slide out from the screens.
On-screen text: “Launch your ads”
Techniques: 3D mockup
Camera: Push in
13 · Feature reveal · 0:27–0:29
A white pill search bar floats over a blurred red, yellow and blue glow while the query types from “taco spots” to “taco spots open near me”. The frame then pulls back to a Google results page with a Places map and a taco restaurant card.
Techniques: Kinetic type, UI zoom
Camera: Pull out
14 · Feature reveal · 0:29–0:31
A blurred search results page with a map and restaurant cards sharpens and scrolls up, settling on the Taqueria la Trokita card outlined in blue.
Techniques: UI zoom
Camera: Pull out
15 · Feature reveal · 0:31–0:32
A vertical list of restaurant cards scrolls upward past a map header, each card showing a name, star rating, address, hours and a row of action buttons with photos on the right.
Camera: Pan
16 · Feature reveal · 0:32–0:33
The word Action in oversized white type shrinks and slides left as your insights appears beside it, settling into the centered tagline over a black field with soft pink and blue glows.
On-screen text: “Action your insights”
Techniques: Kinetic type
Camera: Pull out
17 · Feature reveal · 0:33–0:34
A centered white headline reads “Action your insights” on a near-black field with soft blue glows in opposite corners. The line slides slightly upward while the corner glows drift diagonally; the camera stays locked off.
On-screen text: “Action your insights”
Techniques: Kinetic type
Camera: Static
18 · Feature reveal · 0:34–0:35
A 3D mockup of a restaurant analytics dashboard resolves from a cluttered, overlapping layout into a clean, centered view. A cursor icon hovers over a bar chart showing peak activity hours.
On-screen text: “Action your insights”
Techniques: 3D mockup, Cursor demo
Camera: Pan
19 · Feature reveal · 0:35–0:36
A light dashboard shows a Friday activity bar chart. A cartoon hand cursor moves across pink bars while a white tooltip card updates from 14 to 77 orders and the green badge from 2% to 6%. The frame pulls back to reveal a dark left sidebar.
Techniques: Cursor demo, UI zoom
Camera: Pan
20 · Feature reveal · 0:36–0:40
A dark chat panel fills with three messages about a marketing plan that slide up into place one after another, the list shifting as the final line appears above a grey input bar.
Techniques: Kinetic type
Camera: Static
21 · Feature reveal · 0:40–0:41
A locked-off dark interface shows a 'Generating ads...' status above three rounded cards; the blue-violet gradient placeholders crossfade into pink taqueria story ads with tacos, drinks, and a $18 combo label, while the left gradient strip shifts from blue to pink.
Techniques: Morph
Camera: Static
22 · Feature reveal · 0:41–0:42
Three phone mockups sit in 3D perspective over a dark backdrop with a blue and pink glow. The center phone starts large and blurred, then the trio fans out and sharpens, each screen showing a Taqueria La Rojilla food ad. Small red balloon shapes drift upward beside the phones.
Techniques: 3D mockup, Particles
Camera: Push in
23 · Feature reveal · 0:42–0:43
Three angled phone mockups in 3D perspective show food delivery ads on a black stage with a pink and blue glow. Red 3D hearts drift upward between the devices.
Techniques: 3D mockup, Particles
Camera: Push in
24 · Other · 0:43–0:45
On a near-black field with soft blue and magenta corner glows, bold white words build the line Run ads, with ads in gray, then swap to the smaller line that know your business, again with the last word gray. Locked-off frame.
On-screen text: “Run ads”, “that know your business”
Techniques: Kinetic type
Camera: Static
25 · Other · 0:45–0:46
A large, out-of-focus gradient heart at center scales down and snaps into focus while six app icons, Google, Maps pin, Gmail, Instagram, YouTube and Facebook, fly in from the edges and settle into a ring around it.
On-screen text: “that know your business”
Camera: Static
26 · Other · 0:46–0:47
A ring of colorful app icons, YouTube, Google, a location pin, Gmail, Facebook and Instagram, orbits a central gradient heart on black. The icons drift and scale gently above a soft blue and pink glow at the bottom.
Camera: Pull out
27 · Outro · 0:47–0:48
A soft multicolor gradient surrounds a white heart icon at center. The gradient fades to black while the heart shrinks, then fills with a blue-to-orange gradient. The Lovable wordmark appears in white beside it, locking the logo in place.
On-screen text: “Lovable”
Camera: Static
28 · Outro · 0:48–0:50
A black frame holds the Lovable logo centered: a rounded gradient icon in orange and purple beside the white wordmark. The mark stays static and locked off for the full shot.
On-screen text: “Lovable”
Camera: Static






